id author title date pages extension mime words sentences flesch summary cache txt cord-340827-vx37vlkf Jackson, Matthew O. Chapter 14 Diffusion, Strategic Interaction, and Social Structure 2011-12-31 .txt text/plain 13725 754 56 Seminal studies by Ryan and Gross (1943) and Griliches (1957) examined the effects of social connections on the adoption of a new behavior, specifically the adoption of hybrid corn in the U.S. Looking at aggregate adoption rates in different states, these authors illustrated that the diffusion of hybrid corn followed an S-shape curve over time: starting out slowly, accelerating, and then ultimately decelerating. The shape of the distribution F determines which equilibria are tipping points: equilibria such that only a slight addition to the fraction of agents choosing the action 1 shifts the population, under the best response dynamics, to the next higher equilibrium level of adoption (we return to a discussion of tipping and stable points when we consider a more general model of strategic interactions on networks below). While the above models provide some ideas about how social structure impacts diffusion, they are limited to settings where, roughly speaking, the probability that a given individual adopts a behavior is simply proportional to the infection rate of neighbors. ./cache/cord-340827-vx37vlkf.txt ./txt/cord-340827-vx37vlkf.txt