id sid tid token lemma pos cord-034672-qt1pu8wp 1 1 key key NN cord-034672-qt1pu8wp 1 2 : : : cord-034672-qt1pu8wp 2 1 cord-034672-qt1pu8wp cord-034672-qt1pu8wp NNP cord-034672-qt1pu8wp 2 2 authors author NNS cord-034672-qt1pu8wp 2 3 : : : cord-034672-qt1pu8wp 2 4 Varadarajan Varadarajan NNP cord-034672-qt1pu8wp 2 5 , , , cord-034672-qt1pu8wp 3 1 Rajan Rajan NNP cord-034672-qt1pu8wp 3 2 title title NN cord-034672-qt1pu8wp 3 3 : : : cord-034672-qt1pu8wp 3 4 Relevance relevance NN cord-034672-qt1pu8wp 3 5 , , , cord-034672-qt1pu8wp 3 6 rigor rigor NN cord-034672-qt1pu8wp 3 7 and and CC cord-034672-qt1pu8wp 3 8 impact impact NN cord-034672-qt1pu8wp 3 9 of of IN cord-034672-qt1pu8wp 3 10 scholarly scholarly JJ cord-034672-qt1pu8wp 3 11 research research NN cord-034672-qt1pu8wp 3 12 in in IN cord-034672-qt1pu8wp 3 13 marketing marketing NN cord-034672-qt1pu8wp 3 14 , , , cord-034672-qt1pu8wp 3 15 state state NN cord-034672-qt1pu8wp 3 16 of of IN cord-034672-qt1pu8wp 3 17 the the DT cord-034672-qt1pu8wp 3 18 discipline discipline NN cord-034672-qt1pu8wp 3 19 and and CC cord-034672-qt1pu8wp 3 20 outlook outlook NN cord-034672-qt1pu8wp 3 21 date date NN cord-034672-qt1pu8wp 3 22 : : : cord-034672-qt1pu8wp 3 23 2020 2020 CD cord-034672-qt1pu8wp 3 24 - - HYPH cord-034672-qt1pu8wp 3 25 11 11 CD cord-034672-qt1pu8wp 3 26 - - HYPH cord-034672-qt1pu8wp 3 27 05 05 CD cord-034672-qt1pu8wp 3 28 journal journal NN cord-034672-qt1pu8wp 3 29 : : : cord-034672-qt1pu8wp 3 30 AMS AMS NNP cord-034672-qt1pu8wp 3 31 Rev Rev NNP cord-034672-qt1pu8wp 3 32 DOI DOI NNP cord-034672-qt1pu8wp 3 33 : : : cord-034672-qt1pu8wp 4 1 10.1007 10.1007 CD cord-034672-qt1pu8wp 4 2 / / SYM cord-034672-qt1pu8wp 4 3 s13162 s13162 NN cord-034672-qt1pu8wp 4 4 - - HYPH cord-034672-qt1pu8wp 4 5 020 020 CD cord-034672-qt1pu8wp 4 6 - - HYPH cord-034672-qt1pu8wp 4 7 00180-x 00180-x CD cord-034672-qt1pu8wp 5 1 sha sha NNP cord-034672-qt1pu8wp 5 2 : : : cord-034672-qt1pu8wp 5 3 c1ba4bff168d1a2a1fbd64374b0c9324d31164c9 c1ba4bff168d1a2a1fbd64374b0c9324d31164c9 NNP cord-034672-qt1pu8wp 5 4 doc_id doc_id CD cord-034672-qt1pu8wp 5 5 : : : cord-034672-qt1pu8wp 5 6 34672 34672 CD cord-034672-qt1pu8wp 5 7 cord_uid cord_uid NNS cord-034672-qt1pu8wp 5 8 : : : cord-034672-qt1pu8wp 6 1 qt1pu8wp qt1pu8wp LS cord-034672-qt1pu8wp 7 1 This this DT cord-034672-qt1pu8wp 7 2 commentary commentary NN cord-034672-qt1pu8wp 7 3 presents present VBZ cord-034672-qt1pu8wp 7 4 a a DT cord-034672-qt1pu8wp 7 5 dissenting dissenting JJ cord-034672-qt1pu8wp 7 6 point point NN cord-034672-qt1pu8wp 7 7 of of IN cord-034672-qt1pu8wp 7 8 view view NN cord-034672-qt1pu8wp 7 9 on on IN cord-034672-qt1pu8wp 7 10 some some DT cord-034672-qt1pu8wp 7 11 of of IN cord-034672-qt1pu8wp 7 12 Key Key NNP cord-034672-qt1pu8wp 7 13 et et FW cord-034672-qt1pu8wp 7 14 al al NNP cord-034672-qt1pu8wp 7 15 . . . cord-034672-qt1pu8wp 8 1 ’s 's LS cord-034672-qt1pu8wp 9 1 ( ( -LRB- cord-034672-qt1pu8wp 9 2 AMS AMS NNP cord-034672-qt1pu8wp 9 3 Review Review NNP cord-034672-qt1pu8wp 9 4 , , , cord-034672-qt1pu8wp 9 5 2020 2020 CD cord-034672-qt1pu8wp 9 6 ) ) -RRB- cord-034672-qt1pu8wp 9 7 observations observation NNS cord-034672-qt1pu8wp 9 8 concerning concern VBG cord-034672-qt1pu8wp 9 9 the the DT cord-034672-qt1pu8wp 9 10 relevance relevance NN cord-034672-qt1pu8wp 9 11 and and CC cord-034672-qt1pu8wp 9 12 rigor rigor NN cord-034672-qt1pu8wp 9 13 of of IN cord-034672-qt1pu8wp 9 14 scholarly scholarly JJ cord-034672-qt1pu8wp 9 15 research research NN cord-034672-qt1pu8wp 9 16 in in IN cord-034672-qt1pu8wp 9 17 marketing marketing NN cord-034672-qt1pu8wp 9 18 , , , cord-034672-qt1pu8wp 9 19 impact impact NN cord-034672-qt1pu8wp 9 20 of of IN cord-034672-qt1pu8wp 9 21 scholarly scholarly JJ cord-034672-qt1pu8wp 9 22 research research NN cord-034672-qt1pu8wp 9 23 in in IN cord-034672-qt1pu8wp 9 24 marketing marketing NN cord-034672-qt1pu8wp 9 25 on on IN cord-034672-qt1pu8wp 9 26 research research NN cord-034672-qt1pu8wp 9 27 in in IN cord-034672-qt1pu8wp 9 28 other other JJ cord-034672-qt1pu8wp 9 29 disciplines discipline NNS cord-034672-qt1pu8wp 9 30 , , , cord-034672-qt1pu8wp 9 31 and and CC cord-034672-qt1pu8wp 9 32 influence influence NN cord-034672-qt1pu8wp 9 33 of of IN cord-034672-qt1pu8wp 9 34 the the DT cord-034672-qt1pu8wp 9 35 marketing marketing NN cord-034672-qt1pu8wp 9 36 function function NN cord-034672-qt1pu8wp 9 37 in in IN cord-034672-qt1pu8wp 9 38 firms firm NNS cord-034672-qt1pu8wp 9 39 at at IN cord-034672-qt1pu8wp 9 40 the the DT cord-034672-qt1pu8wp 9 41 top top JJ cord-034672-qt1pu8wp 9 42 management management NN cord-034672-qt1pu8wp 9 43 level level NN cord-034672-qt1pu8wp 9 44 . . . cord-034672-qt1pu8wp 10 1 The the DT cord-034672-qt1pu8wp 10 2 value value NN cord-034672-qt1pu8wp 10 3 proposition proposition NN cord-034672-qt1pu8wp 10 4 and and CC cord-034672-qt1pu8wp 10 5 values value NNS cord-034672-qt1pu8wp 10 6 proposition proposition NN cord-034672-qt1pu8wp 10 7 of of IN cord-034672-qt1pu8wp 10 8 the the DT cord-034672-qt1pu8wp 10 9 marketing marketing NN cord-034672-qt1pu8wp 10 10 academy academy NN cord-034672-qt1pu8wp 10 11 Science Science NNP cord-034672-qt1pu8wp 10 12 " " `` cord-034672-qt1pu8wp 10 13 An an DT cord-034672-qt1pu8wp 10 14 objective objective JJ cord-034672-qt1pu8wp 10 15 , , , cord-034672-qt1pu8wp 10 16 logical logical JJ cord-034672-qt1pu8wp 10 17 , , , cord-034672-qt1pu8wp 10 18 and and CC cord-034672-qt1pu8wp 10 19 systematic systematic JJ cord-034672-qt1pu8wp 10 20 method method NN cord-034672-qt1pu8wp 10 21 of of IN cord-034672-qt1pu8wp 10 22 analysis analysis NN cord-034672-qt1pu8wp 10 23 of of IN cord-034672-qt1pu8wp 10 24 phenomena phenomenon NNS cord-034672-qt1pu8wp 10 25 , , , cord-034672-qt1pu8wp 10 26 devised devise VBN cord-034672-qt1pu8wp 10 27 to to TO cord-034672-qt1pu8wp 10 28 permit permit VB cord-034672-qt1pu8wp 10 29 the the DT cord-034672-qt1pu8wp 10 30 accumulation accumulation NN cord-034672-qt1pu8wp 10 31 of of IN cord-034672-qt1pu8wp 10 32 reliable reliable JJ cord-034672-qt1pu8wp 10 33 knowledge knowledge NN cord-034672-qt1pu8wp 10 34 . . . cord-034672-qt1pu8wp 10 35 " " '' cord-034672-qt1pu8wp 11 1 ( ( -LRB- cord-034672-qt1pu8wp 11 2 Lastrucci Lastrucci NNP cord-034672-qt1pu8wp 11 3 1963 1963 CD cord-034672-qt1pu8wp 11 4 , , , cord-034672-qt1pu8wp 11 5 p. p. NN cord-034672-qt1pu8wp 11 6 6 6 CD cord-034672-qt1pu8wp 11 7 ) ) -RRB- cord-034672-qt1pu8wp 11 8 . . . cord-034672-qt1pu8wp 12 1 Marketing marketing NN cord-034672-qt1pu8wp 12 2 science science NN cord-034672-qt1pu8wp 12 3 Objective Objective NNP cord-034672-qt1pu8wp 12 4 , , , cord-034672-qt1pu8wp 12 5 logical logical JJ cord-034672-qt1pu8wp 12 6 and and CC cord-034672-qt1pu8wp 12 7 systematic systematic JJ cord-034672-qt1pu8wp 12 8 methods method NNS cord-034672-qt1pu8wp 12 9 of of IN cord-034672-qt1pu8wp 12 10 analysis analysis NN cord-034672-qt1pu8wp 12 11 of of IN cord-034672-qt1pu8wp 12 12 marketing marketing NN cord-034672-qt1pu8wp 12 13 phenomena phenomenon NNS cord-034672-qt1pu8wp 12 14 devised devise VBN cord-034672-qt1pu8wp 12 15 and and CC cord-034672-qt1pu8wp 12 16 used use VBN cord-034672-qt1pu8wp 12 17 for for IN cord-034672-qt1pu8wp 12 18 the the DT cord-034672-qt1pu8wp 12 19 creation creation NN cord-034672-qt1pu8wp 12 20 and and CC cord-034672-qt1pu8wp 12 21 accumulation accumulation NN cord-034672-qt1pu8wp 12 22 of of IN cord-034672-qt1pu8wp 12 23 reliable reliable JJ cord-034672-qt1pu8wp 12 24 knowledge knowledge NN cord-034672-qt1pu8wp 12 25 . . . cord-034672-qt1pu8wp 13 1 Value value NN cord-034672-qt1pu8wp 13 2 proposition proposition NN cord-034672-qt1pu8wp 13 3 of of IN cord-034672-qt1pu8wp 13 4 the the DT cord-034672-qt1pu8wp 13 5 marketing marketing NN cord-034672-qt1pu8wp 13 6 academy academy NN cord-034672-qt1pu8wp 13 7 Members Members NNPS cord-034672-qt1pu8wp 13 8 of of IN cord-034672-qt1pu8wp 13 9 the the DT cord-034672-qt1pu8wp 13 10 marketing marketing NN cord-034672-qt1pu8wp 13 11 academy academy NN cord-034672-qt1pu8wp 13 12 create create VBP cord-034672-qt1pu8wp 13 13 reliable reliable JJ cord-034672-qt1pu8wp 13 14 knowledge knowledge NN cord-034672-qt1pu8wp 13 15 on on IN cord-034672-qt1pu8wp 13 16 marketing marketing NN cord-034672-qt1pu8wp 13 17 phenomena phenomenon NNS cord-034672-qt1pu8wp 13 18 and and CC cord-034672-qt1pu8wp 13 19 disseminate disseminate VB cord-034672-qt1pu8wp 13 20 the the DT cord-034672-qt1pu8wp 13 21 knowledge knowledge NN cord-034672-qt1pu8wp 13 22 by by IN cord-034672-qt1pu8wp 13 23 posting post VBG cord-034672-qt1pu8wp 13 24 it -PRON- PRP cord-034672-qt1pu8wp 13 25 in in IN cord-034672-qt1pu8wp 13 26 the the DT cord-034672-qt1pu8wp 13 27 public public JJ cord-034672-qt1pu8wp 13 28 domain domain NN cord-034672-qt1pu8wp 13 29 for for IN cord-034672-qt1pu8wp 13 30 use use NN cord-034672-qt1pu8wp 13 31 by by IN cord-034672-qt1pu8wp 13 32 individuals individual NNS cord-034672-qt1pu8wp 13 33 and and CC cord-034672-qt1pu8wp 13 34 organizations organization NNS cord-034672-qt1pu8wp 13 35 , , , cord-034672-qt1pu8wp 13 36 worldwide worldwide RB cord-034672-qt1pu8wp 13 37 . . . cord-034672-qt1pu8wp 14 1 Constituencies constituency NNS cord-034672-qt1pu8wp 14 2 in in IN cord-034672-qt1pu8wp 14 3 a a DT cord-034672-qt1pu8wp 14 4 society society NN cord-034672-qt1pu8wp 14 5 who who WP cord-034672-qt1pu8wp 14 6 may may MD cord-034672-qt1pu8wp 14 7 find find VB cord-034672-qt1pu8wp 14 8 reliable reliable JJ cord-034672-qt1pu8wp 14 9 knowledge knowledge NN cord-034672-qt1pu8wp 14 10 on on IN cord-034672-qt1pu8wp 14 11 marketing marketing NN cord-034672-qt1pu8wp 14 12 phenomena phenomenon NNS cord-034672-qt1pu8wp 14 13 to to TO cord-034672-qt1pu8wp 14 14 be be VB cord-034672-qt1pu8wp 14 15 of of IN cord-034672-qt1pu8wp 14 16 value value NN cord-034672-qt1pu8wp 14 17 include include VBP cord-034672-qt1pu8wp 14 18 decision decision NN cord-034672-qt1pu8wp 14 19 - - HYPH cord-034672-qt1pu8wp 14 20 makers maker NNS cord-034672-qt1pu8wp 14 21 in in IN cord-034672-qt1pu8wp 14 22 for for IN cord-034672-qt1pu8wp 14 23 - - HYPH cord-034672-qt1pu8wp 14 24 profit profit NN cord-034672-qt1pu8wp 14 25 , , , cord-034672-qt1pu8wp 14 26 not not RB cord-034672-qt1pu8wp 14 27 - - HYPH cord-034672-qt1pu8wp 14 28 for for IN cord-034672-qt1pu8wp 14 29 profit profit NN cord-034672-qt1pu8wp 14 30 and and CC cord-034672-qt1pu8wp 14 31 governmental governmental JJ cord-034672-qt1pu8wp 14 32 organizations organization NNS cord-034672-qt1pu8wp 14 33 , , , cord-034672-qt1pu8wp 14 34 researchers researcher NNS cord-034672-qt1pu8wp 14 35 and and CC cord-034672-qt1pu8wp 14 36 educators educator NNS cord-034672-qt1pu8wp 14 37 in in IN cord-034672-qt1pu8wp 14 38 marketing marketing NN cord-034672-qt1pu8wp 14 39 and and CC cord-034672-qt1pu8wp 14 40 allied ally VBN cord-034672-qt1pu8wp 14 41 disciplines discipline NNS cord-034672-qt1pu8wp 14 42 , , , cord-034672-qt1pu8wp 14 43 students student NNS cord-034672-qt1pu8wp 14 44 of of IN cord-034672-qt1pu8wp 14 45 marketing marketing NN cord-034672-qt1pu8wp 14 46 and and CC cord-034672-qt1pu8wp 14 47 allied ally VBN cord-034672-qt1pu8wp 14 48 fields field NNS cord-034672-qt1pu8wp 14 49 of of IN cord-034672-qt1pu8wp 14 50 study study NN cord-034672-qt1pu8wp 14 51 , , , cord-034672-qt1pu8wp 14 52 journalists journalist NNS cord-034672-qt1pu8wp 14 53 , , , cord-034672-qt1pu8wp 14 54 and and CC cord-034672-qt1pu8wp 14 55 consumers consumer NNS cord-034672-qt1pu8wp 14 56 . . . cord-034672-qt1pu8wp 15 1 Values value NNS cord-034672-qt1pu8wp 15 2 proposition proposition NN cord-034672-qt1pu8wp 15 3 of of IN cord-034672-qt1pu8wp 15 4 the the DT cord-034672-qt1pu8wp 15 5 marketing marketing NN cord-034672-qt1pu8wp 15 6 academy academy NN cord-034672-qt1pu8wp 15 7 Members Members NNPS cord-034672-qt1pu8wp 15 8 of of IN cord-034672-qt1pu8wp 15 9 the the DT cord-034672-qt1pu8wp 15 10 marketing marketing NN cord-034672-qt1pu8wp 15 11 academy academy NNP cord-034672-qt1pu8wp 15 12 are be VBP cord-034672-qt1pu8wp 15 13 committed commit VBN cord-034672-qt1pu8wp 15 14 to to IN cord-034672-qt1pu8wp 15 15 respecting respect VBG cord-034672-qt1pu8wp 15 16 , , , cord-034672-qt1pu8wp 15 17 upholding uphold VBG cord-034672-qt1pu8wp 15 18 and and CC cord-034672-qt1pu8wp 15 19 abiding abide VBG cord-034672-qt1pu8wp 15 20 by by IN cord-034672-qt1pu8wp 15 21 the the DT cord-034672-qt1pu8wp 15 22 university university NN cord-034672-qt1pu8wp 15 23 's 's POS cord-034672-qt1pu8wp 15 24 core core NN cord-034672-qt1pu8wp 15 25 mission mission NN cord-034672-qt1pu8wp 15 26 , , , cord-034672-qt1pu8wp 15 27 namely namely RB cord-034672-qt1pu8wp 15 28 , , , cord-034672-qt1pu8wp 15 29 the the DT cord-034672-qt1pu8wp 15 30 creation creation NN cord-034672-qt1pu8wp 15 31 and and CC cord-034672-qt1pu8wp 15 32 dissemination dissemination NN cord-034672-qt1pu8wp 15 33 of of IN cord-034672-qt1pu8wp 15 34 objective objective JJ cord-034672-qt1pu8wp 15 35 knowledge knowledge NN cord-034672-qt1pu8wp 15 36 , , , cord-034672-qt1pu8wp 15 37 and and CC cord-034672-qt1pu8wp 15 38 their -PRON- PRP$ cord-034672-qt1pu8wp 15 39 grand grand JJ cord-034672-qt1pu8wp 15 40 compact compact NN cord-034672-qt1pu8wp 15 41 with with IN cord-034672-qt1pu8wp 15 42 society society NN cord-034672-qt1pu8wp 15 43 . . . cord-034672-qt1pu8wp 16 1 They -PRON- PRP cord-034672-qt1pu8wp 16 2 consider consider VBP cord-034672-qt1pu8wp 16 3 society society NN cord-034672-qt1pu8wp 16 4 as as IN cord-034672-qt1pu8wp 16 5 the the DT cord-034672-qt1pu8wp 16 6 ultimate ultimate JJ cord-034672-qt1pu8wp 16 7 client client NN cord-034672-qt1pu8wp 16 8 for for IN cord-034672-qt1pu8wp 16 9 the the DT cord-034672-qt1pu8wp 16 10 knowledge knowledge NN cord-034672-qt1pu8wp 16 11 they -PRON- PRP cord-034672-qt1pu8wp 16 12 create create VBP cord-034672-qt1pu8wp 16 13 , , , cord-034672-qt1pu8wp 16 14 and and CC cord-034672-qt1pu8wp 16 15 specific specific JJ cord-034672-qt1pu8wp 16 16 constituencies constituency NNS cord-034672-qt1pu8wp 16 17 such such JJ cord-034672-qt1pu8wp 16 18 as as IN cord-034672-qt1pu8wp 16 19 marketing marketing NN cord-034672-qt1pu8wp 16 20 educators educator NNS cord-034672-qt1pu8wp 16 21 , , , cord-034672-qt1pu8wp 16 22 practitioners practitioner NNS cord-034672-qt1pu8wp 16 23 and and CC cord-034672-qt1pu8wp 16 24 students student NNS cord-034672-qt1pu8wp 16 25 as as IN cord-034672-qt1pu8wp 16 26 intermediate intermediate JJ cord-034672-qt1pu8wp 16 27 clients client NNS cord-034672-qt1pu8wp 16 28 . . . cord-034672-qt1pu8wp 17 1 [ [ -LRB- cord-034672-qt1pu8wp 17 2 Adapted adapt VBN cord-034672-qt1pu8wp 17 3 from from IN cord-034672-qt1pu8wp 17 4 Hunt Hunt NNP cord-034672-qt1pu8wp 17 5 1992 1992 CD cord-034672-qt1pu8wp 17 6 on on IN cord-034672-qt1pu8wp 17 7 the the DT cord-034672-qt1pu8wp 17 8 responsibilities responsibility NNS cord-034672-qt1pu8wp 17 9 of of IN cord-034672-qt1pu8wp 17 10 the the DT cord-034672-qt1pu8wp 17 11 marketing marketing NN cord-034672-qt1pu8wp 17 12 discipline discipline NN cord-034672-qt1pu8wp 17 13 ] ] -RRB- cord-034672-qt1pu8wp 17 14 . . . cord-034672-qt1pu8wp 18 1 The the DT cord-034672-qt1pu8wp 18 2 grand grand JJ cord-034672-qt1pu8wp 18 3 compact compact NN cord-034672-qt1pu8wp 18 4 of of IN cord-034672-qt1pu8wp 18 5 the the DT cord-034672-qt1pu8wp 18 6 academia academia NN cord-034672-qt1pu8wp 18 7 with with IN cord-034672-qt1pu8wp 18 8 society society NN cord-034672-qt1pu8wp 18 9 : : : cord-034672-qt1pu8wp 19 1 The the DT cord-034672-qt1pu8wp 19 2 state state NN cord-034672-qt1pu8wp 19 3 grants grant VBZ cord-034672-qt1pu8wp 19 4 academic academic JJ cord-034672-qt1pu8wp 19 5 freedom freedom NN cord-034672-qt1pu8wp 19 6 to to IN cord-034672-qt1pu8wp 19 7 faculty faculty NN cord-034672-qt1pu8wp 19 8 - - : cord-034672-qt1pu8wp 19 9 the the DT cord-034672-qt1pu8wp 19 10 privilege privilege NN cord-034672-qt1pu8wp 19 11 of of IN cord-034672-qt1pu8wp 19 12 conducting conduct VBG cord-034672-qt1pu8wp 19 13 research research NN cord-034672-qt1pu8wp 19 14 free free JJ cord-034672-qt1pu8wp 19 15 from from IN cord-034672-qt1pu8wp 19 16 the the DT cord-034672-qt1pu8wp 19 17 dictates dictate NNS cord-034672-qt1pu8wp 19 18 of of IN cord-034672-qt1pu8wp 19 19 the the DT cord-034672-qt1pu8wp 19 20 church church NN cord-034672-qt1pu8wp 19 21 and and CC cord-034672-qt1pu8wp 19 22 state state NN cord-034672-qt1pu8wp 19 23 . . . cord-034672-qt1pu8wp 20 1 In in IN cord-034672-qt1pu8wp 20 2 exchange exchange NN cord-034672-qt1pu8wp 20 3 , , , cord-034672-qt1pu8wp 20 4 the the DT cord-034672-qt1pu8wp 20 5 state state NN cord-034672-qt1pu8wp 20 6 demands demand VBZ cord-034672-qt1pu8wp 20 7 from from IN cord-034672-qt1pu8wp 20 8 faculty faculty NN cord-034672-qt1pu8wp 20 9 a a DT cord-034672-qt1pu8wp 20 10 commitment commitment NN cord-034672-qt1pu8wp 20 11 to to IN cord-034672-qt1pu8wp 20 12 the the DT cord-034672-qt1pu8wp 20 13 ideal ideal NN cord-034672-qt1pu8wp 20 14 of of IN cord-034672-qt1pu8wp 20 15 objective objective JJ cord-034672-qt1pu8wp 20 16 knowledge knowledge NN cord-034672-qt1pu8wp 20 17 ( ( -LRB- cord-034672-qt1pu8wp 20 18 See see VB cord-034672-qt1pu8wp 20 19 : : : cord-034672-qt1pu8wp 20 20 Hunt hunt NN cord-034672-qt1pu8wp 20 21 1992 1992 CD cord-034672-qt1pu8wp 20 22 ) ) -RRB- cord-034672-qt1pu8wp 20 23 . . . cord-034672-qt1pu8wp 21 1 In in IN cord-034672-qt1pu8wp 21 2 the the DT cord-034672-qt1pu8wp 21 3 opening open VBG cord-034672-qt1pu8wp 21 4 paragraph paragraph NN cord-034672-qt1pu8wp 21 5 of of IN cord-034672-qt1pu8wp 21 6 their -PRON- PRP$ cord-034672-qt1pu8wp 21 7 article article NN cord-034672-qt1pu8wp 21 8 , , , cord-034672-qt1pu8wp 21 9 Key Key NNP cord-034672-qt1pu8wp 21 10 et et FW cord-034672-qt1pu8wp 21 11 al al NNP cord-034672-qt1pu8wp 21 12 . . . cord-034672-qt1pu8wp 22 1 ( ( -LRB- cord-034672-qt1pu8wp 22 2 2020 2020 CD cord-034672-qt1pu8wp 22 3 ) ) -RRB- cord-034672-qt1pu8wp 22 4 highlight highlight VB cord-034672-qt1pu8wp 22 5 the the DT cord-034672-qt1pu8wp 22 6 importance importance NN cord-034672-qt1pu8wp 22 7 of of IN cord-034672-qt1pu8wp 22 8 the the DT cord-034672-qt1pu8wp 22 9 academic academic JJ cord-034672-qt1pu8wp 22 10 value value NN cord-034672-qt1pu8wp 22 11 proposition proposition NN cord-034672-qt1pu8wp 22 12 of of IN cord-034672-qt1pu8wp 22 13 the the DT cord-034672-qt1pu8wp 22 14 marketing marketing NN cord-034672-qt1pu8wp 22 15 discipline discipline NN cord-034672-qt1pu8wp 22 16 founded found VBN cord-034672-qt1pu8wp 22 17 on on IN cord-034672-qt1pu8wp 22 18 theoretical theoretical JJ cord-034672-qt1pu8wp 22 19 and and CC cord-034672-qt1pu8wp 22 20 conceptual conceptual JJ cord-034672-qt1pu8wp 22 21 research research NN cord-034672-qt1pu8wp 22 22 . . . cord-034672-qt1pu8wp 23 1 Two two CD cord-034672-qt1pu8wp 23 2 other other JJ cord-034672-qt1pu8wp 23 3 value value NN cord-034672-qt1pu8wp 23 4 propositions proposition NNS cord-034672-qt1pu8wp 23 5 that that WDT cord-034672-qt1pu8wp 23 6 also also RB cord-034672-qt1pu8wp 23 7 merit merit VBP cord-034672-qt1pu8wp 23 8 our -PRON- PRP$ cord-034672-qt1pu8wp 23 9 collective collective JJ cord-034672-qt1pu8wp 23 10 thought thought NN cord-034672-qt1pu8wp 23 11 are be VBP cord-034672-qt1pu8wp 23 12 the the DT cord-034672-qt1pu8wp 23 13 value value NN cord-034672-qt1pu8wp 23 14 proposition proposition NN cord-034672-qt1pu8wp 23 15 and and CC cord-034672-qt1pu8wp 23 16 the the DT cord-034672-qt1pu8wp 23 17 values value NNS cord-034672-qt1pu8wp 23 18 proposition proposition NN cord-034672-qt1pu8wp 23 19 of of IN cord-034672-qt1pu8wp 23 20 the the DT cord-034672-qt1pu8wp 23 21 marketing marketing NN cord-034672-qt1pu8wp 23 22 academy academy NN cord-034672-qt1pu8wp 23 23 to to IN cord-034672-qt1pu8wp 23 24 society society NN cord-034672-qt1pu8wp 23 25 . . . cord-034672-qt1pu8wp 24 1 In in IN cord-034672-qt1pu8wp 24 2 that that DT cord-034672-qt1pu8wp 24 3 spirit spirit NN cord-034672-qt1pu8wp 24 4 , , , cord-034672-qt1pu8wp 24 5 the the DT cord-034672-qt1pu8wp 24 6 above above JJ cord-034672-qt1pu8wp 24 7 position position NN cord-034672-qt1pu8wp 24 8 statements statement NNS cord-034672-qt1pu8wp 24 9 on on IN cord-034672-qt1pu8wp 24 10 the the DT cord-034672-qt1pu8wp 24 11 value value NN cord-034672-qt1pu8wp 24 12 proposition proposition NN cord-034672-qt1pu8wp 24 13 and and CC cord-034672-qt1pu8wp 24 14 the the DT cord-034672-qt1pu8wp 24 15 values value NNS cord-034672-qt1pu8wp 24 16 proposition proposition NN cord-034672-qt1pu8wp 24 17 of of IN cord-034672-qt1pu8wp 24 18 the the DT cord-034672-qt1pu8wp 24 19 marketing marketing NN cord-034672-qt1pu8wp 24 20 academy academy NN cord-034672-qt1pu8wp 24 21 to to IN cord-034672-qt1pu8wp 24 22 society society NN cord-034672-qt1pu8wp 24 23 are be VBP cord-034672-qt1pu8wp 24 24 proposed propose VBN cord-034672-qt1pu8wp 24 25 for for IN cord-034672-qt1pu8wp 24 26 consideration consideration NN cord-034672-qt1pu8wp 24 27 and and CC cord-034672-qt1pu8wp 24 28 deliberation deliberation NN cord-034672-qt1pu8wp 24 29 by by IN cord-034672-qt1pu8wp 24 30 the the DT cord-034672-qt1pu8wp 24 31 marketing marketing NN cord-034672-qt1pu8wp 24 32 academy academy NN cord-034672-qt1pu8wp 24 33 . . . cord-034672-qt1pu8wp 25 1 As as IN cord-034672-qt1pu8wp 25 2 highlighted highlight VBN cord-034672-qt1pu8wp 25 3 in in IN cord-034672-qt1pu8wp 25 4 the the DT cord-034672-qt1pu8wp 25 5 proposed propose VBN cord-034672-qt1pu8wp 25 6 definition definition NN cord-034672-qt1pu8wp 25 7 of of IN cord-034672-qt1pu8wp 25 8 marketing marketing NN cord-034672-qt1pu8wp 25 9 science science NN cord-034672-qt1pu8wp 25 10 , , , cord-034672-qt1pu8wp 25 11 its -PRON- PRP$ cord-034672-qt1pu8wp 25 12 principal principal JJ cord-034672-qt1pu8wp 25 13 focus focus NN cord-034672-qt1pu8wp 25 14 as as IN cord-034672-qt1pu8wp 25 15 a a DT cord-034672-qt1pu8wp 25 16 scientific scientific JJ cord-034672-qt1pu8wp 25 17 endeavor endeavor NN cord-034672-qt1pu8wp 25 18 is be VBZ cord-034672-qt1pu8wp 25 19 the the DT cord-034672-qt1pu8wp 25 20 creation creation NN cord-034672-qt1pu8wp 25 21 and and CC cord-034672-qt1pu8wp 25 22 accumulation accumulation NN cord-034672-qt1pu8wp 25 23 of of IN cord-034672-qt1pu8wp 25 24 reliable reliable JJ cord-034672-qt1pu8wp 25 25 knowledge knowledge NN cord-034672-qt1pu8wp 25 26 on on IN cord-034672-qt1pu8wp 25 27 marketing marketing NN cord-034672-qt1pu8wp 25 28 phenomena phenomenon NNS cord-034672-qt1pu8wp 25 29 ( ( -LRB- cord-034672-qt1pu8wp 25 30 i.e. i.e. FW cord-034672-qt1pu8wp 25 31 knowledge knowledge NN cord-034672-qt1pu8wp 25 32 based base VBN cord-034672-qt1pu8wp 25 33 on on IN cord-034672-qt1pu8wp 25 34 which which WDT cord-034672-qt1pu8wp 25 35 marketing marketing NN cord-034672-qt1pu8wp 25 36 decisions decision NNS cord-034672-qt1pu8wp 25 37 can can MD cord-034672-qt1pu8wp 25 38 be be VB cord-034672-qt1pu8wp 25 39 made make VBN cord-034672-qt1pu8wp 25 40 and and CC cord-034672-qt1pu8wp 25 41 actions action NNS cord-034672-qt1pu8wp 25 42 taken take VBN cord-034672-qt1pu8wp 25 43 with with IN cord-034672-qt1pu8wp 25 44 confidence confidence NN cord-034672-qt1pu8wp 25 45 ) ) -RRB- cord-034672-qt1pu8wp 25 46 . . . cord-034672-qt1pu8wp 26 1 Also also RB cord-034672-qt1pu8wp 26 2 , , , cord-034672-qt1pu8wp 26 3 as as IN cord-034672-qt1pu8wp 26 4 highlighted highlight VBN cord-034672-qt1pu8wp 26 5 , , , cord-034672-qt1pu8wp 26 6 a a DT cord-034672-qt1pu8wp 26 7 commitment commitment NN cord-034672-qt1pu8wp 26 8 by by IN cord-034672-qt1pu8wp 26 9 the the DT cord-034672-qt1pu8wp 26 10 marketing marketing NN cord-034672-qt1pu8wp 26 11 academy academy NN cord-034672-qt1pu8wp 26 12 to to IN cord-034672-qt1pu8wp 26 13 society society NN cord-034672-qt1pu8wp 26 14 that that WDT cord-034672-qt1pu8wp 26 15 is be VBZ cord-034672-qt1pu8wp 26 16 enshrined enshrine VBN cord-034672-qt1pu8wp 26 17 in in IN cord-034672-qt1pu8wp 26 18 the the DT cord-034672-qt1pu8wp 26 19 grand grand JJ cord-034672-qt1pu8wp 26 20 compact compact NN cord-034672-qt1pu8wp 26 21 between between IN cord-034672-qt1pu8wp 26 22 academia academia NN cord-034672-qt1pu8wp 26 23 and and CC cord-034672-qt1pu8wp 26 24 society society NN cord-034672-qt1pu8wp 26 25 is be VBZ cord-034672-qt1pu8wp 26 26 the the DT cord-034672-qt1pu8wp 26 27 ideal ideal NN cord-034672-qt1pu8wp 26 28 of of IN cord-034672-qt1pu8wp 26 29 objective objective JJ cord-034672-qt1pu8wp 26 30 knowledge knowledge NN cord-034672-qt1pu8wp 26 31 . . . cord-034672-qt1pu8wp 27 1 Issues issue NNS cord-034672-qt1pu8wp 27 2 relating relate VBG cord-034672-qt1pu8wp 27 3 to to IN cord-034672-qt1pu8wp 27 4 the the DT cord-034672-qt1pu8wp 27 5 relevance relevance NN cord-034672-qt1pu8wp 27 6 and and CC cord-034672-qt1pu8wp 27 7 rigor rigor NN cord-034672-qt1pu8wp 27 8 of of IN cord-034672-qt1pu8wp 27 9 scholarly scholarly JJ cord-034672-qt1pu8wp 27 10 research research NN cord-034672-qt1pu8wp 27 11 in in IN cord-034672-qt1pu8wp 27 12 marketing marketing NN cord-034672-qt1pu8wp 27 13 and and CC cord-034672-qt1pu8wp 27 14 allied ally VBN cord-034672-qt1pu8wp 27 15 business business NN cord-034672-qt1pu8wp 27 16 disciplines discipline NNS cord-034672-qt1pu8wp 27 17 are be VBP cord-034672-qt1pu8wp 27 18 sometimes sometimes RB cord-034672-qt1pu8wp 27 19 framed frame VBN cord-034672-qt1pu8wp 27 20 and and CC cord-034672-qt1pu8wp 27 21 debated debate VBN cord-034672-qt1pu8wp 27 22 as as IN cord-034672-qt1pu8wp 27 23 relevance relevance NN cord-034672-qt1pu8wp 27 24 versus versus IN cord-034672-qt1pu8wp 27 25 rigor rigor NN cord-034672-qt1pu8wp 27 26 or or CC cord-034672-qt1pu8wp 27 27 balance balance NN cord-034672-qt1pu8wp 27 28 between between IN cord-034672-qt1pu8wp 27 29 relevance relevance NN cord-034672-qt1pu8wp 27 30 and and CC cord-034672-qt1pu8wp 27 31 rigor rigor NN cord-034672-qt1pu8wp 27 32 . . . cord-034672-qt1pu8wp 28 1 That that RB cord-034672-qt1pu8wp 28 2 is is RB cord-034672-qt1pu8wp 28 3 , , , cord-034672-qt1pu8wp 28 4 the the DT cord-034672-qt1pu8wp 28 5 pros pro NNS cord-034672-qt1pu8wp 28 6 and and CC cord-034672-qt1pu8wp 28 7 cons con NNS cord-034672-qt1pu8wp 28 8 of of IN cord-034672-qt1pu8wp 28 9 a a DT cord-034672-qt1pu8wp 28 10 tradeoff tradeoff NN cord-034672-qt1pu8wp 28 11 of of IN cord-034672-qt1pu8wp 28 12 some some DT cord-034672-qt1pu8wp 28 13 level level NN cord-034672-qt1pu8wp 28 14 of of IN cord-034672-qt1pu8wp 28 15 rigor rigor NN cord-034672-qt1pu8wp 28 16 for for IN cord-034672-qt1pu8wp 28 17 greater great JJR cord-034672-qt1pu8wp 28 18 relevance relevance NN cord-034672-qt1pu8wp 28 19 or or CC cord-034672-qt1pu8wp 28 20 vice vice NN cord-034672-qt1pu8wp 28 21 - - HYPH cord-034672-qt1pu8wp 28 22 versa versa RB cord-034672-qt1pu8wp 28 23 . . . cord-034672-qt1pu8wp 29 1 In in IN cord-034672-qt1pu8wp 29 2 this this DT cord-034672-qt1pu8wp 29 3 regard regard NN cord-034672-qt1pu8wp 29 4 , , , cord-034672-qt1pu8wp 29 5 a a DT cord-034672-qt1pu8wp 29 6 caveat caveat NN cord-034672-qt1pu8wp 29 7 that that WDT cord-034672-qt1pu8wp 29 8 should should MD cord-034672-qt1pu8wp 29 9 be be VB cord-034672-qt1pu8wp 29 10 borne bear VBN cord-034672-qt1pu8wp 29 11 in in IN cord-034672-qt1pu8wp 29 12 mind mind NN cord-034672-qt1pu8wp 29 13 is be VBZ cord-034672-qt1pu8wp 29 14 that that IN cord-034672-qt1pu8wp 29 15 marketing marketing NN cord-034672-qt1pu8wp 29 16 knowledge knowledge NN cord-034672-qt1pu8wp 29 17 generated generate VBN cord-034672-qt1pu8wp 29 18 by by IN cord-034672-qt1pu8wp 29 19 research research NN cord-034672-qt1pu8wp 29 20 studies study NNS cord-034672-qt1pu8wp 29 21 that that WDT cord-034672-qt1pu8wp 29 22 tradeoff tradeoff NN cord-034672-qt1pu8wp 30 1 some some DT cord-034672-qt1pu8wp 30 2 level level NN cord-034672-qt1pu8wp 30 3 of of IN cord-034672-qt1pu8wp 30 4 rigor rigor NN cord-034672-qt1pu8wp 30 5 for for IN cord-034672-qt1pu8wp 30 6 greater great JJR cord-034672-qt1pu8wp 30 7 relevance relevance NN cord-034672-qt1pu8wp 30 8 would would MD cord-034672-qt1pu8wp 30 9 be be VB cord-034672-qt1pu8wp 30 10 less less RBR cord-034672-qt1pu8wp 30 11 reliable reliable JJ cord-034672-qt1pu8wp 30 12 compared compare VBN cord-034672-qt1pu8wp 30 13 to to IN cord-034672-qt1pu8wp 30 14 studies study NNS cord-034672-qt1pu8wp 30 15 that that WDT cord-034672-qt1pu8wp 30 16 employ employ VBP cord-034672-qt1pu8wp 30 17 the the DT cord-034672-qt1pu8wp 30 18 current current JJ cord-034672-qt1pu8wp 30 19 state state NN cord-034672-qt1pu8wp 30 20 - - HYPH cord-034672-qt1pu8wp 30 21 of of IN cord-034672-qt1pu8wp 30 22 - - HYPH cord-034672-qt1pu8wp 30 23 the the DT cord-034672-qt1pu8wp 30 24 - - HYPH cord-034672-qt1pu8wp 30 25 art art NN cord-034672-qt1pu8wp 30 26 of of IN cord-034672-qt1pu8wp 30 27 conceptual conceptual JJ cord-034672-qt1pu8wp 30 28 and and CC cord-034672-qt1pu8wp 30 29 empirical empirical JJ cord-034672-qt1pu8wp 30 30 rigor rigor NN cord-034672-qt1pu8wp 30 31 . . . cord-034672-qt1pu8wp 31 1 The the DT cord-034672-qt1pu8wp 31 2 theoretical theoretical JJ cord-034672-qt1pu8wp 31 3 and and CC cord-034672-qt1pu8wp 31 4 conceptual conceptual JJ cord-034672-qt1pu8wp 31 5 value value NN cord-034672-qt1pu8wp 31 6 proposition proposition NN cord-034672-qt1pu8wp 31 7 of of IN cord-034672-qt1pu8wp 31 8 the the DT cord-034672-qt1pu8wp 31 9 marketing marketing NN cord-034672-qt1pu8wp 31 10 discipline discipline NN cord-034672-qt1pu8wp 31 11 Key Key NNP cord-034672-qt1pu8wp 31 12 et et FW cord-034672-qt1pu8wp 31 13 al al NNP cord-034672-qt1pu8wp 31 14 . . . cord-034672-qt1pu8wp 32 1 ( ( -LRB- cord-034672-qt1pu8wp 32 2 2020 2020 CD cord-034672-qt1pu8wp 32 3 ) ) -RRB- cord-034672-qt1pu8wp 32 4 describe describe VB cord-034672-qt1pu8wp 32 5 their -PRON- PRP$ cord-034672-qt1pu8wp 32 6 article article NN cord-034672-qt1pu8wp 32 7 on on IN cord-034672-qt1pu8wp 32 8 the the DT cord-034672-qt1pu8wp 32 9 theoretical theoretical JJ cord-034672-qt1pu8wp 32 10 and and CC cord-034672-qt1pu8wp 32 11 conceptual conceptual JJ cord-034672-qt1pu8wp 32 12 value value NN cord-034672-qt1pu8wp 32 13 proposition proposition NN cord-034672-qt1pu8wp 32 14 of of IN cord-034672-qt1pu8wp 32 15 the the DT cord-034672-qt1pu8wp 32 16 marketing marketing NN cord-034672-qt1pu8wp 32 17 discipline discipline NN cord-034672-qt1pu8wp 32 18 as as IN cord-034672-qt1pu8wp 32 19 a a DT cord-034672-qt1pu8wp 32 20 dissenting dissent VBG cord-034672-qt1pu8wp 32 21 perspective perspective NN cord-034672-qt1pu8wp 32 22 on on IN cord-034672-qt1pu8wp 32 23 the the DT cord-034672-qt1pu8wp 32 24 current current JJ cord-034672-qt1pu8wp 32 25 course course NN cord-034672-qt1pu8wp 32 26 of of IN cord-034672-qt1pu8wp 32 27 scholarship scholarship NN cord-034672-qt1pu8wp 32 28 in in IN cord-034672-qt1pu8wp 32 29 marketing marketing NN cord-034672-qt1pu8wp 32 30 . . . cord-034672-qt1pu8wp 33 1 They -PRON- PRP cord-034672-qt1pu8wp 33 2 note note VBP cord-034672-qt1pu8wp 33 3 that that IN cord-034672-qt1pu8wp 33 4 a a DT cord-034672-qt1pu8wp 33 5 discipline discipline NN cord-034672-qt1pu8wp 33 6 - - HYPH cord-034672-qt1pu8wp 33 7 wide wide JJ cord-034672-qt1pu8wp 33 8 drift drift NN cord-034672-qt1pu8wp 33 9 and and CC cord-034672-qt1pu8wp 33 10 myopic myopic JJ cord-034672-qt1pu8wp 33 11 approach approach NN cord-034672-qt1pu8wp 33 12 to to IN cord-034672-qt1pu8wp 33 13 rigor rigor NN cord-034672-qt1pu8wp 33 14 and and CC cord-034672-qt1pu8wp 33 15 relevance relevance NN cord-034672-qt1pu8wp 33 16 is be VBZ cord-034672-qt1pu8wp 33 17 a a DT cord-034672-qt1pu8wp 33 18 central central JJ cord-034672-qt1pu8wp 33 19 premise premise NN cord-034672-qt1pu8wp 33 20 that that WDT cord-034672-qt1pu8wp 33 21 emerges emerge VBZ cord-034672-qt1pu8wp 33 22 from from IN cord-034672-qt1pu8wp 33 23 a a DT cord-034672-qt1pu8wp 33 24 critical critical JJ cord-034672-qt1pu8wp 33 25 selfexamination selfexamination NN cord-034672-qt1pu8wp 33 26 of of IN cord-034672-qt1pu8wp 33 27 the the DT cord-034672-qt1pu8wp 33 28 field field NN cord-034672-qt1pu8wp 33 29 of of IN cord-034672-qt1pu8wp 33 30 marketing marketing NN cord-034672-qt1pu8wp 33 31 . . . cord-034672-qt1pu8wp 34 1 They -PRON- PRP cord-034672-qt1pu8wp 34 2 enumerate enumerate VBP cord-034672-qt1pu8wp 34 3 a a DT cord-034672-qt1pu8wp 34 4 number number NN cord-034672-qt1pu8wp 34 5 of of IN cord-034672-qt1pu8wp 34 6 concerns concern NNS cord-034672-qt1pu8wp 34 7 regarding regard VBG cord-034672-qt1pu8wp 34 8 the the DT cord-034672-qt1pu8wp 34 9 current current JJ cord-034672-qt1pu8wp 34 10 state state NN cord-034672-qt1pu8wp 34 11 of of IN cord-034672-qt1pu8wp 34 12 the the DT cord-034672-qt1pu8wp 34 13 field field NN cord-034672-qt1pu8wp 34 14 and and CC cord-034672-qt1pu8wp 34 15 outlook outlook NN cord-034672-qt1pu8wp 34 16 , , , cord-034672-qt1pu8wp 34 17 and and CC cord-034672-qt1pu8wp 34 18 the the DT cord-034672-qt1pu8wp 34 19 need need NN cord-034672-qt1pu8wp 34 20 for for IN cord-034672-qt1pu8wp 34 21 theoretical theoretical JJ cord-034672-qt1pu8wp 34 22 and and CC cord-034672-qt1pu8wp 34 23 conceptual conceptual JJ cord-034672-qt1pu8wp 34 24 advances advance NNS cord-034672-qt1pu8wp 34 25 to to TO cord-034672-qt1pu8wp 34 26 move move VB cord-034672-qt1pu8wp 34 27 the the DT cord-034672-qt1pu8wp 34 28 discipline discipline NN cord-034672-qt1pu8wp 34 29 forward forward RB cord-034672-qt1pu8wp 34 30 , , , cord-034672-qt1pu8wp 34 31 increase increase VB cord-034672-qt1pu8wp 34 32 its -PRON- PRP$ cord-034672-qt1pu8wp 34 33 impact impact NN cord-034672-qt1pu8wp 34 34 , , , cord-034672-qt1pu8wp 34 35 create create VB cord-034672-qt1pu8wp 34 36 value value NN cord-034672-qt1pu8wp 34 37 , , , cord-034672-qt1pu8wp 34 38 and and CC cord-034672-qt1pu8wp 34 39 preserve preserve VB cord-034672-qt1pu8wp 34 40 its -PRON- PRP$ cord-034672-qt1pu8wp 34 41 overall overall JJ cord-034672-qt1pu8wp 34 42 relevance relevance NN cord-034672-qt1pu8wp 34 43 . . . cord-034672-qt1pu8wp 35 1 Further further RB cord-034672-qt1pu8wp 35 2 , , , cord-034672-qt1pu8wp 35 3 they -PRON- PRP cord-034672-qt1pu8wp 35 4 note note VBP cord-034672-qt1pu8wp 35 5 that that IN cord-034672-qt1pu8wp 35 6 the the DT cord-034672-qt1pu8wp 35 7 purpose purpose NN cord-034672-qt1pu8wp 35 8 of of IN cord-034672-qt1pu8wp 35 9 their -PRON- PRP$ cord-034672-qt1pu8wp 35 10 dissenting dissent VBG cord-034672-qt1pu8wp 35 11 opinions opinion NNS cord-034672-qt1pu8wp 35 12 is be VBZ cord-034672-qt1pu8wp 35 13 not not RB cord-034672-qt1pu8wp 35 14 to to TO cord-034672-qt1pu8wp 35 15 cast cast VB cord-034672-qt1pu8wp 35 16 a a DT cord-034672-qt1pu8wp 35 17 disparaging disparaging JJ cord-034672-qt1pu8wp 35 18 shadow shadow NN cord-034672-qt1pu8wp 35 19 on on IN cord-034672-qt1pu8wp 35 20 the the DT cord-034672-qt1pu8wp 35 21 contributions contribution NNS cord-034672-qt1pu8wp 35 22 by by IN cord-034672-qt1pu8wp 35 23 countless countless JJ cord-034672-qt1pu8wp 35 24 scholars scholar NNS cord-034672-qt1pu8wp 35 25 over over IN cord-034672-qt1pu8wp 35 26 several several JJ cord-034672-qt1pu8wp 35 27 decades decade NNS cord-034672-qt1pu8wp 35 28 to to IN cord-034672-qt1pu8wp 35 29 advancing advance VBG cord-034672-qt1pu8wp 35 30 marketing marketing NN cord-034672-qt1pu8wp 35 31 knowledge knowledge NN cord-034672-qt1pu8wp 35 32 , , , cord-034672-qt1pu8wp 35 33 but but CC cord-034672-qt1pu8wp 35 34 to to TO cord-034672-qt1pu8wp 35 35 stimulate stimulate VB cord-034672-qt1pu8wp 35 36 critical critical JJ cord-034672-qt1pu8wp 35 37 self self NN cord-034672-qt1pu8wp 35 38 - - HYPH cord-034672-qt1pu8wp 35 39 reflection reflection NN cord-034672-qt1pu8wp 35 40 at at IN cord-034672-qt1pu8wp 35 41 the the DT cord-034672-qt1pu8wp 35 42 discipline discipline NN cord-034672-qt1pu8wp 35 43 level level NN cord-034672-qt1pu8wp 35 44 in in IN cord-034672-qt1pu8wp 35 45 order order NN cord-034672-qt1pu8wp 35 46 to to TO cord-034672-qt1pu8wp 35 47 combat combat VB cord-034672-qt1pu8wp 35 48 an an DT cord-034672-qt1pu8wp 35 49 uninformed uninformed JJ cord-034672-qt1pu8wp 35 50 march march NN cord-034672-qt1pu8wp 35 51 into into IN cord-034672-qt1pu8wp 35 52 an an DT cord-034672-qt1pu8wp 35 53 unintentional unintentional JJ cord-034672-qt1pu8wp 35 54 future future NN cord-034672-qt1pu8wp 35 55 that that WDT cord-034672-qt1pu8wp 35 56 could could MD cord-034672-qt1pu8wp 35 57 result result VB cord-034672-qt1pu8wp 35 58 in in IN cord-034672-qt1pu8wp 35 59 lack lack NN cord-034672-qt1pu8wp 35 60 of of IN cord-034672-qt1pu8wp 35 61 relevance relevance NN cord-034672-qt1pu8wp 35 62 . . . cord-034672-qt1pu8wp 36 1 They -PRON- PRP cord-034672-qt1pu8wp 36 2 note note VBP cord-034672-qt1pu8wp 36 3 that that IN cord-034672-qt1pu8wp 36 4 questioning question VBG cord-034672-qt1pu8wp 36 5 the the DT cord-034672-qt1pu8wp 36 6 current current JJ cord-034672-qt1pu8wp 36 7 state state NN cord-034672-qt1pu8wp 36 8 and and CC cord-034672-qt1pu8wp 36 9 trajectory trajectory NN cord-034672-qt1pu8wp 36 10 of of IN cord-034672-qt1pu8wp 36 11 the the DT cord-034672-qt1pu8wp 36 12 discipline discipline NN cord-034672-qt1pu8wp 36 13 are be VBP cord-034672-qt1pu8wp 36 14 crucial crucial JJ cord-034672-qt1pu8wp 36 15 for for IN cord-034672-qt1pu8wp 36 16 creating create VBG cord-034672-qt1pu8wp 36 17 potentially potentially RB cord-034672-qt1pu8wp 36 18 impactful impactful JJ cord-034672-qt1pu8wp 36 19 marketing marketing NN cord-034672-qt1pu8wp 36 20 knowledge knowledge NN cord-034672-qt1pu8wp 36 21 and and CC cord-034672-qt1pu8wp 36 22 disseminating disseminate VBG cord-034672-qt1pu8wp 36 23 them -PRON- PRP cord-034672-qt1pu8wp 36 24 through through IN cord-034672-qt1pu8wp 36 25 scholarly scholarly JJ cord-034672-qt1pu8wp 36 26 journals journal NNS cord-034672-qt1pu8wp 36 27 , , , cord-034672-qt1pu8wp 36 28 in in IN cord-034672-qt1pu8wp 36 29 classrooms classroom NNS cord-034672-qt1pu8wp 36 30 and and CC cord-034672-qt1pu8wp 36 31 to to IN cord-034672-qt1pu8wp 36 32 organizations organization NNS cord-034672-qt1pu8wp 36 33 . . . cord-034672-qt1pu8wp 37 1 This this DT cord-034672-qt1pu8wp 37 2 commentary commentary NN cord-034672-qt1pu8wp 37 3 strives strive VBZ cord-034672-qt1pu8wp 37 4 to to TO cord-034672-qt1pu8wp 37 5 contribute contribute VB cord-034672-qt1pu8wp 37 6 to to IN cord-034672-qt1pu8wp 37 7 the the DT cord-034672-qt1pu8wp 37 8 conversation conversation NN cord-034672-qt1pu8wp 37 9 initiated initiate VBN cord-034672-qt1pu8wp 37 10 by by IN cord-034672-qt1pu8wp 37 11 Key Key NNP cord-034672-qt1pu8wp 37 12 et et NNP cord-034672-qt1pu8wp 37 13 al al NNP cord-034672-qt1pu8wp 37 14 . . . cord-034672-qt1pu8wp 38 1 ( ( -LRB- cord-034672-qt1pu8wp 38 2 2020 2020 CD cord-034672-qt1pu8wp 38 3 ) ) -RRB- cord-034672-qt1pu8wp 38 4 on on IN cord-034672-qt1pu8wp 38 5 the the DT cord-034672-qt1pu8wp 38 6 current current JJ cord-034672-qt1pu8wp 38 7 state state NN cord-034672-qt1pu8wp 38 8 of of IN cord-034672-qt1pu8wp 38 9 the the DT cord-034672-qt1pu8wp 38 10 marketing marketing NN cord-034672-qt1pu8wp 38 11 discipline discipline NN cord-034672-qt1pu8wp 38 12 and and CC cord-034672-qt1pu8wp 38 13 its -PRON- PRP$ cord-034672-qt1pu8wp 38 14 outlook outlook NN cord-034672-qt1pu8wp 38 15 . . . cord-034672-qt1pu8wp 39 1 In in IN cord-034672-qt1pu8wp 39 2 light light NN cord-034672-qt1pu8wp 39 3 of of IN cord-034672-qt1pu8wp 39 4 space space NN cord-034672-qt1pu8wp 39 5 considerations consideration NNS cord-034672-qt1pu8wp 39 6 , , , cord-034672-qt1pu8wp 39 7 the the DT cord-034672-qt1pu8wp 39 8 scope scope NN cord-034672-qt1pu8wp 39 9 of of IN cord-034672-qt1pu8wp 39 10 this this DT cord-034672-qt1pu8wp 39 11 commentary commentary NN cord-034672-qt1pu8wp 39 12 is be VBZ cord-034672-qt1pu8wp 39 13 limited limit VBN cord-034672-qt1pu8wp 39 14 to to IN cord-034672-qt1pu8wp 39 15 only only RB cord-034672-qt1pu8wp 39 16 some some DT cord-034672-qt1pu8wp 39 17 of of IN cord-034672-qt1pu8wp 39 18 the the DT cord-034672-qt1pu8wp 39 19 issues issue NNS cord-034672-qt1pu8wp 39 20 that that WDT cord-034672-qt1pu8wp 39 21 are be VBP cord-034672-qt1pu8wp 39 22 the the DT cord-034672-qt1pu8wp 39 23 focus focus NN cord-034672-qt1pu8wp 39 24 of of IN cord-034672-qt1pu8wp 39 25 Key Key NNP cord-034672-qt1pu8wp 39 26 et et NNP cord-034672-qt1pu8wp 39 27 al al NNP cord-034672-qt1pu8wp 39 28 . . NNP cord-034672-qt1pu8wp 39 29 's 's POS cord-034672-qt1pu8wp 39 30 article article NN cord-034672-qt1pu8wp 39 31 . . . cord-034672-qt1pu8wp 40 1 Specifically specifically RB cord-034672-qt1pu8wp 40 2 , , , cord-034672-qt1pu8wp 40 3 some some DT cord-034672-qt1pu8wp 40 4 of of IN cord-034672-qt1pu8wp 40 5 their -PRON- PRP$ cord-034672-qt1pu8wp 40 6 observations observation NNS cord-034672-qt1pu8wp 40 7 concerning concern VBG cord-034672-qt1pu8wp 40 8 the the DT cord-034672-qt1pu8wp 40 9 relevance relevance NN cord-034672-qt1pu8wp 40 10 and and CC cord-034672-qt1pu8wp 40 11 rigor rigor NN cord-034672-qt1pu8wp 40 12 of of IN cord-034672-qt1pu8wp 40 13 scholarly scholarly JJ cord-034672-qt1pu8wp 40 14 research research NN cord-034672-qt1pu8wp 40 15 in in IN cord-034672-qt1pu8wp 40 16 marketing marketing NN cord-034672-qt1pu8wp 40 17 , , , cord-034672-qt1pu8wp 40 18 reliance reliance NN cord-034672-qt1pu8wp 40 19 by by IN cord-034672-qt1pu8wp 40 20 researchers researcher NNS cord-034672-qt1pu8wp 40 21 in in IN cord-034672-qt1pu8wp 40 22 the the DT cord-034672-qt1pu8wp 40 23 marketing marketing NN cord-034672-qt1pu8wp 40 24 discipline discipline NN cord-034672-qt1pu8wp 40 25 on on IN cord-034672-qt1pu8wp 40 26 theories theory NNS cord-034672-qt1pu8wp 40 27 developed develop VBN cord-034672-qt1pu8wp 40 28 in in IN cord-034672-qt1pu8wp 40 29 other other JJ cord-034672-qt1pu8wp 40 30 disciplines discipline NNS cord-034672-qt1pu8wp 40 31 to to TO cord-034672-qt1pu8wp 40 32 research research VB cord-034672-qt1pu8wp 40 33 marketing marketing NN cord-034672-qt1pu8wp 40 34 phenomena phenomenon NNS cord-034672-qt1pu8wp 40 35 , , , cord-034672-qt1pu8wp 40 36 influence influence NN cord-034672-qt1pu8wp 40 37 of of IN cord-034672-qt1pu8wp 40 38 the the DT cord-034672-qt1pu8wp 40 39 discipline discipline NN cord-034672-qt1pu8wp 40 40 on on IN cord-034672-qt1pu8wp 40 41 scholarly scholarly JJ cord-034672-qt1pu8wp 40 42 research research NN cord-034672-qt1pu8wp 40 43 in in IN cord-034672-qt1pu8wp 40 44 allied ally VBN cord-034672-qt1pu8wp 40 45 disciplines discipline NNS cord-034672-qt1pu8wp 40 46 , , , cord-034672-qt1pu8wp 40 47 and and CC cord-034672-qt1pu8wp 40 48 influence influence NN cord-034672-qt1pu8wp 40 49 of of IN cord-034672-qt1pu8wp 40 50 the the DT cord-034672-qt1pu8wp 40 51 marketing marketing NN cord-034672-qt1pu8wp 40 52 function function NN cord-034672-qt1pu8wp 40 53 in in IN cord-034672-qt1pu8wp 40 54 firms firm NNS cord-034672-qt1pu8wp 40 55 at at IN cord-034672-qt1pu8wp 40 56 the the DT cord-034672-qt1pu8wp 40 57 top top JJ cord-034672-qt1pu8wp 40 58 management management NN cord-034672-qt1pu8wp 40 59 level level NN cord-034672-qt1pu8wp 40 60 . . . cord-034672-qt1pu8wp 41 1 Conjectures conjecture NNS cord-034672-qt1pu8wp 41 2 on on IN cord-034672-qt1pu8wp 41 3 the the DT cord-034672-qt1pu8wp 41 4 current current JJ cord-034672-qt1pu8wp 41 5 state state NN cord-034672-qt1pu8wp 41 6 of of IN cord-034672-qt1pu8wp 41 7 the the DT cord-034672-qt1pu8wp 41 8 discipline discipline NN cord-034672-qt1pu8wp 41 9 and and CC cord-034672-qt1pu8wp 41 10 outlook outlook NN cord-034672-qt1pu8wp 41 11 : : : cord-034672-qt1pu8wp 41 12 a a DT cord-034672-qt1pu8wp 41 13 cautionary cautionary JJ cord-034672-qt1pu8wp 41 14 note note NN cord-034672-qt1pu8wp 41 15 Key Key NNP cord-034672-qt1pu8wp 41 16 et et FW cord-034672-qt1pu8wp 41 17 al al NNP cord-034672-qt1pu8wp 41 18 . . . cord-034672-qt1pu8wp 42 1 ( ( -LRB- cord-034672-qt1pu8wp 42 2 2020 2020 CD cord-034672-qt1pu8wp 42 3 ) ) -RRB- cord-034672-qt1pu8wp 42 4 describe describe VB cord-034672-qt1pu8wp 42 5 the the DT cord-034672-qt1pu8wp 42 6 current current JJ cord-034672-qt1pu8wp 42 7 state state NN cord-034672-qt1pu8wp 42 8 and and CC cord-034672-qt1pu8wp 42 9 outlook outlook NN cord-034672-qt1pu8wp 42 10 of of IN cord-034672-qt1pu8wp 42 11 the the DT cord-034672-qt1pu8wp 42 12 marketing marketing NN cord-034672-qt1pu8wp 42 13 discipline discipline NN cord-034672-qt1pu8wp 42 14 as as IN cord-034672-qt1pu8wp 42 15 a a DT cord-034672-qt1pu8wp 42 16 discipline discipline NN cord-034672-qt1pu8wp 42 17 that that WDT cord-034672-qt1pu8wp 42 18 is be VBZ cord-034672-qt1pu8wp 42 19 ( ( -LRB- cord-034672-qt1pu8wp 42 20 1 1 CD cord-034672-qt1pu8wp 42 21 ) ) -RRB- cord-034672-qt1pu8wp 42 22 adrift adrift JJ cord-034672-qt1pu8wp 42 23 and and CC cord-034672-qt1pu8wp 42 24 myopic myopic JJ cord-034672-qt1pu8wp 42 25 in in IN cord-034672-qt1pu8wp 42 26 its -PRON- PRP$ cord-034672-qt1pu8wp 42 27 approach approach NN cord-034672-qt1pu8wp 42 28 to to IN cord-034672-qt1pu8wp 42 29 rigor rigor NN cord-034672-qt1pu8wp 42 30 and and CC cord-034672-qt1pu8wp 42 31 relevance relevance NN cord-034672-qt1pu8wp 42 32 , , , cord-034672-qt1pu8wp 42 33 ( ( -LRB- cord-034672-qt1pu8wp 42 34 2 2 LS cord-034672-qt1pu8wp 42 35 ) ) -RRB- cord-034672-qt1pu8wp 42 36 on on IN cord-034672-qt1pu8wp 42 37 an an DT cord-034672-qt1pu8wp 42 38 uninformed uninformed JJ cord-034672-qt1pu8wp 42 39 march march NN cord-034672-qt1pu8wp 42 40 into into IN cord-034672-qt1pu8wp 42 41 an an DT cord-034672-qt1pu8wp 42 42 unintentional unintentional JJ cord-034672-qt1pu8wp 42 43 future future NN cord-034672-qt1pu8wp 42 44 that that WDT cord-034672-qt1pu8wp 42 45 could could MD cord-034672-qt1pu8wp 42 46 result result VB cord-034672-qt1pu8wp 42 47 in in IN cord-034672-qt1pu8wp 42 48 lack lack NN cord-034672-qt1pu8wp 42 49 of of IN cord-034672-qt1pu8wp 42 50 relevancy relevancy NN cord-034672-qt1pu8wp 42 51 , , , cord-034672-qt1pu8wp 42 52 and and CC cord-034672-qt1pu8wp 42 53 ( ( -LRB- cord-034672-qt1pu8wp 42 54 3 3 LS cord-034672-qt1pu8wp 42 55 ) ) -RRB- cord-034672-qt1pu8wp 42 56 finessing finesse VBG cord-034672-qt1pu8wp 42 57 its -PRON- PRP$ cord-034672-qt1pu8wp 42 58 way way NN cord-034672-qt1pu8wp 42 59 to to IN cord-034672-qt1pu8wp 42 60 irrelevance irrelevance NN cord-034672-qt1pu8wp 42 61 . . . cord-034672-qt1pu8wp 43 1 Two two CD cord-034672-qt1pu8wp 43 2 caveats caveat NNS cord-034672-qt1pu8wp 43 3 should should MD cord-034672-qt1pu8wp 43 4 be be VB cord-034672-qt1pu8wp 43 5 borne bear VBN cord-034672-qt1pu8wp 43 6 in in IN cord-034672-qt1pu8wp 43 7 mind mind NN cord-034672-qt1pu8wp 43 8 regarding regard VBG cord-034672-qt1pu8wp 43 9 the the DT cord-034672-qt1pu8wp 43 10 above above JJ cord-034672-qt1pu8wp 43 11 and and CC cord-034672-qt1pu8wp 43 12 other other JJ cord-034672-qt1pu8wp 43 13 discipline discipline NN cord-034672-qt1pu8wp 43 14 level level NN cord-034672-qt1pu8wp 43 15 generalizations generalization NNS cord-034672-qt1pu8wp 43 16 about about IN cord-034672-qt1pu8wp 43 17 marketing marketing NN cord-034672-qt1pu8wp 43 18 's 's POS cord-034672-qt1pu8wp 43 19 shortcomings shortcoming NNS cord-034672-qt1pu8wp 43 20 by by IN cord-034672-qt1pu8wp 43 21 Key Key NNP cord-034672-qt1pu8wp 43 22 et et NNP cord-034672-qt1pu8wp 43 23 al al NNP cord-034672-qt1pu8wp 43 24 . . . cord-034672-qt1pu8wp 44 1 First first RB cord-034672-qt1pu8wp 44 2 , , , cord-034672-qt1pu8wp 44 3 the the DT cord-034672-qt1pu8wp 44 4 marketing marketing NN cord-034672-qt1pu8wp 44 5 discipline discipline NN cord-034672-qt1pu8wp 44 6 , , , cord-034672-qt1pu8wp 44 7 over over IN cord-034672-qt1pu8wp 44 8 the the DT cord-034672-qt1pu8wp 44 9 course course NN cord-034672-qt1pu8wp 44 10 of of IN cord-034672-qt1pu8wp 44 11 several several JJ cord-034672-qt1pu8wp 44 12 decades decade NNS cord-034672-qt1pu8wp 44 13 , , , cord-034672-qt1pu8wp 44 14 has have VBZ cord-034672-qt1pu8wp 44 15 evolved evolve VBN cord-034672-qt1pu8wp 44 16 into into IN cord-034672-qt1pu8wp 44 17 a a DT cord-034672-qt1pu8wp 44 18 number number NN cord-034672-qt1pu8wp 44 19 of of IN cord-034672-qt1pu8wp 44 20 specialized specialized JJ cord-034672-qt1pu8wp 44 21 fields field NNS cord-034672-qt1pu8wp 44 22 . . . cord-034672-qt1pu8wp 45 1 Most Most JJS cord-034672-qt1pu8wp 45 2 marketing marketing NN cord-034672-qt1pu8wp 45 3 academics academic NNS cord-034672-qt1pu8wp 45 4 , , , cord-034672-qt1pu8wp 45 5 in in IN cord-034672-qt1pu8wp 45 6 an an DT cord-034672-qt1pu8wp 45 7 attempt attempt NN cord-034672-qt1pu8wp 45 8 to to TO cord-034672-qt1pu8wp 45 9 stay stay VB cord-034672-qt1pu8wp 45 10 current current JJ cord-034672-qt1pu8wp 45 11 with with IN cord-034672-qt1pu8wp 45 12 the the DT cord-034672-qt1pu8wp 45 13 state state NN cord-034672-qt1pu8wp 45 14 - - HYPH cord-034672-qt1pu8wp 45 15 of of IN cord-034672-qt1pu8wp 45 16 - - HYPH cord-034672-qt1pu8wp 45 17 the the DT cord-034672-qt1pu8wp 45 18 - - HYPH cord-034672-qt1pu8wp 45 19 art art NN cord-034672-qt1pu8wp 45 20 in in IN cord-034672-qt1pu8wp 45 21 their -PRON- PRP$ cord-034672-qt1pu8wp 45 22 chosen choose VBN cord-034672-qt1pu8wp 45 23 field field NN cord-034672-qt1pu8wp 45 24 of of IN cord-034672-qt1pu8wp 45 25 specialization specialization NN cord-034672-qt1pu8wp 45 26 , , , cord-034672-qt1pu8wp 45 27 are be VBP cord-034672-qt1pu8wp 45 28 likely likely JJ cord-034672-qt1pu8wp 45 29 to to TO cord-034672-qt1pu8wp 45 30 read read VB cord-034672-qt1pu8wp 45 31 only only RB cord-034672-qt1pu8wp 45 32 articles article NNS cord-034672-qt1pu8wp 45 33 published publish VBN cord-034672-qt1pu8wp 45 34 in in IN cord-034672-qt1pu8wp 45 35 scholarly scholarly JJ cord-034672-qt1pu8wp 45 36 journals journal NNS cord-034672-qt1pu8wp 45 37 that that WDT cord-034672-qt1pu8wp 45 38 are be VBP cord-034672-qt1pu8wp 45 39 aligned align VBN cord-034672-qt1pu8wp 45 40 with with IN cord-034672-qt1pu8wp 45 41 their -PRON- PRP$ cord-034672-qt1pu8wp 45 42 research research NN cord-034672-qt1pu8wp 45 43 and and CC cord-034672-qt1pu8wp 45 44 teaching teaching NN cord-034672-qt1pu8wp 45 45 interests interest NNS cord-034672-qt1pu8wp 45 46 . . . cord-034672-qt1pu8wp 46 1 Given give VBN cord-034672-qt1pu8wp 46 2 our -PRON- PRP$ cord-034672-qt1pu8wp 46 3 limited limited JJ cord-034672-qt1pu8wp 46 4 knowledge knowledge NN cord-034672-qt1pu8wp 46 5 or or CC cord-034672-qt1pu8wp 46 6 lack lack NN cord-034672-qt1pu8wp 46 7 of of IN cord-034672-qt1pu8wp 46 8 knowledge knowledge NN cord-034672-qt1pu8wp 46 9 of of IN cord-034672-qt1pu8wp 46 10 research research NN cord-034672-qt1pu8wp 46 11 and and CC cord-034672-qt1pu8wp 46 12 scholarship scholarship NN cord-034672-qt1pu8wp 46 13 in in IN cord-034672-qt1pu8wp 46 14 other other JJ cord-034672-qt1pu8wp 46 15 specialized specialized JJ cord-034672-qt1pu8wp 46 16 fields field NNS cord-034672-qt1pu8wp 46 17 , , , cord-034672-qt1pu8wp 46 18 there there EX cord-034672-qt1pu8wp 46 19 is be VBZ cord-034672-qt1pu8wp 46 20 a a DT cord-034672-qt1pu8wp 46 21 need need NN cord-034672-qt1pu8wp 46 22 for for IN cord-034672-qt1pu8wp 46 23 caution caution NN cord-034672-qt1pu8wp 46 24 when when WRB cord-034672-qt1pu8wp 46 25 making make VBG cord-034672-qt1pu8wp 46 26 generalizations generalization NNS cord-034672-qt1pu8wp 46 27 about about IN cord-034672-qt1pu8wp 46 28 marketing marketing NN cord-034672-qt1pu8wp 46 29 's 's POS cord-034672-qt1pu8wp 46 30 shortcomings shortcoming NNS cord-034672-qt1pu8wp 46 31 at at IN cord-034672-qt1pu8wp 46 32 the the DT cord-034672-qt1pu8wp 46 33 discipline discipline NN cord-034672-qt1pu8wp 46 34 level level NN cord-034672-qt1pu8wp 46 35 . . . cord-034672-qt1pu8wp 47 1 The the DT cord-034672-qt1pu8wp 47 2 second second JJ cord-034672-qt1pu8wp 47 3 caveat caveat NN cord-034672-qt1pu8wp 47 4 is be VBZ cord-034672-qt1pu8wp 47 5 the the DT cord-034672-qt1pu8wp 47 6 number number NN cord-034672-qt1pu8wp 47 7 of of IN cord-034672-qt1pu8wp 47 8 observations observation NNS cord-034672-qt1pu8wp 47 9 that that WDT cord-034672-qt1pu8wp 47 10 are be VBP cord-034672-qt1pu8wp 47 11 the the DT cord-034672-qt1pu8wp 47 12 basis basis NN cord-034672-qt1pu8wp 47 13 for for IN cord-034672-qt1pu8wp 47 14 Key Key NNP cord-034672-qt1pu8wp 47 15 et et NNP cord-034672-qt1pu8wp 47 16 al al NNP cord-034672-qt1pu8wp 47 17 . . . cord-034672-qt1pu8wp 48 1 's 's POS cord-034672-qt1pu8wp 48 2 ( ( -LRB- cord-034672-qt1pu8wp 48 3 2020 2020 CD cord-034672-qt1pu8wp 48 4 ) ) -RRB- cord-034672-qt1pu8wp 48 5 discipline discipline NN cord-034672-qt1pu8wp 48 6 level level NN cord-034672-qt1pu8wp 48 7 generalizations generalization NNS cord-034672-qt1pu8wp 48 8 about about IN cord-034672-qt1pu8wp 48 9 marketing marketing NN cord-034672-qt1pu8wp 48 10 's 's POS cord-034672-qt1pu8wp 48 11 shortcomings shortcoming NNS cord-034672-qt1pu8wp 48 12 . . . cord-034672-qt1pu8wp 49 1 A a DT cord-034672-qt1pu8wp 49 2 very very RB cord-034672-qt1pu8wp 49 3 conservative conservative JJ cord-034672-qt1pu8wp 49 4 estimate estimate NN cord-034672-qt1pu8wp 49 5 ( ( -LRB- cord-034672-qt1pu8wp 49 6 guestimate guestimate NN cord-034672-qt1pu8wp 49 7 ) ) -RRB- cord-034672-qt1pu8wp 49 8 of of IN cord-034672-qt1pu8wp 49 9 the the DT cord-034672-qt1pu8wp 49 10 scholarly scholarly JJ cord-034672-qt1pu8wp 49 11 research research NN cord-034672-qt1pu8wp 49 12 output output NN cord-034672-qt1pu8wp 49 13 of of IN cord-034672-qt1pu8wp 49 14 the the DT cord-034672-qt1pu8wp 49 15 marketing marketing NN cord-034672-qt1pu8wp 49 16 discipline discipline NN cord-034672-qt1pu8wp 49 17 published publish VBN cord-034672-qt1pu8wp 49 18 in in IN cord-034672-qt1pu8wp 49 19 a a DT cord-034672-qt1pu8wp 49 20 select select JJ cord-034672-qt1pu8wp 49 21 list list NN cord-034672-qt1pu8wp 49 22 of of IN cord-034672-qt1pu8wp 49 23 24 24 CD cord-034672-qt1pu8wp 49 24 journals journal NNS cord-034672-qt1pu8wp 49 25 and and CC cord-034672-qt1pu8wp 49 26 4 4 CD cord-034672-qt1pu8wp 49 27 business business NN cord-034672-qt1pu8wp 49 28 magazines magazine NNS cord-034672-qt1pu8wp 49 29 listed list VBN cord-034672-qt1pu8wp 49 30 in in IN cord-034672-qt1pu8wp 49 31 Footnote Footnote NNP cord-034672-qt1pu8wp 49 32 # # NN cord-034672-qt1pu8wp 49 33 1 1 CD cord-034672-qt1pu8wp 49 34 would would MD cord-034672-qt1pu8wp 49 35 be be VB cord-034672-qt1pu8wp 49 36 well well RB cord-034672-qt1pu8wp 49 37 over over IN cord-034672-qt1pu8wp 49 38 1000 1000 CD cord-034672-qt1pu8wp 49 39 articles article NNS cord-034672-qt1pu8wp 49 40 each each DT cord-034672-qt1pu8wp 49 41 year year NN cord-034672-qt1pu8wp 49 42 , , , cord-034672-qt1pu8wp 49 43 10,000 10,000 CD cord-034672-qt1pu8wp 49 44 articles article NNS cord-034672-qt1pu8wp 49 45 during during IN cord-034672-qt1pu8wp 49 46 the the DT cord-034672-qt1pu8wp 49 47 decade decade NN cord-034672-qt1pu8wp 49 48 of of IN cord-034672-qt1pu8wp 49 49 2010 2010 CD cord-034672-qt1pu8wp 49 50 to to IN cord-034672-qt1pu8wp 49 51 2019 2019 CD cord-034672-qt1pu8wp 49 52 , , , cord-034672-qt1pu8wp 49 53 and and CC cord-034672-qt1pu8wp 49 54 40,000 40,000 CD cord-034672-qt1pu8wp 49 55 articles article NNS cord-034672-qt1pu8wp 49 56 during during IN cord-034672-qt1pu8wp 49 57 four four CD cord-034672-qt1pu8wp 49 58 decades decade NNS cord-034672-qt1pu8wp 49 59 from from IN cord-034672-qt1pu8wp 49 60 1980 1980 CD cord-034672-qt1pu8wp 49 61 to to IN cord-034672-qt1pu8wp 49 62 2019 2019 CD cord-034672-qt1pu8wp 49 63 . . . cord-034672-qt1pu8wp 50 1 The the DT cord-034672-qt1pu8wp 50 2 above above JJ cord-034672-qt1pu8wp 50 3 estimates estimate NNS cord-034672-qt1pu8wp 50 4 are be VBP cord-034672-qt1pu8wp 50 5 indicative indicative JJ cord-034672-qt1pu8wp 50 6 of of IN cord-034672-qt1pu8wp 50 7 the the DT cord-034672-qt1pu8wp 50 8 vastness vastness NN cord-034672-qt1pu8wp 50 9 of of IN cord-034672-qt1pu8wp 50 10 the the DT cord-034672-qt1pu8wp 50 11 cumulative cumulative JJ cord-034672-qt1pu8wp 50 12 body body NN cord-034672-qt1pu8wp 50 13 of of IN cord-034672-qt1pu8wp 50 14 knowledge knowledge NN cord-034672-qt1pu8wp 50 15 of of IN cord-034672-qt1pu8wp 50 16 the the DT cord-034672-qt1pu8wp 50 17 marketing marketing NN cord-034672-qt1pu8wp 50 18 discipline discipline NN cord-034672-qt1pu8wp 50 19 . . . cord-034672-qt1pu8wp 51 1 The the DT cord-034672-qt1pu8wp 51 2 titles title NNS cord-034672-qt1pu8wp 51 3 of of IN cord-034672-qt1pu8wp 51 4 the the DT cord-034672-qt1pu8wp 51 5 journals journal NNS cord-034672-qt1pu8wp 51 6 that that WDT cord-034672-qt1pu8wp 51 7 the the DT cord-034672-qt1pu8wp 51 8 estimates estimate NNS cord-034672-qt1pu8wp 51 9 are be VBP cord-034672-qt1pu8wp 51 10 based base VBN cord-034672-qt1pu8wp 51 11 on on IN cord-034672-qt1pu8wp 51 12 are be VBP cord-034672-qt1pu8wp 51 13 indicative indicative JJ cord-034672-qt1pu8wp 51 14 of of IN cord-034672-qt1pu8wp 51 15 the the DT cord-034672-qt1pu8wp 51 16 breadth breadth NN cord-034672-qt1pu8wp 51 17 of of IN cord-034672-qt1pu8wp 51 18 the the DT cord-034672-qt1pu8wp 51 19 discipline discipline NN cord-034672-qt1pu8wp 51 20 ( ( -LRB- cord-034672-qt1pu8wp 51 21 i.e. i.e. FW cord-034672-qt1pu8wp 51 22 specialized specialized JJ cord-034672-qt1pu8wp 51 23 streams stream NNS cord-034672-qt1pu8wp 51 24 of of IN cord-034672-qt1pu8wp 51 25 research research NN cord-034672-qt1pu8wp 51 26 such such JJ cord-034672-qt1pu8wp 51 27 as as IN cord-034672-qt1pu8wp 51 28 advertising advertising NN cord-034672-qt1pu8wp 51 29 , , , cord-034672-qt1pu8wp 51 30 consumer consumer NN cord-034672-qt1pu8wp 51 31 behavior behavior NN cord-034672-qt1pu8wp 51 32 , , , cord-034672-qt1pu8wp 51 33 innovation innovation NN cord-034672-qt1pu8wp 51 34 , , , cord-034672-qt1pu8wp 51 35 interactive interactive JJ cord-034672-qt1pu8wp 51 36 marketing marketing NN cord-034672-qt1pu8wp 51 37 , , , cord-034672-qt1pu8wp 51 38 marketing marketing NN cord-034672-qt1pu8wp 51 39 and and CC cord-034672-qt1pu8wp 51 40 public public JJ cord-034672-qt1pu8wp 51 41 policy policy NN cord-034672-qt1pu8wp 51 42 , , , cord-034672-qt1pu8wp 51 43 and and CC cord-034672-qt1pu8wp 51 44 strategic strategic JJ cord-034672-qt1pu8wp 51 45 marketing marketing NN cord-034672-qt1pu8wp 51 46 ) ) -RRB- cord-034672-qt1pu8wp 51 47 . . . cord-034672-qt1pu8wp 52 1 1 1 LS cord-034672-qt1pu8wp 52 2 Issues issue NNS cord-034672-qt1pu8wp 52 3 concerning concern VBG cord-034672-qt1pu8wp 52 4 the the DT cord-034672-qt1pu8wp 52 5 relevance relevance NN cord-034672-qt1pu8wp 52 6 of of IN cord-034672-qt1pu8wp 52 7 scholarly scholarly JJ cord-034672-qt1pu8wp 52 8 research research NN cord-034672-qt1pu8wp 52 9 in in IN cord-034672-qt1pu8wp 52 10 marketing marketing NN cord-034672-qt1pu8wp 52 11 , , , cord-034672-qt1pu8wp 52 12 or or CC cord-034672-qt1pu8wp 52 13 lack lack NN cord-034672-qt1pu8wp 52 14 thereof thereof RB cord-034672-qt1pu8wp 52 15 , , , cord-034672-qt1pu8wp 52 16 are be VBP cord-034672-qt1pu8wp 52 17 the the DT cord-034672-qt1pu8wp 52 18 focus focus NN cord-034672-qt1pu8wp 52 19 of of IN cord-034672-qt1pu8wp 52 20 the the DT cord-034672-qt1pu8wp 52 21 essays essay NNS cord-034672-qt1pu8wp 52 22 by by IN cord-034672-qt1pu8wp 52 23 Clark Clark NNP cord-034672-qt1pu8wp 52 24 and and CC cord-034672-qt1pu8wp 52 25 Pitt Pitt NNP cord-034672-qt1pu8wp 52 26 in in IN cord-034672-qt1pu8wp 52 27 Key Key NNP cord-034672-qt1pu8wp 52 28 et et NNP cord-034672-qt1pu8wp 52 29 al al NNP cord-034672-qt1pu8wp 52 30 . . . cord-034672-qt1pu8wp 53 1 ( ( -LRB- cord-034672-qt1pu8wp 53 2 2020 2020 CD cord-034672-qt1pu8wp 53 3 ) ) -RRB- cord-034672-qt1pu8wp 53 4 . . . cord-034672-qt1pu8wp 54 1 Clark Clark NNP cord-034672-qt1pu8wp 54 2 's 's POS cord-034672-qt1pu8wp 54 3 essay essay NN cord-034672-qt1pu8wp 54 4 is be VBZ cord-034672-qt1pu8wp 54 5 titled title VBN cord-034672-qt1pu8wp 54 6 , , , cord-034672-qt1pu8wp 54 7 " " `` cord-034672-qt1pu8wp 54 8 Finessing finesse VBG cord-034672-qt1pu8wp 54 9 our -PRON- PRP$ cord-034672-qt1pu8wp 54 10 way way NN cord-034672-qt1pu8wp 54 11 to to IN cord-034672-qt1pu8wp 54 12 irrelevance irrelevance NN cord-034672-qt1pu8wp 54 13 . . . cord-034672-qt1pu8wp 54 14 " " '' cord-034672-qt1pu8wp 55 1 Pitt Pitt NNP cord-034672-qt1pu8wp 55 2 notes note VBZ cord-034672-qt1pu8wp 55 3 that that IN cord-034672-qt1pu8wp 55 4 most most JJS cord-034672-qt1pu8wp 55 5 scholarly scholarly JJ cord-034672-qt1pu8wp 55 6 research research NN cord-034672-qt1pu8wp 55 7 in in IN cord-034672-qt1pu8wp 55 8 marketing marketing NN cord-034672-qt1pu8wp 55 9 is be VBZ cord-034672-qt1pu8wp 55 10 ignored ignore VBN cord-034672-qt1pu8wp 55 11 , , , cord-034672-qt1pu8wp 55 12 because because IN cord-034672-qt1pu8wp 55 13 researchers researcher NNS cord-034672-qt1pu8wp 55 14 in in IN cord-034672-qt1pu8wp 55 15 marketing marketing NN cord-034672-qt1pu8wp 55 16 ignore ignore NN cord-034672-qt1pu8wp 55 17 ( ( -LRB- cord-034672-qt1pu8wp 55 18 1 1 CD cord-034672-qt1pu8wp 55 19 ) ) -RRB- cord-034672-qt1pu8wp 55 20 artifacts artifact NNS cord-034672-qt1pu8wp 55 21 and and CC cord-034672-qt1pu8wp 55 22 technologies technology NNS cord-034672-qt1pu8wp 55 23 as as IN cord-034672-qt1pu8wp 55 24 shapers shaper NNS cord-034672-qt1pu8wp 55 25 , , , cord-034672-qt1pu8wp 55 26 ( ( -LRB- cord-034672-qt1pu8wp 55 27 2 2 LS cord-034672-qt1pu8wp 55 28 ) ) -RRB- cord-034672-qt1pu8wp 55 29 biology biology NN cord-034672-qt1pu8wp 55 30 , , , cord-034672-qt1pu8wp 55 31 ( ( -LRB- cord-034672-qt1pu8wp 55 32 3 3 LS cord-034672-qt1pu8wp 55 33 ) ) -RRB- cord-034672-qt1pu8wp 55 34 information information NN cord-034672-qt1pu8wp 55 35 technology technology NN cord-034672-qt1pu8wp 55 36 , , , cord-034672-qt1pu8wp 55 37 until until IN cord-034672-qt1pu8wp 55 38 it -PRON- PRP cord-034672-qt1pu8wp 55 39 is be VBZ cord-034672-qt1pu8wp 55 40 too too RB cord-034672-qt1pu8wp 55 41 late late JJ cord-034672-qt1pu8wp 55 42 , , , cord-034672-qt1pu8wp 55 43 ( ( -LRB- cord-034672-qt1pu8wp 55 44 4 4 LS cord-034672-qt1pu8wp 55 45 ) ) -RRB- cord-034672-qt1pu8wp 55 46 the the DT cord-034672-qt1pu8wp 55 47 shadow shadow NN cord-034672-qt1pu8wp 55 48 of of IN cord-034672-qt1pu8wp 55 49 the the DT cord-034672-qt1pu8wp 55 50 field field NN cord-034672-qt1pu8wp 55 51 , , , cord-034672-qt1pu8wp 55 52 ( ( -LRB- cord-034672-qt1pu8wp 55 53 5 5 LS cord-034672-qt1pu8wp 55 54 ) ) -RRB- cord-034672-qt1pu8wp 55 55 new new JJ cord-034672-qt1pu8wp 55 56 ideas idea NNS cord-034672-qt1pu8wp 55 57 , , , cord-034672-qt1pu8wp 55 58 and and CC cord-034672-qt1pu8wp 55 59 ( ( -LRB- cord-034672-qt1pu8wp 55 60 6 6 LS cord-034672-qt1pu8wp 55 61 ) ) -RRB- cord-034672-qt1pu8wp 55 62 good good JJ cord-034672-qt1pu8wp 55 63 writing writing NN cord-034672-qt1pu8wp 55 64 . . . cord-034672-qt1pu8wp 56 1 It -PRON- PRP cord-034672-qt1pu8wp 56 2 should should MD cord-034672-qt1pu8wp 56 3 be be VB cord-034672-qt1pu8wp 56 4 noted note VBN cord-034672-qt1pu8wp 56 5 that that IN cord-034672-qt1pu8wp 56 6 the the DT cord-034672-qt1pu8wp 56 7 nature nature NN cord-034672-qt1pu8wp 56 8 and and CC cord-034672-qt1pu8wp 56 9 scope scope NN cord-034672-qt1pu8wp 56 10 of of IN cord-034672-qt1pu8wp 56 11 relevance relevance NN cord-034672-qt1pu8wp 56 12 of of IN cord-034672-qt1pu8wp 56 13 marketing marketing NN cord-034672-qt1pu8wp 56 14 relevance relevance NN cord-034672-qt1pu8wp 56 15 is be VBZ cord-034672-qt1pu8wp 56 16 multifaceted multifacete VBN cord-034672-qt1pu8wp 56 17 , , , cord-034672-qt1pu8wp 56 18 and and CC cord-034672-qt1pu8wp 56 19 managerial managerial JJ cord-034672-qt1pu8wp 56 20 relevance relevance NN cord-034672-qt1pu8wp 56 21 is be VBZ cord-034672-qt1pu8wp 56 22 only only RB cord-034672-qt1pu8wp 56 23 one one CD cord-034672-qt1pu8wp 56 24 of of IN cord-034672-qt1pu8wp 56 25 its -PRON- PRP$ cord-034672-qt1pu8wp 56 26 many many JJ cord-034672-qt1pu8wp 56 27 dimensions dimension NNS cord-034672-qt1pu8wp 56 28 . . . cord-034672-qt1pu8wp 57 1 Broadly broadly RB cord-034672-qt1pu8wp 57 2 construed construe VBN cord-034672-qt1pu8wp 57 3 , , , cord-034672-qt1pu8wp 57 4 marketing market VBG cord-034672-qt1pu8wp 57 5 relevance relevance NN cord-034672-qt1pu8wp 57 6 encompasses encompass VBZ cord-034672-qt1pu8wp 57 7 ( ( -LRB- cord-034672-qt1pu8wp 57 8 but but CC cord-034672-qt1pu8wp 57 9 is be VBZ cord-034672-qt1pu8wp 57 10 not not RB cord-034672-qt1pu8wp 57 11 limited limited JJ cord-034672-qt1pu8wp 57 12 to to IN cord-034672-qt1pu8wp 57 13 ) ) -RRB- cord-034672-qt1pu8wp 57 14 the the DT cord-034672-qt1pu8wp 57 15 following follow VBG cord-034672-qt1pu8wp 57 16 . . . cord-034672-qt1pu8wp 57 17 & & CC cord-034672-qt1pu8wp 57 18 Managerial managerial JJ cord-034672-qt1pu8wp 57 19 relevance relevance NN cord-034672-qt1pu8wp 57 20 : : : cord-034672-qt1pu8wp 57 21 Research research NN cord-034672-qt1pu8wp 57 22 of of IN cord-034672-qt1pu8wp 57 23 relevance relevance NN cord-034672-qt1pu8wp 57 24 to to IN cord-034672-qt1pu8wp 57 25 marketing marketing NN cord-034672-qt1pu8wp 57 26 practitioners practitioner NNS cord-034672-qt1pu8wp 57 27 - - : cord-034672-qt1pu8wp 57 28 research research NN cord-034672-qt1pu8wp 57 29 that that WDT cord-034672-qt1pu8wp 57 30 contributes contribute VBZ cord-034672-qt1pu8wp 57 31 to to IN cord-034672-qt1pu8wp 57 32 ( ( -LRB- cord-034672-qt1pu8wp 57 33 has have VBZ cord-034672-qt1pu8wp 57 34 the the DT cord-034672-qt1pu8wp 57 35 potential potential NN cord-034672-qt1pu8wp 57 36 to to TO cord-034672-qt1pu8wp 57 37 contribute contribute VB cord-034672-qt1pu8wp 57 38 to to IN cord-034672-qt1pu8wp 57 39 ) ) -RRB- cord-034672-qt1pu8wp 57 40 better well JJR cord-034672-qt1pu8wp 57 41 marketing marketing NN cord-034672-qt1pu8wp 57 42 decision decision NN cord-034672-qt1pu8wp 57 43 - - HYPH cord-034672-qt1pu8wp 57 44 making making NN cord-034672-qt1pu8wp 57 45 in in RP cord-034672-qt1pu8wp 57 46 for for IN cord-034672-qt1pu8wp 57 47 - - HYPH cord-034672-qt1pu8wp 57 48 profit profit NN cord-034672-qt1pu8wp 57 49 and and CC cord-034672-qt1pu8wp 57 50 not not RB cord-034672-qt1pu8wp 57 51 - - HYPH cord-034672-qt1pu8wp 57 52 for for IN cord-034672-qt1pu8wp 57 53 - - HYPH cord-034672-qt1pu8wp 57 54 profit profit NN cord-034672-qt1pu8wp 57 55 organizations organization NNS cord-034672-qt1pu8wp 58 1 ( ( -LRB- cord-034672-qt1pu8wp 58 2 i.e. i.e. FW cord-034672-qt1pu8wp 58 3 enable enable VB cord-034672-qt1pu8wp 58 4 decision decision NN cord-034672-qt1pu8wp 58 5 - - HYPH cord-034672-qt1pu8wp 58 6 makers maker NNS cord-034672-qt1pu8wp 58 7 to to TO cord-034672-qt1pu8wp 58 8 make make VB cord-034672-qt1pu8wp 58 9 more more RBR cord-034672-qt1pu8wp 58 10 informed informed JJ cord-034672-qt1pu8wp 58 11 marketing marketing NN cord-034672-qt1pu8wp 58 12 decisions decision NNS cord-034672-qt1pu8wp 58 13 ) ) -RRB- cord-034672-qt1pu8wp 58 14 . . . cord-034672-qt1pu8wp 59 1 & & CC cord-034672-qt1pu8wp 59 2 Research Research NNP cord-034672-qt1pu8wp 59 3 relevance relevance NN cord-034672-qt1pu8wp 59 4 : : : cord-034672-qt1pu8wp 59 5 Research research NN cord-034672-qt1pu8wp 59 6 of of IN cord-034672-qt1pu8wp 59 7 relevance relevance NN cord-034672-qt1pu8wp 59 8 to to IN cord-034672-qt1pu8wp 59 9 researchers researcher NNS cord-034672-qt1pu8wp 59 10 in in IN cord-034672-qt1pu8wp 59 11 marketing marketing NN cord-034672-qt1pu8wp 59 12 - - HYPH cord-034672-qt1pu8wp 59 13 research research NN cord-034672-qt1pu8wp 59 14 that that WDT cord-034672-qt1pu8wp 59 15 contributes contribute VBZ cord-034672-qt1pu8wp 59 16 to to IN cord-034672-qt1pu8wp 59 17 improving improve VBG cord-034672-qt1pu8wp 59 18 the the DT cord-034672-qt1pu8wp 59 19 quality quality NN cord-034672-qt1pu8wp 59 20 of of IN cord-034672-qt1pu8wp 59 21 scholarly scholarly JJ cord-034672-qt1pu8wp 59 22 and and CC cord-034672-qt1pu8wp 59 23 applied applied JJ cord-034672-qt1pu8wp 59 24 research research NN cord-034672-qt1pu8wp 59 25 in in IN cord-034672-qt1pu8wp 59 26 marketing marketing NN cord-034672-qt1pu8wp 59 27 . . . cord-034672-qt1pu8wp 59 28 & & CC cord-034672-qt1pu8wp 59 29 Public Public NNP cord-034672-qt1pu8wp 59 30 policy policy NN cord-034672-qt1pu8wp 59 31 relevance relevance NN cord-034672-qt1pu8wp 59 32 : : : cord-034672-qt1pu8wp 59 33 Research research NN cord-034672-qt1pu8wp 59 34 of of IN cord-034672-qt1pu8wp 59 35 relevance relevance NN cord-034672-qt1pu8wp 59 36 to to IN cord-034672-qt1pu8wp 59 37 decision decision NN cord-034672-qt1pu8wp 59 38 - - HYPH cord-034672-qt1pu8wp 59 39 makers maker NNS cord-034672-qt1pu8wp 59 40 in in IN cord-034672-qt1pu8wp 59 41 gover gover NNP cord-034672-qt1pu8wp 59 42 nment nment NNP cord-034672-qt1pu8wp 59 43 al al NNP cord-034672-qt1pu8wp 59 44 and and CC cord-034672-qt1pu8wp 59 45 quasigovernmental quasigovernmental NNP cord-034672-qt1pu8wp 59 46 agencies agency NNS cord-034672-qt1pu8wp 59 47 ( ( -LRB- cord-034672-qt1pu8wp 59 48 e.g. e.g. DT cord-034672-qt1pu8wp 59 49 Department Department NNP cord-034672-qt1pu8wp 59 50 of of IN cord-034672-qt1pu8wp 59 51 Justice Justice NNP cord-034672-qt1pu8wp 59 52 , , , cord-034672-qt1pu8wp 59 53 Federal Federal NNP cord-034672-qt1pu8wp 59 54 Trade Trade NNP cord-034672-qt1pu8wp 59 55 Commission Commission NNP cord-034672-qt1pu8wp 59 56 and and CC cord-034672-qt1pu8wp 59 57 Securities Securities NNPS cord-034672-qt1pu8wp 59 58 and and CC cord-034672-qt1pu8wp 59 59 Exchange Exchange NNP cord-034672-qt1pu8wp 59 60 Commission Commission NNP cord-034672-qt1pu8wp 59 61 in in IN cord-034672-qt1pu8wp 59 62 the the DT cord-034672-qt1pu8wp 59 63 US US NNP cord-034672-qt1pu8wp 59 64 , , , cord-034672-qt1pu8wp 59 65 and and CC cord-034672-qt1pu8wp 59 66 similar similar JJ cord-034672-qt1pu8wp 59 67 institutions institution NNS cord-034672-qt1pu8wp 59 68 in in IN cord-034672-qt1pu8wp 59 69 other other JJ cord-034672-qt1pu8wp 59 70 countries)-research countries)-research NNP cord-034672-qt1pu8wp 59 71 that that WDT cord-034672-qt1pu8wp 59 72 contributes contribute VBZ cord-034672-qt1pu8wp 59 73 to to IN cord-034672-qt1pu8wp 59 74 improving improve VBG cord-034672-qt1pu8wp 59 75 laws law NNS cord-034672-qt1pu8wp 59 76 and and CC cord-034672-qt1pu8wp 59 77 regulations regulation NNS cord-034672-qt1pu8wp 59 78 governing govern VBG cord-034672-qt1pu8wp 59 79 the the DT cord-034672-qt1pu8wp 59 80 practice practice NN cord-034672-qt1pu8wp 59 81 of of IN cord-034672-qt1pu8wp 59 82 marketing marketing NN cord-034672-qt1pu8wp 59 83 and and CC cord-034672-qt1pu8wp 59 84 welfare welfare NN cord-034672-qt1pu8wp 59 85 of of IN cord-034672-qt1pu8wp 59 86 the the DT cord-034672-qt1pu8wp 59 87 public public NN cord-034672-qt1pu8wp 59 88 as as IN cord-034672-qt1pu8wp 59 89 customers customer NNS cord-034672-qt1pu8wp 59 90 and and CC cord-034672-qt1pu8wp 59 91 consumers consumer NNS cord-034672-qt1pu8wp 59 92 . . . cord-034672-qt1pu8wp 59 93 & & CC cord-034672-qt1pu8wp 59 94 Marketing Marketing NNP cord-034672-qt1pu8wp 59 95 education education NN cord-034672-qt1pu8wp 59 96 relevance relevance NN cord-034672-qt1pu8wp 59 97 : : : cord-034672-qt1pu8wp 59 98 Research research NN cord-034672-qt1pu8wp 59 99 of of IN cord-034672-qt1pu8wp 59 100 relevance relevance NN cord-034672-qt1pu8wp 59 101 to to IN cord-034672-qt1pu8wp 59 102 marketing marketing NN cord-034672-qt1pu8wp 59 103 educators educator NNS cord-034672-qt1pu8wp 59 104 - - : cord-034672-qt1pu8wp 59 105 research research NN cord-034672-qt1pu8wp 59 106 that that WDT cord-034672-qt1pu8wp 59 107 has have VBZ cord-034672-qt1pu8wp 59 108 an an DT cord-034672-qt1pu8wp 59 109 impact impact NN cord-034672-qt1pu8wp 59 110 on on IN cord-034672-qt1pu8wp 59 111 curriculum curriculum NN cord-034672-qt1pu8wp 59 112 content content NN cord-034672-qt1pu8wp 59 113 , , , cord-034672-qt1pu8wp 59 114 pedagogical pedagogical JJ cord-034672-qt1pu8wp 59 115 material material NN cord-034672-qt1pu8wp 59 116 , , , cord-034672-qt1pu8wp 59 117 manner manner NN cord-034672-qt1pu8wp 59 118 of of IN cord-034672-qt1pu8wp 59 119 delivery delivery NN cord-034672-qt1pu8wp 59 120 of of IN cord-034672-qt1pu8wp 59 121 marketing market VBG cord-034672-qt1pu8wp 59 122 knowledge knowledge NN cord-034672-qt1pu8wp 59 123 in in IN cord-034672-qt1pu8wp 59 124 the the DT cord-034672-qt1pu8wp 59 125 classroom classroom NN cord-034672-qt1pu8wp 59 126 , , , cord-034672-qt1pu8wp 59 127 etc etc FW cord-034672-qt1pu8wp 59 128 . . . cord-034672-qt1pu8wp 59 129 & & CC cord-034672-qt1pu8wp 59 130 Consumer Consumer NNP cord-034672-qt1pu8wp 59 131 welfare welfare NN cord-034672-qt1pu8wp 59 132 relevance relevance NN cord-034672-qt1pu8wp 59 133 : : : cord-034672-qt1pu8wp 59 134 Research research NN cord-034672-qt1pu8wp 59 135 of of IN cord-034672-qt1pu8wp 59 136 relevance relevance NN cord-034672-qt1pu8wp 59 137 to to IN cord-034672-qt1pu8wp 59 138 the the DT cord-034672-qt1pu8wp 59 139 public public NN cord-034672-qt1pu8wp 59 140 as as IN cord-034672-qt1pu8wp 59 141 customers customer NNS cord-034672-qt1pu8wp 59 142 and and CC cord-034672-qt1pu8wp 59 143 consumers consumer NNS cord-034672-qt1pu8wp 59 144 - - : cord-034672-qt1pu8wp 59 145 research research NN cord-034672-qt1pu8wp 59 146 that that WDT cord-034672-qt1pu8wp 59 147 enables enable VBZ cord-034672-qt1pu8wp 59 148 the the DT cord-034672-qt1pu8wp 59 149 public public NN cord-034672-qt1pu8wp 59 150 to to TO cord-034672-qt1pu8wp 59 151 make make VB cord-034672-qt1pu8wp 59 152 informed informed JJ cord-034672-qt1pu8wp 59 153 decisions decision NNS cord-034672-qt1pu8wp 59 154 on on IN cord-034672-qt1pu8wp 59 155 matters matter NNS cord-034672-qt1pu8wp 59 156 relating relate VBG cord-034672-qt1pu8wp 59 157 to to IN cord-034672-qt1pu8wp 59 158 the the DT cord-034672-qt1pu8wp 59 159 acquisition acquisition NN cord-034672-qt1pu8wp 59 160 , , , cord-034672-qt1pu8wp 59 161 possession possession NN cord-034672-qt1pu8wp 59 162 , , , cord-034672-qt1pu8wp 59 163 consumption consumption NN cord-034672-qt1pu8wp 59 164 and and CC cord-034672-qt1pu8wp 59 165 disposal disposal NN cord-034672-qt1pu8wp 59 166 of of IN cord-034672-qt1pu8wp 59 167 products product NNS cord-034672-qt1pu8wp 59 168 . . . cord-034672-qt1pu8wp 60 1 In in IN cord-034672-qt1pu8wp 60 2 addition addition NN cord-034672-qt1pu8wp 60 3 to to IN cord-034672-qt1pu8wp 60 4 the the DT cord-034672-qt1pu8wp 60 5 above above JJ cord-034672-qt1pu8wp 60 6 constituencies constituency NNS cord-034672-qt1pu8wp 60 7 based base VBN cord-034672-qt1pu8wp 60 8 perspective perspective NN cord-034672-qt1pu8wp 60 9 of of IN cord-034672-qt1pu8wp 60 10 the the DT cord-034672-qt1pu8wp 60 11 scope scope NN cord-034672-qt1pu8wp 60 12 of of IN cord-034672-qt1pu8wp 60 13 marketing marketing NN cord-034672-qt1pu8wp 60 14 relevance relevance NN cord-034672-qt1pu8wp 60 15 , , , cord-034672-qt1pu8wp 60 16 certain certain JJ cord-034672-qt1pu8wp 60 17 other other JJ cord-034672-qt1pu8wp 60 18 facets facet NNS cord-034672-qt1pu8wp 60 19 of of IN cord-034672-qt1pu8wp 60 20 relevance relevance NN cord-034672-qt1pu8wp 60 21 should should MD cord-034672-qt1pu8wp 60 22 also also RB cord-034672-qt1pu8wp 60 23 be be VB cord-034672-qt1pu8wp 60 24 borne bear VBN cord-034672-qt1pu8wp 60 25 in in IN cord-034672-qt1pu8wp 60 26 mind mind NN cord-034672-qt1pu8wp 60 27 . . . cord-034672-qt1pu8wp 61 1 They -PRON- PRP cord-034672-qt1pu8wp 61 2 include include VBP cord-034672-qt1pu8wp 61 3 ( ( -LRB- cord-034672-qt1pu8wp 61 4 1 1 CD cord-034672-qt1pu8wp 61 5 ) ) -RRB- cord-034672-qt1pu8wp 61 6 direct direct VB cord-034672-qt1pu8wp 61 7 versus versus IN cord-034672-qt1pu8wp 61 8 indirect indirect JJ cord-034672-qt1pu8wp 61 9 relevance relevance NN cord-034672-qt1pu8wp 61 10 , , , cord-034672-qt1pu8wp 61 11 ( ( -LRB- cord-034672-qt1pu8wp 61 12 2 2 LS cord-034672-qt1pu8wp 61 13 ) ) -RRB- cord-034672-qt1pu8wp 61 14 articulated articulate VBN cord-034672-qt1pu8wp 61 15 relevance relevance NN cord-034672-qt1pu8wp 61 16 by by IN cord-034672-qt1pu8wp 61 17 the the DT cord-034672-qt1pu8wp 61 18 researcher researcher NN cord-034672-qt1pu8wp 61 19 versus versus IN cord-034672-qt1pu8wp 61 20 discovered discover VBN cord-034672-qt1pu8wp 61 21 relevance relevance NN cord-034672-qt1pu8wp 61 22 by by IN cord-034672-qt1pu8wp 61 23 readers reader NNS cord-034672-qt1pu8wp 61 24 , , , cord-034672-qt1pu8wp 61 25 ( ( -LRB- cord-034672-qt1pu8wp 61 26 3 3 LS cord-034672-qt1pu8wp 61 27 ) ) -RRB- cord-034672-qt1pu8wp 61 28 firstorder firstorder NN cord-034672-qt1pu8wp 61 29 versus versus IN cord-034672-qt1pu8wp 61 30 second second JJ cord-034672-qt1pu8wp 61 31 - - HYPH cord-034672-qt1pu8wp 61 32 order order NN cord-034672-qt1pu8wp 61 33 relevance relevance NN cord-034672-qt1pu8wp 61 34 , , , cord-034672-qt1pu8wp 61 35 ( ( -LRB- cord-034672-qt1pu8wp 61 36 4 4 LS cord-034672-qt1pu8wp 61 37 ) ) -RRB- cord-034672-qt1pu8wp 61 38 conceptual conceptual JJ cord-034672-qt1pu8wp 61 39 versus versus IN cord-034672-qt1pu8wp 61 40 instrumental instrumental JJ cord-034672-qt1pu8wp 61 41 relevance relevance NN cord-034672-qt1pu8wp 61 42 , , , cord-034672-qt1pu8wp 61 43 ( ( -LRB- cord-034672-qt1pu8wp 61 44 5 5 LS cord-034672-qt1pu8wp 61 45 ) ) -RRB- cord-034672-qt1pu8wp 61 46 enduring endure VBG cord-034672-qt1pu8wp 61 47 relevance relevance NN cord-034672-qt1pu8wp 61 48 versus versus IN cord-034672-qt1pu8wp 61 49 relevance relevance NN cord-034672-qt1pu8wp 61 50 during during IN cord-034672-qt1pu8wp 61 51 a a DT cord-034672-qt1pu8wp 61 52 specific specific JJ cord-034672-qt1pu8wp 61 53 time time NN cord-034672-qt1pu8wp 61 54 frame frame NN cord-034672-qt1pu8wp 61 55 , , , cord-034672-qt1pu8wp 61 56 ( ( -LRB- cord-034672-qt1pu8wp 61 57 6 6 LS cord-034672-qt1pu8wp 61 58 ) ) -RRB- cord-034672-qt1pu8wp 61 59 latent latent JJ cord-034672-qt1pu8wp 61 60 relevance relevance NN cord-034672-qt1pu8wp 61 61 , , , cord-034672-qt1pu8wp 61 62 ( ( -LRB- cord-034672-qt1pu8wp 61 63 7 7 CD cord-034672-qt1pu8wp 61 64 ) ) -RRB- cord-034672-qt1pu8wp 61 65 serendipitous serendipitous JJ cord-034672-qt1pu8wp 61 66 relevance relevance NN cord-034672-qt1pu8wp 61 67 , , , cord-034672-qt1pu8wp 61 68 ( ( -LRB- cord-034672-qt1pu8wp 61 69 8) 8) LS cord-034672-qt1pu8wp 61 70 immediacy immediacy NN cord-034672-qt1pu8wp 61 71 of of IN cord-034672-qt1pu8wp 61 72 relevance relevance NN cord-034672-qt1pu8wp 61 73 , , , cord-034672-qt1pu8wp 61 74 and and CC cord-034672-qt1pu8wp 61 75 ( ( -LRB- cord-034672-qt1pu8wp 61 76 9 9 CD cord-034672-qt1pu8wp 61 77 ) ) -RRB- cord-034672-qt1pu8wp 61 78 breadth breadth NN cord-034672-qt1pu8wp 61 79 of of IN cord-034672-qt1pu8wp 61 80 relevance relevance NN cord-034672-qt1pu8wp 61 81 ( ( -LRB- cord-034672-qt1pu8wp 61 82 Varadarajan Varadarajan NNP cord-034672-qt1pu8wp 61 83 2003 2003 CD cord-034672-qt1pu8wp 61 84 ) ) -RRB- cord-034672-qt1pu8wp 61 85 . . . cord-034672-qt1pu8wp 62 1 A a DT cord-034672-qt1pu8wp 62 2 brief brief JJ cord-034672-qt1pu8wp 62 3 discussion discussion NN cord-034672-qt1pu8wp 62 4 on on IN cord-034672-qt1pu8wp 62 5 some some DT cord-034672-qt1pu8wp 62 6 of of IN cord-034672-qt1pu8wp 62 7 these these DT cord-034672-qt1pu8wp 62 8 facets facet NNS cord-034672-qt1pu8wp 62 9 of of IN cord-034672-qt1pu8wp 62 10 relevance relevance NN cord-034672-qt1pu8wp 62 11 follows follow VBZ cord-034672-qt1pu8wp 62 12 . . . cord-034672-qt1pu8wp 63 1 Alleviation alleviation NN cord-034672-qt1pu8wp 63 2 of of IN cord-034672-qt1pu8wp 63 3 poverty poverty NN cord-034672-qt1pu8wp 63 4 and and CC cord-034672-qt1pu8wp 63 5 hunger hunger NN cord-034672-qt1pu8wp 63 6 afflicting afflict VBG cord-034672-qt1pu8wp 63 7 mankind mankind NN cord-034672-qt1pu8wp 63 8 were be VBD cord-034672-qt1pu8wp 63 9 the the DT cord-034672-qt1pu8wp 63 10 principal principal JJ cord-034672-qt1pu8wp 63 11 relevance relevance NN cord-034672-qt1pu8wp 63 12 considerations consideration NNS cord-034672-qt1pu8wp 63 13 behind behind IN cord-034672-qt1pu8wp 63 14 the the DT cord-034672-qt1pu8wp 63 15 pioneering pioneering JJ cord-034672-qt1pu8wp 63 16 research research NN cord-034672-qt1pu8wp 63 17 by by IN cord-034672-qt1pu8wp 63 18 the the DT cord-034672-qt1pu8wp 63 19 late late JJ cord-034672-qt1pu8wp 63 20 Dr. Dr. NNP cord-034672-qt1pu8wp 63 21 Norman Norman NNP cord-034672-qt1pu8wp 63 22 Borlaug Borlaug NNP cord-034672-qt1pu8wp 63 23 ( ( -LRB- cord-034672-qt1pu8wp 63 24 recipient recipient NN cord-034672-qt1pu8wp 63 25 of of IN cord-034672-qt1pu8wp 63 26 the the DT cord-034672-qt1pu8wp 63 27 1970 1970 CD cord-034672-qt1pu8wp 63 28 Nobel Nobel NNP cord-034672-qt1pu8wp 63 29 Peace Peace NNP cord-034672-qt1pu8wp 63 30 Prize Prize NNP cord-034672-qt1pu8wp 63 31 ) ) -RRB- cord-034672-qt1pu8wp 63 32 to to TO cord-034672-qt1pu8wp 63 33 develop develop VB cord-034672-qt1pu8wp 63 34 genetically genetically RB cord-034672-qt1pu8wp 63 35 improved improve VBN cord-034672-qt1pu8wp 63 36 highyield highyield NN cord-034672-qt1pu8wp 63 37 disease disease NN cord-034672-qt1pu8wp 63 38 - - HYPH cord-034672-qt1pu8wp 63 39 resistant resistant JJ cord-034672-qt1pu8wp 63 40 varieties variety NNS cord-034672-qt1pu8wp 63 41 of of IN cord-034672-qt1pu8wp 63 42 seeds seed NNS cord-034672-qt1pu8wp 63 43 for for IN cord-034672-qt1pu8wp 63 44 growing grow VBG cord-034672-qt1pu8wp 63 45 rice rice NN cord-034672-qt1pu8wp 63 46 , , , cord-034672-qt1pu8wp 63 47 wheat wheat NN cord-034672-qt1pu8wp 63 48 , , , cord-034672-qt1pu8wp 63 49 corn corn NN cord-034672-qt1pu8wp 63 50 and and CC cord-034672-qt1pu8wp 63 51 other other JJ cord-034672-qt1pu8wp 63 52 food food NN cord-034672-qt1pu8wp 63 53 grains grain NNS cord-034672-qt1pu8wp 63 54 . . . cord-034672-qt1pu8wp 64 1 On on IN cord-034672-qt1pu8wp 64 2 a a DT cord-034672-qt1pu8wp 64 3 scale scale NN cord-034672-qt1pu8wp 64 4 of of IN cord-034672-qt1pu8wp 64 5 research research NN cord-034672-qt1pu8wp 64 6 relevance relevance NN cord-034672-qt1pu8wp 64 7 for for IN cord-034672-qt1pu8wp 64 8 the the DT cord-034672-qt1pu8wp 64 9 wellbeing wellbeing NN cord-034672-qt1pu8wp 64 10 of of IN cord-034672-qt1pu8wp 64 11 humanity humanity NN cord-034672-qt1pu8wp 64 12 , , , cord-034672-qt1pu8wp 64 13 only only RB cord-034672-qt1pu8wp 64 14 a a DT cord-034672-qt1pu8wp 64 15 few few JJ cord-034672-qt1pu8wp 64 16 other other JJ cord-034672-qt1pu8wp 64 17 research research NN cord-034672-qt1pu8wp 64 18 endeavors endeavor NNS cord-034672-qt1pu8wp 64 19 in in IN cord-034672-qt1pu8wp 64 20 the the DT cord-034672-qt1pu8wp 64 21 annals annals NN cord-034672-qt1pu8wp 64 22 of of IN cord-034672-qt1pu8wp 64 23 human human JJ cord-034672-qt1pu8wp 64 24 civilization civilization NN cord-034672-qt1pu8wp 64 25 rise rise VB cord-034672-qt1pu8wp 64 26 to to IN cord-034672-qt1pu8wp 64 27 the the DT cord-034672-qt1pu8wp 64 28 level level NN cord-034672-qt1pu8wp 64 29 of of IN cord-034672-qt1pu8wp 64 30 Borlaug Borlaug NNP cord-034672-qt1pu8wp 64 31 's 's POS cord-034672-qt1pu8wp 64 32 research research NN cord-034672-qt1pu8wp 64 33 . . . cord-034672-qt1pu8wp 65 1 A a DT cord-034672-qt1pu8wp 65 2 study study NN cord-034672-qt1pu8wp 65 3 lists list VBZ cord-034672-qt1pu8wp 65 4 the the DT cord-034672-qt1pu8wp 65 5 Green Green NNP cord-034672-qt1pu8wp 65 6 Revolution Revolution NNP cord-034672-qt1pu8wp 65 7 as as IN cord-034672-qt1pu8wp 65 8 one one CD cord-034672-qt1pu8wp 65 9 of of IN cord-034672-qt1pu8wp 65 10 50 50 CD cord-034672-qt1pu8wp 65 11 human human JJ cord-034672-qt1pu8wp 65 12 civilization civilization NN cord-034672-qt1pu8wp 65 13 - - HYPH cord-034672-qt1pu8wp 65 14 transforming transform VBG cord-034672-qt1pu8wp 65 15 innovations innovation NNS cord-034672-qt1pu8wp 65 16 since since IN cord-034672-qt1pu8wp 65 17 the the DT cord-034672-qt1pu8wp 65 18 wheel wheel NN cord-034672-qt1pu8wp 65 19 ( ( -LRB- cord-034672-qt1pu8wp 65 20 Fallows Fallows NNP cord-034672-qt1pu8wp 65 21 2013 2013 CD cord-034672-qt1pu8wp 65 22 ) ) -RRB- cord-034672-qt1pu8wp 65 23 . . . cord-034672-qt1pu8wp 66 1 By by IN cord-034672-qt1pu8wp 66 2 increasing increase VBG cord-034672-qt1pu8wp 66 3 the the DT cord-034672-qt1pu8wp 66 4 A a DT cord-034672-qt1pu8wp 66 5 conservative conservative JJ cord-034672-qt1pu8wp 66 6 estimate estimate NN cord-034672-qt1pu8wp 66 7 of of IN cord-034672-qt1pu8wp 66 8 the the DT cord-034672-qt1pu8wp 66 9 total total JJ cord-034672-qt1pu8wp 66 10 number number NN cord-034672-qt1pu8wp 66 11 of of IN cord-034672-qt1pu8wp 66 12 articles article NNS cord-034672-qt1pu8wp 66 13 focusing focus VBG cord-034672-qt1pu8wp 66 14 on on IN cord-034672-qt1pu8wp 66 15 marketing market VBG cord-034672-qt1pu8wp 66 16 related relate VBN cord-034672-qt1pu8wp 66 17 topics topic NNS cord-034672-qt1pu8wp 66 18 published publish VBN cord-034672-qt1pu8wp 66 19 in in IN cord-034672-qt1pu8wp 66 20 the the DT cord-034672-qt1pu8wp 66 21 above above JJ cord-034672-qt1pu8wp 66 22 14 14 CD cord-034672-qt1pu8wp 66 23 marketing marketing NN cord-034672-qt1pu8wp 66 24 journals journal NNS cord-034672-qt1pu8wp 66 25 , , , cord-034672-qt1pu8wp 66 26 three three CD cord-034672-qt1pu8wp 66 27 broad broad RB cord-034672-qt1pu8wp 66 28 based base VBN cord-034672-qt1pu8wp 66 29 business business NN cord-034672-qt1pu8wp 66 30 journals journal NNS cord-034672-qt1pu8wp 66 31 and and CC cord-034672-qt1pu8wp 66 32 four four CD cord-034672-qt1pu8wp 66 33 business business NN cord-034672-qt1pu8wp 66 34 magazines magazine NNS cord-034672-qt1pu8wp 66 35 would would MD cord-034672-qt1pu8wp 66 36 be be VB cord-034672-qt1pu8wp 66 37 over over IN cord-034672-qt1pu8wp 66 38 700 700 CD cord-034672-qt1pu8wp 66 39 articles article NNS cord-034672-qt1pu8wp 66 40 each each DT cord-034672-qt1pu8wp 66 41 year year NN cord-034672-qt1pu8wp 66 42 , , , cord-034672-qt1pu8wp 66 43 7000 7000 CD cord-034672-qt1pu8wp 66 44 articles article NNS cord-034672-qt1pu8wp 66 45 during during IN cord-034672-qt1pu8wp 66 46 the the DT cord-034672-qt1pu8wp 66 47 decade decade NN cord-034672-qt1pu8wp 66 48 from from IN cord-034672-qt1pu8wp 66 49 2010 2010 CD cord-034672-qt1pu8wp 66 50 to to IN cord-034672-qt1pu8wp 66 51 2019 2019 CD cord-034672-qt1pu8wp 66 52 , , , cord-034672-qt1pu8wp 66 53 and and CC cord-034672-qt1pu8wp 66 54 28,000 28,000 CD cord-034672-qt1pu8wp 66 55 articles article NNS cord-034672-qt1pu8wp 66 56 during during IN cord-034672-qt1pu8wp 66 57 the the DT cord-034672-qt1pu8wp 66 58 four four CD cord-034672-qt1pu8wp 66 59 decades decade NNS cord-034672-qt1pu8wp 66 60 from from IN cord-034672-qt1pu8wp 66 61 1980 1980 CD cord-034672-qt1pu8wp 66 62 to to IN cord-034672-qt1pu8wp 66 63 2019 2019 CD cord-034672-qt1pu8wp 66 64 . . . cord-034672-qt1pu8wp 67 1 Collectively collectively RB cord-034672-qt1pu8wp 67 2 , , , cord-034672-qt1pu8wp 67 3 in in IN cord-034672-qt1pu8wp 67 4 all all DT cord-034672-qt1pu8wp 67 5 of of IN cord-034672-qt1pu8wp 67 6 the the DT cord-034672-qt1pu8wp 67 7 journals journal NNS cord-034672-qt1pu8wp 67 8 and and CC cord-034672-qt1pu8wp 67 9 business business NN cord-034672-qt1pu8wp 67 10 magazines magazine NNS cord-034672-qt1pu8wp 67 11 listed list VBN cord-034672-qt1pu8wp 67 12 above above RB cord-034672-qt1pu8wp 67 13 , , , cord-034672-qt1pu8wp 67 14 a a DT cord-034672-qt1pu8wp 67 15 very very RB cord-034672-qt1pu8wp 67 16 conservative conservative JJ cord-034672-qt1pu8wp 67 17 estimate estimate NN cord-034672-qt1pu8wp 67 18 of of IN cord-034672-qt1pu8wp 67 19 the the DT cord-034672-qt1pu8wp 67 20 annual annual JJ cord-034672-qt1pu8wp 67 21 output output NN cord-034672-qt1pu8wp 67 22 of of IN cord-034672-qt1pu8wp 67 23 scholarly scholarly JJ cord-034672-qt1pu8wp 67 24 marketing marketing NN cord-034672-qt1pu8wp 67 25 knowledge knowledge NN cord-034672-qt1pu8wp 67 26 would would MD cord-034672-qt1pu8wp 67 27 be be VB cord-034672-qt1pu8wp 67 28 well well RB cord-034672-qt1pu8wp 67 29 over over IN cord-034672-qt1pu8wp 67 30 1000 1000 CD cord-034672-qt1pu8wp 67 31 articles article NNS cord-034672-qt1pu8wp 67 32 . . . cord-034672-qt1pu8wp 68 1 The the DT cord-034672-qt1pu8wp 68 2 cumulative cumulative JJ cord-034672-qt1pu8wp 68 3 body body NN cord-034672-qt1pu8wp 68 4 of of IN cord-034672-qt1pu8wp 68 5 knowledge knowledge NN cord-034672-qt1pu8wp 68 6 output output NN cord-034672-qt1pu8wp 68 7 would would MD cord-034672-qt1pu8wp 68 8 be be VB cord-034672-qt1pu8wp 68 9 well well RB cord-034672-qt1pu8wp 68 10 over over IN cord-034672-qt1pu8wp 68 11 10,000 10,000 CD cord-034672-qt1pu8wp 68 12 articles article NNS cord-034672-qt1pu8wp 68 13 during during IN cord-034672-qt1pu8wp 68 14 the the DT cord-034672-qt1pu8wp 68 15 decade decade NN cord-034672-qt1pu8wp 68 16 of of IN cord-034672-qt1pu8wp 68 17 2010 2010 CD cord-034672-qt1pu8wp 68 18 to to IN cord-034672-qt1pu8wp 68 19 2019 2019 CD cord-034672-qt1pu8wp 68 20 , , , cord-034672-qt1pu8wp 68 21 and and CC cord-034672-qt1pu8wp 68 22 well well RB cord-034672-qt1pu8wp 68 23 over over IN cord-034672-qt1pu8wp 68 24 40,000 40,000 CD cord-034672-qt1pu8wp 68 25 articles article NNS cord-034672-qt1pu8wp 68 26 during during IN cord-034672-qt1pu8wp 68 27 the the DT cord-034672-qt1pu8wp 68 28 four four CD cord-034672-qt1pu8wp 68 29 decades decade NNS cord-034672-qt1pu8wp 68 30 from from IN cord-034672-qt1pu8wp 68 31 1980 1980 CD cord-034672-qt1pu8wp 68 32 to to IN cord-034672-qt1pu8wp 68 33 2019 2019 CD cord-034672-qt1pu8wp 68 34 . . . cord-034672-qt1pu8wp 69 1 The the DT cord-034672-qt1pu8wp 69 2 year year NN cord-034672-qt1pu8wp 69 3 2019 2019 CD cord-034672-qt1pu8wp 69 4 was be VBD cord-034672-qt1pu8wp 69 5 the the DT cord-034672-qt1pu8wp 69 6 38th 38th JJ cord-034672-qt1pu8wp 69 7 year year NN cord-034672-qt1pu8wp 69 8 of of IN cord-034672-qt1pu8wp 69 9 publication publication NN cord-034672-qt1pu8wp 69 10 of of IN cord-034672-qt1pu8wp 69 11 Marketing Marketing NNP cord-034672-qt1pu8wp 69 12 Science Science NNP cord-034672-qt1pu8wp 69 13 and and CC cord-034672-qt1pu8wp 69 14 the the DT cord-034672-qt1pu8wp 69 15 36th 36th JJ cord-034672-qt1pu8wp 69 16 year year NN cord-034672-qt1pu8wp 69 17 of of IN cord-034672-qt1pu8wp 69 18 publication publication NN cord-034672-qt1pu8wp 69 19 of of IN cord-034672-qt1pu8wp 69 20 the the DT cord-034672-qt1pu8wp 69 21 International International NNP cord-034672-qt1pu8wp 69 22 Journal Journal NNP cord-034672-qt1pu8wp 69 23 of of IN cord-034672-qt1pu8wp 69 24 Research Research NNP cord-034672-qt1pu8wp 69 25 in in IN cord-034672-qt1pu8wp 69 26 Marketing Marketing NNP cord-034672-qt1pu8wp 69 27 . . . cord-034672-qt1pu8wp 70 1 The the DT cord-034672-qt1pu8wp 70 2 other other JJ cord-034672-qt1pu8wp 70 3 five five CD cord-034672-qt1pu8wp 70 4 journals journal NNS cord-034672-qt1pu8wp 70 5 have have VBP cord-034672-qt1pu8wp 70 6 a a DT cord-034672-qt1pu8wp 70 7 publication publication NN cord-034672-qt1pu8wp 70 8 history history NN cord-034672-qt1pu8wp 70 9 longer long JJR cord-034672-qt1pu8wp 70 10 than than IN cord-034672-qt1pu8wp 70 11 40 40 CD cord-034672-qt1pu8wp 70 12 years year NNS cord-034672-qt1pu8wp 70 13 . . . cord-034672-qt1pu8wp 71 1 Similarly similarly RB cord-034672-qt1pu8wp 71 2 , , , cord-034672-qt1pu8wp 71 3 some some DT cord-034672-qt1pu8wp 71 4 of of IN cord-034672-qt1pu8wp 71 5 the the DT cord-034672-qt1pu8wp 71 6 journals journal NNS cord-034672-qt1pu8wp 71 7 in in IN cord-034672-qt1pu8wp 71 8 the the DT cord-034672-qt1pu8wp 71 9 list list NN cord-034672-qt1pu8wp 71 10 of of IN cord-034672-qt1pu8wp 71 11 14 14 CD cord-034672-qt1pu8wp 71 12 marketing marketing NN cord-034672-qt1pu8wp 71 13 journals journal NNS cord-034672-qt1pu8wp 71 14 have have VBP cord-034672-qt1pu8wp 71 15 a a DT cord-034672-qt1pu8wp 71 16 publication publication NN cord-034672-qt1pu8wp 71 17 history history NN cord-034672-qt1pu8wp 71 18 that that WDT cord-034672-qt1pu8wp 71 19 is be VBZ cord-034672-qt1pu8wp 71 20 less less JJR cord-034672-qt1pu8wp 71 21 than than IN cord-034672-qt1pu8wp 71 22 40 40 CD cord-034672-qt1pu8wp 71 23 years year NNS cord-034672-qt1pu8wp 71 24 . . . cord-034672-qt1pu8wp 72 1 2 2 LS cord-034672-qt1pu8wp 73 1 Some some DT cord-034672-qt1pu8wp 73 2 of of IN cord-034672-qt1pu8wp 73 3 the the DT cord-034672-qt1pu8wp 73 4 text text NN cord-034672-qt1pu8wp 73 5 presented present VBN cord-034672-qt1pu8wp 73 6 in in IN cord-034672-qt1pu8wp 73 7 this this DT cord-034672-qt1pu8wp 73 8 section section NN cord-034672-qt1pu8wp 73 9 draws draw VBZ cord-034672-qt1pu8wp 73 10 on on IN cord-034672-qt1pu8wp 73 11 Varadarajan Varadarajan NNP cord-034672-qt1pu8wp 73 12 ( ( -LRB- cord-034672-qt1pu8wp 73 13 2003 2003 CD cord-034672-qt1pu8wp 73 14 ) ) -RRB- cord-034672-qt1pu8wp 73 15 . . . cord-034672-qt1pu8wp 74 1 yields yield NNS cord-034672-qt1pu8wp 74 2 of of IN cord-034672-qt1pu8wp 74 3 various various JJ cord-034672-qt1pu8wp 74 4 food food NN cord-034672-qt1pu8wp 74 5 grains grain NNS cord-034672-qt1pu8wp 74 6 more more JJR cord-034672-qt1pu8wp 74 7 than than IN cord-034672-qt1pu8wp 74 8 four four CD cord-034672-qt1pu8wp 74 9 - - RB cord-034672-qt1pu8wp 74 10 fold fold RB cord-034672-qt1pu8wp 74 11 , , , cord-034672-qt1pu8wp 74 12 Borlaug Borlaug NNP cord-034672-qt1pu8wp 74 13 's 's POS cord-034672-qt1pu8wp 74 14 research research NN cord-034672-qt1pu8wp 74 15 was be VBD cord-034672-qt1pu8wp 74 16 instrumental instrumental JJ cord-034672-qt1pu8wp 74 17 in in IN cord-034672-qt1pu8wp 74 18 alleviating alleviate VBG cord-034672-qt1pu8wp 74 19 hunger hunger NN cord-034672-qt1pu8wp 74 20 and and CC cord-034672-qt1pu8wp 74 21 poverty poverty NN cord-034672-qt1pu8wp 74 22 that that WDT cord-034672-qt1pu8wp 74 23 afflicted afflict VBD cord-034672-qt1pu8wp 74 24 hundreds hundred NNS cord-034672-qt1pu8wp 74 25 of of IN cord-034672-qt1pu8wp 74 26 millions million NNS cord-034672-qt1pu8wp 74 27 of of IN cord-034672-qt1pu8wp 74 28 people people NNS cord-034672-qt1pu8wp 74 29 in in IN cord-034672-qt1pu8wp 74 30 developing develop VBG cord-034672-qt1pu8wp 74 31 and and CC cord-034672-qt1pu8wp 74 32 less less RBR cord-034672-qt1pu8wp 74 33 developed developed JJ cord-034672-qt1pu8wp 74 34 countries country NNS cord-034672-qt1pu8wp 74 35 during during IN cord-034672-qt1pu8wp 74 36 the the DT cord-034672-qt1pu8wp 74 37 last last JJ cord-034672-qt1pu8wp 74 38 century century NN cord-034672-qt1pu8wp 74 39 . . . cord-034672-qt1pu8wp 75 1 In in IN cord-034672-qt1pu8wp 75 2 addition addition NN cord-034672-qt1pu8wp 75 3 to to IN cord-034672-qt1pu8wp 75 4 the the DT cord-034672-qt1pu8wp 75 5 intended intend VBN cord-034672-qt1pu8wp 75 6 relevance relevance NN cord-034672-qt1pu8wp 75 7 ( ( -LRB- cord-034672-qt1pu8wp 75 8 alleviation alleviation NN cord-034672-qt1pu8wp 75 9 of of IN cord-034672-qt1pu8wp 75 10 poverty poverty NN cord-034672-qt1pu8wp 75 11 and and CC cord-034672-qt1pu8wp 75 12 hunger hunger NN cord-034672-qt1pu8wp 75 13 ) ) -RRB- cord-034672-qt1pu8wp 75 14 , , , cord-034672-qt1pu8wp 75 15 Borlaug Borlaug NNP cord-034672-qt1pu8wp 75 16 's 's POS cord-034672-qt1pu8wp 75 17 research research NN cord-034672-qt1pu8wp 75 18 also also RB cord-034672-qt1pu8wp 75 19 resulted result VBD cord-034672-qt1pu8wp 75 20 in in IN cord-034672-qt1pu8wp 75 21 a a DT cord-034672-qt1pu8wp 75 22 number number NN cord-034672-qt1pu8wp 75 23 of of IN cord-034672-qt1pu8wp 75 24 other other JJ cord-034672-qt1pu8wp 75 25 unintended unintended JJ cord-034672-qt1pu8wp 75 26 ( ( -LRB- cord-034672-qt1pu8wp 75 27 un un NNP cord-034672-qt1pu8wp 75 28 - - HYPH cord-034672-qt1pu8wp 75 29 envisioned envision VBN cord-034672-qt1pu8wp 75 30 / / SYM cord-034672-qt1pu8wp 75 31 serendipitous serendipitous JJ cord-034672-qt1pu8wp 75 32 ) ) -RRB- cord-034672-qt1pu8wp 75 33 socially socially RB cord-034672-qt1pu8wp 75 34 beneficial beneficial JJ cord-034672-qt1pu8wp 75 35 outcomes outcome NNS cord-034672-qt1pu8wp 75 36 . . . cord-034672-qt1pu8wp 76 1 For for IN cord-034672-qt1pu8wp 76 2 instance instance NN cord-034672-qt1pu8wp 76 3 , , , cord-034672-qt1pu8wp 76 4 the the DT cord-034672-qt1pu8wp 76 5 Green Green NNP cord-034672-qt1pu8wp 76 6 Revolution Revolution NNP cord-034672-qt1pu8wp 76 7 has have VBZ cord-034672-qt1pu8wp 76 8 been be VBN cord-034672-qt1pu8wp 76 9 instrumental instrumental JJ cord-034672-qt1pu8wp 76 10 in in IN cord-034672-qt1pu8wp 76 11 preventing prevent VBG cord-034672-qt1pu8wp 76 12 the the DT cord-034672-qt1pu8wp 76 13 destruction destruction NN cord-034672-qt1pu8wp 76 14 of of IN cord-034672-qt1pu8wp 76 15 hundreds hundred NNS cord-034672-qt1pu8wp 76 16 of of IN cord-034672-qt1pu8wp 76 17 thousands thousand NNS cord-034672-qt1pu8wp 76 18 of of IN cord-034672-qt1pu8wp 76 19 acres acre NNS cord-034672-qt1pu8wp 76 20 of of IN cord-034672-qt1pu8wp 76 21 forestland forestland NN cord-034672-qt1pu8wp 76 22 and and CC cord-034672-qt1pu8wp 76 23 their -PRON- PRP$ cord-034672-qt1pu8wp 76 24 conversion conversion NN cord-034672-qt1pu8wp 76 25 into into IN cord-034672-qt1pu8wp 76 26 agricultural agricultural JJ cord-034672-qt1pu8wp 76 27 land land NN cord-034672-qt1pu8wp 76 28 in in IN cord-034672-qt1pu8wp 76 29 order order NN cord-034672-qt1pu8wp 76 30 to to TO cord-034672-qt1pu8wp 76 31 increase increase VB cord-034672-qt1pu8wp 76 32 food food NN cord-034672-qt1pu8wp 76 33 output output NN cord-034672-qt1pu8wp 76 34 to to TO cord-034672-qt1pu8wp 76 35 feed feed VB cord-034672-qt1pu8wp 76 36 a a DT cord-034672-qt1pu8wp 76 37 growing grow VBG cord-034672-qt1pu8wp 76 38 world world NN cord-034672-qt1pu8wp 76 39 population population NN cord-034672-qt1pu8wp 76 40 . . . cord-034672-qt1pu8wp 77 1 The the DT cord-034672-qt1pu8wp 77 2 effect effect NN cord-034672-qt1pu8wp 77 3 of of IN cord-034672-qt1pu8wp 77 4 the the DT cord-034672-qt1pu8wp 77 5 Green Green NNP cord-034672-qt1pu8wp 77 6 Revolution Revolution NNP cord-034672-qt1pu8wp 77 7 in in IN cord-034672-qt1pu8wp 77 8 preventing prevent VBG cord-034672-qt1pu8wp 77 9 the the DT cord-034672-qt1pu8wp 77 10 destruction destruction NN cord-034672-qt1pu8wp 77 11 of of IN cord-034672-qt1pu8wp 77 12 vast vast JJ cord-034672-qt1pu8wp 77 13 stretches stretch NNS cord-034672-qt1pu8wp 77 14 of of IN cord-034672-qt1pu8wp 77 15 forest forest NN cord-034672-qt1pu8wp 77 16 green green JJ cord-034672-qt1pu8wp 77 17 cover cover NN cord-034672-qt1pu8wp 77 18 precedes precede VBZ cord-034672-qt1pu8wp 77 19 our -PRON- PRP$ cord-034672-qt1pu8wp 77 20 recent recent JJ cord-034672-qt1pu8wp 77 21 and and CC cord-034672-qt1pu8wp 77 22 growing grow VBG cord-034672-qt1pu8wp 77 23 awareness awareness NN cord-034672-qt1pu8wp 77 24 of of IN cord-034672-qt1pu8wp 77 25 the the DT cord-034672-qt1pu8wp 77 26 adverse adverse JJ cord-034672-qt1pu8wp 77 27 environmental environmental JJ cord-034672-qt1pu8wp 77 28 impact impact NN cord-034672-qt1pu8wp 77 29 of of IN cord-034672-qt1pu8wp 77 30 deforestation deforestation NN cord-034672-qt1pu8wp 77 31 . . . cord-034672-qt1pu8wp 78 1 Universities university NNS cord-034672-qt1pu8wp 78 2 are be VBP cord-034672-qt1pu8wp 78 3 home home NN cord-034672-qt1pu8wp 78 4 to to IN cord-034672-qt1pu8wp 78 5 both both CC cord-034672-qt1pu8wp 78 6 the the DT cord-034672-qt1pu8wp 78 7 passionates passionate NNS cord-034672-qt1pu8wp 78 8 and and CC cord-034672-qt1pu8wp 78 9 the the DT cord-034672-qt1pu8wp 78 10 agnostics agnostic NNS cord-034672-qt1pu8wp 78 11 about about IN cord-034672-qt1pu8wp 78 12 relevance relevance NN cord-034672-qt1pu8wp 78 13 and and CC cord-034672-qt1pu8wp 78 14 research research NN cord-034672-qt1pu8wp 78 15 impact impact NN cord-034672-qt1pu8wp 79 1 3 3 LS cord-034672-qt1pu8wp 79 2 Universities university NNS cord-034672-qt1pu8wp 79 3 are be VBP cord-034672-qt1pu8wp 79 4 ( ( -LRB- cord-034672-qt1pu8wp 79 5 should should MD cord-034672-qt1pu8wp 79 6 be be VB cord-034672-qt1pu8wp 79 7 and and CC cord-034672-qt1pu8wp 79 8 always always RB cord-034672-qt1pu8wp 79 9 will will MD cord-034672-qt1pu8wp 79 10 be be VB cord-034672-qt1pu8wp 79 11 ) ) -RRB- cord-034672-qt1pu8wp 79 12 home home RB cord-034672-qt1pu8wp 79 13 to to IN cord-034672-qt1pu8wp 79 14 both both DT cord-034672-qt1pu8wp 79 15 researchers researcher NNS cord-034672-qt1pu8wp 79 16 passionate passionate JJ cord-034672-qt1pu8wp 79 17 about about IN cord-034672-qt1pu8wp 79 18 the the DT cord-034672-qt1pu8wp 79 19 relevance relevance NN cord-034672-qt1pu8wp 79 20 and and CC cord-034672-qt1pu8wp 79 21 potential potential JJ cord-034672-qt1pu8wp 79 22 impact impact NN cord-034672-qt1pu8wp 79 23 of of IN cord-034672-qt1pu8wp 79 24 their -PRON- PRP$ cord-034672-qt1pu8wp 79 25 research research NN cord-034672-qt1pu8wp 79 26 as as RB cord-034672-qt1pu8wp 79 27 well well RB cord-034672-qt1pu8wp 79 28 as as IN cord-034672-qt1pu8wp 79 29 those those DT cord-034672-qt1pu8wp 79 30 who who WP cord-034672-qt1pu8wp 79 31 are be VBP cord-034672-qt1pu8wp 79 32 agnostic agnostic JJ cord-034672-qt1pu8wp 79 33 . . . cord-034672-qt1pu8wp 80 1 In in IN cord-034672-qt1pu8wp 80 2 his -PRON- PRP$ cord-034672-qt1pu8wp 80 3 book book NN cord-034672-qt1pu8wp 80 4 , , , cord-034672-qt1pu8wp 80 5 " " `` cord-034672-qt1pu8wp 80 6 The the DT cord-034672-qt1pu8wp 80 7 Mathematician Mathematician NNP cord-034672-qt1pu8wp 80 8 's 's POS cord-034672-qt1pu8wp 80 9 Apology apology NN cord-034672-qt1pu8wp 80 10 , , , cord-034672-qt1pu8wp 80 11 " " `` cord-034672-qt1pu8wp 80 12 Hardy hardy JJ cord-034672-qt1pu8wp 80 13 ( ( -LRB- cord-034672-qt1pu8wp 80 14 1941 1941 CD cord-034672-qt1pu8wp 80 15 , , , cord-034672-qt1pu8wp 80 16 p. p. NN cord-034672-qt1pu8wp 80 17 75 75 CD cord-034672-qt1pu8wp 80 18 ) ) -RRB- cord-034672-qt1pu8wp 80 19 described describe VBD cord-034672-qt1pu8wp 80 20 number number NN cord-034672-qt1pu8wp 80 21 theory theory NN cord-034672-qt1pu8wp 80 22 , , , cord-034672-qt1pu8wp 80 23 his -PRON- PRP$ cord-034672-qt1pu8wp 80 24 area area NN cord-034672-qt1pu8wp 80 25 in in IN cord-034672-qt1pu8wp 80 26 mathematics mathematic NNS cord-034672-qt1pu8wp 80 27 , , , cord-034672-qt1pu8wp 80 28 as as RB cord-034672-qt1pu8wp 80 29 useless useless JJ cord-034672-qt1pu8wp 80 30 . . . cord-034672-qt1pu8wp 81 1 He -PRON- PRP cord-034672-qt1pu8wp 81 2 noted note VBD cord-034672-qt1pu8wp 81 3 : : : cord-034672-qt1pu8wp 81 4 " " `` cord-034672-qt1pu8wp 81 5 If if IN cord-034672-qt1pu8wp 81 6 useful useful JJ cord-034672-qt1pu8wp 81 7 knowledge knowledge NN cord-034672-qt1pu8wp 81 8 is be VBZ cord-034672-qt1pu8wp 81 9 , , , cord-034672-qt1pu8wp 81 10 as as IN cord-034672-qt1pu8wp 81 11 we -PRON- PRP cord-034672-qt1pu8wp 81 12 agreed agree VBD cord-034672-qt1pu8wp 81 13 provisionally provisionally RB cord-034672-qt1pu8wp 81 14 to to TO cord-034672-qt1pu8wp 81 15 say say VB cord-034672-qt1pu8wp 81 16 , , , cord-034672-qt1pu8wp 81 17 knowledge knowledge NN cord-034672-qt1pu8wp 81 18 which which WDT cord-034672-qt1pu8wp 81 19 is be VBZ cord-034672-qt1pu8wp 81 20 likely likely JJ cord-034672-qt1pu8wp 81 21 , , , cord-034672-qt1pu8wp 81 22 now now RB cord-034672-qt1pu8wp 81 23 or or CC cord-034672-qt1pu8wp 81 24 in in IN cord-034672-qt1pu8wp 81 25 the the DT cord-034672-qt1pu8wp 81 26 comparatively comparatively RB cord-034672-qt1pu8wp 81 27 near near JJ cord-034672-qt1pu8wp 81 28 future future NN cord-034672-qt1pu8wp 81 29 , , , cord-034672-qt1pu8wp 81 30 to to TO cord-034672-qt1pu8wp 81 31 contribute contribute VB cord-034672-qt1pu8wp 81 32 to to IN cord-034672-qt1pu8wp 81 33 the the DT cord-034672-qt1pu8wp 81 34 material material JJ cord-034672-qt1pu8wp 81 35 comfort comfort NN cord-034672-qt1pu8wp 81 36 of of IN cord-034672-qt1pu8wp 81 37 mankind mankind NN cord-034672-qt1pu8wp 81 38 , , , cord-034672-qt1pu8wp 81 39 so so IN cord-034672-qt1pu8wp 81 40 that that IN cord-034672-qt1pu8wp 81 41 mere mere JJ cord-034672-qt1pu8wp 81 42 intellectual intellectual JJ cord-034672-qt1pu8wp 81 43 satisfaction satisfaction NN cord-034672-qt1pu8wp 81 44 is be VBZ cord-034672-qt1pu8wp 81 45 irrelevant irrelevant JJ cord-034672-qt1pu8wp 81 46 , , , cord-034672-qt1pu8wp 81 47 then then RB cord-034672-qt1pu8wp 81 48 the the DT cord-034672-qt1pu8wp 81 49 great great JJ cord-034672-qt1pu8wp 81 50 bulk bulk NN cord-034672-qt1pu8wp 81 51 of of IN cord-034672-qt1pu8wp 81 52 higher high JJR cord-034672-qt1pu8wp 81 53 mathematics mathematic NNS cord-034672-qt1pu8wp 81 54 is be VBZ cord-034672-qt1pu8wp 81 55 useless useless JJ cord-034672-qt1pu8wp 81 56 . . . cord-034672-qt1pu8wp 81 57 " " '' cord-034672-qt1pu8wp 82 1 He -PRON- PRP cord-034672-qt1pu8wp 82 2 also also RB cord-034672-qt1pu8wp 82 3 noted note VBD cord-034672-qt1pu8wp 82 4 ( ( -LRB- cord-034672-qt1pu8wp 82 5 p. p. NN cord-034672-qt1pu8wp 82 6 90 90 CD cord-034672-qt1pu8wp 82 7 - - SYM cord-034672-qt1pu8wp 82 8 91 91 CD cord-034672-qt1pu8wp 82 9 ) ) -RRB- cord-034672-qt1pu8wp 82 10 : : : cord-034672-qt1pu8wp 82 11 " " `` cord-034672-qt1pu8wp 82 12 No no DT cord-034672-qt1pu8wp 82 13 discovery discovery NN cord-034672-qt1pu8wp 82 14 of of IN cord-034672-qt1pu8wp 82 15 mine mine NN cord-034672-qt1pu8wp 82 16 has have VBZ cord-034672-qt1pu8wp 82 17 made make VBN cord-034672-qt1pu8wp 82 18 , , , cord-034672-qt1pu8wp 82 19 or or CC cord-034672-qt1pu8wp 82 20 is be VBZ cord-034672-qt1pu8wp 82 21 likely likely JJ cord-034672-qt1pu8wp 82 22 to to TO cord-034672-qt1pu8wp 82 23 make make VB cord-034672-qt1pu8wp 82 24 , , , cord-034672-qt1pu8wp 82 25 directly directly RB cord-034672-qt1pu8wp 82 26 or or CC cord-034672-qt1pu8wp 82 27 indirectly indirectly RB cord-034672-qt1pu8wp 82 28 , , , cord-034672-qt1pu8wp 82 29 for for IN cord-034672-qt1pu8wp 82 30 good good JJ cord-034672-qt1pu8wp 82 31 or or CC cord-034672-qt1pu8wp 82 32 ill ill JJ cord-034672-qt1pu8wp 82 33 , , , cord-034672-qt1pu8wp 82 34 the the DT cord-034672-qt1pu8wp 82 35 least least JJS cord-034672-qt1pu8wp 82 36 difference difference NN cord-034672-qt1pu8wp 82 37 to to IN cord-034672-qt1pu8wp 82 38 the the DT cord-034672-qt1pu8wp 82 39 amenity amenity NN cord-034672-qt1pu8wp 82 40 of of IN cord-034672-qt1pu8wp 82 41 the the DT cord-034672-qt1pu8wp 82 42 world world NN cord-034672-qt1pu8wp 82 43 . . . cord-034672-qt1pu8wp 82 44 " " '' cord-034672-qt1pu8wp 83 1 Almost almost RB cord-034672-qt1pu8wp 83 2 six six CD cord-034672-qt1pu8wp 83 3 decades decade NNS cord-034672-qt1pu8wp 83 4 later later RB cord-034672-qt1pu8wp 83 5 , , , cord-034672-qt1pu8wp 83 6 in in IN cord-034672-qt1pu8wp 83 7 a a DT cord-034672-qt1pu8wp 83 8 review review NN cord-034672-qt1pu8wp 83 9 of of IN cord-034672-qt1pu8wp 83 10 a a DT cord-034672-qt1pu8wp 83 11 book book NN cord-034672-qt1pu8wp 83 12 on on IN cord-034672-qt1pu8wp 83 13 cryptography cryptography NN cord-034672-qt1pu8wp 83 14 by by IN cord-034672-qt1pu8wp 83 15 Singh Singh NNP cord-034672-qt1pu8wp 83 16 ( ( -LRB- cord-034672-qt1pu8wp 83 17 1999 1999 CD cord-034672-qt1pu8wp 83 18 ) ) -RRB- cord-034672-qt1pu8wp 83 19 , , , cord-034672-qt1pu8wp 83 20 Osserman Osserman NNP cord-034672-qt1pu8wp 83 21 ( ( -LRB- cord-034672-qt1pu8wp 83 22 1999 1999 CD cord-034672-qt1pu8wp 83 23 ) ) -RRB- cord-034672-qt1pu8wp 83 24 noted note VBD cord-034672-qt1pu8wp 83 25 that that IN cord-034672-qt1pu8wp 83 26 although although IN cord-034672-qt1pu8wp 83 27 number number NN cord-034672-qt1pu8wp 83 28 theory theory NN cord-034672-qt1pu8wp 83 29 did do VBD cord-034672-qt1pu8wp 83 30 initially initially RB cord-034672-qt1pu8wp 83 31 seem seem VB cord-034672-qt1pu8wp 83 32 useless useless JJ cord-034672-qt1pu8wp 83 33 , , , cord-034672-qt1pu8wp 83 34 in in IN cord-034672-qt1pu8wp 83 35 1977 1977 CD cord-034672-qt1pu8wp 83 36 , , , cord-034672-qt1pu8wp 83 37 three three CD cord-034672-qt1pu8wp 83 38 mathematicians mathematician NNS cord-034672-qt1pu8wp 83 39 came come VBD cord-034672-qt1pu8wp 83 40 up up RP cord-034672-qt1pu8wp 83 41 with with IN cord-034672-qt1pu8wp 83 42 an an DT cord-034672-qt1pu8wp 83 43 ingenious ingenious JJ cord-034672-qt1pu8wp 83 44 method method NN cord-034672-qt1pu8wp 83 45 to to TO cord-034672-qt1pu8wp 83 46 put put VB cord-034672-qt1pu8wp 83 47 it -PRON- PRP cord-034672-qt1pu8wp 83 48 to to IN cord-034672-qt1pu8wp 83 49 practical practical JJ cord-034672-qt1pu8wp 83 50 use use NN cord-034672-qt1pu8wp 83 51 . . . cord-034672-qt1pu8wp 84 1 According accord VBG cord-034672-qt1pu8wp 84 2 to to IN cord-034672-qt1pu8wp 84 3 Osserman Osserman NNP cord-034672-qt1pu8wp 84 4 , , , cord-034672-qt1pu8wp 84 5 their -PRON- PRP$ cord-034672-qt1pu8wp 84 6 simple simple JJ cord-034672-qt1pu8wp 84 7 but but CC cord-034672-qt1pu8wp 84 8 clever clever JJ cord-034672-qt1pu8wp 84 9 use use NN cord-034672-qt1pu8wp 84 10 of of IN cord-034672-qt1pu8wp 84 11 a a DT cord-034672-qt1pu8wp 84 12 littleknown littleknown JJ cord-034672-qt1pu8wp 84 13 elementary elementary JJ cord-034672-qt1pu8wp 84 14 result result NN cord-034672-qt1pu8wp 84 15 from from IN cord-034672-qt1pu8wp 84 16 number number NN cord-034672-qt1pu8wp 84 17 theory theory NN cord-034672-qt1pu8wp 84 18 evolved evolve VBD cord-034672-qt1pu8wp 84 19 into into IN cord-034672-qt1pu8wp 84 20 a a DT cord-034672-qt1pu8wp 84 21 multimillion multimillion CD cord-034672-qt1pu8wp 84 22 dollar dollar NN cord-034672-qt1pu8wp 84 23 software software NN cord-034672-qt1pu8wp 84 24 business business NN cord-034672-qt1pu8wp 84 25 and and CC cord-034672-qt1pu8wp 84 26 the the DT cord-034672-qt1pu8wp 84 27 installation installation NN cord-034672-qt1pu8wp 84 28 of of IN cord-034672-qt1pu8wp 84 29 a a DT cord-034672-qt1pu8wp 84 30 software software NN cord-034672-qt1pu8wp 84 31 program program NN cord-034672-qt1pu8wp 84 32 being be VBG cord-034672-qt1pu8wp 84 33 on on IN cord-034672-qt1pu8wp 84 34 millions million NNS cord-034672-qt1pu8wp 84 35 of of IN cord-034672-qt1pu8wp 84 36 computers computer NNS cord-034672-qt1pu8wp 84 37 worldwide worldwide RB cord-034672-qt1pu8wp 84 38 . . . cord-034672-qt1pu8wp 85 1 Rigor rigor NN cord-034672-qt1pu8wp 85 2 : : : cord-034672-qt1pu8wp 85 3 the the DT cord-034672-qt1pu8wp 85 4 virtue virtue NN cord-034672-qt1pu8wp 85 5 of of IN cord-034672-qt1pu8wp 85 6 prizing prize VBG cord-034672-qt1pu8wp 85 7 rigor rigor NN cord-034672-qt1pu8wp 85 8 and and CC cord-034672-qt1pu8wp 85 9 truth truth NN cord-034672-qt1pu8wp 85 10 above above IN cord-034672-qt1pu8wp 85 11 all all DT cord-034672-qt1pu8wp 85 12 else else RB cord-034672-qt1pu8wp 85 13 Key Key NNP cord-034672-qt1pu8wp 85 14 et et FW cord-034672-qt1pu8wp 85 15 al al NNP cord-034672-qt1pu8wp 85 16 . . . cord-034672-qt1pu8wp 86 1 ( ( -LRB- cord-034672-qt1pu8wp 86 2 2020 2020 CD cord-034672-qt1pu8wp 86 3 , , , cord-034672-qt1pu8wp 86 4 section section NN cord-034672-qt1pu8wp 86 5 " " `` cord-034672-qt1pu8wp 86 6 Leyland Leyland NNP cord-034672-qt1pu8wp 86 7 Pitt Pitt NNP cord-034672-qt1pu8wp 86 8 " " '' cord-034672-qt1pu8wp 86 9 , , , cord-034672-qt1pu8wp 86 10 paragraph paragraph NN cord-034672-qt1pu8wp 86 11 3 3 CD cord-034672-qt1pu8wp 86 12 ) ) -RRB- cord-034672-qt1pu8wp 86 13 note note VB cord-034672-qt1pu8wp 86 14 , , , cord-034672-qt1pu8wp 86 15 " " `` cord-034672-qt1pu8wp 86 16 At at IN cord-034672-qt1pu8wp 86 17 the the DT cord-034672-qt1pu8wp 86 18 same same JJ cord-034672-qt1pu8wp 86 19 time time NN cord-034672-qt1pu8wp 86 20 however however RB cord-034672-qt1pu8wp 86 21 , , , cord-034672-qt1pu8wp 86 22 much much JJ cord-034672-qt1pu8wp 86 23 of of IN cord-034672-qt1pu8wp 86 24 academic academic JJ cord-034672-qt1pu8wp 86 25 marketing marketing NN cord-034672-qt1pu8wp 86 26 research research NN cord-034672-qt1pu8wp 86 27 seems seem VBZ cord-034672-qt1pu8wp 86 28 to to TO cord-034672-qt1pu8wp 86 29 prize prize VB cord-034672-qt1pu8wp 86 30 rigor rigor NN cord-034672-qt1pu8wp 86 31 and and CC cord-034672-qt1pu8wp 86 32 truth truth NN cord-034672-qt1pu8wp 86 33 above above IN cord-034672-qt1pu8wp 86 34 all all DT cord-034672-qt1pu8wp 86 35 else else RB cord-034672-qt1pu8wp 86 36 ; ; . cord-034672-qt1pu8wp 87 1 whether whether IN cord-034672-qt1pu8wp 87 2 it -PRON- PRP cord-034672-qt1pu8wp 87 3 is be VBZ cord-034672-qt1pu8wp 87 4 actually actually RB cord-034672-qt1pu8wp 87 5 interesting interesting JJ cord-034672-qt1pu8wp 87 6 or or CC cord-034672-qt1pu8wp 87 7 relevant relevant JJ cord-034672-qt1pu8wp 87 8 seems seem VBZ cord-034672-qt1pu8wp 87 9 to to TO cord-034672-qt1pu8wp 87 10 matter matter VB cord-034672-qt1pu8wp 87 11 less less RBR cord-034672-qt1pu8wp 87 12 and and CC cord-034672-qt1pu8wp 87 13 less less JJR cord-034672-qt1pu8wp 87 14 . . . cord-034672-qt1pu8wp 88 1 " " '' cord-034672-qt1pu8wp 89 1 In in IN cord-034672-qt1pu8wp 89 2 a a DT cord-034672-qt1pu8wp 89 3 later later JJ cord-034672-qt1pu8wp 89 4 section section NN cord-034672-qt1pu8wp 89 5 , , , cord-034672-qt1pu8wp 89 6 they -PRON- PRP cord-034672-qt1pu8wp 89 7 allude allude VBP cord-034672-qt1pu8wp 89 8 to to IN cord-034672-qt1pu8wp 89 9 the the DT cord-034672-qt1pu8wp 89 10 Management Management NNP cord-034672-qt1pu8wp 89 11 discipline discipline NN cord-034672-qt1pu8wp 89 12 as as IN cord-034672-qt1pu8wp 89 13 having have VBG cord-034672-qt1pu8wp 89 14 achieved achieve VBN cord-034672-qt1pu8wp 89 15 a a DT cord-034672-qt1pu8wp 89 16 remarkable remarkable JJ cord-034672-qt1pu8wp 89 17 balance balance NN cord-034672-qt1pu8wp 89 18 between between IN cord-034672-qt1pu8wp 89 19 rigor rigor NN cord-034672-qt1pu8wp 89 20 and and CC cord-034672-qt1pu8wp 89 21 relevance relevance NN cord-034672-qt1pu8wp 89 22 . . . cord-034672-qt1pu8wp 90 1 It -PRON- PRP cord-034672-qt1pu8wp 90 2 is be VBZ cord-034672-qt1pu8wp 90 3 debatable debatable JJ cord-034672-qt1pu8wp 90 4 as as IN cord-034672-qt1pu8wp 90 5 to to IN cord-034672-qt1pu8wp 90 6 whether whether IN cord-034672-qt1pu8wp 90 7 researchers researcher NNS cord-034672-qt1pu8wp 90 8 in in IN cord-034672-qt1pu8wp 90 9 the the DT cord-034672-qt1pu8wp 90 10 Management Management NNP cord-034672-qt1pu8wp 90 11 discipline discipline NN cord-034672-qt1pu8wp 90 12 strive strive VBP cord-034672-qt1pu8wp 90 13 for for IN cord-034672-qt1pu8wp 90 14 a a DT cord-034672-qt1pu8wp 90 15 balance balance NN cord-034672-qt1pu8wp 90 16 between between IN cord-034672-qt1pu8wp 90 17 rigor rigor NN cord-034672-qt1pu8wp 90 18 and and CC cord-034672-qt1pu8wp 90 19 relevance relevance NN cord-034672-qt1pu8wp 90 20 . . . cord-034672-qt1pu8wp 91 1 However however RB cord-034672-qt1pu8wp 91 2 , , , cord-034672-qt1pu8wp 91 3 should should MD cord-034672-qt1pu8wp 91 4 this this DT cord-034672-qt1pu8wp 91 5 indeed indeed RB cord-034672-qt1pu8wp 91 6 be be VB cord-034672-qt1pu8wp 91 7 the the DT cord-034672-qt1pu8wp 91 8 case case NN cord-034672-qt1pu8wp 91 9 , , , cord-034672-qt1pu8wp 91 10 a a DT cord-034672-qt1pu8wp 91 11 shift shift NN cord-034672-qt1pu8wp 91 12 to to IN cord-034672-qt1pu8wp 91 13 both both CC cord-034672-qt1pu8wp 91 14 rigor rigor NN cord-034672-qt1pu8wp 91 15 and and CC cord-034672-qt1pu8wp 91 16 relevance relevance NN cord-034672-qt1pu8wp 91 17 may may MD cord-034672-qt1pu8wp 91 18 be be VB cord-034672-qt1pu8wp 91 19 in in IN cord-034672-qt1pu8wp 91 20 the the DT cord-034672-qt1pu8wp 91 21 best good JJS cord-034672-qt1pu8wp 91 22 long long JJ cord-034672-qt1pu8wp 91 23 - - HYPH cord-034672-qt1pu8wp 91 24 term term NN cord-034672-qt1pu8wp 91 25 interests interest NNS cord-034672-qt1pu8wp 91 26 of of IN cord-034672-qt1pu8wp 91 27 the the DT cord-034672-qt1pu8wp 91 28 discipline discipline NN cord-034672-qt1pu8wp 91 29 . . . cord-034672-qt1pu8wp 92 1 A a DT cord-034672-qt1pu8wp 92 2 number number NN cord-034672-qt1pu8wp 92 3 of of IN cord-034672-qt1pu8wp 92 4 considerations consideration NNS cord-034672-qt1pu8wp 92 5 justify justify VBP cord-034672-qt1pu8wp 92 6 prizing prize VBG cord-034672-qt1pu8wp 92 7 rigor rigor NN cord-034672-qt1pu8wp 92 8 and and CC cord-034672-qt1pu8wp 92 9 truth truth NN cord-034672-qt1pu8wp 92 10 above above IN cord-034672-qt1pu8wp 92 11 all all DT cord-034672-qt1pu8wp 92 12 else else RB cord-034672-qt1pu8wp 92 13 , , , cord-034672-qt1pu8wp 92 14 regardless regardless RB cord-034672-qt1pu8wp 92 15 of of IN cord-034672-qt1pu8wp 92 16 whether whether IN cord-034672-qt1pu8wp 92 17 the the DT cord-034672-qt1pu8wp 92 18 questions question NNS cord-034672-qt1pu8wp 92 19 that that WDT cord-034672-qt1pu8wp 92 20 are be VBP cord-034672-qt1pu8wp 92 21 the the DT cord-034672-qt1pu8wp 92 22 focus focus NN cord-034672-qt1pu8wp 92 23 of of IN cord-034672-qt1pu8wp 92 24 a a DT cord-034672-qt1pu8wp 92 25 research research NN cord-034672-qt1pu8wp 92 26 study study NN cord-034672-qt1pu8wp 92 27 are be VBP cord-034672-qt1pu8wp 92 28 interesting interesting JJ cord-034672-qt1pu8wp 92 29 and/or and/or CC cord-034672-qt1pu8wp 92 30 relevant relevant JJ cord-034672-qt1pu8wp 92 31 . . . cord-034672-qt1pu8wp 93 1 First first RB cord-034672-qt1pu8wp 93 2 , , , cord-034672-qt1pu8wp 93 3 as as IN cord-034672-qt1pu8wp 93 4 highlighted highlight VBN cord-034672-qt1pu8wp 93 5 in in IN cord-034672-qt1pu8wp 93 6 the the DT cord-034672-qt1pu8wp 93 7 introductory introductory JJ cord-034672-qt1pu8wp 93 8 section section NN cord-034672-qt1pu8wp 93 9 , , , cord-034672-qt1pu8wp 93 10 pursuit pursuit NN cord-034672-qt1pu8wp 93 11 of of IN cord-034672-qt1pu8wp 93 12 truth truth NN cord-034672-qt1pu8wp 93 13 through through IN cord-034672-qt1pu8wp 93 14 rigor rigor NN cord-034672-qt1pu8wp 93 15 in in IN cord-034672-qt1pu8wp 93 16 research research NN cord-034672-qt1pu8wp 93 17 is be VBZ cord-034672-qt1pu8wp 93 18 the the DT cord-034672-qt1pu8wp 93 19 hallmark hallmark NN cord-034672-qt1pu8wp 93 20 of of IN cord-034672-qt1pu8wp 93 21 science science NN cord-034672-qt1pu8wp 93 22 ( ( -LRB- cord-034672-qt1pu8wp 93 23 Lastrucci Lastrucci NNP cord-034672-qt1pu8wp 93 24 1963 1963 CD cord-034672-qt1pu8wp 93 25 ) ) -RRB- cord-034672-qt1pu8wp 93 26 , , , cord-034672-qt1pu8wp 93 27 and and CC cord-034672-qt1pu8wp 93 28 integral integral JJ cord-034672-qt1pu8wp 93 29 to to IN cord-034672-qt1pu8wp 93 30 the the DT cord-034672-qt1pu8wp 93 31 grand grand JJ cord-034672-qt1pu8wp 93 32 compact compact NN cord-034672-qt1pu8wp 93 33 between between IN cord-034672-qt1pu8wp 93 34 the the DT cord-034672-qt1pu8wp 93 35 academia academia NN cord-034672-qt1pu8wp 93 36 and and CC cord-034672-qt1pu8wp 93 37 society society NN cord-034672-qt1pu8wp 93 38 ( ( -LRB- cord-034672-qt1pu8wp 93 39 Hunt Hunt NNP cord-034672-qt1pu8wp 93 40 1992 1992 CD cord-034672-qt1pu8wp 93 41 ) ) -RRB- cord-034672-qt1pu8wp 93 42 . . . cord-034672-qt1pu8wp 94 1 Second second RB cord-034672-qt1pu8wp 94 2 , , , cord-034672-qt1pu8wp 94 3 Stewart Stewart NNP cord-034672-qt1pu8wp 94 4 , , , cord-034672-qt1pu8wp 94 5 in in IN cord-034672-qt1pu8wp 94 6 his -PRON- PRP$ cord-034672-qt1pu8wp 94 7 essay essay NN cord-034672-qt1pu8wp 94 8 in in IN cord-034672-qt1pu8wp 94 9 Key Key NNP cord-034672-qt1pu8wp 94 10 et et NNP cord-034672-qt1pu8wp 94 11 al al NNP cord-034672-qt1pu8wp 94 12 . . NNP cord-034672-qt1pu8wp 94 13 , , , cord-034672-qt1pu8wp 94 14 draws draw VBZ cord-034672-qt1pu8wp 94 15 attention attention NN cord-034672-qt1pu8wp 94 16 to to IN cord-034672-qt1pu8wp 94 17 the the DT cord-034672-qt1pu8wp 94 18 credibility credibility NN cord-034672-qt1pu8wp 94 19 crisis crisis NN cord-034672-qt1pu8wp 94 20 currently currently RB cord-034672-qt1pu8wp 94 21 faced face VBN cord-034672-qt1pu8wp 94 22 by by IN cord-034672-qt1pu8wp 94 23 social social JJ cord-034672-qt1pu8wp 94 24 sciences science NNS cord-034672-qt1pu8wp 94 25 in in IN cord-034672-qt1pu8wp 94 26 the the DT cord-034672-qt1pu8wp 94 27 aftermath aftermath NN cord-034672-qt1pu8wp 94 28 of of IN cord-034672-qt1pu8wp 94 29 the the DT cord-034672-qt1pu8wp 94 30 findings finding NNS cord-034672-qt1pu8wp 94 31 of of IN cord-034672-qt1pu8wp 94 32 the the DT cord-034672-qt1pu8wp 94 33 Reproducibility Reproducibility NNP cord-034672-qt1pu8wp 94 34 Project Project NNP cord-034672-qt1pu8wp 94 35 ( ( -LRB- cord-034672-qt1pu8wp 94 36 i.e. i.e. FW cord-034672-qt1pu8wp 94 37 differences difference NNS cord-034672-qt1pu8wp 94 38 between between IN cord-034672-qt1pu8wp 94 39 the the DT cord-034672-qt1pu8wp 94 40 findings finding NNS cord-034672-qt1pu8wp 94 41 of of IN cord-034672-qt1pu8wp 94 42 the the DT cord-034672-qt1pu8wp 94 43 replication replication NN cord-034672-qt1pu8wp 94 44 research research NN cord-034672-qt1pu8wp 94 45 studies study NNS cord-034672-qt1pu8wp 94 46 and and CC cord-034672-qt1pu8wp 94 47 the the DT cord-034672-qt1pu8wp 94 48 findings finding NNS cord-034672-qt1pu8wp 94 49 reported report VBN cord-034672-qt1pu8wp 94 50 in in IN cord-034672-qt1pu8wp 94 51 previously previously RB cord-034672-qt1pu8wp 94 52 published publish VBN cord-034672-qt1pu8wp 94 53 research research NN cord-034672-qt1pu8wp 94 54 ) ) -RRB- cord-034672-qt1pu8wp 94 55 . . . cord-034672-qt1pu8wp 95 1 Any any DT cord-034672-qt1pu8wp 95 2 dilution dilution NN cord-034672-qt1pu8wp 95 3 of of IN cord-034672-qt1pu8wp 95 4 rigor rigor NN cord-034672-qt1pu8wp 95 5 in in IN cord-034672-qt1pu8wp 95 6 scholarly scholarly JJ cord-034672-qt1pu8wp 95 7 research research NN cord-034672-qt1pu8wp 95 8 ( ( -LRB- cord-034672-qt1pu8wp 95 9 i.e. i.e. FW cord-034672-qt1pu8wp 95 10 the the DT cord-034672-qt1pu8wp 95 11 current current JJ cord-034672-qt1pu8wp 95 12 state state NN cord-034672-qt1pu8wp 95 13 - - HYPH cord-034672-qt1pu8wp 95 14 of of IN cord-034672-qt1pu8wp 95 15 - - HYPH cord-034672-qt1pu8wp 95 16 the the DT cord-034672-qt1pu8wp 95 17 - - HYPH cord-034672-qt1pu8wp 95 18 art art NN cord-034672-qt1pu8wp 95 19 of of IN cord-034672-qt1pu8wp 95 20 conceptual conceptual JJ cord-034672-qt1pu8wp 95 21 and and CC cord-034672-qt1pu8wp 95 22 empirical empirical JJ cord-034672-qt1pu8wp 95 23 rigor rigor NN cord-034672-qt1pu8wp 95 24 ) ) -RRB- cord-034672-qt1pu8wp 95 25 will will MD cord-034672-qt1pu8wp 95 26 only only RB cord-034672-qt1pu8wp 95 27 further further RB cord-034672-qt1pu8wp 95 28 erode erode VB cord-034672-qt1pu8wp 95 29 the the DT cord-034672-qt1pu8wp 95 30 credibility credibility NN cord-034672-qt1pu8wp 95 31 of of IN cord-034672-qt1pu8wp 95 32 academic academic JJ cord-034672-qt1pu8wp 95 33 social social JJ cord-034672-qt1pu8wp 95 34 sciences science NNS cord-034672-qt1pu8wp 95 35 . . . cord-034672-qt1pu8wp 96 1 Third third RB cord-034672-qt1pu8wp 96 2 , , , cord-034672-qt1pu8wp 96 3 while while IN cord-034672-qt1pu8wp 96 4 there there EX cord-034672-qt1pu8wp 96 5 is be VBZ cord-034672-qt1pu8wp 96 6 always always RB cord-034672-qt1pu8wp 96 7 a a DT cord-034672-qt1pu8wp 96 8 possibility possibility NN cord-034672-qt1pu8wp 96 9 of of IN cord-034672-qt1pu8wp 96 10 a a DT cord-034672-qt1pu8wp 96 11 research research NN cord-034672-qt1pu8wp 96 12 endeavor endeavor NN cord-034672-qt1pu8wp 96 13 being be VBG cord-034672-qt1pu8wp 96 14 serendipitously serendipitously RB cord-034672-qt1pu8wp 96 15 relevant relevant JJ cord-034672-qt1pu8wp 96 16 , , , cord-034672-qt1pu8wp 96 17 it -PRON- PRP cord-034672-qt1pu8wp 96 18 is be VBZ cord-034672-qt1pu8wp 96 19 inconceivable inconceivable JJ cord-034672-qt1pu8wp 96 20 that that IN cord-034672-qt1pu8wp 96 21 a a DT cord-034672-qt1pu8wp 96 22 research research NN cord-034672-qt1pu8wp 96 23 endeavor endeavor NN cord-034672-qt1pu8wp 96 24 would would MD cord-034672-qt1pu8wp 96 25 be be VB cord-034672-qt1pu8wp 96 26 serendipitously serendipitously RB cord-034672-qt1pu8wp 96 27 rigorous rigorous JJ cord-034672-qt1pu8wp 96 28 . . . cord-034672-qt1pu8wp 97 1 Cole Cole NNP cord-034672-qt1pu8wp 97 2 's 's POS cord-034672-qt1pu8wp 97 3 ( ( -LRB- cord-034672-qt1pu8wp 97 4 2005 2005 CD cord-034672-qt1pu8wp 97 5 , , , cord-034672-qt1pu8wp 97 6 p. p. NN cord-034672-qt1pu8wp 97 7 13 13 CD cord-034672-qt1pu8wp 97 8 ) ) -RRB- cord-034672-qt1pu8wp 97 9 characterization characterization NN cord-034672-qt1pu8wp 97 10 of of IN cord-034672-qt1pu8wp 97 11 a a DT cord-034672-qt1pu8wp 97 12 research research NN cord-034672-qt1pu8wp 97 13 university university NN cord-034672-qt1pu8wp 97 14 as as IN cord-034672-qt1pu8wp 97 15 an an DT cord-034672-qt1pu8wp 97 16 institution institution NN cord-034672-qt1pu8wp 97 17 with with IN cord-034672-qt1pu8wp 97 18 tolerance tolerance NN cord-034672-qt1pu8wp 97 19 for for IN cord-034672-qt1pu8wp 97 20 unsettling unsettling JJ cord-034672-qt1pu8wp 97 21 ideas idea NNS cord-034672-qt1pu8wp 97 22 and and CC cord-034672-qt1pu8wp 97 23 insistence insistence NN cord-034672-qt1pu8wp 97 24 on on IN cord-034672-qt1pu8wp 97 25 rigorous rigorous JJ cord-034672-qt1pu8wp 97 26 skepticism skepticism NN cord-034672-qt1pu8wp 97 27 is be VBZ cord-034672-qt1pu8wp 97 28 instructive instructive JJ cord-034672-qt1pu8wp 97 29 in in IN cord-034672-qt1pu8wp 97 30 this this DT cord-034672-qt1pu8wp 97 31 regard regard NN cord-034672-qt1pu8wp 97 32 . . . cord-034672-qt1pu8wp 98 1 He -PRON- PRP cord-034672-qt1pu8wp 98 2 notes note VBZ cord-034672-qt1pu8wp 98 3 : : : cord-034672-qt1pu8wp 98 4 " " `` cord-034672-qt1pu8wp 98 5 The the DT cord-034672-qt1pu8wp 98 6 university university NN cord-034672-qt1pu8wp 98 7 ought ought MD cord-034672-qt1pu8wp 98 8 to to TO cord-034672-qt1pu8wp 98 9 be be VB cord-034672-qt1pu8wp 98 10 viewed view VBN cord-034672-qt1pu8wp 98 11 in in IN cord-034672-qt1pu8wp 98 12 terms term NNS cord-034672-qt1pu8wp 98 13 of of IN cord-034672-qt1pu8wp 98 14 a a DT cord-034672-qt1pu8wp 98 15 fundamental fundamental JJ cord-034672-qt1pu8wp 98 16 interdependence interdependence NN cord-034672-qt1pu8wp 98 17 between between IN cord-034672-qt1pu8wp 98 18 the the DT cord-034672-qt1pu8wp 98 19 liberality liberality NN cord-034672-qt1pu8wp 98 20 of of IN cord-034672-qt1pu8wp 98 21 its -PRON- PRP$ cord-034672-qt1pu8wp 98 22 intellectual intellectual JJ cord-034672-qt1pu8wp 98 23 life life NN cord-034672-qt1pu8wp 98 24 and and CC cord-034672-qt1pu8wp 98 25 the the DT cord-034672-qt1pu8wp 98 26 conservatism conservatism NN cord-034672-qt1pu8wp 98 27 of of IN cord-034672-qt1pu8wp 98 28 its -PRON- PRP$ cord-034672-qt1pu8wp 98 29 methodological methodological JJ cord-034672-qt1pu8wp 98 30 demands demand NNS cord-034672-qt1pu8wp 98 31 . . . cord-034672-qt1pu8wp 99 1 … … NFP cord-034672-qt1pu8wp 99 2 We -PRON- PRP cord-034672-qt1pu8wp 99 3 permit permit VBP cord-034672-qt1pu8wp 99 4 almost almost RB cord-034672-qt1pu8wp 99 5 any any DT cord-034672-qt1pu8wp 99 6 idea idea NN cord-034672-qt1pu8wp 99 7 to to TO cord-034672-qt1pu8wp 99 8 be be VB cord-034672-qt1pu8wp 99 9 put put VBN cord-034672-qt1pu8wp 99 10 forward forward RB cord-034672-qt1pu8wp 99 11 - - : cord-034672-qt1pu8wp 99 12 but but CC cord-034672-qt1pu8wp 99 13 only only RB cord-034672-qt1pu8wp 99 14 because because IN cord-034672-qt1pu8wp 99 15 we -PRON- PRP cord-034672-qt1pu8wp 99 16 demand demand VBP cord-034672-qt1pu8wp 99 17 arguments argument NNS cord-034672-qt1pu8wp 99 18 and and CC cord-034672-qt1pu8wp 99 19 evidence evidence NN cord-034672-qt1pu8wp 99 20 to to TO cord-034672-qt1pu8wp 99 21 back back VB cord-034672-qt1pu8wp 99 22 up up RP cord-034672-qt1pu8wp 99 23 the the DT cord-034672-qt1pu8wp 99 24 ideas idea NNS cord-034672-qt1pu8wp 99 25 we -PRON- PRP cord-034672-qt1pu8wp 99 26 debate debate VBP cord-034672-qt1pu8wp 99 27 and and CC cord-034672-qt1pu8wp 99 28 because because IN cord-034672-qt1pu8wp 99 29 we -PRON- PRP cord-034672-qt1pu8wp 99 30 set set VBP cord-034672-qt1pu8wp 99 31 the the DT cord-034672-qt1pu8wp 99 32 bar bar NN cord-034672-qt1pu8wp 99 33 of of IN cord-034672-qt1pu8wp 99 34 proof proof NN cord-034672-qt1pu8wp 99 35 at at IN cord-034672-qt1pu8wp 99 36 such such PDT cord-034672-qt1pu8wp 99 37 a a DT cord-034672-qt1pu8wp 99 38 high high JJ cord-034672-qt1pu8wp 99 39 level level NN cord-034672-qt1pu8wp 99 40 . . . cord-034672-qt1pu8wp 100 1 These these DT cord-034672-qt1pu8wp 100 2 two two CD cord-034672-qt1pu8wp 100 3 components component NNS cord-034672-qt1pu8wp 100 4 , , , cord-034672-qt1pu8wp 100 5 tolerance tolerance NN cord-034672-qt1pu8wp 100 6 for for IN cord-034672-qt1pu8wp 100 7 unsettling unsettling JJ cord-034672-qt1pu8wp 100 8 ideas idea NNS cord-034672-qt1pu8wp 100 9 and and CC cord-034672-qt1pu8wp 100 10 insistence insistence NN cord-034672-qt1pu8wp 100 11 on on IN cord-034672-qt1pu8wp 100 12 rigorous rigorous JJ cord-034672-qt1pu8wp 100 13 skepticism skepticism NN cord-034672-qt1pu8wp 100 14 about about IN cord-034672-qt1pu8wp 100 15 all all DT cord-034672-qt1pu8wp 100 16 ideas idea NNS cord-034672-qt1pu8wp 100 17 - - : cord-034672-qt1pu8wp 100 18 create create VBP cord-034672-qt1pu8wp 100 19 an an DT cord-034672-qt1pu8wp 100 20 essential essential JJ cord-034672-qt1pu8wp 100 21 tension tension NN cord-034672-qt1pu8wp 100 22 at at IN cord-034672-qt1pu8wp 100 23 the the DT cord-034672-qt1pu8wp 100 24 heart heart NN cord-034672-qt1pu8wp 100 25 of of IN cord-034672-qt1pu8wp 100 26 the the DT cord-034672-qt1pu8wp 100 27 American american JJ cord-034672-qt1pu8wp 100 28 research research NN cord-034672-qt1pu8wp 100 29 university university NN cord-034672-qt1pu8wp 100 30 . . . cord-034672-qt1pu8wp 101 1 It -PRON- PRP cord-034672-qt1pu8wp 101 2 will will MD cord-034672-qt1pu8wp 101 3 not not RB cord-034672-qt1pu8wp 101 4 thrive thrive VB cord-034672-qt1pu8wp 101 5 without without IN cord-034672-qt1pu8wp 101 6 both both DT cord-034672-qt1pu8wp 101 7 components component NNS cord-034672-qt1pu8wp 101 8 operating operate VBG cord-034672-qt1pu8wp 101 9 effectively effectively RB cord-034672-qt1pu8wp 101 10 and and CC cord-034672-qt1pu8wp 101 11 simultaneously simultaneously RB cord-034672-qt1pu8wp 101 12 . . . cord-034672-qt1pu8wp 101 13 " " '' cord-034672-qt1pu8wp 102 1 Bernard Bernard NNP cord-034672-qt1pu8wp 102 2 ( ( -LRB- cord-034672-qt1pu8wp 102 3 2006 2006 CD cord-034672-qt1pu8wp 102 4 , , , cord-034672-qt1pu8wp 102 5 p. p. NN cord-034672-qt1pu8wp 102 6 11 11 CD cord-034672-qt1pu8wp 102 7 ) ) -RRB- cord-034672-qt1pu8wp 102 8 points point VBZ cord-034672-qt1pu8wp 102 9 out out RP cord-034672-qt1pu8wp 102 10 the the DT cord-034672-qt1pu8wp 102 11 knowledge knowledge NN cord-034672-qt1pu8wp 102 12 will will MD cord-034672-qt1pu8wp 102 13 be be VB cord-034672-qt1pu8wp 102 14 closer close JJR cord-034672-qt1pu8wp 102 15 to to IN cord-034672-qt1pu8wp 102 16 the the DT cord-034672-qt1pu8wp 102 17 truth truth NN cord-034672-qt1pu8wp 102 18 in in IN cord-034672-qt1pu8wp 102 19 certain certain JJ cord-034672-qt1pu8wp 102 20 disciplines discipline NNS cord-034672-qt1pu8wp 102 21 than than IN cord-034672-qt1pu8wp 102 22 in in IN cord-034672-qt1pu8wp 102 23 other other JJ cord-034672-qt1pu8wp 102 24 disciplines discipline NNS cord-034672-qt1pu8wp 102 25 . . . cord-034672-qt1pu8wp 103 1 He -PRON- PRP cord-034672-qt1pu8wp 103 2 notes note VBZ cord-034672-qt1pu8wp 103 3 : : : cord-034672-qt1pu8wp 103 4 " " `` cord-034672-qt1pu8wp 103 5 In in IN cord-034672-qt1pu8wp 103 6 his -PRON- PRP$ cord-034672-qt1pu8wp 103 7 An an DT cord-034672-qt1pu8wp 103 8 Essay essay NN cord-034672-qt1pu8wp 103 9 Concerning concern VBG cord-034672-qt1pu8wp 103 10 Human human JJ cord-034672-qt1pu8wp 103 11 Understanding understanding NN cord-034672-qt1pu8wp 103 12 ( ( -LRB- cord-034672-qt1pu8wp 103 13 1996 1996 CD cord-034672-qt1pu8wp 103 14 [ [ -LRB- cord-034672-qt1pu8wp 103 15 1690 1690 CD cord-034672-qt1pu8wp 103 16 ] ] -RRB- cord-034672-qt1pu8wp 103 17 ) ) -RRB- cord-034672-qt1pu8wp 103 18 , , , cord-034672-qt1pu8wp 103 19 Locke Locke NNP cord-034672-qt1pu8wp 103 20 reasoned reason VBD cord-034672-qt1pu8wp 103 21 that that IN cord-034672-qt1pu8wp 103 22 since since IN cord-034672-qt1pu8wp 103 23 we -PRON- PRP cord-034672-qt1pu8wp 103 24 can can MD cord-034672-qt1pu8wp 103 25 not not RB cord-034672-qt1pu8wp 103 26 see see VB cord-034672-qt1pu8wp 103 27 everything everything NN cord-034672-qt1pu8wp 103 28 , , , cord-034672-qt1pu8wp 103 29 and and CC cord-034672-qt1pu8wp 103 30 since since IN cord-034672-qt1pu8wp 103 31 we -PRON- PRP cord-034672-qt1pu8wp 103 32 can can MD cord-034672-qt1pu8wp 103 33 not not RB cord-034672-qt1pu8wp 103 34 even even RB cord-034672-qt1pu8wp 103 35 record record VB cord-034672-qt1pu8wp 103 36 perfectly perfectly RB cord-034672-qt1pu8wp 103 37 what what WP cord-034672-qt1pu8wp 103 38 we -PRON- PRP cord-034672-qt1pu8wp 103 39 do do VBP cord-034672-qt1pu8wp 103 40 see see VB cord-034672-qt1pu8wp 103 41 , , , cord-034672-qt1pu8wp 103 42 some some DT cord-034672-qt1pu8wp 103 43 knowledge knowledge NN cord-034672-qt1pu8wp 103 44 will will MD cord-034672-qt1pu8wp 103 45 be be VB cord-034672-qt1pu8wp 103 46 closer close JJR cord-034672-qt1pu8wp 103 47 to to IN cord-034672-qt1pu8wp 103 48 the the DT cord-034672-qt1pu8wp 103 49 truth truth NN cord-034672-qt1pu8wp 103 50 than than IN cord-034672-qt1pu8wp 103 51 other other JJ cord-034672-qt1pu8wp 103 52 knowledge knowledge NN cord-034672-qt1pu8wp 103 53 . . . cord-034672-qt1pu8wp 104 1 Prediction prediction NN cord-034672-qt1pu8wp 104 2 of of IN cord-034672-qt1pu8wp 104 3 the the DT cord-034672-qt1pu8wp 104 4 behavior behavior NN cord-034672-qt1pu8wp 104 5 of of IN cord-034672-qt1pu8wp 104 6 planets planet NNS cord-034672-qt1pu8wp 104 7 might may MD cord-034672-qt1pu8wp 104 8 be be VB cord-034672-qt1pu8wp 104 9 more more RBR cord-034672-qt1pu8wp 104 10 accurate accurate JJ cord-034672-qt1pu8wp 104 11 than than IN cord-034672-qt1pu8wp 104 12 the the DT cord-034672-qt1pu8wp 104 13 prediction prediction NN cord-034672-qt1pu8wp 104 14 of of IN cord-034672-qt1pu8wp 104 15 human human JJ cord-034672-qt1pu8wp 104 16 behavior behavior NN cord-034672-qt1pu8wp 104 17 , , , cord-034672-qt1pu8wp 104 18 but but CC cord-034672-qt1pu8wp 104 19 both both DT cord-034672-qt1pu8wp 104 20 predictions prediction NNS cord-034672-qt1pu8wp 104 21 should should MD cord-034672-qt1pu8wp 104 22 be be VB cord-034672-qt1pu8wp 104 23 based base VBN cord-034672-qt1pu8wp 104 24 on on IN cord-034672-qt1pu8wp 104 25 better well JJR cord-034672-qt1pu8wp 104 26 and and CC cord-034672-qt1pu8wp 104 27 better well JJR cord-034672-qt1pu8wp 104 28 observation observation NN cord-034672-qt1pu8wp 104 29 , , , cord-034672-qt1pu8wp 104 30 measurement measurement NN cord-034672-qt1pu8wp 104 31 , , , cord-034672-qt1pu8wp 104 32 and and CC cord-034672-qt1pu8wp 104 33 reason reason NN cord-034672-qt1pu8wp 104 34 … … NFP cord-034672-qt1pu8wp 104 35 " " '' cord-034672-qt1pu8wp 105 1 All all DT cord-034672-qt1pu8wp 105 2 else else RB cord-034672-qt1pu8wp 105 3 being be VBG cord-034672-qt1pu8wp 105 4 equal equal JJ cord-034672-qt1pu8wp 105 5 , , , cord-034672-qt1pu8wp 105 6 marketing marketing NN cord-034672-qt1pu8wp 105 7 knowledge knowledge NN cord-034672-qt1pu8wp 105 8 created create VBN cord-034672-qt1pu8wp 105 9 by by IN cord-034672-qt1pu8wp 105 10 employing employ VBG cord-034672-qt1pu8wp 105 11 scientific scientific JJ cord-034672-qt1pu8wp 105 12 research research NN cord-034672-qt1pu8wp 105 13 methods method NNS cord-034672-qt1pu8wp 105 14 will will MD cord-034672-qt1pu8wp 105 15 be be VB cord-034672-qt1pu8wp 105 16 farther farther RB cord-034672-qt1pu8wp 105 17 from from IN cord-034672-qt1pu8wp 105 18 truth truth NN cord-034672-qt1pu8wp 105 19 compared compare VBN cord-034672-qt1pu8wp 105 20 to to IN cord-034672-qt1pu8wp 105 21 knowledge knowledge NN cord-034672-qt1pu8wp 105 22 created create VBN cord-034672-qt1pu8wp 105 23 in in IN cord-034672-qt1pu8wp 105 24 the the DT cord-034672-qt1pu8wp 105 25 physical physical JJ cord-034672-qt1pu8wp 105 26 sciences science NNS cord-034672-qt1pu8wp 105 27 and and CC cord-034672-qt1pu8wp 105 28 natural natural JJ cord-034672-qt1pu8wp 105 29 sciences science NNS cord-034672-qt1pu8wp 105 30 by by IN cord-034672-qt1pu8wp 105 31 employing employ VBG cord-034672-qt1pu8wp 105 32 scientific scientific JJ cord-034672-qt1pu8wp 105 33 research research NN cord-034672-qt1pu8wp 105 34 methods method NNS cord-034672-qt1pu8wp 105 35 . . . cord-034672-qt1pu8wp 106 1 However however RB cord-034672-qt1pu8wp 106 2 , , , cord-034672-qt1pu8wp 106 3 as as IN cord-034672-qt1pu8wp 106 4 Bernard Bernard NNP cord-034672-qt1pu8wp 106 5 ( ( -LRB- cord-034672-qt1pu8wp 106 6 2006 2006 CD cord-034672-qt1pu8wp 106 7 ) ) -RRB- cord-034672-qt1pu8wp 106 8 alludes allude VBZ cord-034672-qt1pu8wp 106 9 to to IN cord-034672-qt1pu8wp 106 10 , , , cord-034672-qt1pu8wp 106 11 greater great JJR cord-034672-qt1pu8wp 106 12 conceptual conceptual JJ cord-034672-qt1pu8wp 106 13 rigor rigor NN cord-034672-qt1pu8wp 106 14 ( ( -LRB- cord-034672-qt1pu8wp 106 15 better well JJR cord-034672-qt1pu8wp 106 16 and and CC cord-034672-qt1pu8wp 106 17 better well RBR cord-034672-qt1pu8wp 106 18 reasoning reason VBG cord-034672-qt1pu8wp 106 19 through through IN cord-034672-qt1pu8wp 106 20 development development NN cord-034672-qt1pu8wp 106 21 of of IN cord-034672-qt1pu8wp 106 22 new new JJ cord-034672-qt1pu8wp 106 23 theories theory NNS cord-034672-qt1pu8wp 106 24 and and CC cord-034672-qt1pu8wp 106 25 refining refining NN cord-034672-qt1pu8wp 106 26 existing exist VBG cord-034672-qt1pu8wp 106 27 theories theory NNS cord-034672-qt1pu8wp 106 28 ) ) -RRB- cord-034672-qt1pu8wp 106 29 and and CC cord-034672-qt1pu8wp 106 30 empirical empirical JJ cord-034672-qt1pu8wp 106 31 rigor rigor NN cord-034672-qt1pu8wp 106 32 ( ( -LRB- cord-034672-qt1pu8wp 106 33 better well JJR cord-034672-qt1pu8wp 106 34 and and CC cord-034672-qt1pu8wp 106 35 better well JJR cord-034672-qt1pu8wp 106 36 observation observation NN cord-034672-qt1pu8wp 106 37 , , , cord-034672-qt1pu8wp 106 38 measurement measurement NN cord-034672-qt1pu8wp 106 39 , , , cord-034672-qt1pu8wp 106 40 modeling modeling NN cord-034672-qt1pu8wp 106 41 , , , cord-034672-qt1pu8wp 106 42 analysis analysis NN cord-034672-qt1pu8wp 106 43 , , , cord-034672-qt1pu8wp 106 44 etc etc FW cord-034672-qt1pu8wp 106 45 . . . cord-034672-qt1pu8wp 106 46 ) ) -RRB- cord-034672-qt1pu8wp 106 47 is be VBZ cord-034672-qt1pu8wp 106 48 the the DT cord-034672-qt1pu8wp 106 49 proven prove VBN cord-034672-qt1pu8wp 106 50 pathway pathway NN cord-034672-qt1pu8wp 106 51 for for IN cord-034672-qt1pu8wp 106 52 creating create VBG cord-034672-qt1pu8wp 106 53 more more RBR cord-034672-qt1pu8wp 106 54 reliable reliable JJ cord-034672-qt1pu8wp 106 55 marketing marketing NN cord-034672-qt1pu8wp 106 56 knowledge knowledge NN cord-034672-qt1pu8wp 106 57 ( ( -LRB- cord-034672-qt1pu8wp 106 58 i.e. i.e. FW cord-034672-qt1pu8wp 106 59 knowledge knowledge NN cord-034672-qt1pu8wp 106 60 that that WDT cord-034672-qt1pu8wp 106 61 is be VBZ cord-034672-qt1pu8wp 106 62 closer close JJR cord-034672-qt1pu8wp 106 63 to to IN cord-034672-qt1pu8wp 106 64 truth truth NN cord-034672-qt1pu8wp 106 65 ) ) -RRB- cord-034672-qt1pu8wp 106 66 . . . cord-034672-qt1pu8wp 107 1 Overbye Overbye NNP cord-034672-qt1pu8wp 107 2 's 's POS cord-034672-qt1pu8wp 107 3 ( ( -LRB- cord-034672-qt1pu8wp 107 4 2009 2009 CD cord-034672-qt1pu8wp 107 5 ) ) -RRB- cord-034672-qt1pu8wp 107 6 observations observation NNS cord-034672-qt1pu8wp 107 7 concerning concern VBG cord-034672-qt1pu8wp 107 8 the the DT cord-034672-qt1pu8wp 107 9 values value NNS cord-034672-qt1pu8wp 107 10 that that WDT cord-034672-qt1pu8wp 107 11 science science NN cord-034672-qt1pu8wp 107 12 imparts impart VBZ cord-034672-qt1pu8wp 107 13 in in IN cord-034672-qt1pu8wp 107 14 scientists scientist NNS cord-034672-qt1pu8wp 107 15 also also RB cord-034672-qt1pu8wp 107 16 is be VBZ cord-034672-qt1pu8wp 107 17 also also RB cord-034672-qt1pu8wp 107 18 insightful insightful JJ cord-034672-qt1pu8wp 107 19 concerning concern VBG cord-034672-qt1pu8wp 107 20 the the DT cord-034672-qt1pu8wp 107 21 virtue virtue NN cord-034672-qt1pu8wp 107 22 of of IN cord-034672-qt1pu8wp 107 23 prizing prize VBG cord-034672-qt1pu8wp 107 24 rigor rigor NN cord-034672-qt1pu8wp 107 25 and and CC cord-034672-qt1pu8wp 107 26 truth truth NN cord-034672-qt1pu8wp 107 27 above above IN cord-034672-qt1pu8wp 107 28 all all DT cord-034672-qt1pu8wp 107 29 else else RB cord-034672-qt1pu8wp 107 30 . . . cord-034672-qt1pu8wp 108 1 He -PRON- PRP cord-034672-qt1pu8wp 108 2 notes note VBZ cord-034672-qt1pu8wp 108 3 : : : cord-034672-qt1pu8wp 108 4 " " `` cord-034672-qt1pu8wp 108 5 Science science NN cord-034672-qt1pu8wp 108 6 is be VBZ cord-034672-qt1pu8wp 108 7 not not RB cord-034672-qt1pu8wp 108 8 a a DT cord-034672-qt1pu8wp 108 9 monument monument NN cord-034672-qt1pu8wp 108 10 of of IN cord-034672-qt1pu8wp 108 11 received receive VBN cord-034672-qt1pu8wp 108 12 Truth truth NN cord-034672-qt1pu8wp 108 13 but but CC cord-034672-qt1pu8wp 108 14 something something NN cord-034672-qt1pu8wp 108 15 that that WDT cord-034672-qt1pu8wp 108 16 people people NNS cord-034672-qt1pu8wp 108 17 do do VBP cord-034672-qt1pu8wp 108 18 to to TO cord-034672-qt1pu8wp 108 19 look look VB cord-034672-qt1pu8wp 108 20 for for IN cord-034672-qt1pu8wp 108 21 truth truth NN cord-034672-qt1pu8wp 108 22 … … NFP cord-034672-qt1pu8wp 108 23 That that DT cord-034672-qt1pu8wp 108 24 endeavor endeavor NN cord-034672-qt1pu8wp 108 25 , , , cord-034672-qt1pu8wp 108 26 which which WDT cord-034672-qt1pu8wp 108 27 has have VBZ cord-034672-qt1pu8wp 108 28 transformed transform VBN cord-034672-qt1pu8wp 108 29 the the DT cord-034672-qt1pu8wp 108 30 world world NN cord-034672-qt1pu8wp 108 31 in in IN cord-034672-qt1pu8wp 108 32 the the DT cord-034672-qt1pu8wp 108 33 last last JJ cord-034672-qt1pu8wp 108 34 few few JJ cord-034672-qt1pu8wp 108 35 centuries century NNS cord-034672-qt1pu8wp 108 36 , , , cord-034672-qt1pu8wp 108 37 does do VBZ cord-034672-qt1pu8wp 108 38 indeed indeed RB cord-034672-qt1pu8wp 108 39 teach teach VB cord-034672-qt1pu8wp 108 40 values value NNS cord-034672-qt1pu8wp 108 41 . . . cord-034672-qt1pu8wp 109 1 Those those DT cord-034672-qt1pu8wp 109 2 values value NNS cord-034672-qt1pu8wp 109 3 , , , cord-034672-qt1pu8wp 109 4 among among IN cord-034672-qt1pu8wp 109 5 others other NNS cord-034672-qt1pu8wp 109 6 , , , cord-034672-qt1pu8wp 109 7 are be VBP cord-034672-qt1pu8wp 109 8 honesty honesty NN cord-034672-qt1pu8wp 109 9 , , , cord-034672-qt1pu8wp 109 10 doubt doubt NN cord-034672-qt1pu8wp 109 11 , , , cord-034672-qt1pu8wp 109 12 respect respect NN cord-034672-qt1pu8wp 109 13 for for IN cord-034672-qt1pu8wp 109 14 evidence evidence NN cord-034672-qt1pu8wp 109 15 , , , cord-034672-qt1pu8wp 109 16 openness openness NN cord-034672-qt1pu8wp 109 17 , , , cord-034672-qt1pu8wp 109 18 accountability accountability NN cord-034672-qt1pu8wp 109 19 and and CC cord-034672-qt1pu8wp 109 20 tolerance tolerance NN cord-034672-qt1pu8wp 109 21 and and CC cord-034672-qt1pu8wp 109 22 indeed indeed RB cord-034672-qt1pu8wp 109 23 hunger hunger NN cord-034672-qt1pu8wp 109 24 for for IN cord-034672-qt1pu8wp 109 25 opposing oppose VBG cord-034672-qt1pu8wp 109 26 points point NNS cord-034672-qt1pu8wp 109 27 of of IN cord-034672-qt1pu8wp 109 28 view view NN cord-034672-qt1pu8wp 109 29 . . . cord-034672-qt1pu8wp 110 1 These these DT cord-034672-qt1pu8wp 110 2 are be VBP cord-034672-qt1pu8wp 110 3 the the DT cord-034672-qt1pu8wp 110 4 unabashedly unabashedly RB cord-034672-qt1pu8wp 110 5 pragmatic pragmatic JJ cord-034672-qt1pu8wp 110 6 working working NN cord-034672-qt1pu8wp 110 7 principles principle NNS cord-034672-qt1pu8wp 110 8 that that WDT cord-034672-qt1pu8wp 110 9 guide guide VBP cord-034672-qt1pu8wp 110 10 the the DT cord-034672-qt1pu8wp 110 11 buzzing buzzing NN cord-034672-qt1pu8wp 110 12 , , , cord-034672-qt1pu8wp 110 13 testing testing NN cord-034672-qt1pu8wp 110 14 , , , cord-034672-qt1pu8wp 110 15 poking poke VBG cord-034672-qt1pu8wp 110 16 , , , cord-034672-qt1pu8wp 110 17 probing probe VBG cord-034672-qt1pu8wp 110 18 , , , cord-034672-qt1pu8wp 110 19 argumentative argumentative JJ cord-034672-qt1pu8wp 110 20 , , , cord-034672-qt1pu8wp 110 21 gossiping gossiping NN cord-034672-qt1pu8wp 110 22 , , , cord-034672-qt1pu8wp 110 23 gadgety gadgety JJ cord-034672-qt1pu8wp 110 24 , , , cord-034672-qt1pu8wp 110 25 joking joke VBG cord-034672-qt1pu8wp 110 26 , , , cord-034672-qt1pu8wp 110 27 dreaming dream VBG cord-034672-qt1pu8wp 110 28 and and CC cord-034672-qt1pu8wp 110 29 tendentious tendentious JJ cord-034672-qt1pu8wp 110 30 cloud cloud NN cord-034672-qt1pu8wp 110 31 of of IN cord-034672-qt1pu8wp 110 32 activity activity NN cord-034672-qt1pu8wp 110 33 … … NFP cord-034672-qt1pu8wp 110 34 Nobody nobody NN cord-034672-qt1pu8wp 110 35 appeared appear VBD cord-034672-qt1pu8wp 110 36 in in IN cord-034672-qt1pu8wp 110 37 a a DT cord-034672-qt1pu8wp 110 38 cloud cloud NN cord-034672-qt1pu8wp 110 39 of of IN cord-034672-qt1pu8wp 110 40 smoke smoke NN cord-034672-qt1pu8wp 110 41 and and CC cord-034672-qt1pu8wp 110 42 taught teach VBD cord-034672-qt1pu8wp 110 43 scientists scientist NNS cord-034672-qt1pu8wp 110 44 these these DT cord-034672-qt1pu8wp 110 45 virtues virtue NNS cord-034672-qt1pu8wp 110 46 . . . cord-034672-qt1pu8wp 111 1 This this DT cord-034672-qt1pu8wp 111 2 behavior behavior NN cord-034672-qt1pu8wp 111 3 simply simply RB cord-034672-qt1pu8wp 111 4 evolved evolve VBD cord-034672-qt1pu8wp 111 5 because because IN cord-034672-qt1pu8wp 111 6 it -PRON- PRP cord-034672-qt1pu8wp 111 7 worked work VBD cord-034672-qt1pu8wp 111 8 ... ... . cord-034672-qt1pu8wp 112 1 And and CC cord-034672-qt1pu8wp 112 2 indeed indeed RB cord-034672-qt1pu8wp 112 3 there there EX cord-034672-qt1pu8wp 112 4 is be VBZ cord-034672-qt1pu8wp 112 5 no no DT cord-034672-qt1pu8wp 112 6 leader leader NN cord-034672-qt1pu8wp 112 7 , , , cord-034672-qt1pu8wp 112 8 no no DT cord-034672-qt1pu8wp 112 9 grand grand JJ cord-034672-qt1pu8wp 112 10 plan plan NN cord-034672-qt1pu8wp 112 11 , , , cord-034672-qt1pu8wp 112 12 for for IN cord-034672-qt1pu8wp 112 13 this this DT cord-034672-qt1pu8wp 112 14 hive hive NN cord-034672-qt1pu8wp 112 15 . . . cord-034672-qt1pu8wp 113 1 It -PRON- PRP cord-034672-qt1pu8wp 113 2 is be VBZ cord-034672-qt1pu8wp 113 3 in in IN cord-034672-qt1pu8wp 113 4 many many JJ cord-034672-qt1pu8wp 113 5 ways way NNS cord-034672-qt1pu8wp 113 6 utopian utopian JJ cord-034672-qt1pu8wp 113 7 anarchy anarchy NN cord-034672-qt1pu8wp 113 8 . . . cord-034672-qt1pu8wp 113 9 " " '' cord-034672-qt1pu8wp 114 1 Advances advance NNS cord-034672-qt1pu8wp 114 2 in in IN cord-034672-qt1pu8wp 114 3 research research NN cord-034672-qt1pu8wp 114 4 rigor rigor NN cord-034672-qt1pu8wp 114 5 , , , cord-034672-qt1pu8wp 114 6 both both CC cord-034672-qt1pu8wp 114 7 conceptual conceptual JJ cord-034672-qt1pu8wp 114 8 and and CC cord-034672-qt1pu8wp 114 9 empirical empirical JJ cord-034672-qt1pu8wp 114 10 rigor rigor NN cord-034672-qt1pu8wp 114 11 , , , cord-034672-qt1pu8wp 114 12 are be VBP cord-034672-qt1pu8wp 114 13 hallmarks hallmark NNS cord-034672-qt1pu8wp 114 14 of of IN cord-034672-qt1pu8wp 114 15 progress progress NN cord-034672-qt1pu8wp 114 16 in in IN cord-034672-qt1pu8wp 114 17 scientific scientific JJ cord-034672-qt1pu8wp 114 18 method method NN cord-034672-qt1pu8wp 114 19 , , , cord-034672-qt1pu8wp 114 20 and and CC cord-034672-qt1pu8wp 114 21 indispensable indispensable JJ cord-034672-qt1pu8wp 114 22 from from IN cord-034672-qt1pu8wp 114 23 the the DT cord-034672-qt1pu8wp 114 24 standpoint standpoint NN cord-034672-qt1pu8wp 114 25 of of IN cord-034672-qt1pu8wp 114 26 creating create VBG cord-034672-qt1pu8wp 114 27 reliable reliable JJ cord-034672-qt1pu8wp 114 28 knowledge knowledge NN cord-034672-qt1pu8wp 114 29 . . . cord-034672-qt1pu8wp 115 1 As as IN cord-034672-qt1pu8wp 115 2 researchers researcher NNS cord-034672-qt1pu8wp 115 3 in in IN cord-034672-qt1pu8wp 115 4 a a DT cord-034672-qt1pu8wp 115 5 discipline discipline NN cord-034672-qt1pu8wp 115 6 become become VBN cord-034672-qt1pu8wp 115 7 aware aware JJ cord-034672-qt1pu8wp 115 8 of of IN cord-034672-qt1pu8wp 115 9 weaknesses weakness NNS cord-034672-qt1pu8wp 115 10 in in IN cord-034672-qt1pu8wp 115 11 their -PRON- PRP$ cord-034672-qt1pu8wp 115 12 current current JJ cord-034672-qt1pu8wp 115 13 methods method NNS cord-034672-qt1pu8wp 115 14 of of IN cord-034672-qt1pu8wp 115 15 inquiry inquiry NN cord-034672-qt1pu8wp 115 16 , , , cord-034672-qt1pu8wp 115 17 refinements refinement NNS cord-034672-qt1pu8wp 115 18 in in IN cord-034672-qt1pu8wp 115 19 them -PRON- PRP cord-034672-qt1pu8wp 115 20 and and CC cord-034672-qt1pu8wp 115 21 new new JJ cord-034672-qt1pu8wp 115 22 research research NN cord-034672-qt1pu8wp 115 23 methods method NNS cord-034672-qt1pu8wp 115 24 take take VBP cord-034672-qt1pu8wp 115 25 root root NN cord-034672-qt1pu8wp 115 26 . . . cord-034672-qt1pu8wp 116 1 Consequently consequently RB cord-034672-qt1pu8wp 116 2 , , , cord-034672-qt1pu8wp 116 3 the the DT cord-034672-qt1pu8wp 116 4 current current JJ cord-034672-qt1pu8wp 116 5 research research NN cord-034672-qt1pu8wp 116 6 rigor rigor NN cord-034672-qt1pu8wp 116 7 thresholds threshold NNS cord-034672-qt1pu8wp 116 8 ( ( -LRB- cord-034672-qt1pu8wp 116 9 conceptual conceptual JJ cord-034672-qt1pu8wp 116 10 and and CC cord-034672-qt1pu8wp 116 11 empirical empirical JJ cord-034672-qt1pu8wp 116 12 rigor rigor NN cord-034672-qt1pu8wp 116 13 threshold threshold NN cord-034672-qt1pu8wp 116 14 ) ) -RRB- cord-034672-qt1pu8wp 116 15 , , , cord-034672-qt1pu8wp 116 16 for for IN cord-034672-qt1pu8wp 116 17 doctoral doctoral JJ cord-034672-qt1pu8wp 116 18 dissertations dissertation NNS cord-034672-qt1pu8wp 116 19 and and CC cord-034672-qt1pu8wp 116 20 journal journal NN cord-034672-qt1pu8wp 116 21 articles article NNS cord-034672-qt1pu8wp 116 22 in in IN cord-034672-qt1pu8wp 116 23 the the DT cord-034672-qt1pu8wp 116 24 marketing marketing NN cord-034672-qt1pu8wp 116 25 discipline discipline NN cord-034672-qt1pu8wp 116 26 are be VBP cord-034672-qt1pu8wp 116 27 considerably considerably RB cord-034672-qt1pu8wp 116 28 higher high JJR cord-034672-qt1pu8wp 116 29 than than IN cord-034672-qt1pu8wp 116 30 they -PRON- PRP cord-034672-qt1pu8wp 116 31 were be VBD cord-034672-qt1pu8wp 116 32 a a DT cord-034672-qt1pu8wp 116 33 decade decade NN cord-034672-qt1pu8wp 116 34 ago ago RB cord-034672-qt1pu8wp 116 35 , , , cord-034672-qt1pu8wp 116 36 and and CC cord-034672-qt1pu8wp 116 37 will will MD cord-034672-qt1pu8wp 116 38 be be VB cord-034672-qt1pu8wp 116 39 substantially substantially RB cord-034672-qt1pu8wp 116 40 higher high JJR cord-034672-qt1pu8wp 116 41 a a DT cord-034672-qt1pu8wp 116 42 decade decade NN cord-034672-qt1pu8wp 116 43 from from IN cord-034672-qt1pu8wp 116 44 now now RB cord-034672-qt1pu8wp 116 45 than than IN cord-034672-qt1pu8wp 116 46 they -PRON- PRP cord-034672-qt1pu8wp 116 47 are be VBP cord-034672-qt1pu8wp 116 48 currently currently RB cord-034672-qt1pu8wp 116 49 . . . cord-034672-qt1pu8wp 117 1 4 4 LS cord-034672-qt1pu8wp 118 1 The the DT cord-034672-qt1pu8wp 118 2 following follow VBG cord-034672-qt1pu8wp 118 3 illustrations illustration NNS cord-034672-qt1pu8wp 118 4 from from IN cord-034672-qt1pu8wp 118 5 other other JJ cord-034672-qt1pu8wp 118 6 disciplines discipline NNS cord-034672-qt1pu8wp 118 7 provide provide VBP cord-034672-qt1pu8wp 118 8 additional additional JJ cord-034672-qt1pu8wp 118 9 insights insight NNS cord-034672-qt1pu8wp 118 10 into into IN cord-034672-qt1pu8wp 118 11 the the DT cord-034672-qt1pu8wp 118 12 virtue virtue NN cord-034672-qt1pu8wp 118 13 of of IN cord-034672-qt1pu8wp 118 14 prizing prize VBG cord-034672-qt1pu8wp 118 15 rigor rigor NN cord-034672-qt1pu8wp 118 16 and and CC cord-034672-qt1pu8wp 118 17 truth truth NN cord-034672-qt1pu8wp 118 18 in in IN cord-034672-qt1pu8wp 118 19 research research NN cord-034672-qt1pu8wp 118 20 , , , cord-034672-qt1pu8wp 118 21 above above IN cord-034672-qt1pu8wp 118 22 all all DT cord-034672-qt1pu8wp 118 23 else else RB cord-034672-qt1pu8wp 118 24 . . . cord-034672-qt1pu8wp 119 1 At at IN cord-034672-qt1pu8wp 119 2 a a DT cord-034672-qt1pu8wp 119 3 number number NN cord-034672-qt1pu8wp 119 4 of of IN cord-034672-qt1pu8wp 119 5 laboratories laboratory NNS cord-034672-qt1pu8wp 119 6 worldwide worldwide RB cord-034672-qt1pu8wp 119 7 , , , cord-034672-qt1pu8wp 119 8 several several JJ cord-034672-qt1pu8wp 119 9 thousands thousand NNS cord-034672-qt1pu8wp 119 10 of of IN cord-034672-qt1pu8wp 119 11 researchers researcher NNS cord-034672-qt1pu8wp 119 12 are be VBP cord-034672-qt1pu8wp 119 13 currently currently RB cord-034672-qt1pu8wp 119 14 working work VBG cord-034672-qt1pu8wp 119 15 on on IN cord-034672-qt1pu8wp 119 16 developing develop VBG cord-034672-qt1pu8wp 119 17 a a DT cord-034672-qt1pu8wp 119 18 vaccine vaccine NN cord-034672-qt1pu8wp 119 19 for for IN cord-034672-qt1pu8wp 119 20 the the DT cord-034672-qt1pu8wp 119 21 coronavirus coronavirus NN cord-034672-qt1pu8wp 119 22 . . . cord-034672-qt1pu8wp 120 1 In in IN cord-034672-qt1pu8wp 120 2 the the DT cord-034672-qt1pu8wp 120 3 absence absence NN cord-034672-qt1pu8wp 120 4 of of IN cord-034672-qt1pu8wp 120 5 rigor rigor NN cord-034672-qt1pu8wp 120 6 during during IN cord-034672-qt1pu8wp 120 7 every every DT cord-034672-qt1pu8wp 120 8 step step NN cord-034672-qt1pu8wp 120 9 in in IN cord-034672-qt1pu8wp 120 10 the the DT cord-034672-qt1pu8wp 120 11 development development NN cord-034672-qt1pu8wp 120 12 and and CC cord-034672-qt1pu8wp 120 13 testing testing NN cord-034672-qt1pu8wp 120 14 of of IN cord-034672-qt1pu8wp 120 15 the the DT cord-034672-qt1pu8wp 120 16 vaccine vaccine NN cord-034672-qt1pu8wp 120 17 , , , cord-034672-qt1pu8wp 120 18 it -PRON- PRP cord-034672-qt1pu8wp 120 19 would would MD cord-034672-qt1pu8wp 120 20 be be VB cord-034672-qt1pu8wp 120 21 an an DT cord-034672-qt1pu8wp 120 22 exercise exercise NN cord-034672-qt1pu8wp 120 23 in in IN cord-034672-qt1pu8wp 120 24 futility futility NN cord-034672-qt1pu8wp 120 25 , , , cord-034672-qt1pu8wp 120 26 and and CC cord-034672-qt1pu8wp 120 27 a a DT cord-034672-qt1pu8wp 120 28 waste waste NN cord-034672-qt1pu8wp 120 29 of of IN cord-034672-qt1pu8wp 120 30 precious precious JJ cord-034672-qt1pu8wp 120 31 time time NN cord-034672-qt1pu8wp 120 32 and and CC cord-034672-qt1pu8wp 120 33 resources resource NNS cord-034672-qt1pu8wp 120 34 . . . cord-034672-qt1pu8wp 121 1 It -PRON- PRP cord-034672-qt1pu8wp 121 2 would would MD cord-034672-qt1pu8wp 121 3 not not RB cord-034672-qt1pu8wp 121 4 result result VB cord-034672-qt1pu8wp 121 5 in in IN cord-034672-qt1pu8wp 121 6 a a DT cord-034672-qt1pu8wp 121 7 vaccine vaccine NN cord-034672-qt1pu8wp 121 8 that that WDT cord-034672-qt1pu8wp 121 9 can can MD cord-034672-qt1pu8wp 121 10 be be VB cord-034672-qt1pu8wp 121 11 safely safely RB cord-034672-qt1pu8wp 121 12 administered administer VBN cord-034672-qt1pu8wp 121 13 to to IN cord-034672-qt1pu8wp 121 14 humans human NNS cord-034672-qt1pu8wp 121 15 and and CC cord-034672-qt1pu8wp 121 16 bring bring VB cord-034672-qt1pu8wp 121 17 to to IN cord-034672-qt1pu8wp 121 18 an an DT cord-034672-qt1pu8wp 121 19 end end NN cord-034672-qt1pu8wp 121 20 the the DT cord-034672-qt1pu8wp 121 21 pandemic pandemic NN cord-034672-qt1pu8wp 121 22 . . . cord-034672-qt1pu8wp 122 1 The the DT cord-034672-qt1pu8wp 122 2 concerns concern NNS cord-034672-qt1pu8wp 122 3 voiced voice VBN cord-034672-qt1pu8wp 122 4 by by IN cord-034672-qt1pu8wp 122 5 a a DT cord-034672-qt1pu8wp 122 6 number number NN cord-034672-qt1pu8wp 122 7 of of IN cord-034672-qt1pu8wp 122 8 leading lead VBG cord-034672-qt1pu8wp 122 9 scientists scientist NNS cord-034672-qt1pu8wp 122 10 in in IN cord-034672-qt1pu8wp 122 11 the the DT cord-034672-qt1pu8wp 122 12 US US NNP cord-034672-qt1pu8wp 122 13 about about IN cord-034672-qt1pu8wp 122 14 the the DT cord-034672-qt1pu8wp 122 15 specter specter NN cord-034672-qt1pu8wp 122 16 of of IN cord-034672-qt1pu8wp 122 17 compromises compromise NNS cord-034672-qt1pu8wp 122 18 in in IN cord-034672-qt1pu8wp 122 19 research research NN cord-034672-qt1pu8wp 122 20 rigor rigor NN cord-034672-qt1pu8wp 122 21 in in IN cord-034672-qt1pu8wp 122 22 the the DT cord-034672-qt1pu8wp 122 23 development development NN cord-034672-qt1pu8wp 122 24 of of IN cord-034672-qt1pu8wp 122 25 a a DT cord-034672-qt1pu8wp 122 26 safe safe JJ cord-034672-qt1pu8wp 122 27 and and CC cord-034672-qt1pu8wp 122 28 effective effective JJ cord-034672-qt1pu8wp 122 29 vaccine vaccine NN cord-034672-qt1pu8wp 122 30 for for IN cord-034672-qt1pu8wp 122 31 the the DT cord-034672-qt1pu8wp 122 32 coronavirus coronavirus NN cord-034672-qt1pu8wp 122 33 in in IN cord-034672-qt1pu8wp 122 34 the the DT cord-034672-qt1pu8wp 122 35 face face NN cord-034672-qt1pu8wp 122 36 of of IN cord-034672-qt1pu8wp 122 37 political political JJ cord-034672-qt1pu8wp 122 38 pressure pressure NN cord-034672-qt1pu8wp 122 39 to to TO cord-034672-qt1pu8wp 122 40 speed speed VB cord-034672-qt1pu8wp 122 41 development development NN cord-034672-qt1pu8wp 122 42 of of IN cord-034672-qt1pu8wp 122 43 the the DT cord-034672-qt1pu8wp 122 44 vaccine vaccine NN cord-034672-qt1pu8wp 122 45 is be VBZ cord-034672-qt1pu8wp 122 46 instructive instructive JJ cord-034672-qt1pu8wp 122 47 in in IN cord-034672-qt1pu8wp 122 48 this this DT cord-034672-qt1pu8wp 122 49 regard regard NN cord-034672-qt1pu8wp 122 50 ( ( -LRB- cord-034672-qt1pu8wp 122 51 LaFraniere LaFraniere NNP cord-034672-qt1pu8wp 122 52 et et FW cord-034672-qt1pu8wp 122 53 al al NNP cord-034672-qt1pu8wp 122 54 . . NNP cord-034672-qt1pu8wp 122 55 2020 2020 CD cord-034672-qt1pu8wp 122 56 ) ) -RRB- cord-034672-qt1pu8wp 122 57 . . . cord-034672-qt1pu8wp 123 1 As as IN cord-034672-qt1pu8wp 123 2 noted note VBN cord-034672-qt1pu8wp 123 3 in in IN cord-034672-qt1pu8wp 123 4 an an DT cord-034672-qt1pu8wp 123 5 earlier early JJR cord-034672-qt1pu8wp 123 6 section section NN cord-034672-qt1pu8wp 123 7 , , , cord-034672-qt1pu8wp 123 8 alleviation alleviation NN cord-034672-qt1pu8wp 123 9 of of IN cord-034672-qt1pu8wp 123 10 poverty poverty NN cord-034672-qt1pu8wp 123 11 and and CC cord-034672-qt1pu8wp 123 12 hunger hunger NN cord-034672-qt1pu8wp 123 13 were be VBD cord-034672-qt1pu8wp 123 14 the the DT cord-034672-qt1pu8wp 123 15 principal principal JJ cord-034672-qt1pu8wp 123 16 relevance relevance NN cord-034672-qt1pu8wp 123 17 considerations consideration NNS cord-034672-qt1pu8wp 123 18 behind behind IN cord-034672-qt1pu8wp 123 19 Borlaug Borlaug NNP cord-034672-qt1pu8wp 123 20 's 's POS cord-034672-qt1pu8wp 123 21 pioneering pioneering JJ cord-034672-qt1pu8wp 123 22 research research NN cord-034672-qt1pu8wp 123 23 to to TO cord-034672-qt1pu8wp 123 24 develop develop VB cord-034672-qt1pu8wp 123 25 genetically genetically RB cord-034672-qt1pu8wp 123 26 improved improve VBN cord-034672-qt1pu8wp 123 27 high high JJ cord-034672-qt1pu8wp 123 28 - - HYPH cord-034672-qt1pu8wp 123 29 yield yield NN cord-034672-qt1pu8wp 123 30 disease disease NN cord-034672-qt1pu8wp 123 31 - - HYPH cord-034672-qt1pu8wp 123 32 resistant resistant JJ cord-034672-qt1pu8wp 123 33 varieties variety NNS cord-034672-qt1pu8wp 123 34 of of IN cord-034672-qt1pu8wp 123 35 seeds seed NNS cord-034672-qt1pu8wp 123 36 for for IN cord-034672-qt1pu8wp 123 37 growing grow VBG cord-034672-qt1pu8wp 123 38 rice rice NN cord-034672-qt1pu8wp 123 39 , , , cord-034672-qt1pu8wp 123 40 wheat wheat NN cord-034672-qt1pu8wp 123 41 , , , cord-034672-qt1pu8wp 123 42 corn corn NN cord-034672-qt1pu8wp 123 43 and and CC cord-034672-qt1pu8wp 123 44 other other JJ cord-034672-qt1pu8wp 123 45 food food NN cord-034672-qt1pu8wp 123 46 grains grain NNS cord-034672-qt1pu8wp 123 47 . . . cord-034672-qt1pu8wp 124 1 However however RB cord-034672-qt1pu8wp 124 2 , , , cord-034672-qt1pu8wp 124 3 in in IN cord-034672-qt1pu8wp 124 4 the the DT cord-034672-qt1pu8wp 124 5 absence absence NN cord-034672-qt1pu8wp 124 6 of of IN cord-034672-qt1pu8wp 124 7 rigor rigor NN cord-034672-qt1pu8wp 124 8 during during IN cord-034672-qt1pu8wp 124 9 every every DT cord-034672-qt1pu8wp 124 10 stage stage NN cord-034672-qt1pu8wp 124 11 of of IN cord-034672-qt1pu8wp 124 12 research research NN cord-034672-qt1pu8wp 124 13 that that WDT cord-034672-qt1pu8wp 124 14 spanned span VBD cord-034672-qt1pu8wp 124 15 well well RB cord-034672-qt1pu8wp 124 16 over over IN cord-034672-qt1pu8wp 124 17 a a DT cord-034672-qt1pu8wp 124 18 decade decade NN cord-034672-qt1pu8wp 124 19 , , , cord-034672-qt1pu8wp 124 20 the the DT cord-034672-qt1pu8wp 124 21 development development NN cord-034672-qt1pu8wp 124 22 of of IN cord-034672-qt1pu8wp 124 23 genetically genetically RB cord-034672-qt1pu8wp 124 24 improved improve VBN cord-034672-qt1pu8wp 124 25 high high JJ cord-034672-qt1pu8wp 124 26 - - HYPH cord-034672-qt1pu8wp 124 27 yield yield NN cord-034672-qt1pu8wp 124 28 disease disease NN cord-034672-qt1pu8wp 124 29 - - HYPH cord-034672-qt1pu8wp 124 30 resistant resistant JJ cord-034672-qt1pu8wp 124 31 varieties variety NNS cord-034672-qt1pu8wp 124 32 of of IN cord-034672-qt1pu8wp 124 33 seeds seed NNS cord-034672-qt1pu8wp 124 34 to to TO cord-034672-qt1pu8wp 124 35 alleviate alleviate VB cord-034672-qt1pu8wp 124 36 hunger hunger NN cord-034672-qt1pu8wp 124 37 and and CC cord-034672-qt1pu8wp 124 38 poverty poverty NN cord-034672-qt1pu8wp 124 39 would would MD cord-034672-qt1pu8wp 124 40 not not RB cord-034672-qt1pu8wp 124 41 have have VB cord-034672-qt1pu8wp 124 42 materialized materialize VBN cord-034672-qt1pu8wp 124 43 . . . cord-034672-qt1pu8wp 125 1 Impact impact NN cord-034672-qt1pu8wp 125 2 of of IN cord-034672-qt1pu8wp 125 3 scholarly scholarly JJ cord-034672-qt1pu8wp 125 4 research research NN cord-034672-qt1pu8wp 125 5 in in IN cord-034672-qt1pu8wp 125 6 marketing marketing NN cord-034672-qt1pu8wp 125 7 on on IN cord-034672-qt1pu8wp 125 8 scholarly scholarly JJ cord-034672-qt1pu8wp 125 9 research research NN cord-034672-qt1pu8wp 125 10 in in IN cord-034672-qt1pu8wp 125 11 other other JJ cord-034672-qt1pu8wp 125 12 business business NN cord-034672-qt1pu8wp 125 13 disciplines discipline NNS cord-034672-qt1pu8wp 125 14 Key Key NNP cord-034672-qt1pu8wp 125 15 et et FW cord-034672-qt1pu8wp 125 16 al al NNP cord-034672-qt1pu8wp 125 17 . . . cord-034672-qt1pu8wp 126 1 ( ( -LRB- cord-034672-qt1pu8wp 126 2 2020 2020 CD cord-034672-qt1pu8wp 126 3 ) ) -RRB- cord-034672-qt1pu8wp 126 4 draw draw VB cord-034672-qt1pu8wp 126 5 attention attention NN cord-034672-qt1pu8wp 126 6 to to IN cord-034672-qt1pu8wp 126 7 a a DT cord-034672-qt1pu8wp 126 8 study study NN cord-034672-qt1pu8wp 126 9 based base VBN cord-034672-qt1pu8wp 126 10 on on IN cord-034672-qt1pu8wp 126 11 a a DT cord-034672-qt1pu8wp 126 12 bibliometric bibliometric JJ cord-034672-qt1pu8wp 126 13 analysis analysis NN cord-034672-qt1pu8wp 126 14 of of IN cord-034672-qt1pu8wp 126 15 leading lead VBG cord-034672-qt1pu8wp 126 16 journals journal NNS cord-034672-qt1pu8wp 126 17 in in IN cord-034672-qt1pu8wp 126 18 accounting accounting NN cord-034672-qt1pu8wp 126 19 , , , cord-034672-qt1pu8wp 126 20 finance finance NN cord-034672-qt1pu8wp 126 21 , , , cord-034672-qt1pu8wp 126 22 management management NN cord-034672-qt1pu8wp 126 23 , , , cord-034672-qt1pu8wp 126 24 and and CC cord-034672-qt1pu8wp 126 25 marketing marketing NN cord-034672-qt1pu8wp 126 26 that that WDT cord-034672-qt1pu8wp 126 27 found find VBD cord-034672-qt1pu8wp 126 28 marketing marketing NN cord-034672-qt1pu8wp 126 29 scholarship scholarship NN cord-034672-qt1pu8wp 126 30 to to TO cord-034672-qt1pu8wp 126 31 be be VB cord-034672-qt1pu8wp 126 32 the the DT cord-034672-qt1pu8wp 126 33 least least JJS cord-034672-qt1pu8wp 126 34 influential influential JJ cord-034672-qt1pu8wp 126 35 of of IN cord-034672-qt1pu8wp 126 36 the the DT cord-034672-qt1pu8wp 126 37 four four CD cord-034672-qt1pu8wp 126 38 ( ( -LRB- cord-034672-qt1pu8wp 126 39 Clark Clark NNP cord-034672-qt1pu8wp 126 40 et et NNP cord-034672-qt1pu8wp 126 41 al al NNP cord-034672-qt1pu8wp 126 42 . . NNP cord-034672-qt1pu8wp 126 43 2014 2014 CD cord-034672-qt1pu8wp 126 44 ) ) -RRB- cord-034672-qt1pu8wp 126 45 . . . cord-034672-qt1pu8wp 127 1 During during IN cord-034672-qt1pu8wp 127 2 the the DT cord-034672-qt1pu8wp 127 3 period period NN cord-034672-qt1pu8wp 127 4 of of IN cord-034672-qt1pu8wp 127 5 their -PRON- PRP$ cord-034672-qt1pu8wp 127 6 study study NN cord-034672-qt1pu8wp 127 7 ( ( -LRB- cord-034672-qt1pu8wp 127 8 1990 1990 CD cord-034672-qt1pu8wp 127 9 to to IN cord-034672-qt1pu8wp 127 10 2011 2011 CD cord-034672-qt1pu8wp 127 11 ) ) -RRB- cord-034672-qt1pu8wp 127 12 , , , cord-034672-qt1pu8wp 127 13 they -PRON- PRP cord-034672-qt1pu8wp 127 14 found find VBD cord-034672-qt1pu8wp 127 15 finance finance NN cord-034672-qt1pu8wp 127 16 to to TO cord-034672-qt1pu8wp 127 17 have have VB cord-034672-qt1pu8wp 127 18 had have VBN cord-034672-qt1pu8wp 127 19 the the DT cord-034672-qt1pu8wp 127 20 greatest great JJS cord-034672-qt1pu8wp 127 21 volume volume NN cord-034672-qt1pu8wp 127 22 of of IN cord-034672-qt1pu8wp 127 23 total total JJ cord-034672-qt1pu8wp 127 24 citation citation NN cord-034672-qt1pu8wp 127 25 exports export NNS cord-034672-qt1pu8wp 127 26 ( ( -LRB- cord-034672-qt1pu8wp 127 27 14,585 14,585 CD cord-034672-qt1pu8wp 127 28 ) ) -RRB- cord-034672-qt1pu8wp 127 29 , , , cord-034672-qt1pu8wp 127 30 followed follow VBN cord-034672-qt1pu8wp 127 31 by by IN cord-034672-qt1pu8wp 127 32 management management NN cord-034672-qt1pu8wp 127 33 ( ( -LRB- cord-034672-qt1pu8wp 127 34 8303 8303 CD cord-034672-qt1pu8wp 127 35 ) ) -RRB- cord-034672-qt1pu8wp 127 36 , , , cord-034672-qt1pu8wp 127 37 accounting accounting NN cord-034672-qt1pu8wp 127 38 ( ( -LRB- cord-034672-qt1pu8wp 127 39 4958 4958 CD cord-034672-qt1pu8wp 127 40 ) ) -RRB- cord-034672-qt1pu8wp 127 41 , , , cord-034672-qt1pu8wp 127 42 and and CC cord-034672-qt1pu8wp 127 43 marketing marketing NN cord-034672-qt1pu8wp 127 44 ( ( -LRB- cord-034672-qt1pu8wp 127 45 2486 2486 CD cord-034672-qt1pu8wp 127 46 ) ) -RRB- cord-034672-qt1pu8wp 127 47 . . . cord-034672-qt1pu8wp 128 1 Clark Clark NNP cord-034672-qt1pu8wp 128 2 et et NNP cord-034672-qt1pu8wp 128 3 al al NNP cord-034672-qt1pu8wp 128 4 . . . cord-034672-qt1pu8wp 129 1 further further RB cord-034672-qt1pu8wp 129 2 note note VB cord-034672-qt1pu8wp 129 3 that that IN cord-034672-qt1pu8wp 129 4 marketing marketing NN cord-034672-qt1pu8wp 129 5 's 's POS cord-034672-qt1pu8wp 129 6 largest large JJS cord-034672-qt1pu8wp 129 7 volume volume NN cord-034672-qt1pu8wp 129 8 of of IN cord-034672-qt1pu8wp 129 9 citation citation NN cord-034672-qt1pu8wp 129 10 exports export NNS cord-034672-qt1pu8wp 129 11 ( ( -LRB- cord-034672-qt1pu8wp 129 12 2237 2237 CD cord-034672-qt1pu8wp 129 13 ) ) -RRB- cord-034672-qt1pu8wp 129 14 and and CC cord-034672-qt1pu8wp 129 15 imports import NNS cord-034672-qt1pu8wp 129 16 ( ( -LRB- cord-034672-qt1pu8wp 129 17 5636 5636 CD cord-034672-qt1pu8wp 129 18 ) ) -RRB- cord-034672-qt1pu8wp 129 19 are be VBP cord-034672-qt1pu8wp 129 20 with with IN cord-034672-qt1pu8wp 129 21 management management NN cord-034672-qt1pu8wp 129 22 , , , cord-034672-qt1pu8wp 129 23 and and CC cord-034672-qt1pu8wp 129 24 it -PRON- PRP cord-034672-qt1pu8wp 129 25 had have VBD cord-034672-qt1pu8wp 129 26 virtually virtually RB cord-034672-qt1pu8wp 129 27 no no DT cord-034672-qt1pu8wp 129 28 citation citation NN cord-034672-qt1pu8wp 129 29 exports export NNS cord-034672-qt1pu8wp 129 30 to to IN cord-034672-qt1pu8wp 129 31 either either CC cord-034672-qt1pu8wp 129 32 finance finance NN cord-034672-qt1pu8wp 129 33 or or CC cord-034672-qt1pu8wp 129 34 accounting accounting NN cord-034672-qt1pu8wp 129 35 . . . cord-034672-qt1pu8wp 130 1 Regarding regard VBG cord-034672-qt1pu8wp 130 2 the the DT cord-034672-qt1pu8wp 130 3 use use NN cord-034672-qt1pu8wp 130 4 of of IN cord-034672-qt1pu8wp 130 5 the the DT cord-034672-qt1pu8wp 130 6 term term NN cord-034672-qt1pu8wp 130 7 , , , cord-034672-qt1pu8wp 130 8 " " `` cord-034672-qt1pu8wp 130 9 export export NN cord-034672-qt1pu8wp 130 10 " " '' cord-034672-qt1pu8wp 130 11 in in IN cord-034672-qt1pu8wp 130 12 the the DT cord-034672-qt1pu8wp 130 13 context context NN cord-034672-qt1pu8wp 130 14 of of IN cord-034672-qt1pu8wp 130 15 patterns pattern NNS cord-034672-qt1pu8wp 130 16 of of IN cord-034672-qt1pu8wp 130 17 knowledge knowledge NN cord-034672-qt1pu8wp 130 18 flow flow NN cord-034672-qt1pu8wp 130 19 across across IN cord-034672-qt1pu8wp 130 20 disciplines discipline NNS cord-034672-qt1pu8wp 130 21 , , , cord-034672-qt1pu8wp 130 22 the the DT cord-034672-qt1pu8wp 130 23 following following JJ cord-034672-qt1pu8wp 130 24 caveat caveat NN cord-034672-qt1pu8wp 130 25 should should MD cord-034672-qt1pu8wp 130 26 be be VB cord-034672-qt1pu8wp 130 27 borne bear VBN cord-034672-qt1pu8wp 130 28 in in IN cord-034672-qt1pu8wp 130 29 mind mind NN cord-034672-qt1pu8wp 130 30 . . . cord-034672-qt1pu8wp 131 1 While while IN cord-034672-qt1pu8wp 131 2 researchers researcher NNS cord-034672-qt1pu8wp 131 3 routinely routinely RB cord-034672-qt1pu8wp 131 4 draw draw VBP cord-034672-qt1pu8wp 131 5 insights insight NNS cord-034672-qt1pu8wp 131 6 from from IN cord-034672-qt1pu8wp 131 7 other other JJ cord-034672-qt1pu8wp 131 8 disciplines discipline NNS cord-034672-qt1pu8wp 131 9 ( ( -LRB- cord-034672-qt1pu8wp 131 10 i.e. i.e. FW cord-034672-qt1pu8wp 131 11 they -PRON- PRP cord-034672-qt1pu8wp 131 12 import import VBP cord-034672-qt1pu8wp 131 13 ) ) -RRB- cord-034672-qt1pu8wp 131 14 , , , cord-034672-qt1pu8wp 131 15 they -PRON- PRP cord-034672-qt1pu8wp 131 16 do do VBP cord-034672-qt1pu8wp 131 17 not not RB cord-034672-qt1pu8wp 131 18 proactively proactively RB cord-034672-qt1pu8wp 131 19 engage engage VB cord-034672-qt1pu8wp 131 20 in in IN cord-034672-qt1pu8wp 131 21 exporting export VBG cord-034672-qt1pu8wp 131 22 knowledge knowledge NN cord-034672-qt1pu8wp 131 23 . . . cord-034672-qt1pu8wp 132 1 Export export NN cord-034672-qt1pu8wp 132 2 of of IN cord-034672-qt1pu8wp 132 3 knowledge knowledge NN cord-034672-qt1pu8wp 132 4 from from IN cord-034672-qt1pu8wp 132 5 a a DT cord-034672-qt1pu8wp 132 6 discipline discipline NN cord-034672-qt1pu8wp 132 7 is be VBZ cord-034672-qt1pu8wp 132 8 merely merely RB cord-034672-qt1pu8wp 132 9 an an DT cord-034672-qt1pu8wp 132 10 artifact artifact NN cord-034672-qt1pu8wp 132 11 of of IN cord-034672-qt1pu8wp 132 12 researchers researcher NNS cord-034672-qt1pu8wp 132 13 in in IN cord-034672-qt1pu8wp 132 14 other other JJ cord-034672-qt1pu8wp 132 15 disciplines discipline NNS cord-034672-qt1pu8wp 132 16 importing import VBG cord-034672-qt1pu8wp 132 17 the the DT cord-034672-qt1pu8wp 132 18 knowledge knowledge NN cord-034672-qt1pu8wp 132 19 . . . cord-034672-qt1pu8wp 133 1 A a DT cord-034672-qt1pu8wp 133 2 plausible plausible JJ cord-034672-qt1pu8wp 133 3 explanation explanation NN cord-034672-qt1pu8wp 133 4 for for IN cord-034672-qt1pu8wp 133 5 the the DT cord-034672-qt1pu8wp 133 6 differences difference NNS cord-034672-qt1pu8wp 133 7 in in IN cord-034672-qt1pu8wp 133 8 the the DT cord-034672-qt1pu8wp 133 9 citation citation NN cord-034672-qt1pu8wp 133 10 patterns pattern NNS cord-034672-qt1pu8wp 133 11 across across IN cord-034672-qt1pu8wp 133 12 business business NN cord-034672-qt1pu8wp 133 13 disciplines discipline NNS cord-034672-qt1pu8wp 133 14 reported report VBN cord-034672-qt1pu8wp 133 15 by by IN cord-034672-qt1pu8wp 133 16 Clark Clark NNP cord-034672-qt1pu8wp 133 17 et et NNP cord-034672-qt1pu8wp 133 18 al al NNP cord-034672-qt1pu8wp 133 19 . . . cord-034672-qt1pu8wp 134 1 ( ( -LRB- cord-034672-qt1pu8wp 134 2 2014 2014 CD cord-034672-qt1pu8wp 134 3 ) ) -RRB- cord-034672-qt1pu8wp 134 4 is be VBZ cord-034672-qt1pu8wp 134 5 differences difference NNS cord-034672-qt1pu8wp 134 6 in in IN cord-034672-qt1pu8wp 134 7 the the DT cord-034672-qt1pu8wp 134 8 propensity propensity NN cord-034672-qt1pu8wp 134 9 of of IN cord-034672-qt1pu8wp 134 10 scholars scholar NNS cord-034672-qt1pu8wp 134 11 in in IN cord-034672-qt1pu8wp 134 12 different different JJ cord-034672-qt1pu8wp 134 13 disciplines discipline NNS cord-034672-qt1pu8wp 134 14 to to TO cord-034672-qt1pu8wp 134 15 explore explore VB cord-034672-qt1pu8wp 134 16 other other JJ cord-034672-qt1pu8wp 134 17 disciplines discipline NNS cord-034672-qt1pu8wp 134 18 for for IN cord-034672-qt1pu8wp 134 19 knowledge knowledge NN cord-034672-qt1pu8wp 134 20 insights insight NNS cord-034672-qt1pu8wp 134 21 . . . cord-034672-qt1pu8wp 135 1 Beginning begin VBG cord-034672-qt1pu8wp 135 2 with with IN cord-034672-qt1pu8wp 135 3 the the DT cord-034672-qt1pu8wp 135 4 doctoral doctoral JJ cord-034672-qt1pu8wp 135 5 program program NN cord-034672-qt1pu8wp 135 6 , , , cord-034672-qt1pu8wp 135 7 in in IN cord-034672-qt1pu8wp 135 8 the the DT cord-034672-qt1pu8wp 135 9 marketing marketing NN cord-034672-qt1pu8wp 135 10 discipline discipline NN cord-034672-qt1pu8wp 135 11 , , , cord-034672-qt1pu8wp 135 12 there there EX cord-034672-qt1pu8wp 135 13 is be VBZ cord-034672-qt1pu8wp 135 14 considerable considerable JJ cord-034672-qt1pu8wp 135 15 emphasis emphasis NN cord-034672-qt1pu8wp 135 16 on on IN cord-034672-qt1pu8wp 135 17 looking look VBG cord-034672-qt1pu8wp 135 18 outward outward RB cord-034672-qt1pu8wp 135 19 into into IN cord-034672-qt1pu8wp 135 20 allied ally VBN cord-034672-qt1pu8wp 135 21 disciplines discipline NNS cord-034672-qt1pu8wp 135 22 for for IN cord-034672-qt1pu8wp 135 23 conceptual conceptual JJ cord-034672-qt1pu8wp 135 24 , , , cord-034672-qt1pu8wp 135 25 theoretical theoretical JJ cord-034672-qt1pu8wp 135 26 and and CC cord-034672-qt1pu8wp 135 27 methodological methodological JJ cord-034672-qt1pu8wp 135 28 insights insight NNS cord-034672-qt1pu8wp 135 29 . . . cord-034672-qt1pu8wp 136 1 A a DT cord-034672-qt1pu8wp 136 2 cursory cursory JJ cord-034672-qt1pu8wp 136 3 review review NN cord-034672-qt1pu8wp 136 4 of of IN cord-034672-qt1pu8wp 136 5 articles article NNS cord-034672-qt1pu8wp 136 6 published publish VBN cord-034672-qt1pu8wp 136 7 in in IN cord-034672-qt1pu8wp 136 8 marketing marketing NN cord-034672-qt1pu8wp 136 9 journals journal NNS cord-034672-qt1pu8wp 136 10 would would MD cord-034672-qt1pu8wp 136 11 show show VB cord-034672-qt1pu8wp 136 12 references reference NNS cord-034672-qt1pu8wp 136 13 to to IN cord-034672-qt1pu8wp 136 14 books book NNS cord-034672-qt1pu8wp 136 15 and and CC cord-034672-qt1pu8wp 136 16 journal journal NN cord-034672-qt1pu8wp 136 17 articles article NNS cord-034672-qt1pu8wp 136 18 in in IN cord-034672-qt1pu8wp 136 19 other other JJ cord-034672-qt1pu8wp 136 20 fields field NNS cord-034672-qt1pu8wp 136 21 such such JJ cord-034672-qt1pu8wp 136 22 as as IN cord-034672-qt1pu8wp 136 23 accounting accounting NN cord-034672-qt1pu8wp 136 24 , , , cord-034672-qt1pu8wp 136 25 anthropology anthropology NN cord-034672-qt1pu8wp 136 26 , , , cord-034672-qt1pu8wp 136 27 biology biology NN cord-034672-qt1pu8wp 136 28 , , , cord-034672-qt1pu8wp 136 29 computer computer NN cord-034672-qt1pu8wp 136 30 science science NN cord-034672-qt1pu8wp 136 31 , , , cord-034672-qt1pu8wp 136 32 economics economic NNS cord-034672-qt1pu8wp 136 33 , , , cord-034672-qt1pu8wp 136 34 finance finance NN cord-034672-qt1pu8wp 136 35 , , , cord-034672-qt1pu8wp 136 36 law law NN cord-034672-qt1pu8wp 136 37 , , , cord-034672-qt1pu8wp 136 38 management management NN cord-034672-qt1pu8wp 136 39 , , , cord-034672-qt1pu8wp 136 40 management management NN cord-034672-qt1pu8wp 136 41 information information NN cord-034672-qt1pu8wp 136 42 systems system NNS cord-034672-qt1pu8wp 136 43 , , , cord-034672-qt1pu8wp 136 44 political political JJ cord-034672-qt1pu8wp 136 45 science science NN cord-034672-qt1pu8wp 136 46 , , , cord-034672-qt1pu8wp 136 47 psychology psychology NN cord-034672-qt1pu8wp 136 48 , , , cord-034672-qt1pu8wp 136 49 sociology sociology NN cord-034672-qt1pu8wp 136 50 , , , cord-034672-qt1pu8wp 136 51 statistics statistic NNS cord-034672-qt1pu8wp 136 52 , , , cord-034672-qt1pu8wp 136 53 etc etc FW cord-034672-qt1pu8wp 136 54 . . . cord-034672-qt1pu8wp 137 1 In in IN cord-034672-qt1pu8wp 137 2 fact fact NN cord-034672-qt1pu8wp 137 3 , , , cord-034672-qt1pu8wp 137 4 in in IN cord-034672-qt1pu8wp 137 5 marketing marketing NN cord-034672-qt1pu8wp 137 6 , , , cord-034672-qt1pu8wp 137 7 a a DT cord-034672-qt1pu8wp 137 8 doctoral doctoral JJ cord-034672-qt1pu8wp 137 9 dissertation dissertation NN cord-034672-qt1pu8wp 137 10 proposal proposal NN cord-034672-qt1pu8wp 137 11 ( ( -LRB- cord-034672-qt1pu8wp 137 12 manuscript manuscript NN cord-034672-qt1pu8wp 137 13 ) ) -RRB- cord-034672-qt1pu8wp 137 14 submitted submit VBN cord-034672-qt1pu8wp 137 15 for for IN cord-034672-qt1pu8wp 137 16 review review NN cord-034672-qt1pu8wp 137 17 to to IN cord-034672-qt1pu8wp 137 18 the the DT cord-034672-qt1pu8wp 137 19 dissertation dissertation NNP cord-034672-qt1pu8wp 137 20 committee committee NNP cord-034672-qt1pu8wp 137 21 ( ( -LRB- cord-034672-qt1pu8wp 137 22 journal journal NNP cord-034672-qt1pu8wp 137 23 ) ) -RRB- cord-034672-qt1pu8wp 137 24 that that WDT cord-034672-qt1pu8wp 137 25 is be VBZ cord-034672-qt1pu8wp 137 26 void void JJ cord-034672-qt1pu8wp 137 27 or or CC cord-034672-qt1pu8wp 137 28 weak weak JJ cord-034672-qt1pu8wp 137 29 in in IN cord-034672-qt1pu8wp 137 30 respect respect NN cord-034672-qt1pu8wp 137 31 of of IN cord-034672-qt1pu8wp 137 32 building building NN cord-034672-qt1pu8wp 137 33 on on IN cord-034672-qt1pu8wp 137 34 scholarly scholarly JJ cord-034672-qt1pu8wp 137 35 insights insight NNS cord-034672-qt1pu8wp 137 36 from from IN cord-034672-qt1pu8wp 137 37 other other JJ cord-034672-qt1pu8wp 137 38 disciplines discipline NNS cord-034672-qt1pu8wp 137 39 is be VBZ cord-034672-qt1pu8wp 137 40 likely likely JJ cord-034672-qt1pu8wp 137 41 to to TO cord-034672-qt1pu8wp 137 42 be be VB cord-034672-qt1pu8wp 137 43 viewed view VBN cord-034672-qt1pu8wp 137 44 as as IN cord-034672-qt1pu8wp 137 45 shallow shallow JJ cord-034672-qt1pu8wp 137 46 . . . cord-034672-qt1pu8wp 138 1 Marketing marketing NN cord-034672-qt1pu8wp 138 2 scholarship scholarship NN cord-034672-qt1pu8wp 138 3 benefits benefit NNS cord-034672-qt1pu8wp 138 4 from from IN cord-034672-qt1pu8wp 138 5 the the DT cord-034672-qt1pu8wp 138 6 receptivity receptivity NN cord-034672-qt1pu8wp 138 7 of of IN cord-034672-qt1pu8wp 138 8 its -PRON- PRP$ cord-034672-qt1pu8wp 138 9 research research NN cord-034672-qt1pu8wp 138 10 community community NN cord-034672-qt1pu8wp 138 11 to to TO cord-034672-qt1pu8wp 138 12 build build VB cord-034672-qt1pu8wp 138 13 on on IN cord-034672-qt1pu8wp 138 14 insights insight NNS cord-034672-qt1pu8wp 138 15 from from IN cord-034672-qt1pu8wp 138 16 other other JJ cord-034672-qt1pu8wp 138 17 disciplines discipline NNS cord-034672-qt1pu8wp 138 18 , , , cord-034672-qt1pu8wp 138 19 and and CC cord-034672-qt1pu8wp 138 20 relatedly relatedly RB cord-034672-qt1pu8wp 138 21 , , , cord-034672-qt1pu8wp 138 22 the the DT cord-034672-qt1pu8wp 138 23 research research NN cord-034672-qt1pu8wp 138 24 community community NN cord-034672-qt1pu8wp 138 25 being be VBG cord-034672-qt1pu8wp 138 26 not not RB cord-034672-qt1pu8wp 138 27 afflicted afflict VBN cord-034672-qt1pu8wp 138 28 by by IN cord-034672-qt1pu8wp 138 29 the the DT cord-034672-qt1pu8wp 138 30 " " `` cord-034672-qt1pu8wp 138 31 not not RB cord-034672-qt1pu8wp 138 32 invented invent VBN cord-034672-qt1pu8wp 138 33 here here RB cord-034672-qt1pu8wp 138 34 " " `` cord-034672-qt1pu8wp 138 35 syndrome syndrome NN cord-034672-qt1pu8wp 138 36 . . . cord-034672-qt1pu8wp 139 1 Influence influence NN cord-034672-qt1pu8wp 139 2 of of IN cord-034672-qt1pu8wp 139 3 the the DT cord-034672-qt1pu8wp 139 4 marketing marketing NN cord-034672-qt1pu8wp 139 5 function function NN cord-034672-qt1pu8wp 139 6 in in IN cord-034672-qt1pu8wp 139 7 organizations organization NNS cord-034672-qt1pu8wp 139 8 at at IN cord-034672-qt1pu8wp 139 9 the the DT cord-034672-qt1pu8wp 139 10 top top JJ cord-034672-qt1pu8wp 139 11 management management NN cord-034672-qt1pu8wp 139 12 level level NN cord-034672-qt1pu8wp 139 13 Key Key NNP cord-034672-qt1pu8wp 139 14 et et FW cord-034672-qt1pu8wp 139 15 al al NNP cord-034672-qt1pu8wp 139 16 . . . cord-034672-qt1pu8wp 140 1 ( ( -LRB- cord-034672-qt1pu8wp 140 2 2020 2020 CD cord-034672-qt1pu8wp 140 3 ) ) -RRB- cord-034672-qt1pu8wp 140 4 highlight highlight VBP cord-034672-qt1pu8wp 140 5 certain certain JJ cord-034672-qt1pu8wp 140 6 trends trend NNS cord-034672-qt1pu8wp 140 7 as as IN cord-034672-qt1pu8wp 140 8 cause cause NN cord-034672-qt1pu8wp 140 9 for for IN cord-034672-qt1pu8wp 140 10 concern concern NN cord-034672-qt1pu8wp 140 11 . . . cord-034672-qt1pu8wp 141 1 They -PRON- PRP cord-034672-qt1pu8wp 141 2 include include VBP cord-034672-qt1pu8wp 141 3 the the DT cord-034672-qt1pu8wp 141 4 ( ( -LRB- cord-034672-qt1pu8wp 141 5 1 1 CD cord-034672-qt1pu8wp 141 6 ) ) -RRB- cord-034672-qt1pu8wp 141 7 decline decline NN cord-034672-qt1pu8wp 141 8 in in IN cord-034672-qt1pu8wp 141 9 the the DT cord-034672-qt1pu8wp 141 10 influence influence NN cord-034672-qt1pu8wp 141 11 of of IN cord-034672-qt1pu8wp 141 12 the the DT cord-034672-qt1pu8wp 141 13 marketing marketing NN cord-034672-qt1pu8wp 141 14 function function NN cord-034672-qt1pu8wp 141 15 in in IN cord-034672-qt1pu8wp 141 16 organizations organization NNS cord-034672-qt1pu8wp 141 17 , , , cord-034672-qt1pu8wp 141 18 ( ( -LRB- cord-034672-qt1pu8wp 141 19 2 2 LS cord-034672-qt1pu8wp 141 20 ) ) -RRB- cord-034672-qt1pu8wp 141 21 elimination elimination NN cord-034672-qt1pu8wp 141 22 of of IN cord-034672-qt1pu8wp 141 23 the the DT cord-034672-qt1pu8wp 141 24 position position NN cord-034672-qt1pu8wp 141 25 of of IN cord-034672-qt1pu8wp 141 26 the the DT cord-034672-qt1pu8wp 141 27 Chief Chief NNP cord-034672-qt1pu8wp 141 28 Marketing Marketing NNP cord-034672-qt1pu8wp 141 29 Officer Officer NNP cord-034672-qt1pu8wp 141 30 ( ( -LRB- cord-034672-qt1pu8wp 141 31 CMO CMO NNP cord-034672-qt1pu8wp 141 32 ) ) -RRB- cord-034672-qt1pu8wp 141 33 in in IN cord-034672-qt1pu8wp 141 34 a a DT cord-034672-qt1pu8wp 141 35 number number NN cord-034672-qt1pu8wp 141 36 of of IN cord-034672-qt1pu8wp 141 37 organizations organization NNS cord-034672-qt1pu8wp 141 38 , , , cord-034672-qt1pu8wp 141 39 ( ( -LRB- cord-034672-qt1pu8wp 141 40 3 3 LS cord-034672-qt1pu8wp 141 41 ) ) -RRB- cord-034672-qt1pu8wp 141 42 acquisition acquisition NN cord-034672-qt1pu8wp 141 43 of of IN cord-034672-qt1pu8wp 141 44 advertising advertising NN cord-034672-qt1pu8wp 141 45 agencies agency NNS cord-034672-qt1pu8wp 141 46 by by IN cord-034672-qt1pu8wp 141 47 management management NN cord-034672-qt1pu8wp 141 48 consulting consulting NN cord-034672-qt1pu8wp 141 49 firms firm NNS cord-034672-qt1pu8wp 141 50 and and CC cord-034672-qt1pu8wp 141 51 information information NN cord-034672-qt1pu8wp 141 52 technology technology NN cord-034672-qt1pu8wp 141 53 firms firm NNS cord-034672-qt1pu8wp 141 54 , , , cord-034672-qt1pu8wp 141 55 and and CC cord-034672-qt1pu8wp 141 56 ( ( -LRB- cord-034672-qt1pu8wp 141 57 4 4 LS cord-034672-qt1pu8wp 141 58 ) ) -RRB- cord-034672-qt1pu8wp 141 59 decline decline VB cord-034672-qt1pu8wp 141 60 in in IN cord-034672-qt1pu8wp 141 61 the the DT cord-034672-qt1pu8wp 141 62 influence influence NN cord-034672-qt1pu8wp 141 63 of of IN cord-034672-qt1pu8wp 141 64 the the DT cord-034672-qt1pu8wp 141 65 academic academic JJ cord-034672-qt1pu8wp 141 66 discipline discipline NN cord-034672-qt1pu8wp 141 67 of of IN cord-034672-qt1pu8wp 141 68 marketing marketing NN cord-034672-qt1pu8wp 141 69 in in IN cord-034672-qt1pu8wp 141 70 universities university NNS cord-034672-qt1pu8wp 141 71 . . . cord-034672-qt1pu8wp 142 1 The the DT cord-034672-qt1pu8wp 142 2 first first JJ cord-034672-qt1pu8wp 142 3 three three CD cord-034672-qt1pu8wp 142 4 pertain pertain VB cord-034672-qt1pu8wp 142 5 to to IN cord-034672-qt1pu8wp 142 6 developments development NNS cord-034672-qt1pu8wp 142 7 in in IN cord-034672-qt1pu8wp 142 8 the the DT cord-034672-qt1pu8wp 142 9 world world NN cord-034672-qt1pu8wp 142 10 of of IN cord-034672-qt1pu8wp 142 11 business business NN cord-034672-qt1pu8wp 142 12 . . . cord-034672-qt1pu8wp 143 1 Even even RB cord-034672-qt1pu8wp 143 2 if if IN cord-034672-qt1pu8wp 143 3 the the DT cord-034672-qt1pu8wp 143 4 empirical empirical JJ cord-034672-qt1pu8wp 143 5 evidence evidence NN cord-034672-qt1pu8wp 143 6 in in IN cord-034672-qt1pu8wp 143 7 support support NN cord-034672-qt1pu8wp 143 8 of of IN cord-034672-qt1pu8wp 143 9 the the DT cord-034672-qt1pu8wp 143 10 above above JJ cord-034672-qt1pu8wp 143 11 were be VBD cord-034672-qt1pu8wp 143 12 to to TO cord-034672-qt1pu8wp 143 13 be be VB cord-034672-qt1pu8wp 143 14 overwhelming overwhelming JJ cord-034672-qt1pu8wp 143 15 , , , cord-034672-qt1pu8wp 143 16 marketing marketing NN cord-034672-qt1pu8wp 143 17 academics academic NNS cord-034672-qt1pu8wp 143 18 should should MD cord-034672-qt1pu8wp 143 19 view view VB cord-034672-qt1pu8wp 143 20 them -PRON- PRP cord-034672-qt1pu8wp 143 21 only only RB cord-034672-qt1pu8wp 143 22 as as IN cord-034672-qt1pu8wp 143 23 interesting interesting JJ cord-034672-qt1pu8wp 143 24 research research NN cord-034672-qt1pu8wp 143 25 questions question NNS cord-034672-qt1pu8wp 143 26 worthy worthy JJ cord-034672-qt1pu8wp 143 27 of of IN cord-034672-qt1pu8wp 143 28 scholarly scholarly JJ cord-034672-qt1pu8wp 143 29 research research NN cord-034672-qt1pu8wp 143 30 , , , cord-034672-qt1pu8wp 143 31 and and CC cord-034672-qt1pu8wp 143 32 not not RB cord-034672-qt1pu8wp 143 33 as as IN cord-034672-qt1pu8wp 143 34 developments development NNS cord-034672-qt1pu8wp 143 35 to to TO cord-034672-qt1pu8wp 143 36 be be VB cord-034672-qt1pu8wp 143 37 alarmed alarm VBN cord-034672-qt1pu8wp 143 38 about about IN cord-034672-qt1pu8wp 143 39 . . . cord-034672-qt1pu8wp 144 1 Our -PRON- PRP$ cord-034672-qt1pu8wp 144 2 focus focus NN cord-034672-qt1pu8wp 144 3 as as IN cord-034672-qt1pu8wp 144 4 marketing marketing NN cord-034672-qt1pu8wp 144 5 academics academic NNS cord-034672-qt1pu8wp 144 6 should should MD cord-034672-qt1pu8wp 144 7 be be VB cord-034672-qt1pu8wp 144 8 disinterested disinterested JJ cord-034672-qt1pu8wp 144 9 pursuit pursuit NN cord-034672-qt1pu8wp 144 10 of of IN cord-034672-qt1pu8wp 144 11 truthdescribing truthdescribing NN cord-034672-qt1pu8wp 144 12 , , , cord-034672-qt1pu8wp 144 13 understanding understanding NN cord-034672-qt1pu8wp 144 14 , , , cord-034672-qt1pu8wp 144 15 explaining explain VBG cord-034672-qt1pu8wp 144 16 and and CC cord-034672-qt1pu8wp 144 17 predicting predict VBG cord-034672-qt1pu8wp 144 18 marketing marketing NN cord-034672-qt1pu8wp 144 19 phenomena phenomenon NNS cord-034672-qt1pu8wp 144 20 of of IN cord-034672-qt1pu8wp 144 21 interest interest NN cord-034672-qt1pu8wp 144 22 . . . cord-034672-qt1pu8wp 145 1 The the DT cord-034672-qt1pu8wp 145 2 following follow VBG cord-034672-qt1pu8wp 145 3 are be VBP cord-034672-qt1pu8wp 145 4 some some DT cord-034672-qt1pu8wp 145 5 research research NN cord-034672-qt1pu8wp 145 6 questions question NNS cord-034672-qt1pu8wp 145 7 that that WDT cord-034672-qt1pu8wp 145 8 may may MD cord-034672-qt1pu8wp 145 9 be be VB cord-034672-qt1pu8wp 145 10 worthy worthy JJ cord-034672-qt1pu8wp 145 11 of of IN cord-034672-qt1pu8wp 145 12 investigation investigation NN cord-034672-qt1pu8wp 145 13 in in IN cord-034672-qt1pu8wp 145 14 our -PRON- PRP$ cord-034672-qt1pu8wp 145 15 quest quest NN cord-034672-qt1pu8wp 145 16 for for IN cord-034672-qt1pu8wp 145 17 disinterested disinterested JJ cord-034672-qt1pu8wp 145 18 pursuit pursuit NN cord-034672-qt1pu8wp 145 19 of of IN cord-034672-qt1pu8wp 145 20 truth truth NN cord-034672-qt1pu8wp 145 21 : : : cord-034672-qt1pu8wp 145 22 ( ( -LRB- cord-034672-qt1pu8wp 145 23 1 1 LS cord-034672-qt1pu8wp 145 24 ) ) -RRB- cord-034672-qt1pu8wp 146 1 What what WP cord-034672-qt1pu8wp 146 2 explains explain VBZ cord-034672-qt1pu8wp 146 3 the the DT cord-034672-qt1pu8wp 146 4 relative relative JJ cord-034672-qt1pu8wp 146 5 influence influence NN cord-034672-qt1pu8wp 146 6 of of IN cord-034672-qt1pu8wp 146 7 different different JJ cord-034672-qt1pu8wp 146 8 organizational organizational JJ cord-034672-qt1pu8wp 146 9 functions function NNS cord-034672-qt1pu8wp 146 10 in in IN cord-034672-qt1pu8wp 146 11 firms firm NNS cord-034672-qt1pu8wp 146 12 ? ? . cord-034672-qt1pu8wp 147 1 ( ( -LRB- cord-034672-qt1pu8wp 147 2 2 2 LS cord-034672-qt1pu8wp 147 3 ) ) -RRB- cord-034672-qt1pu8wp 148 1 What what WP cord-034672-qt1pu8wp 148 2 explains explain VBZ cord-034672-qt1pu8wp 148 3 changes change NNS cord-034672-qt1pu8wp 148 4 in in IN cord-034672-qt1pu8wp 148 5 the the DT cord-034672-qt1pu8wp 148 6 relative relative JJ cord-034672-qt1pu8wp 148 7 influence influence NN cord-034672-qt1pu8wp 148 8 of of IN cord-034672-qt1pu8wp 148 9 organizational organizational JJ cord-034672-qt1pu8wp 148 10 functions function NNS cord-034672-qt1pu8wp 148 11 in in IN cord-034672-qt1pu8wp 148 12 firms firm NNS cord-034672-qt1pu8wp 148 13 ? ? . cord-034672-qt1pu8wp 149 1 ( ( -LRB- cord-034672-qt1pu8wp 149 2 3 3 LS cord-034672-qt1pu8wp 149 3 ) ) -RRB- cord-034672-qt1pu8wp 150 1 What what WP cord-034672-qt1pu8wp 150 2 explains explain VBZ cord-034672-qt1pu8wp 150 3 the the DT cord-034672-qt1pu8wp 150 4 emergence emergence NN cord-034672-qt1pu8wp 150 5 of of IN cord-034672-qt1pu8wp 150 6 dominant dominant JJ cord-034672-qt1pu8wp 150 7 coalitions coalition NNS cord-034672-qt1pu8wp 150 8 in in IN cord-034672-qt1pu8wp 150 9 firms firm NNS cord-034672-qt1pu8wp 150 10 ( ( -LRB- cord-034672-qt1pu8wp 150 11 certain certain JJ cord-034672-qt1pu8wp 150 12 organizational organizational JJ cord-034672-qt1pu8wp 150 13 functions function NNS cord-034672-qt1pu8wp 150 14 emerging emerge VBG cord-034672-qt1pu8wp 150 15 as as IN cord-034672-qt1pu8wp 150 16 more more RBR cord-034672-qt1pu8wp 150 17 dominant dominant JJ cord-034672-qt1pu8wp 150 18 and and CC cord-034672-qt1pu8wp 150 19 wielding wield VBG cord-034672-qt1pu8wp 150 20 greater great JJR cord-034672-qt1pu8wp 150 21 power power NN cord-034672-qt1pu8wp 150 22 than than IN cord-034672-qt1pu8wp 150 23 other other JJ cord-034672-qt1pu8wp 150 24 functions function NNS cord-034672-qt1pu8wp 150 25 ) ) -RRB- cord-034672-qt1pu8wp 150 26 ? ? . cord-034672-qt1pu8wp 151 1 ( ( -LRB- cord-034672-qt1pu8wp 151 2 4 4 LS cord-034672-qt1pu8wp 151 3 ) ) -RRB- cord-034672-qt1pu8wp 152 1 What what WP cord-034672-qt1pu8wp 152 2 explains explain VBZ cord-034672-qt1pu8wp 152 3 the the DT cord-034672-qt1pu8wp 152 4 marketing marketing NN cord-034672-qt1pu8wp 152 5 function function NN cord-034672-qt1pu8wp 152 6 wielding wield VBG cord-034672-qt1pu8wp 152 7 more more JJR cord-034672-qt1pu8wp 152 8 versus versus IN cord-034672-qt1pu8wp 152 9 less less JJR cord-034672-qt1pu8wp 152 10 influence influence NN cord-034672-qt1pu8wp 152 11 in in IN cord-034672-qt1pu8wp 152 12 certain certain JJ cord-034672-qt1pu8wp 152 13 types type NNS cord-034672-qt1pu8wp 152 14 of of IN cord-034672-qt1pu8wp 152 15 firms firm NNS cord-034672-qt1pu8wp 152 16 , , , cord-034672-qt1pu8wp 152 17 industries industry NNS cord-034672-qt1pu8wp 152 18 , , , cord-034672-qt1pu8wp 152 19 and and CC cord-034672-qt1pu8wp 152 20 country country NN cord-034672-qt1pu8wp 152 21 markets market NNS cord-034672-qt1pu8wp 152 22 , , , cord-034672-qt1pu8wp 152 23 than than IN cord-034672-qt1pu8wp 152 24 in in IN cord-034672-qt1pu8wp 152 25 others other NNS cord-034672-qt1pu8wp 152 26 ? ? . cord-034672-qt1pu8wp 153 1 ( ( -LRB- cord-034672-qt1pu8wp 153 2 5 5 LS cord-034672-qt1pu8wp 153 3 ) ) -RRB- cord-034672-qt1pu8wp 154 1 What what WP cord-034672-qt1pu8wp 154 2 do do VBP cord-034672-qt1pu8wp 154 3 various various JJ cord-034672-qt1pu8wp 154 4 macro macro JJ cord-034672-qt1pu8wp 154 5 environmental environmental JJ cord-034672-qt1pu8wp 154 6 trends trend NNS cord-034672-qt1pu8wp 154 7 portend portend VBP cord-034672-qt1pu8wp 154 8 for for IN cord-034672-qt1pu8wp 154 9 the the DT cord-034672-qt1pu8wp 154 10 relative relative JJ cord-034672-qt1pu8wp 154 11 influence influence NN cord-034672-qt1pu8wp 154 12 of of IN cord-034672-qt1pu8wp 154 13 the the DT cord-034672-qt1pu8wp 154 14 marketing marketing NN cord-034672-qt1pu8wp 154 15 function function NN cord-034672-qt1pu8wp 154 16 in in IN cord-034672-qt1pu8wp 154 17 organizations organization NNS cord-034672-qt1pu8wp 154 18 in in IN cord-034672-qt1pu8wp 154 19 the the DT cord-034672-qt1pu8wp 154 20 future future NN cord-034672-qt1pu8wp 154 21 ? ? . cord-034672-qt1pu8wp 155 1 ( ( -LRB- cord-034672-qt1pu8wp 155 2 Varadarajan Varadarajan NNP cord-034672-qt1pu8wp 155 3 2004 2004 CD cord-034672-qt1pu8wp 155 4 ) ) -RRB- cord-034672-qt1pu8wp 155 5 . . . cord-034672-qt1pu8wp 156 1 The the DT cord-034672-qt1pu8wp 156 2 findings finding NNS cord-034672-qt1pu8wp 156 3 of of IN cord-034672-qt1pu8wp 156 4 the the DT cord-034672-qt1pu8wp 156 5 following follow VBG cord-034672-qt1pu8wp 156 6 studies study NNS cord-034672-qt1pu8wp 156 7 serve serve VBP cord-034672-qt1pu8wp 156 8 to to TO cord-034672-qt1pu8wp 156 9 illustrate illustrate VB cord-034672-qt1pu8wp 156 10 the the DT cord-034672-qt1pu8wp 156 11 essence essence NN cord-034672-qt1pu8wp 156 12 of of IN cord-034672-qt1pu8wp 156 13 disinterested disinterested JJ cord-034672-qt1pu8wp 156 14 pursuit pursuit NN cord-034672-qt1pu8wp 156 15 of of IN cord-034672-qt1pu8wp 156 16 truth truth NN cord-034672-qt1pu8wp 156 17 in in IN cord-034672-qt1pu8wp 156 18 scholarly scholarly JJ cord-034672-qt1pu8wp 156 19 research research NN cord-034672-qt1pu8wp 156 20 . . . cord-034672-qt1pu8wp 157 1 In in IN cord-034672-qt1pu8wp 157 2 their -PRON- PRP$ cord-034672-qt1pu8wp 157 3 study study NN cord-034672-qt1pu8wp 157 4 , , , cord-034672-qt1pu8wp 157 5 Homburg Homburg NNP cord-034672-qt1pu8wp 157 6 et et FW cord-034672-qt1pu8wp 157 7 al al NNP cord-034672-qt1pu8wp 157 8 . . . cord-034672-qt1pu8wp 158 1 ( ( -LRB- cord-034672-qt1pu8wp 158 2 2015 2015 CD cord-034672-qt1pu8wp 158 3 ) ) -RRB- cord-034672-qt1pu8wp 158 4 report report VB cord-034672-qt1pu8wp 158 5 a a DT cord-034672-qt1pu8wp 158 6 decline decline NN cord-034672-qt1pu8wp 158 7 in in IN cord-034672-qt1pu8wp 158 8 the the DT cord-034672-qt1pu8wp 158 9 influence influence NN cord-034672-qt1pu8wp 158 10 of of IN cord-034672-qt1pu8wp 158 11 marketing market VBG cord-034672-qt1pu8wp 158 12 department department NN cord-034672-qt1pu8wp 158 13 in in IN cord-034672-qt1pu8wp 158 14 organizations organization NNS cord-034672-qt1pu8wp 158 15 . . . cord-034672-qt1pu8wp 159 1 They -PRON- PRP cord-034672-qt1pu8wp 159 2 further further RB cord-034672-qt1pu8wp 159 3 caution caution VBP cord-034672-qt1pu8wp 159 4 that that IN cord-034672-qt1pu8wp 159 5 this this DT cord-034672-qt1pu8wp 159 6 trend trend NN cord-034672-qt1pu8wp 159 7 could could MD cord-034672-qt1pu8wp 159 8 have have VB cord-034672-qt1pu8wp 159 9 an an DT cord-034672-qt1pu8wp 159 10 adverse adverse JJ cord-034672-qt1pu8wp 159 11 effect effect NN cord-034672-qt1pu8wp 159 12 on on IN cord-034672-qt1pu8wp 159 13 firm firm JJ cord-034672-qt1pu8wp 159 14 performance performance NN cord-034672-qt1pu8wp 159 15 , , , cord-034672-qt1pu8wp 159 16 in in IN cord-034672-qt1pu8wp 159 17 light light NN cord-034672-qt1pu8wp 159 18 of of IN cord-034672-qt1pu8wp 159 19 their -PRON- PRP$ cord-034672-qt1pu8wp 159 20 finding finding NN cord-034672-qt1pu8wp 159 21 that that IN cord-034672-qt1pu8wp 159 22 an an DT cord-034672-qt1pu8wp 159 23 influential influential JJ cord-034672-qt1pu8wp 159 24 marketing marketing NN cord-034672-qt1pu8wp 159 25 department department NN cord-034672-qt1pu8wp 159 26 makes make VBZ cord-034672-qt1pu8wp 159 27 the the DT cord-034672-qt1pu8wp 159 28 greatest great JJS cord-034672-qt1pu8wp 159 29 contribution contribution NN cord-034672-qt1pu8wp 159 30 to to IN cord-034672-qt1pu8wp 159 31 firm firm JJ cord-034672-qt1pu8wp 159 32 performance performance NN cord-034672-qt1pu8wp 159 33 . . . cord-034672-qt1pu8wp 160 1 Based base VBN cord-034672-qt1pu8wp 160 2 on on IN cord-034672-qt1pu8wp 160 3 analysis analysis NN cord-034672-qt1pu8wp 160 4 of of IN cord-034672-qt1pu8wp 160 5 data datum NNS cord-034672-qt1pu8wp 160 6 from from IN cord-034672-qt1pu8wp 160 7 up up IN cord-034672-qt1pu8wp 160 8 to to TO cord-034672-qt1pu8wp 160 9 155 155 CD cord-034672-qt1pu8wp 160 10 publicly publicly RB cord-034672-qt1pu8wp 160 11 traded trade VBN cord-034672-qt1pu8wp 160 12 firms firm NNS cord-034672-qt1pu8wp 160 13 over over IN cord-034672-qt1pu8wp 160 14 a a DT cord-034672-qt1pu8wp 160 15 12-year 12-year JJ cord-034672-qt1pu8wp 160 16 period period NN cord-034672-qt1pu8wp 160 17 ( ( -LRB- cord-034672-qt1pu8wp 160 18 2000 2000 CD cord-034672-qt1pu8wp 160 19 - - SYM cord-034672-qt1pu8wp 160 20 2011 2011 CD cord-034672-qt1pu8wp 160 21 ) ) -RRB- cord-034672-qt1pu8wp 160 22 , , , cord-034672-qt1pu8wp 160 23 Germann Germann NNP cord-034672-qt1pu8wp 160 24 et et FW cord-034672-qt1pu8wp 160 25 al al NNP cord-034672-qt1pu8wp 160 26 . . . cord-034672-qt1pu8wp 161 1 ( ( -LRB- cord-034672-qt1pu8wp 161 2 2015 2015 CD cord-034672-qt1pu8wp 161 3 ) ) -RRB- cord-034672-qt1pu8wp 161 4 report report NN cord-034672-qt1pu8wp 161 5 that that IN cord-034672-qt1pu8wp 161 6 firms firm NNS cord-034672-qt1pu8wp 161 7 benefit benefit VBP cord-034672-qt1pu8wp 161 8 financially financially RB cord-034672-qt1pu8wp 161 9 from from IN cord-034672-qt1pu8wp 161 10 the the DT cord-034672-qt1pu8wp 161 11 Chief Chief NNP cord-034672-qt1pu8wp 161 12 Marketing Marketing NNP cord-034672-qt1pu8wp 161 13 Officer Officer NNP cord-034672-qt1pu8wp 161 14 ( ( -LRB- cord-034672-qt1pu8wp 161 15 CMO CMO NNP cord-034672-qt1pu8wp 161 16 ) ) -RRB- cord-034672-qt1pu8wp 161 17 being be VBG cord-034672-qt1pu8wp 161 18 a a DT cord-034672-qt1pu8wp 161 19 member member NN cord-034672-qt1pu8wp 161 20 of of IN cord-034672-qt1pu8wp 161 21 the the DT cord-034672-qt1pu8wp 161 22 top top JJ cord-034672-qt1pu8wp 161 23 management management NN cord-034672-qt1pu8wp 161 24 team team NN cord-034672-qt1pu8wp 161 25 [ [ -LRB- cord-034672-qt1pu8wp 161 26 the the DT cord-034672-qt1pu8wp 161 27 Chief Chief NNP cord-034672-qt1pu8wp 161 28 Executive Executive NNP cord-034672-qt1pu8wp 161 29 Officer Officer NNP cord-034672-qt1pu8wp 161 30 ( ( -LRB- cord-034672-qt1pu8wp 161 31 CEO CEO NNP cord-034672-qt1pu8wp 161 32 ) ) -RRB- cord-034672-qt1pu8wp 161 33 , , , cord-034672-qt1pu8wp 161 34 and and CC cord-034672-qt1pu8wp 161 35 executives executive NNS cord-034672-qt1pu8wp 161 36 directly directly RB cord-034672-qt1pu8wp 161 37 reporting report VBG cord-034672-qt1pu8wp 161 38 to to IN cord-034672-qt1pu8wp 161 39 the the DT cord-034672-qt1pu8wp 161 40 CEO ceo NN cord-034672-qt1pu8wp 161 41 ] ] -RRB- cord-034672-qt1pu8wp 161 42 . . . cord-034672-qt1pu8wp 162 1 Specifically specifically RB cord-034672-qt1pu8wp 162 2 , , , cord-034672-qt1pu8wp 162 3 they -PRON- PRP cord-034672-qt1pu8wp 162 4 report report VBP cord-034672-qt1pu8wp 162 5 that that IN cord-034672-qt1pu8wp 162 6 the the DT cord-034672-qt1pu8wp 162 7 performance performance NN cord-034672-qt1pu8wp 162 8 of of IN cord-034672-qt1pu8wp 162 9 firms firm NNS cord-034672-qt1pu8wp 162 10 with with IN cord-034672-qt1pu8wp 162 11 a a DT cord-034672-qt1pu8wp 162 12 CMO CMO NNP cord-034672-qt1pu8wp 162 13 was be VBD cord-034672-qt1pu8wp 162 14 about about RB cord-034672-qt1pu8wp 162 15 15 15 CD cord-034672-qt1pu8wp 162 16 % % NN cord-034672-qt1pu8wp 162 17 higher high JJR cord-034672-qt1pu8wp 162 18 than than IN cord-034672-qt1pu8wp 162 19 that that DT cord-034672-qt1pu8wp 162 20 of of IN cord-034672-qt1pu8wp 162 21 firms firm NNS cord-034672-qt1pu8wp 162 22 without without IN cord-034672-qt1pu8wp 162 23 one one CD cord-034672-qt1pu8wp 162 24 . . . cord-034672-qt1pu8wp 163 1 Instead instead RB cord-034672-qt1pu8wp 163 2 , , , cord-034672-qt1pu8wp 163 3 let let VB cord-034672-qt1pu8wp 163 4 us -PRON- PRP cord-034672-qt1pu8wp 163 5 suppose suppose VB cord-034672-qt1pu8wp 163 6 that that IN cord-034672-qt1pu8wp 163 7 the the DT cord-034672-qt1pu8wp 163 8 findings finding NNS cord-034672-qt1pu8wp 163 9 of of IN cord-034672-qt1pu8wp 163 10 the the DT cord-034672-qt1pu8wp 163 11 above above JJ cord-034672-qt1pu8wp 163 12 research research NN cord-034672-qt1pu8wp 163 13 studies study NNS cord-034672-qt1pu8wp 163 14 were be VBD cord-034672-qt1pu8wp 163 15 as as IN cord-034672-qt1pu8wp 163 16 follows follow VBZ cord-034672-qt1pu8wp 163 17 : : : cord-034672-qt1pu8wp 163 18 ( ( -LRB- cord-034672-qt1pu8wp 163 19 1 1 LS cord-034672-qt1pu8wp 163 20 ) ) -RRB- cord-034672-qt1pu8wp 164 1 Homburg Homburg NNP cord-034672-qt1pu8wp 164 2 et et FW cord-034672-qt1pu8wp 164 3 al al NNP cord-034672-qt1pu8wp 164 4 . . . cord-034672-qt1pu8wp 165 1 finding find VBG cord-034672-qt1pu8wp 165 2 the the DT cord-034672-qt1pu8wp 165 3 degree degree NN cord-034672-qt1pu8wp 165 4 of of IN cord-034672-qt1pu8wp 165 5 influence influence NN cord-034672-qt1pu8wp 165 6 wielded wield VBN cord-034672-qt1pu8wp 165 7 by by IN cord-034672-qt1pu8wp 165 8 the the DT cord-034672-qt1pu8wp 165 9 marketing marketing NN cord-034672-qt1pu8wp 165 10 department department NN cord-034672-qt1pu8wp 165 11 to to TO cord-034672-qt1pu8wp 165 12 have have VB cord-034672-qt1pu8wp 165 13 a a DT cord-034672-qt1pu8wp 165 14 negative negative JJ cord-034672-qt1pu8wp 165 15 effect effect NN cord-034672-qt1pu8wp 165 16 or or CC cord-034672-qt1pu8wp 165 17 no no DT cord-034672-qt1pu8wp 165 18 significant significant JJ cord-034672-qt1pu8wp 165 19 effect effect NN cord-034672-qt1pu8wp 165 20 on on IN cord-034672-qt1pu8wp 165 21 firm firm JJ cord-034672-qt1pu8wp 165 22 performance performance NN cord-034672-qt1pu8wp 165 23 , , , cord-034672-qt1pu8wp 165 24 ( ( -LRB- cord-034672-qt1pu8wp 165 25 2 2 LS cord-034672-qt1pu8wp 165 26 ) ) -RRB- cord-034672-qt1pu8wp 166 1 Germann Germann NNP cord-034672-qt1pu8wp 166 2 et et IN cord-034672-qt1pu8wp 166 3 al al NNP cord-034672-qt1pu8wp 166 4 . . . cord-034672-qt1pu8wp 167 1 finding find VBG cord-034672-qt1pu8wp 167 2 no no DT cord-034672-qt1pu8wp 167 3 significant significant JJ cord-034672-qt1pu8wp 167 4 difference difference NN cord-034672-qt1pu8wp 167 5 between between IN cord-034672-qt1pu8wp 167 6 the the DT cord-034672-qt1pu8wp 167 7 performance performance NN cord-034672-qt1pu8wp 167 8 of of IN cord-034672-qt1pu8wp 167 9 firms firm NNS cord-034672-qt1pu8wp 167 10 with with IN cord-034672-qt1pu8wp 167 11 a a DT cord-034672-qt1pu8wp 167 12 CMO CMO NNP cord-034672-qt1pu8wp 167 13 versus versus IN cord-034672-qt1pu8wp 167 14 without without IN cord-034672-qt1pu8wp 167 15 a a DT cord-034672-qt1pu8wp 167 16 CMO CMO NNP cord-034672-qt1pu8wp 167 17 , , , cord-034672-qt1pu8wp 167 18 or or CC cord-034672-qt1pu8wp 167 19 firms firm NNS cord-034672-qt1pu8wp 167 20 in in IN cord-034672-qt1pu8wp 167 21 which which WDT cord-034672-qt1pu8wp 167 22 the the DT cord-034672-qt1pu8wp 167 23 CMO CMO NNP cord-034672-qt1pu8wp 167 24 is be VBZ cord-034672-qt1pu8wp 167 25 a a DT cord-034672-qt1pu8wp 167 26 member member NN cord-034672-qt1pu8wp 167 27 versus versus IN cord-034672-qt1pu8wp 167 28 not not RB cord-034672-qt1pu8wp 167 29 a a DT cord-034672-qt1pu8wp 167 30 member member NN cord-034672-qt1pu8wp 167 31 of of IN cord-034672-qt1pu8wp 167 32 the the DT cord-034672-qt1pu8wp 167 33 top top JJ cord-034672-qt1pu8wp 167 34 management management NN cord-034672-qt1pu8wp 167 35 team team NN cord-034672-qt1pu8wp 167 36 . . . cord-034672-qt1pu8wp 168 1 In in IN cord-034672-qt1pu8wp 168 2 the the DT cord-034672-qt1pu8wp 168 3 spirit spirit NN cord-034672-qt1pu8wp 168 4 of of IN cord-034672-qt1pu8wp 168 5 disinterested disinterested JJ cord-034672-qt1pu8wp 168 6 pursuit pursuit NN cord-034672-qt1pu8wp 168 7 of of IN cord-034672-qt1pu8wp 168 8 truth truth NN cord-034672-qt1pu8wp 168 9 , , , cord-034672-qt1pu8wp 168 10 they -PRON- PRP cord-034672-qt1pu8wp 168 11 would would MD cord-034672-qt1pu8wp 168 12 still still RB cord-034672-qt1pu8wp 168 13 constitute constitute VB cord-034672-qt1pu8wp 168 14 important important JJ cord-034672-qt1pu8wp 168 15 research research NN cord-034672-qt1pu8wp 168 16 findings finding NNS cord-034672-qt1pu8wp 168 17 worthy worthy JJ cord-034672-qt1pu8wp 168 18 of of IN cord-034672-qt1pu8wp 168 19 dissemination dissemination NN cord-034672-qt1pu8wp 168 20 through through IN cord-034672-qt1pu8wp 168 21 scholarly scholarly JJ cord-034672-qt1pu8wp 168 22 journals journal NNS cord-034672-qt1pu8wp 168 23 . . . cord-034672-qt1pu8wp 169 1 In in IN cord-034672-qt1pu8wp 169 2 closing close VBG cord-034672-qt1pu8wp 169 3 Key Key NNP cord-034672-qt1pu8wp 169 4 et et NNP cord-034672-qt1pu8wp 169 5 al al NNP cord-034672-qt1pu8wp 169 6 . . . cord-034672-qt1pu8wp 170 1 ( ( -LRB- cord-034672-qt1pu8wp 170 2 2020 2020 CD cord-034672-qt1pu8wp 170 3 , , , cord-034672-qt1pu8wp 170 4 Conclusion conclusion NN cord-034672-qt1pu8wp 170 5 section section NN cord-034672-qt1pu8wp 170 6 ) ) -RRB- cord-034672-qt1pu8wp 170 7 conclude conclude VBP cord-034672-qt1pu8wp 170 8 their -PRON- PRP$ cord-034672-qt1pu8wp 170 9 article article NN cord-034672-qt1pu8wp 170 10 by by IN cord-034672-qt1pu8wp 170 11 noting note VBG cord-034672-qt1pu8wp 170 12 : : : cord-034672-qt1pu8wp 170 13 " " `` cord-034672-qt1pu8wp 170 14 All all DT cord-034672-qt1pu8wp 170 15 disciplines discipline NNS cord-034672-qt1pu8wp 170 16 need need VBP cord-034672-qt1pu8wp 170 17 periodic periodic JJ cord-034672-qt1pu8wp 170 18 reflection reflection NN cord-034672-qt1pu8wp 170 19 and and CC cord-034672-qt1pu8wp 170 20 self self NN cord-034672-qt1pu8wp 170 21 - - HYPH cord-034672-qt1pu8wp 170 22 assessment assessment NN cord-034672-qt1pu8wp 170 23 . . . cord-034672-qt1pu8wp 171 1 The the DT cord-034672-qt1pu8wp 171 2 ultimate ultimate JJ cord-034672-qt1pu8wp 171 3 goal goal NN cord-034672-qt1pu8wp 171 4 is be VBZ cord-034672-qt1pu8wp 171 5 to to TO cord-034672-qt1pu8wp 171 6 have have VB cord-034672-qt1pu8wp 171 7 other other JJ cord-034672-qt1pu8wp 171 8 scholars scholar NNS cord-034672-qt1pu8wp 171 9 ' ' POS cord-034672-qt1pu8wp 171 10 critique critique NN cord-034672-qt1pu8wp 171 11 , , , cord-034672-qt1pu8wp 171 12 challenge challenge NN cord-034672-qt1pu8wp 171 13 , , , cord-034672-qt1pu8wp 171 14 or or CC cord-034672-qt1pu8wp 171 15 add add VB cord-034672-qt1pu8wp 171 16 more more JJR cord-034672-qt1pu8wp 171 17 support support NN cord-034672-qt1pu8wp 171 18 for for IN cord-034672-qt1pu8wp 171 19 our -PRON- PRP$ cord-034672-qt1pu8wp 171 20 positions position NNS cord-034672-qt1pu8wp 171 21 . . . cord-034672-qt1pu8wp 172 1 In in IN cord-034672-qt1pu8wp 172 2 this this DT cord-034672-qt1pu8wp 172 3 way way NN cord-034672-qt1pu8wp 172 4 we -PRON- PRP cord-034672-qt1pu8wp 172 5 can can MD cord-034672-qt1pu8wp 172 6 advance advance VB cord-034672-qt1pu8wp 172 7 and and CC cord-034672-qt1pu8wp 172 8 have have VB cord-034672-qt1pu8wp 172 9 a a DT cord-034672-qt1pu8wp 172 10 positive positive JJ cord-034672-qt1pu8wp 172 11 impact impact NN cord-034672-qt1pu8wp 172 12 on on IN cord-034672-qt1pu8wp 172 13 the the DT cord-034672-qt1pu8wp 172 14 field field NN cord-034672-qt1pu8wp 172 15 of of IN cord-034672-qt1pu8wp 172 16 marketing marketing NN cord-034672-qt1pu8wp 172 17 . . . cord-034672-qt1pu8wp 173 1 " " '' cord-034672-qt1pu8wp 174 1 This this DT cord-034672-qt1pu8wp 174 2 commentary commentary NN cord-034672-qt1pu8wp 174 3 presents present VBZ cord-034672-qt1pu8wp 174 4 a a DT cord-034672-qt1pu8wp 174 5 perspective perspective NN cord-034672-qt1pu8wp 174 6 on on IN cord-034672-qt1pu8wp 174 7 the the DT cord-034672-qt1pu8wp 174 8 relevance relevance NN cord-034672-qt1pu8wp 174 9 , , , cord-034672-qt1pu8wp 174 10 rigor rigor NN cord-034672-qt1pu8wp 174 11 and and CC cord-034672-qt1pu8wp 174 12 impact impact NN cord-034672-qt1pu8wp 174 13 of of IN cord-034672-qt1pu8wp 174 14 scholarly scholarly JJ cord-034672-qt1pu8wp 174 15 research research NN cord-034672-qt1pu8wp 174 16 in in IN cord-034672-qt1pu8wp 174 17 marketing marketing NN cord-034672-qt1pu8wp 174 18 , , , cord-034672-qt1pu8wp 174 19 the the DT cord-034672-qt1pu8wp 174 20 current current JJ cord-034672-qt1pu8wp 174 21 state state NN cord-034672-qt1pu8wp 174 22 of of IN cord-034672-qt1pu8wp 174 23 the the DT cord-034672-qt1pu8wp 174 24 field field NN cord-034672-qt1pu8wp 174 25 and and CC cord-034672-qt1pu8wp 174 26 outlook outlook NN cord-034672-qt1pu8wp 174 27 . . . cord-034672-qt1pu8wp 175 1 It -PRON- PRP cord-034672-qt1pu8wp 175 2 also also RB cord-034672-qt1pu8wp 175 3 complements complement VBZ cord-034672-qt1pu8wp 175 4 Key Key NNP cord-034672-qt1pu8wp 175 5 et et NNP cord-034672-qt1pu8wp 175 6 al al NNP cord-034672-qt1pu8wp 175 7 . . NNP cord-034672-qt1pu8wp 175 8 's 's POS cord-034672-qt1pu8wp 175 9 article article NN cord-034672-qt1pu8wp 175 10 by by IN cord-034672-qt1pu8wp 175 11 drawing draw VBG cord-034672-qt1pu8wp 175 12 attention attention NN cord-034672-qt1pu8wp 175 13 to to IN cord-034672-qt1pu8wp 175 14 certain certain JJ cord-034672-qt1pu8wp 175 15 other other JJ cord-034672-qt1pu8wp 175 16 considerations consideration NNS cord-034672-qt1pu8wp 175 17 that that WDT cord-034672-qt1pu8wp 175 18 are be VBP cord-034672-qt1pu8wp 175 19 pertinent pertinent JJ cord-034672-qt1pu8wp 175 20 in in IN cord-034672-qt1pu8wp 175 21 the the DT cord-034672-qt1pu8wp 175 22 context context NN cord-034672-qt1pu8wp 175 23 of of IN cord-034672-qt1pu8wp 175 24 some some DT cord-034672-qt1pu8wp 175 25 of of IN cord-034672-qt1pu8wp 175 26 the the DT cord-034672-qt1pu8wp 175 27 issues issue NNS cord-034672-qt1pu8wp 175 28 they -PRON- PRP cord-034672-qt1pu8wp 175 29 focus focus VBP cord-034672-qt1pu8wp 175 30 on on IN cord-034672-qt1pu8wp 175 31 . . . cord-034672-qt1pu8wp 176 1 At at IN cord-034672-qt1pu8wp 176 2 the the DT cord-034672-qt1pu8wp 176 3 same same JJ cord-034672-qt1pu8wp 176 4 time time NN cord-034672-qt1pu8wp 176 5 , , , cord-034672-qt1pu8wp 176 6 the the DT cord-034672-qt1pu8wp 176 7 commentary commentary NN cord-034672-qt1pu8wp 176 8 voices voice VBZ cord-034672-qt1pu8wp 176 9 disagreement disagreement NN cord-034672-qt1pu8wp 176 10 with with IN cord-034672-qt1pu8wp 176 11 their -PRON- PRP$ cord-034672-qt1pu8wp 176 12 positions position NNS cord-034672-qt1pu8wp 176 13 on on IN cord-034672-qt1pu8wp 176 14 some some DT cord-034672-qt1pu8wp 176 15 of of IN cord-034672-qt1pu8wp 176 16 the the DT cord-034672-qt1pu8wp 176 17 issues issue NNS cord-034672-qt1pu8wp 176 18 . . . cord-034672-qt1pu8wp 177 1 As as IN cord-034672-qt1pu8wp 177 2 Key Key NNP cord-034672-qt1pu8wp 177 3 et et NNP cord-034672-qt1pu8wp 177 4 al al NNP cord-034672-qt1pu8wp 177 5 . . . cord-034672-qt1pu8wp 178 1 note note NN cord-034672-qt1pu8wp 178 2 , , , cord-034672-qt1pu8wp 178 3 engaging engage VBG cord-034672-qt1pu8wp 178 4 in in IN cord-034672-qt1pu8wp 178 5 constructive constructive JJ cord-034672-qt1pu8wp 178 6 debate debate NN cord-034672-qt1pu8wp 178 7 and and CC cord-034672-qt1pu8wp 178 8 dialog dialog NN cord-034672-qt1pu8wp 178 9 on on IN cord-034672-qt1pu8wp 178 10 important important JJ cord-034672-qt1pu8wp 178 11 issues issue NNS cord-034672-qt1pu8wp 178 12 is be VBZ cord-034672-qt1pu8wp 178 13 crucial crucial JJ cord-034672-qt1pu8wp 178 14 to to IN cord-034672-qt1pu8wp 178 15 the the DT cord-034672-qt1pu8wp 178 16 advancement advancement NN cord-034672-qt1pu8wp 178 17 of of IN cord-034672-qt1pu8wp 178 18 the the DT cord-034672-qt1pu8wp 178 19 discipline discipline NN cord-034672-qt1pu8wp 178 20 . . . cord-034672-qt1pu8wp 179 1 Understandably understandably RB cord-034672-qt1pu8wp 179 2 , , , cord-034672-qt1pu8wp 179 3 when when WRB cord-034672-qt1pu8wp 179 4 challenging challenge VBG cord-034672-qt1pu8wp 179 5 a a DT cord-034672-qt1pu8wp 179 6 point point NN cord-034672-qt1pu8wp 179 7 of of IN cord-034672-qt1pu8wp 179 8 view view NN cord-034672-qt1pu8wp 179 9 of of IN cord-034672-qt1pu8wp 179 10 a a DT cord-034672-qt1pu8wp 179 11 fellow fellow JJ cord-034672-qt1pu8wp 179 12 scholar scholar NN cord-034672-qt1pu8wp 179 13 or or CC cord-034672-qt1pu8wp 179 14 voicing voice VBG cord-034672-qt1pu8wp 179 15 disagreements disagreement NNS cord-034672-qt1pu8wp 179 16 , , , cord-034672-qt1pu8wp 179 17 it -PRON- PRP cord-034672-qt1pu8wp 179 18 is be VBZ cord-034672-qt1pu8wp 179 19 important important JJ cord-034672-qt1pu8wp 179 20 that that IN cord-034672-qt1pu8wp 179 21 we -PRON- PRP cord-034672-qt1pu8wp 179 22 adhere adhere VBP cord-034672-qt1pu8wp 179 23 to to IN cord-034672-qt1pu8wp 179 24 the the DT cord-034672-qt1pu8wp 179 25 norms norm NNS cord-034672-qt1pu8wp 179 26 of of IN cord-034672-qt1pu8wp 179 27 civility civility NN cord-034672-qt1pu8wp 179 28 in in IN cord-034672-qt1pu8wp 179 29 scholarly scholarly JJ cord-034672-qt1pu8wp 179 30 discourse discourse NN cord-034672-qt1pu8wp 179 31 . . . cord-034672-qt1pu8wp 180 1 Research research NN cord-034672-qt1pu8wp 180 2 methods method NNS cord-034672-qt1pu8wp 180 3 in in IN cord-034672-qt1pu8wp 180 4 anthropology anthropology NN cord-034672-qt1pu8wp 180 5 : : : cord-034672-qt1pu8wp 181 1 Qualitative qualitative JJ cord-034672-qt1pu8wp 181 2 and and CC cord-034672-qt1pu8wp 181 3 quantitative quantitative JJ cord-034672-qt1pu8wp 181 4 approaches approach NNS cord-034672-qt1pu8wp 181 5 The the DT cord-034672-qt1pu8wp 181 6 intellectual intellectual JJ cord-034672-qt1pu8wp 181 7 ecology ecology NN cord-034672-qt1pu8wp 181 8 of of IN cord-034672-qt1pu8wp 181 9 mainstream mainstream JJ cord-034672-qt1pu8wp 181 10 marketing marketing NN cord-034672-qt1pu8wp 181 11 research research NN cord-034672-qt1pu8wp 181 12 : : : cord-034672-qt1pu8wp 181 13 an an DT cord-034672-qt1pu8wp 181 14 inquiry inquiry NN cord-034672-qt1pu8wp 181 15 into into IN cord-034672-qt1pu8wp 181 16 the the DT cord-034672-qt1pu8wp 181 17 place place NN cord-034672-qt1pu8wp 181 18 of of IN cord-034672-qt1pu8wp 181 19 marketing marketing NN cord-034672-qt1pu8wp 181 20 in in IN cord-034672-qt1pu8wp 181 21 the the DT cord-034672-qt1pu8wp 181 22 family family NN cord-034672-qt1pu8wp 181 23 of of IN cord-034672-qt1pu8wp 181 24 business business NN cord-034672-qt1pu8wp 181 25 disciplines discipline NNS cord-034672-qt1pu8wp 181 26 Academic academic JJ cord-034672-qt1pu8wp 181 27 freedom freedom NN cord-034672-qt1pu8wp 181 28 under under IN cord-034672-qt1pu8wp 181 29 fire fire NN cord-034672-qt1pu8wp 182 1 The the DT cord-034672-qt1pu8wp 182 2 50 50 CD cord-034672-qt1pu8wp 182 3 greatest great JJS cord-034672-qt1pu8wp 182 4 breakthroughs breakthrough NNS cord-034672-qt1pu8wp 182 5 since since IN cord-034672-qt1pu8wp 182 6 the the DT cord-034672-qt1pu8wp 182 7 wheel wheel NN cord-034672-qt1pu8wp 182 8 . . . cord-034672-qt1pu8wp 183 1 The the DT cord-034672-qt1pu8wp 183 2 Atlantic Atlantic NNP cord-034672-qt1pu8wp 183 3 Monthly Monthly NNP cord-034672-qt1pu8wp 184 1 The the DT cord-034672-qt1pu8wp 184 2 chief chief JJ cord-034672-qt1pu8wp 184 3 marketing marketing NN cord-034672-qt1pu8wp 184 4 officer officer NN cord-034672-qt1pu8wp 184 5 matters matter VBZ cord-034672-qt1pu8wp 184 6 A a DT cord-034672-qt1pu8wp 184 7 Mathematician Mathematician NNP cord-034672-qt1pu8wp 184 8 's 's POS cord-034672-qt1pu8wp 184 9 apology apology NN cord-034672-qt1pu8wp 185 1 The the DT cord-034672-qt1pu8wp 185 2 loss loss NN cord-034672-qt1pu8wp 185 3 of of IN cord-034672-qt1pu8wp 185 4 the the DT cord-034672-qt1pu8wp 185 5 marketing marketing NN cord-034672-qt1pu8wp 185 6 department department NN cord-034672-qt1pu8wp 185 7 's 's POS cord-034672-qt1pu8wp 185 8 influence influence NN cord-034672-qt1pu8wp 185 9 : : : cord-034672-qt1pu8wp 185 10 is be VBZ cord-034672-qt1pu8wp 185 11 it -PRON- PRP cord-034672-qt1pu8wp 185 12 really really RB cord-034672-qt1pu8wp 185 13 happening happen VBG cord-034672-qt1pu8wp 185 14 ? ? . cord-034672-qt1pu8wp 186 1 And and CC cord-034672-qt1pu8wp 186 2 why why WRB cord-034672-qt1pu8wp 186 3 worry worry VB cord-034672-qt1pu8wp 186 4 Marketing marketing NN cord-034672-qt1pu8wp 186 5 is be VBZ cord-034672-qt1pu8wp 186 6 … … NFP cord-034672-qt1pu8wp 187 1 Marketing marketing NN cord-034672-qt1pu8wp 187 2 's 's POS cord-034672-qt1pu8wp 187 3 theoretical theoretical JJ cord-034672-qt1pu8wp 187 4 and and CC cord-034672-qt1pu8wp 187 5 conceptual conceptual JJ cord-034672-qt1pu8wp 187 6 value value NN cord-034672-qt1pu8wp 187 7 proposition proposition NN cord-034672-qt1pu8wp 187 8 : : : cord-034672-qt1pu8wp 187 9 opportunities opportunity NNS cord-034672-qt1pu8wp 187 10 to to TO cord-034672-qt1pu8wp 187 11 address address VB cord-034672-qt1pu8wp 187 12 marketing marketing NN cord-034672-qt1pu8wp 187 13 's 's POS cord-034672-qt1pu8wp 187 14 influence influence NN cord-034672-qt1pu8wp 187 15 Scientists scientist NNS cord-034672-qt1pu8wp 187 16 worry worry VBP cord-034672-qt1pu8wp 187 17 about about IN cord-034672-qt1pu8wp 187 18 political political JJ cord-034672-qt1pu8wp 187 19 influence influence NN cord-034672-qt1pu8wp 187 20 over over IN cord-034672-qt1pu8wp 187 21 coronavirus coronavirus NN cord-034672-qt1pu8wp 187 22 vaccine vaccine NN cord-034672-qt1pu8wp 187 23 project project NN cord-034672-qt1pu8wp 187 24 . . . cord-034672-qt1pu8wp 188 1 The the DT cord-034672-qt1pu8wp 188 2 New New NNP cord-034672-qt1pu8wp 188 3 York York NNP cord-034672-qt1pu8wp 188 4 Times Times NNP cord-034672-qt1pu8wp 189 1 The the DT cord-034672-qt1pu8wp 189 2 scientific scientific JJ cord-034672-qt1pu8wp 189 3 approach approach NN cord-034672-qt1pu8wp 189 4 : : : cord-034672-qt1pu8wp 189 5 Basic basic JJ cord-034672-qt1pu8wp 189 6 principles principle NNS cord-034672-qt1pu8wp 189 7 of of IN cord-034672-qt1pu8wp 189 8 the the DT cord-034672-qt1pu8wp 189 9 scientific scientific JJ cord-034672-qt1pu8wp 189 10 method method NN cord-034672-qt1pu8wp 190 1 An an DT cord-034672-qt1pu8wp 190 2 essay essay NN cord-034672-qt1pu8wp 190 3 concerning concern VBG cord-034672-qt1pu8wp 190 4 human human JJ cord-034672-qt1pu8wp 190 5 understanding understanding NN cord-034672-qt1pu8wp 191 1 Cryptanalyze Cryptanalyze NNP cord-034672-qt1pu8wp 191 2 this this DT cord-034672-qt1pu8wp 191 3 . . . cord-034672-qt1pu8wp 192 1 The the DT cord-034672-qt1pu8wp 192 2 New New NNP cord-034672-qt1pu8wp 192 3 York York NNP cord-034672-qt1pu8wp 192 4 Times Times NNP cord-034672-qt1pu8wp 192 5 Elevating elevate VBG cord-034672-qt1pu8wp 192 6 science science NN cord-034672-qt1pu8wp 192 7 , , , cord-034672-qt1pu8wp 192 8 elevating elevate VBG cord-034672-qt1pu8wp 192 9 democracy democracy NN cord-034672-qt1pu8wp 192 10 . . . cord-034672-qt1pu8wp 193 1 The the DT cord-034672-qt1pu8wp 193 2 New New NNP cord-034672-qt1pu8wp 193 3 York York NNP cord-034672-qt1pu8wp 193 4 Times Times NNP cord-034672-qt1pu8wp 194 1 The the DT cord-034672-qt1pu8wp 194 2 code code NN cord-034672-qt1pu8wp 194 3 book book NN cord-034672-qt1pu8wp 194 4 : : : cord-034672-qt1pu8wp 195 1 The the DT cord-034672-qt1pu8wp 195 2 evolution evolution NN cord-034672-qt1pu8wp 195 3 of of IN cord-034672-qt1pu8wp 195 4 secrecy secrecy NN cord-034672-qt1pu8wp 195 5 from from IN cord-034672-qt1pu8wp 195 6 Mary Mary NNP cord-034672-qt1pu8wp 195 7 Queen Queen NNP cord-034672-qt1pu8wp 195 8 of of IN cord-034672-qt1pu8wp 195 9 Scots Scots NNPS cord-034672-qt1pu8wp 195 10 to to IN cord-034672-qt1pu8wp 195 11 quantum quantum NN cord-034672-qt1pu8wp 195 12 cryptography cryptography NN cord-034672-qt1pu8wp 195 13 Musings musing NNS cord-034672-qt1pu8wp 195 14 on on IN cord-034672-qt1pu8wp 195 15 relevance relevance NN cord-034672-qt1pu8wp 195 16 and and CC cord-034672-qt1pu8wp 195 17 rigor rigor NN cord-034672-qt1pu8wp 195 18 of of IN cord-034672-qt1pu8wp 195 19 scholarly scholarly JJ cord-034672-qt1pu8wp 195 20 research research NN cord-034672-qt1pu8wp 195 21 in in IN cord-034672-qt1pu8wp 195 22 marketing market VBG cord-034672-qt1pu8wp 195 23 Musings musing NNS cord-034672-qt1pu8wp 195 24 on on IN cord-034672-qt1pu8wp 195 25 the the DT cord-034672-qt1pu8wp 195 26 need need NN cord-034672-qt1pu8wp 195 27 for for IN cord-034672-qt1pu8wp 195 28 reform reform NN cord-034672-qt1pu8wp 195 29 in in IN cord-034672-qt1pu8wp 195 30 marketing marketing NN cord-034672-qt1pu8wp 195 31 Musings musing NNS cord-034672-qt1pu8wp 195 32 on on IN cord-034672-qt1pu8wp 195 33 interesting interesting JJ cord-034672-qt1pu8wp 195 34 and and CC cord-034672-qt1pu8wp 195 35 impactful impactful JJ cord-034672-qt1pu8wp 195 36 theory theory NN cord-034672-qt1pu8wp 195 37 and and CC cord-034672-qt1pu8wp 195 38 research research NN cord-034672-qt1pu8wp 195 39 Publisher Publisher NNP cord-034672-qt1pu8wp 195 40 's 's POS cord-034672-qt1pu8wp 195 41 note note NN cord-034672-qt1pu8wp 196 1 Springer Springer NNP cord-034672-qt1pu8wp 196 2 Nature Nature NNP cord-034672-qt1pu8wp 196 3 remains remain VBZ cord-034672-qt1pu8wp 196 4 neutral neutral JJ cord-034672-qt1pu8wp 196 5 with with IN cord-034672-qt1pu8wp 196 6 regard regard NN cord-034672-qt1pu8wp 196 7 to to IN cord-034672-qt1pu8wp 196 8 jurisdictional jurisdictional JJ cord-034672-qt1pu8wp 196 9 claims claim NNS cord-034672-qt1pu8wp 196 10 in in IN cord-034672-qt1pu8wp 196 11 published publish VBN cord-034672-qt1pu8wp 196 12 maps map NNS cord-034672-qt1pu8wp 196 13 and and CC cord-034672-qt1pu8wp 196 14 institutional institutional JJ cord-034672-qt1pu8wp 196 15 affiliations affiliation NNS