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10077 31 38 optimism optimism NN 10077 31 39 ( ( -LRB- 10077 31 40 e.g. e.g. RB 10077 31 41 , , , 10077 31 42 Nicholas Nicholas NNP 10077 31 43 Negroponte Negroponte NNP 10077 31 44 ) ) -RRB- 10077 31 45 , , , 10077 31 46 I -PRON- PRP 10077 31 47 place place VBP 10077 31 48 Nardi Nardi NNP 10077 31 49 and and CC 10077 31 50 O'Day O'Day NNP 10077 31 51 somewhere somewhere RB 10077 31 52 in in IN 10077 31 53 the the DT 10077 31 54 middle middle NN 10077 31 55 , , , 10077 31 56 but but CC 10077 31 57 as as IN 10077 31 58 I -PRON- PRP 10077 31 59 suggested suggest VBD 10077 31 60 , , , 10077 31 61 leaning lean VBG 10077 31 62 toward toward IN 10077 31 63 cautious cautious JJ 10077 31 64 optimism optimism NN 10077 31 65 . . . 10077 32 1 In in IN 10077 32 2 fact fact NN 10077 32 3 , , , 10077 32 4 they -PRON- PRP 10077 32 5 spend spend VBP 10077 32 6 several several JJ 10077 32 7 chapters chapter NNS 10077 32 8 discussing discuss VBG 10077 32 9 the the DT 10077 32 10 views view NNS 10077 32 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10077 35 2 , , , 10077 35 3 they -PRON- PRP 10077 35 4 claim claim VBP 10077 35 5 , , , 10077 35 6 the the DT 10077 35 7 rise rise NN 10077 35 8 of of IN 10077 35 9 the the DT 10077 35 10 Internet internet NN 10077 35 11 can can MD 10077 35 12 counteract counteract VB 10077 35 13 the the DT 10077 35 14 trend trend NN 10077 35 15 that that WDT 10077 35 16 Ellul Ellul NNP 10077 35 17 saw see VBD 10077 35 18 toward toward IN 10077 35 19 monotonous monotonous JJ 10077 35 20 sameness sameness NN 10077 35 21 and and CC 10077 35 22 lack lack NN 10077 35 23 of of IN 10077 35 24 diversity diversity NN 10077 35 25 in in IN 10077 35 26 the the DT 10077 35 27 face face NN 10077 35 28 of of IN 10077 35 29 technological technological JJ 10077 35 30 efficiency efficiency NN 10077 35 31 . . . 10077 36 1 Perhaps perhaps RB 10077 36 2 so so RB 10077 36 3 . . . 10077 37 1 One one CD 10077 37 2 thing thing NN 10077 37 3 that that WDT 10077 37 4 I -PRON- PRP 10077 37 5 was be VBD 10077 37 6 looking look 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10077 52 15 moni- moni- JJ 10077 52 16 toring tore VBG 10077 52 17 system system NN 10077 52 18 into into IN 10077 52 19 its -PRON- PRP$ 10077 52 20 neurosurgical neurosurgical JJ 10077 52 21 operating operating NN 10077 52 22 suites suite NNS 10077 52 23 that that WDT 10077 52 24 captured capture VBD 10077 52 25 instru- instru- NNP 10077 52 26 ment ment JJ 10077 52 27 readings reading NNS 10077 52 28 as as RB 10077 52 29 well well RB 10077 52 30 as as IN 10077 52 31 complete complete JJ 10077 52 32 audio audio NN 10077 52 33 and and CC 10077 52 34 video video NN 10077 52 35 . . . 10077 53 1 The the DT 10077 53 2 system system NN 10077 53 3 was be VBD 10077 53 4 installed instal VBN 10077 53 5 to to TO 10077 53 6 aid aid VB 10077 53 7 neurophysiologists neurophysiologist NNS 10077 53 8 , , , 10077 53 9 experts expert NNS 10077 53 10 who who WP 10077 53 11 are be VBP 10077 53 12 called call VBN 10077 53 13 in in RP 10077 53 14 to to TO 10077 53 15 advise advise VB 10077 53 16 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VB 10077 78 26 toward toward IN 10077 78 27 media medium NNS 10077 78 28 much much RB 10077 78 29 as as IN 10077 78 30 we -PRON- PRP 10077 78 31 do do VBP 10077 78 32 toward toward IN 10077 78 33 other other JJ 10077 78 34 people people NNS 10077 78 35 . . . 10077 79 1 What what WP 10077 79 2 's be VBZ 10077 79 3 perhaps perhaps RB 10077 79 4 more more RBR 10077 79 5 important important JJ 10077 79 6 is be VBZ 10077 79 7 that that IN 10077 79 8 Reeves Reeves NNP 10077 79 9 and and CC 10077 79 10 Nass Nass NNP 10077 79 11 point point NN 10077 79 12 toward toward IN 10077 79 13 techniques technique NNS 10077 79 14 that that WDT 10077 79 15 practitioners practitioner NNS 10077 79 16 can can MD 10077 79 17 use use VB 10077 79 18 to to TO 10077 79 19 produce produce VB 10077 79 20 more more JJR 10077 79 21 effective effective JJ 10077 79 22 media medium NNS 10077 79 23 , , , 10077 79 24 including include VBG 10077 79 25 computer computer NN 10077 79 26 software software NN 10077 79 27 . . . 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NNP 10077 82 29 Paul Paul NNP 10077 82 30 Grice Grice NNP 10077 82 31 , , , 10077 82 32 a a DT 10077 82 33 philosopher philosopher NN 10077 82 34 and and CC 10077 82 35 psy- psy- NN 10077 82 36 chologist chologist NN 10077 82 37 . . . 10077 83 1 These these DT 10077 83 2 center center VBP 10077 83 3 around around IN 10077 83 4 truth truth NN 10077 83 5 telling tell VBG 10077 83 6 , , , 10077 83 7 appropriate appropriate JJ 10077 83 8 quantity quantity NN 10077 83 9 of of IN 10077 83 10 infor- infor- NNP 10077 83 11 mation mation NN 10077 83 12 ( ( -LRB- 10077 83 13 neither neither CC 10077 83 14 too too RB 10077 83 15 much much JJ 10077 83 16 nor nor CC 10077 83 17 too too RB 10077 83 18 lit- lit- RB 10077 83 19 tle tle NNP 10077 83 20 ) ) -RRB- 10077 83 21 , , , 10077 83 22 relevance relevance NN 10077 83 23 , , , 10077 83 24 and and CC 10077 83 25 clarity clarity NN 10077 83 26 . . . 10077 84 1 All all DT 10077 84 2 of of IN 10077 84 3 this this DT 10077 84 4 is be VBZ 10077 84 5 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example NN 10077 86 3 , , , 10077 86 4 some some DT 10077 86 5 computer computer NN 10077 86 6 programs program NNS 10077 86 7 produce produce VBP 10077 86 8 verbal verbal JJ 10077 86 9 output output NN 10077 86 10 but but CC 10077 86 11 expect expect VBP 10077 86 12 the the DT 10077 86 13 user user NN 10077 86 14 to to IN 10077 86 15 key key NN 10077 86 16 in in IN 10077 86 17 his -PRON- PRP$ 10077 86 18 or or CC 10077 86 19 her -PRON- PRP$ 10077 86 20 responses response NNS 10077 86 21 . . . 10077 87 1 This this DT 10077 87 2 may may MD 10077 87 3 be be VB 10077 87 4 perceived perceive VBN 10077 87 5 by by IN 10077 87 6 the the DT 10077 87 7 user user NN 10077 87 8 , , , 10077 87 9 possibly possibly RB 10077 87 10 subconsciously subconsciously RB 10077 87 11 , , , 10077 87 12 as as IN 10077 87 13 forcing force VBG 10077 87 14 an an DT 10077 87 15 impo- impo- JJ 10077 87 16 lite lite NN 10077 87 17 response response NN 10077 87 18 , , , 10077 87 19 since since IN 10077 87 20 mixing 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Equation Equation NNP 10077 89 14 , , , 10077 89 15 and and CC 10077 89 16 in in IN 10077 89 17 turn turn NN 10077 89 18 you -PRON- PRP 10077 89 19 may may MD 10077 89 20 be be VB 10077 89 21 able able JJ 10077 89 22 to to TO 10077 89 23 see see VB 10077 89 24 a a DT 10077 89 25 set set NN 10077 89 26 of of IN 10077 89 27 potential potential JJ 10077 89 28 ethical ethical JJ 10077 89 29 dilemmas dilemma NNS 10077 89 30 that that WDT 10077 89 31 can can MD 10077 89 32 arise arise VB 10077 89 33 from from IN 10077 89 34 utilizing utilize VBG 10077 89 35 BOOK book NN 10077 89 36 REVIEWS review NNS 10077 89 37 I -PRON- PRP 10077 89 38 55 55 CD 10077 89 39 Reproduced reproduce VBN 10077 89 40 with with IN 10077 89 41 permission permission NN 10077 89 42 of of IN 10077 89 43 the the DT 10077 89 44 copyright copyright NN 10077 89 45 owner owner NN 10077 89 46 . . . 10077 90 1 Further further JJ 10077 90 2 reproduction reproduction NN 10077 90 3 prohibited prohibit VBD 10077 90 4 without 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suggestion NN 10077 97 3 seems seem VBZ 10077 97 4 to to IN 10077 97 5 most most JJS 10077 97 6 of of IN 10077 97 7 us -PRON- PRP 10077 97 8 to to TO 10077 97 9 be be VB 10077 97 10 out out IN 10077 97 11 of of IN 10077 97 12 bounds bound NNS 10077 97 13 because because IN 10077 97 14 it -PRON- PRP 10077 97 15 unfairly unfairly RB 10077 97 16 manipulates manipulate VBZ 10077 97 17 user user VBP 10077 97 18 response response NN 10077 97 19 in in IN 10077 97 20 a a DT 10077 97 21 powerful powerful JJ 10077 97 22 way way NN 10077 97 23 . . . 10077 98 1 The the DT 10077 98 2 unfairness unfairness NN 10077 98 3 is be VBZ 10077 98 4 that that IN 10077 98 5 someone someone NN 10077 98 6 can can MD 10077 98 7 be be VB 10077 98 8 manipulated manipulate VBN 10077 98 9 without without IN 10077 98 10 his -PRON- PRP$ 10077 98 11 or or CC 10077 98 12 her -PRON- PRP$ 10077 98 13 knowledge knowledge NN 10077 98 14 to to TO 10077 98 15 do do VB 10077 98 16 something something NN 10077 98 17 outside 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10077 104 6 and and CC 10077 104 7 Nass Nass NNP 10077 104 8 were be VBD 10077 104 9 not not RB 10077 104 10 quite quite RB 10077 104 11 as as RB 10077 104 12 surprising surprising JJ 10077 104 13 to to IN 10077 104 14 me -PRON- PRP 10077 104 15 as as IN 10077 104 16 they -PRON- PRP 10077 104 17 might may MD 10077 104 18 be be VB 10077 104 19 to to IN 10077 104 20 others other NNS 10077 104 21 . . . 10077 105 1 What what WP 10077 105 2 did do VBD 10077 105 3 surprise surprise VB 10077 105 4 me -PRON- PRP 10077 105 5 , , , 10077 105 6 howev- howev- JJ 10077 105 7 er er UH 10077 105 8 , , , 10077 105 9 is be VBZ 10077 105 10 that that IN 10077 105 11 the the DT 10077 105 12 media medium NNS 10077 105 13 equation equation NN 10077 105 14 is be VBZ 10077 105 15 not not RB 10077 105 16 a a DT 10077 105 17 phenomenon phenomenon NN 10077 105 18 solely solely RB 10077 105 19 of of IN 10077 105 20 the the DT 10077 105 21 nai"ve nai"ve NNP 10077 105 22 or or CC 10077 105 23 inexperienced 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RB 10077 107 3 increases increase VBZ 10077 107 4 the the DT 10077 107 5 power power NN 10077 107 6 of of IN 10077 107 7 computer computer NN 10077 107 8 programs program NNS 10077 107 9 and and CC 10077 107 10 other other JJ 10077 107 11 media medium NNS 10077 107 12 for for IN 10077 107 13 both both CC 10077 107 14 good good JJ 10077 107 15 and and CC 10077 107 16 ill ill JJ 10077 107 17 . . . 10077 108 1 I -PRON- PRP 10077 108 2 want want VBP 10077 108 3 to to TO 10077 108 4 emphasize emphasize VB 10077 108 5 that that IN 10077 108 6 not not RB 10077 108 7 all all DT 10077 108 8 of of IN 10077 108 9 the the DT 10077 108 10 possible possible JJ 10077 108 11 effects effect NNS 10077 108 12 of of IN 10077 108 13 human- human- JJ 10077 108 14 media medium NNS 10077 108 15 interaction interaction NN 10077 108 16 are be VBP 10077 108 17 pernicious pernicious JJ 10077 108 18 . . . 10077 109 1 Most Most JJS 10077 109 2 are be VBP 10077 109 3 simply simply RB 10077 109 4 innocuous innocuous JJ 10077 109 5 , , , 10077 109 6 and and CC 10077 109 7 if if IN 10077 109 8 techniques technique NNS 10077 109 9 that that WDT 10077 109 10 benefit benefit VBP 10077 109 11 users user NNS 10077 109 12 can can MD 10077 109 13 result result VB 10077 109 14 from from IN 10077 109 15 these these DT 10077 109 16 effects effect NNS 10077 109 17 there there EX 10077 109 18 should should MD 10077 109 19 be be VB 10077 109 20 no no DT 10077 109 21 harm harm NN 10077 109 22 in in IN 10077 109 23 applying apply VBG 10077 109 24 them -PRON- PRP 10077 109 25 in in IN 10077 109 26 soft- soft- JJ 10077 109 27 ware ware NN 10077 109 28 or or CC 10077 109 29 multimedia multimedia NNP 10077 109 30 . . . 10077 110 1 In in IN 10077 110 2 general general JJ 10077 110 3 , , , 10077 110 4 it -PRON- PRP 10077 110 5 's be VBZ 10077 110 6 desirable desirable JJ 10077 110 7 to to TO 10077 110 8 make make VB 10077 110 9 user user NN 10077 110 10 experiences experience NNS 10077 110 11 of of IN 10077 110 12 software software NN 10077 110 13 and and CC 10077 110 14 media medium NNS 10077 110 15 pleasanter pleasanter NN 10077 110 16 and and CC 10077 110 17 more more RBR 10077 110 18 productive productive JJ 10077 110 19 , , , 10077 110 20 and and CC 10077 110 21 Reeves Reeves NNP 10077 110 22 and and CC 10077 110 23 Nass Nass NNP 10077 110 24 do do VBP 10077 110 25 an an DT 10077 110 26 excellent excellent JJ 10077 110 27 job job NN 10077 110 28 of of IN 10077 110 29 providing provide VBG 10077 110 30 pointers pointer NNS 10077 110 31 throughout throughout IN 10077 110 32 the the DT 10077 110 33 book book NN 10077 110 34 . . . 10077 111 1 There there EX 10077 111 2 are be VBP 10077 111 3 suggestions suggestion NNS 10077 111 4 with with IN 10077 111 5 regard regard NN 10077 111 6 to to IN 10077 111 7 per- per- DT 10077 111 8 sonality sonality NN 10077 111 9 , , , 10077 111 10 emotion emotion NN 10077 111 11 ( ( -LRB- 10077 111 12 including include VBG 10077 111 13 arousal arousal NN 10077 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10077 112 19 make make VB 10077 112 20 me -PRON- PRP 10077 112 21 uncomfortable uncomfortable JJ 10077 112 22 that that IN 10077 112 23 people people NNS 10077 112 24 react react VBP 10077 112 25 to to IN 10077 112 26 media medium NNS 10077 112 27 as as IN 10077 112 28 if if IN 10077 112 29 they -PRON- PRP 10077 112 30 were be VBD 10077 112 31 dealing deal VBG 10077 112 32 directly directly RB 10077 112 33 with with IN 10077 112 34 other other JJ 10077 112 35 human human JJ 10077 112 36 beings being NNS 10077 112 37 . . . 10077 113 1 This this DT 10077 113 2 is be VBZ 10077 113 3 a a DT 10077 113 4 disquieting disquieting JJ 10077 113 5 finding finding NN 10077 113 6 , , , 10077 113 7 but but CC 10077 113 8 it -PRON- PRP 10077 113 9 should should MD 10077 113 10 not not RB 10077 113 11 dissuade dissuade VB 10077 113 12 us -PRON- PRP 10077 113 13 from from IN 10077 113 14 our -PRON- PRP$ 10077 113 15 jobs job NNS 10077 113 16 of of IN 10077 113 17 designing design VBG 10077 113 18 good 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Technologies NNPS 10077 115 41 , , , 10077 115 42 Inc. Inc. NNP 10077 115 43 LITA LITA NNP 10077 115 44 cover cover NN 10077 115 45 4 4 CD 10077 115 46 cover cover VBP 10077 115 47 3 3 CD 10077 115 48 cover cover NN 10077 115 49 2 2 CD 10077 115 50 , , , 10077 115 51 2 2 CD 10077 115 52 56 56 CD 10077 115 53 INFORMATION INFORMATION NNS 10077 115 54 TECHNOLOGY technology NN 10077 115 55 AND and CC 10077 115 56 LIBRARIES library NNS 10077 115 57 I -PRON- PRP 10077 115 58 MARCH march VBP 10077 115 59 2000 2000 CD