id author title date pages extension mime words sentences flesch summary cache txt work_tkyned3porandbpk3yxknwkkgu Terrence H. Witkowski A brief history of frugality discourses in the United States 2010.0 24 .pdf application/pdf 11814 1172 65 Public discourses advocating frugal consumption have had a long history in the history, where critics have preached the need for more frugal consumption. religious, political, and social tensions in American frugality thought are analyzed frugal consumption and home production (Breen 1988, 2004; Witkowski 1989). family, schools, community, and religion, could counterbalance excessive materialism, whereas his great colleague, friend, and political rival, Thomas Jefferson, encouraged for others – Jefferson himself loved his luxuries – a modest, agrarian lifestyle A short-lived magazine out of New York, The Ballyhoo, skewered advertising and high-pressure salesmanship. The advertising industry discussed the threat posed by frugality in its trade publications, where writers complained about hoarders, a "buyer's strike," and "consumer World War II frugality on the consumer home front Frugality critiques reveal a dialectic in American consumer culture between private The history of American frugality discourses also raises questions for crosscultural anti-consumption research. American consumer. ./cache/work_tkyned3porandbpk3yxknwkkgu.pdf ./txt/work_tkyned3porandbpk3yxknwkkgu.txt