id	sid	tid	token	lemma	pos
cord-318509-zwb758cg	1	1	key	key	JJ
cord-318509-zwb758cg	1	2	:	:	:
cord-318509-zwb758cg	1	3	cord-318509-zwb758cg	cord-318509-zwb758cg	NNP
cord-318509-zwb758cg	1	4	authors	author	NNS
cord-318509-zwb758cg	1	5	:	:	:
cord-318509-zwb758cg	1	6	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	1	7	,	,	,
cord-318509-zwb758cg	1	8	Suvi	Suvi	NNP
cord-318509-zwb758cg	1	9	;	;	:
cord-318509-zwb758cg	1	10	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	1	11	,	,	,
cord-318509-zwb758cg	2	1	Kaj	Kaj	NNP
cord-318509-zwb758cg	2	2	title	title	NN
cord-318509-zwb758cg	2	3	:	:	:
cord-318509-zwb758cg	2	4	Do	do	VB
cord-318509-zwb758cg	2	5	n't	not	RB
cord-318509-zwb758cg	2	6	adapt	adapt	VB
cord-318509-zwb758cg	2	7	,	,	,
cord-318509-zwb758cg	2	8	shape	shape	VB
cord-318509-zwb758cg	2	9	!	!	.
cord-318509-zwb758cg	3	1	Use	use	VB
cord-318509-zwb758cg	3	2	the	the	DT
cord-318509-zwb758cg	3	3	crisis	crisis	NN
cord-318509-zwb758cg	3	4	to	to	TO
cord-318509-zwb758cg	3	5	shape	shape	VB
cord-318509-zwb758cg	3	6	your	-PRON-	PRP$
cord-318509-zwb758cg	3	7	minimum	minimum	JJ
cord-318509-zwb758cg	3	8	viable	viable	JJ
cord-318509-zwb758cg	3	9	system	system	NN
cord-318509-zwb758cg	3	10	–	–	:
cord-318509-zwb758cg	3	11	And	and	CC
cord-318509-zwb758cg	3	12	the	the	DT
cord-318509-zwb758cg	3	13	wider	wide	JJR
cord-318509-zwb758cg	3	14	market	market	NN
cord-318509-zwb758cg	3	15	date	date	NN
cord-318509-zwb758cg	3	16	:	:	:
cord-318509-zwb758cg	3	17	2020	2020	CD
cord-318509-zwb758cg	3	18	-	-	HYPH
cord-318509-zwb758cg	3	19	07	07	CD
cord-318509-zwb758cg	3	20	-	-	HYPH
cord-318509-zwb758cg	3	21	31	31	CD
cord-318509-zwb758cg	3	22	journal	journal	NN
cord-318509-zwb758cg	3	23	:	:	:
cord-318509-zwb758cg	4	1	Industrial	Industrial	NNP
cord-318509-zwb758cg	4	2	Marketing	Marketing	NNP
cord-318509-zwb758cg	4	3	Management	Management	NNP
cord-318509-zwb758cg	4	4	DOI	DOI	NNP
cord-318509-zwb758cg	4	5	:	:	:
cord-318509-zwb758cg	4	6	10.1016	10.1016	CD
cord-318509-zwb758cg	4	7	/	/	SYM
cord-318509-zwb758cg	4	8	j.indmarman.2020.05.022	j.indmarman.2020.05.022	NN
cord-318509-zwb758cg	4	9	sha	sha	NN
cord-318509-zwb758cg	4	10	:	:	:
cord-318509-zwb758cg	5	1	f43ccc62ba0a2cf183a98e0080fd030fcd85e956	f43ccc62ba0a2cf183a98e0080fd030fcd85e956	NNP
cord-318509-zwb758cg	5	2	doc_id	doc_id	CD
cord-318509-zwb758cg	5	3	:	:	:
cord-318509-zwb758cg	5	4	318509	318509	CD
cord-318509-zwb758cg	5	5	cord_uid	cord_uid	NNS
cord-318509-zwb758cg	5	6	:	:	:
cord-318509-zwb758cg	6	1	zwb758cg	zwb758cg	CD
cord-318509-zwb758cg	6	2	Abstract	Abstract	NNP
cord-318509-zwb758cg	7	1	In	in	IN
cord-318509-zwb758cg	7	2	addition	addition	NN
cord-318509-zwb758cg	7	3	to	to	IN
cord-318509-zwb758cg	7	4	being	be	VBG
cord-318509-zwb758cg	7	5	resilient	resilient	JJ
cord-318509-zwb758cg	7	6	and	and	CC
cord-318509-zwb758cg	7	7	adaptive	adaptive	JJ
cord-318509-zwb758cg	7	8	,	,	,
cord-318509-zwb758cg	7	9	firms	firm	NNS
cord-318509-zwb758cg	7	10	should	should	MD
cord-318509-zwb758cg	7	11	also	also	RB
cord-318509-zwb758cg	7	12	utilize	utilize	VB
cord-318509-zwb758cg	7	13	shocks	shock	NNS
cord-318509-zwb758cg	7	14	such	such	JJ
cord-318509-zwb758cg	7	15	as	as	IN
cord-318509-zwb758cg	7	16	COVID-19	COVID-19	NNP
cord-318509-zwb758cg	7	17	to	to	TO
cord-318509-zwb758cg	7	18	generate	generate	VB
cord-318509-zwb758cg	7	19	new	new	JJ
cord-318509-zwb758cg	7	20	business	business	NN
cord-318509-zwb758cg	7	21	opportunities	opportunity	NNS
cord-318509-zwb758cg	7	22	.	.	.
cord-318509-zwb758cg	8	1	Two	two	CD
cord-318509-zwb758cg	8	2	processes	process	NNS
cord-318509-zwb758cg	8	3	make	make	VBP
cord-318509-zwb758cg	8	4	markets	market	NNS
cord-318509-zwb758cg	8	5	and	and	CC
cord-318509-zwb758cg	8	6	other	other	JJ
cord-318509-zwb758cg	8	7	economic	economic	JJ
cord-318509-zwb758cg	8	8	systems	system	NNS
cord-318509-zwb758cg	8	9	more	more	RBR
cord-318509-zwb758cg	8	10	malleable	malleable	JJ
cord-318509-zwb758cg	8	11	during	during	IN
cord-318509-zwb758cg	8	12	times	time	NNS
cord-318509-zwb758cg	8	13	of	of	IN
cord-318509-zwb758cg	8	14	crises	crisis	NNS
cord-318509-zwb758cg	8	15	:	:	:
cord-318509-zwb758cg	8	16	(	(	-LRB-
cord-318509-zwb758cg	8	17	1	1	LS
cord-318509-zwb758cg	8	18	)	)	-RRB-
cord-318509-zwb758cg	8	19	as	as	IN
cord-318509-zwb758cg	8	20	the	the	DT
cord-318509-zwb758cg	8	21	stasis	stasis	NN
cord-318509-zwb758cg	8	22	of	of	IN
cord-318509-zwb758cg	8	23	the	the	DT
cord-318509-zwb758cg	8	24	market	market	NN
cord-318509-zwb758cg	8	25	system	system	NN
cord-318509-zwb758cg	8	26	is	be	VBZ
cord-318509-zwb758cg	8	27	interrupted	interrupt	VBN
cord-318509-zwb758cg	8	28	,	,	,
cord-318509-zwb758cg	8	29	it	-PRON-	PRP
cord-318509-zwb758cg	8	30	forces	force	VBZ
cord-318509-zwb758cg	8	31	the	the	DT
cord-318509-zwb758cg	8	32	system	system	NN
cord-318509-zwb758cg	8	33	“	"	``
cord-318509-zwb758cg	8	34	into	into	IN
cord-318509-zwb758cg	8	35	movement	movement	NN
cord-318509-zwb758cg	8	36	”	"	''
cord-318509-zwb758cg	8	37	-	-	:
cord-318509-zwb758cg	8	38	and	and	CC
cord-318509-zwb758cg	8	39	it	-PRON-	PRP
cord-318509-zwb758cg	8	40	requires	require	VBZ
cord-318509-zwb758cg	8	41	less	less	JJR
cord-318509-zwb758cg	8	42	effort	effort	NN
cord-318509-zwb758cg	8	43	to	to	TO
cord-318509-zwb758cg	8	44	nudge	nudge	VB
cord-318509-zwb758cg	8	45	an	an	DT
cord-318509-zwb758cg	8	46	already	already	RB
cord-318509-zwb758cg	8	47	moving	move	VBG
cord-318509-zwb758cg	8	48	system	system	NN
cord-318509-zwb758cg	8	49	in	in	IN
cord-318509-zwb758cg	8	50	a	a	DT
cord-318509-zwb758cg	8	51	specific	specific	JJ
cord-318509-zwb758cg	8	52	direction	direction	NN
cord-318509-zwb758cg	8	53	;	;	,
cord-318509-zwb758cg	8	54	and	and	CC
cord-318509-zwb758cg	8	55	(	(	-LRB-
cord-318509-zwb758cg	8	56	2	2	LS
cord-318509-zwb758cg	8	57	)	)	-RRB-
cord-318509-zwb758cg	8	58	as	as	IN
cord-318509-zwb758cg	8	59	deeply	deeply	RB
cord-318509-zwb758cg	8	60	-	-	HYPH
cord-318509-zwb758cg	8	61	rooted	root	VBN
cord-318509-zwb758cg	8	62	mental	mental	JJ
cord-318509-zwb758cg	8	63	models	model	NNS
cord-318509-zwb758cg	8	64	are	be	VBP
cord-318509-zwb758cg	8	65	challenged	challenge	VBN
cord-318509-zwb758cg	8	66	during	during	IN
cord-318509-zwb758cg	8	67	crises	crisis	NNS
cord-318509-zwb758cg	8	68	,	,	,
cord-318509-zwb758cg	8	69	any	any	DT
cord-318509-zwb758cg	8	70	market	market	NN
cord-318509-zwb758cg	8	71	-	-	HYPH
cord-318509-zwb758cg	8	72	shaping	shape	VBG
cord-318509-zwb758cg	8	73	initiative	initiative	NN
cord-318509-zwb758cg	8	74	which	which	WDT
cord-318509-zwb758cg	8	75	promises	promise	VBZ
cord-318509-zwb758cg	8	76	a	a	DT
cord-318509-zwb758cg	8	77	credible	credible	JJ
cord-318509-zwb758cg	8	78	end	end	NN
cord-318509-zwb758cg	8	79	to	to	IN
cord-318509-zwb758cg	8	80	current	current	JJ
cord-318509-zwb758cg	8	81	instability	instability	NN
cord-318509-zwb758cg	8	82	with	with	IN
cord-318509-zwb758cg	8	83	a	a	DT
cord-318509-zwb758cg	8	84	new	new	JJ
cord-318509-zwb758cg	8	85	equilibrium	equilibrium	NN
cord-318509-zwb758cg	8	86	will	will	MD
cord-318509-zwb758cg	8	87	appeal	appeal	VB
cord-318509-zwb758cg	8	88	to	to	IN
cord-318509-zwb758cg	8	89	the	the	DT
cord-318509-zwb758cg	8	90	natural	natural	JJ
cord-318509-zwb758cg	8	91	human	human	JJ
cord-318509-zwb758cg	8	92	craving	craving	NN
cord-318509-zwb758cg	8	93	for	for	IN
cord-318509-zwb758cg	8	94	stability	stability	NN
cord-318509-zwb758cg	8	95	.	.	.
cord-318509-zwb758cg	9	1	This	this	DT
cord-318509-zwb758cg	9	2	malleability	malleability	NN
cord-318509-zwb758cg	9	3	,	,	,
cord-318509-zwb758cg	9	4	in	in	IN
cord-318509-zwb758cg	9	5	turn	turn	NN
cord-318509-zwb758cg	9	6	,	,	,
cord-318509-zwb758cg	9	7	creates	create	VBZ
cord-318509-zwb758cg	9	8	multiple	multiple	JJ
cord-318509-zwb758cg	9	9	opportunities	opportunity	NNS
cord-318509-zwb758cg	9	10	for	for	IN
cord-318509-zwb758cg	9	11	firms	firm	NNS
cord-318509-zwb758cg	9	12	to	to	TO
cord-318509-zwb758cg	9	13	shape	shape	VB
cord-318509-zwb758cg	9	14	their	-PRON-	PRP$
cord-318509-zwb758cg	9	15	markets	market	NNS
cord-318509-zwb758cg	9	16	and	and	CC
cord-318509-zwb758cg	9	17	hence	hence	RB
cord-318509-zwb758cg	9	18	drive	drive	VB
cord-318509-zwb758cg	9	19	the	the	DT
cord-318509-zwb758cg	9	20	market	market	NN
cord-318509-zwb758cg	9	21	's	's	POS
cord-318509-zwb758cg	9	22	development	development	NN
cord-318509-zwb758cg	9	23	in	in	IN
cord-318509-zwb758cg	9	24	favorable	favorable	JJ
cord-318509-zwb758cg	9	25	directions	direction	NNS
cord-318509-zwb758cg	9	26	.	.	.
cord-318509-zwb758cg	10	1	We	-PRON-	PRP
cord-318509-zwb758cg	10	2	outline	outline	VBP
cord-318509-zwb758cg	10	3	a	a	DT
cord-318509-zwb758cg	10	4	generic	generic	JJ
cord-318509-zwb758cg	10	5	process	process	NN
cord-318509-zwb758cg	10	6	of	of	IN
cord-318509-zwb758cg	10	7	market	market	NN
cord-318509-zwb758cg	10	8	-	-	HYPH
cord-318509-zwb758cg	10	9	shaping	shape	VBG
cord-318509-zwb758cg	10	10	,	,	,
cord-318509-zwb758cg	10	11	comprising	comprise	VBG
cord-318509-zwb758cg	10	12	eight	eight	CD
cord-318509-zwb758cg	10	13	steps	step	NNS
cord-318509-zwb758cg	10	14	:	:	:
cord-318509-zwb758cg	10	15	(	(	-LRB-
cord-318509-zwb758cg	10	16	1	1	LS
cord-318509-zwb758cg	10	17	)	)	-RRB-
cord-318509-zwb758cg	10	18	determining	determine	VBG
cord-318509-zwb758cg	10	19	whether	whether	IN
cord-318509-zwb758cg	10	20	to	to	TO
cord-318509-zwb758cg	10	21	act	act	VB
cord-318509-zwb758cg	10	22	now	now	RB
cord-318509-zwb758cg	10	23	or	or	CC
cord-318509-zwb758cg	10	24	actively	actively	RB
cord-318509-zwb758cg	10	25	wait	wait	VB
cord-318509-zwb758cg	10	26	,	,	,
cord-318509-zwb758cg	10	27	(	(	-LRB-
cord-318509-zwb758cg	10	28	2	2	LS
cord-318509-zwb758cg	10	29	)	)	-RRB-
cord-318509-zwb758cg	10	30	deciding	decide	VBG
cord-318509-zwb758cg	10	31	whether	whether	IN
cord-318509-zwb758cg	10	32	to	to	TO
cord-318509-zwb758cg	10	33	be	be	VB
cord-318509-zwb758cg	10	34	a	a	DT
cord-318509-zwb758cg	10	35	shaper	shaper	NN
cord-318509-zwb758cg	10	36	or	or	CC
cord-318509-zwb758cg	10	37	a	a	DT
cord-318509-zwb758cg	10	38	supporter	supporter	NN
cord-318509-zwb758cg	10	39	,	,	,
cord-318509-zwb758cg	10	40	(	(	-LRB-
cord-318509-zwb758cg	10	41	3	3	LS
cord-318509-zwb758cg	10	42	)	)	-RRB-
cord-318509-zwb758cg	10	43	developing	develop	VBG
cord-318509-zwb758cg	10	44	a	a	DT
cord-318509-zwb758cg	10	45	scalable	scalable	JJ
cord-318509-zwb758cg	10	46	vision	vision	NN
cord-318509-zwb758cg	10	47	for	for	IN
cord-318509-zwb758cg	10	48	the	the	DT
cord-318509-zwb758cg	10	49	future	future	JJ
cord-318509-zwb758cg	10	50	market	market	NN
cord-318509-zwb758cg	10	51	,	,	,
cord-318509-zwb758cg	10	52	(	(	-LRB-
cord-318509-zwb758cg	10	53	4	4	LS
cord-318509-zwb758cg	10	54	)	)	-RRB-
cord-318509-zwb758cg	10	55	recognizing	recognize	VBG
cord-318509-zwb758cg	10	56	the	the	DT
cord-318509-zwb758cg	10	57	minimum	minimum	JJ
cord-318509-zwb758cg	10	58	viable	viable	JJ
cord-318509-zwb758cg	10	59	system	system	NN
cord-318509-zwb758cg	10	60	linked	link	VBN
cord-318509-zwb758cg	10	61	to	to	IN
cord-318509-zwb758cg	10	62	this	this	DT
cord-318509-zwb758cg	10	63	vision	vision	NN
cord-318509-zwb758cg	10	64	,	,	,
cord-318509-zwb758cg	10	65	(	(	-LRB-
cord-318509-zwb758cg	10	66	5	5	LS
cord-318509-zwb758cg	10	67	)	)	-RRB-
cord-318509-zwb758cg	10	68	driving	drive	VBG
cord-318509-zwb758cg	10	69	changes	change	NNS
cord-318509-zwb758cg	10	70	in	in	IN
cord-318509-zwb758cg	10	71	market	market	NN
cord-318509-zwb758cg	10	72	-	-	HYPH
cord-318509-zwb758cg	10	73	level	level	NN
cord-318509-zwb758cg	10	74	properties	property	NNS
cord-318509-zwb758cg	10	75	,	,	,
cord-318509-zwb758cg	10	76	(	(	-LRB-
cord-318509-zwb758cg	10	77	6	6	LS
cord-318509-zwb758cg	10	78	)	)	-RRB-
cord-318509-zwb758cg	10	79	securing	secure	VBG
cord-318509-zwb758cg	10	80	that	that	DT
cord-318509-zwb758cg	10	81	value	value	NN
cord-318509-zwb758cg	10	82	is	be	VBZ
cord-318509-zwb758cg	10	83	quantified	quantify	VBN
cord-318509-zwb758cg	10	84	and	and	CC
cord-318509-zwb758cg	10	85	shared	share	VBN
cord-318509-zwb758cg	10	86	,	,	,
cord-318509-zwb758cg	10	87	(	(	-LRB-
cord-318509-zwb758cg	10	88	7	7	LS
cord-318509-zwb758cg	10	89	)	)	-RRB-
cord-318509-zwb758cg	10	90	inviting	invite	VBG
cord-318509-zwb758cg	10	91	actor	actor	NN
cord-318509-zwb758cg	10	92	engagement	engagement	NN
cord-318509-zwb758cg	10	93	for	for	IN
cord-318509-zwb758cg	10	94	implementation	implementation	NN
cord-318509-zwb758cg	10	95	,	,	,
cord-318509-zwb758cg	10	96	and	and	CC
cord-318509-zwb758cg	10	97	(	(	-LRB-
cord-318509-zwb758cg	10	98	8)	8)	NN
cord-318509-zwb758cg	10	99	defending	defend	VBG
cord-318509-zwb758cg	10	100	against	against	IN
cord-318509-zwb758cg	10	101	possible	possible	JJ
cord-318509-zwb758cg	10	102	retaliations	retaliation	NNS
cord-318509-zwb758cg	10	103	from	from	IN
cord-318509-zwb758cg	10	104	threatened	threaten	VBN
cord-318509-zwb758cg	10	105	market	market	NN
cord-318509-zwb758cg	10	106	systems	system	NNS
cord-318509-zwb758cg	10	107	.	.	.
cord-318509-zwb758cg	11	1	Disruptions	disruption	NNS
cord-318509-zwb758cg	11	2	and	and	CC
cord-318509-zwb758cg	11	3	crises	crisis	NNS
cord-318509-zwb758cg	11	4	are	be	VBP
cord-318509-zwb758cg	11	5	particularly	particularly	RB
cord-318509-zwb758cg	11	6	suitable	suitable	JJ
cord-318509-zwb758cg	11	7	times	time	NNS
cord-318509-zwb758cg	11	8	for	for	IN
cord-318509-zwb758cg	11	9	shaping	shape	VBG
cord-318509-zwb758cg	11	10	markets	market	NNS
cord-318509-zwb758cg	11	11	and	and	CC
cord-318509-zwb758cg	11	12	other	other	JJ
cord-318509-zwb758cg	11	13	economic	economic	JJ
cord-318509-zwb758cg	11	14	systems	system	NNS
cord-318509-zwb758cg	11	15	.	.	.
cord-318509-zwb758cg	12	1	Market	market	NN
cord-318509-zwb758cg	12	2	systems	system	NNS
cord-318509-zwb758cg	12	3	which	which	WDT
cord-318509-zwb758cg	12	4	are	be	VBP
cord-318509-zwb758cg	12	5	turbulent	turbulent	JJ
cord-318509-zwb758cg	12	6	,	,	,
cord-318509-zwb758cg	12	7	discontinuous	discontinuous	JJ
cord-318509-zwb758cg	12	8	,	,	,
cord-318509-zwb758cg	12	9	or	or	CC
cord-318509-zwb758cg	12	10	unstable	unstable	JJ
cord-318509-zwb758cg	12	11	are	be	VBP
cord-318509-zwb758cg	12	12	more	more	RBR
cord-318509-zwb758cg	12	13	malleable	malleable	JJ
cord-318509-zwb758cg	12	14	and	and	CC
cord-318509-zwb758cg	12	15	,	,	,
cord-318509-zwb758cg	12	16	hence	hence	RB
cord-318509-zwb758cg	12	17	,	,	,
cord-318509-zwb758cg	12	18	more	more	RBR
cord-318509-zwb758cg	12	19	shapeable	shapeable	JJ
cord-318509-zwb758cg	12	20	.	.	.
cord-318509-zwb758cg	13	1	There	there	EX
cord-318509-zwb758cg	13	2	are	be	VBP
cord-318509-zwb758cg	13	3	two	two	CD
cord-318509-zwb758cg	13	4	process	process	NN
cord-318509-zwb758cg	13	5	at	at	IN
cord-318509-zwb758cg	13	6	play	play	NN
cord-318509-zwb758cg	13	7	:	:	:
cord-318509-zwb758cg	13	8	(	(	-LRB-
cord-318509-zwb758cg	13	9	1	1	LS
cord-318509-zwb758cg	13	10	)	)	-RRB-
cord-318509-zwb758cg	13	11	as	as	IN
cord-318509-zwb758cg	13	12	the	the	DT
cord-318509-zwb758cg	13	13	stasis	stasis	NN
cord-318509-zwb758cg	13	14	of	of	IN
cord-318509-zwb758cg	13	15	the	the	DT
cord-318509-zwb758cg	13	16	market	market	NN
cord-318509-zwb758cg	13	17	system	system	NN
cord-318509-zwb758cg	13	18	is	be	VBZ
cord-318509-zwb758cg	13	19	interrupted	interrupt	VBN
cord-318509-zwb758cg	13	20	,	,	,
cord-318509-zwb758cg	13	21	it	-PRON-	PRP
cord-318509-zwb758cg	13	22	forces	force	VBZ
cord-318509-zwb758cg	13	23	the	the	DT
cord-318509-zwb758cg	13	24	system	system	NN
cord-318509-zwb758cg	13	25	"	"	''
cord-318509-zwb758cg	13	26	into	into	IN
cord-318509-zwb758cg	13	27	movement	movement	NN
cord-318509-zwb758cg	13	28	"	"	''
cord-318509-zwb758cg	13	29	-and	-and	.
cord-318509-zwb758cg	14	1	it	-PRON-	PRP
cord-318509-zwb758cg	14	2	requires	require	VBZ
cord-318509-zwb758cg	14	3	less	less	JJR
cord-318509-zwb758cg	14	4	effort	effort	NN
cord-318509-zwb758cg	14	5	to	to	TO
cord-318509-zwb758cg	14	6	nudge	nudge	VB
cord-318509-zwb758cg	14	7	an	an	DT
cord-318509-zwb758cg	14	8	already	already	RB
cord-318509-zwb758cg	14	9	moving	move	VBG
cord-318509-zwb758cg	14	10	system	system	NN
cord-318509-zwb758cg	14	11	in	in	IN
cord-318509-zwb758cg	14	12	a	a	DT
cord-318509-zwb758cg	14	13	specific	specific	JJ
cord-318509-zwb758cg	14	14	direction	direction	NN
cord-318509-zwb758cg	14	15	;	;	,
cord-318509-zwb758cg	14	16	and	and	CC
cord-318509-zwb758cg	14	17	(	(	-LRB-
cord-318509-zwb758cg	14	18	2	2	LS
cord-318509-zwb758cg	14	19	)	)	-RRB-
cord-318509-zwb758cg	14	20	as	as	IN
cord-318509-zwb758cg	14	21	deeply	deeply	RB
cord-318509-zwb758cg	14	22	-	-	HYPH
cord-318509-zwb758cg	14	23	rooted	root	VBN
cord-318509-zwb758cg	14	24	mental	mental	JJ
cord-318509-zwb758cg	14	25	models	model	NNS
cord-318509-zwb758cg	14	26	are	be	VBP
cord-318509-zwb758cg	14	27	challenged	challenge	VBN
cord-318509-zwb758cg	14	28	during	during	IN
cord-318509-zwb758cg	14	29	crises	crisis	NNS
cord-318509-zwb758cg	14	30	,	,	,
cord-318509-zwb758cg	14	31	actors	actor	NNS
cord-318509-zwb758cg	14	32	are	be	VBP
cord-318509-zwb758cg	14	33	more	more	RBR
cord-318509-zwb758cg	14	34	prone	prone	JJ
cord-318509-zwb758cg	14	35	to	to	TO
cord-318509-zwb758cg	14	36	engage	engage	VB
cord-318509-zwb758cg	14	37	in	in	IN
cord-318509-zwb758cg	14	38	higher	high	JJR
cord-318509-zwb758cg	14	39	-	-	HYPH
cord-318509-zwb758cg	14	40	level	level	NN
cord-318509-zwb758cg	14	41	learning	learning	NN
cord-318509-zwb758cg	14	42	,	,	,
cord-318509-zwb758cg	14	43	suggesting	suggest	VBG
cord-318509-zwb758cg	14	44	that	that	IN
cord-318509-zwb758cg	14	45	any	any	DT
cord-318509-zwb758cg	14	46	market	market	NN
cord-318509-zwb758cg	14	47	-	-	HYPH
cord-318509-zwb758cg	14	48	shaping	shape	VBG
cord-318509-zwb758cg	14	49	initiative	initiative	NN
cord-318509-zwb758cg	14	50	which	which	WDT
cord-318509-zwb758cg	14	51	promises	promise	VBZ
cord-318509-zwb758cg	14	52	a	a	DT
cord-318509-zwb758cg	14	53	credible	credible	JJ
cord-318509-zwb758cg	14	54	end	end	NN
cord-318509-zwb758cg	14	55	to	to	IN
cord-318509-zwb758cg	14	56	current	current	JJ
cord-318509-zwb758cg	14	57	instability	instability	NN
cord-318509-zwb758cg	14	58	with	with	IN
cord-318509-zwb758cg	14	59	a	a	DT
cord-318509-zwb758cg	14	60	new	new	JJ
cord-318509-zwb758cg	14	61	equilibrium	equilibrium	NN
cord-318509-zwb758cg	14	62	will	will	MD
cord-318509-zwb758cg	14	63	appeal	appeal	VB
cord-318509-zwb758cg	14	64	to	to	IN
cord-318509-zwb758cg	14	65	the	the	DT
cord-318509-zwb758cg	14	66	natural	natural	JJ
cord-318509-zwb758cg	14	67	human	human	JJ
cord-318509-zwb758cg	14	68	craving	craving	NN
cord-318509-zwb758cg	14	69	for	for	IN
cord-318509-zwb758cg	14	70	stability	stability	NN
cord-318509-zwb758cg	14	71	.	.	.
cord-318509-zwb758cg	15	1	Market	market	NN
cord-318509-zwb758cg	15	2	systems	system	NNS
cord-318509-zwb758cg	15	3	are	be	VBP
cord-318509-zwb758cg	15	4	plastic	plastic	JJ
cord-318509-zwb758cg	15	5	and	and	CC
cord-318509-zwb758cg	15	6	differ	differ	VBP
cord-318509-zwb758cg	15	7	in	in	IN
cord-318509-zwb758cg	15	8	their	-PRON-	PRP$
cord-318509-zwb758cg	15	9	capacity	capacity	NN
cord-318509-zwb758cg	15	10	to	to	TO
cord-318509-zwb758cg	15	11	change	change	VB
cord-318509-zwb758cg	15	12	(	(	-LRB-
cord-318509-zwb758cg	15	13	take	take	VB
cord-318509-zwb758cg	15	14	form	form	NN
cord-318509-zwb758cg	15	15	)	)	-RRB-
cord-318509-zwb758cg	15	16	and	and	CC
cord-318509-zwb758cg	15	17	to	to	TO
cord-318509-zwb758cg	15	18	remain	remain	VB
cord-318509-zwb758cg	15	19	stable	stable	JJ
cord-318509-zwb758cg	15	20	(	(	-LRB-
cord-318509-zwb758cg	15	21	retain	retain	VB
cord-318509-zwb758cg	15	22	form	form	NN
cord-318509-zwb758cg	15	23	)	)	-RRB-
cord-318509-zwb758cg	15	24	during	during	IN
cord-318509-zwb758cg	15	25	different	different	JJ
cord-318509-zwb758cg	15	26	points	point	NNS
cord-318509-zwb758cg	15	27	of	of	IN
cord-318509-zwb758cg	15	28	time	time	NN
cord-318509-zwb758cg	16	1	(	(	-LRB-
cord-318509-zwb758cg	16	2	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	16	3	et	et	NNP
cord-318509-zwb758cg	16	4	al	al	NNP
cord-318509-zwb758cg	16	5	.	.	NNP
cord-318509-zwb758cg	16	6	,	,	,
cord-318509-zwb758cg	16	7	2014	2014	CD
cord-318509-zwb758cg	16	8	)	)	-RRB-
cord-318509-zwb758cg	16	9	.	.	.
cord-318509-zwb758cg	17	1	Viable	viable	JJ
cord-318509-zwb758cg	17	2	market	market	NN
cord-318509-zwb758cg	17	3	systems	system	NNS
cord-318509-zwb758cg	17	4	have	have	VBP
cord-318509-zwb758cg	17	5	several	several	JJ
cord-318509-zwb758cg	17	6	mechanisms	mechanism	NNS
cord-318509-zwb758cg	17	7	that	that	WDT
cord-318509-zwb758cg	17	8	stabilize	stabilize	VBP
cord-318509-zwb758cg	17	9	them	-PRON-	PRP
cord-318509-zwb758cg	17	10	,	,	,
cord-318509-zwb758cg	17	11	ranging	range	VBG
cord-318509-zwb758cg	17	12	from	from	IN
cord-318509-zwb758cg	17	13	high	high	JJ
cord-318509-zwb758cg	17	14	levels	level	NNS
cord-318509-zwb758cg	17	15	of	of	IN
cord-318509-zwb758cg	17	16	compatibility	compatibility	NN
cord-318509-zwb758cg	17	17	between	between	IN
cord-318509-zwb758cg	17	18	the	the	DT
cord-318509-zwb758cg	17	19	system	system	NN
cord-318509-zwb758cg	17	20	elements	element	NNS
cord-318509-zwb758cg	17	21	to	to	IN
cord-318509-zwb758cg	17	22	various	various	JJ
cord-318509-zwb758cg	17	23	feedback	feedback	NN
cord-318509-zwb758cg	17	24	loops	loop	NNS
cord-318509-zwb758cg	17	25	(	(	-LRB-
cord-318509-zwb758cg	17	26	Peters	Peters	NNP
cord-318509-zwb758cg	17	27	,	,	,
cord-318509-zwb758cg	17	28	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	17	29	,	,	,
cord-318509-zwb758cg	17	30	Polese	Polese	NNP
cord-318509-zwb758cg	17	31	,	,	,
cord-318509-zwb758cg	17	32	Frow	Frow	NNP
cord-318509-zwb758cg	17	33	,	,	,
cord-318509-zwb758cg	17	34	&	&	CC
cord-318509-zwb758cg	17	35	Payne	Payne	NNP
cord-318509-zwb758cg	17	36	,	,	,
cord-318509-zwb758cg	17	37	2020	2020	CD
cord-318509-zwb758cg	17	38	)	)	-RRB-
cord-318509-zwb758cg	17	39	.	.	.
cord-318509-zwb758cg	18	1	Due	due	IN
cord-318509-zwb758cg	18	2	to	to	IN
cord-318509-zwb758cg	18	3	these	these	DT
cord-318509-zwb758cg	18	4	mechanisms	mechanism	NNS
cord-318509-zwb758cg	18	5	,	,	,
cord-318509-zwb758cg	18	6	stable	stable	JJ
cord-318509-zwb758cg	18	7	market	market	NN
cord-318509-zwb758cg	18	8	systems	system	NNS
cord-318509-zwb758cg	18	9	are	be	VBP
cord-318509-zwb758cg	18	10	more	more	RBR
cord-318509-zwb758cg	18	11	likely	likely	JJ
cord-318509-zwb758cg	18	12	to	to	TO
cord-318509-zwb758cg	18	13	resist	resist	VB
cord-318509-zwb758cg	18	14	intentional	intentional	JJ
cord-318509-zwb758cg	18	15	attempts	attempt	NNS
cord-318509-zwb758cg	18	16	to	to	TO
cord-318509-zwb758cg	18	17	shape	shape	VB
cord-318509-zwb758cg	18	18	them	-PRON-	PRP
cord-318509-zwb758cg	18	19	than	than	IN
cord-318509-zwb758cg	18	20	market	market	NN
cord-318509-zwb758cg	18	21	systems	system	NNS
cord-318509-zwb758cg	18	22	that	that	WDT
cord-318509-zwb758cg	18	23	are	be	VBP
cord-318509-zwb758cg	18	24	undergoing	undergo	VBG
cord-318509-zwb758cg	18	25	changes	change	NNS
cord-318509-zwb758cg	18	26	.	.	.
cord-318509-zwb758cg	19	1	One	one	PRP
cord-318509-zwb758cg	19	2	can	can	MD
cord-318509-zwb758cg	19	3	argue	argue	VB
cord-318509-zwb758cg	19	4	that	that	IN
cord-318509-zwb758cg	19	5	market	market	NN
cord-318509-zwb758cg	19	6	systems	system	NNS
cord-318509-zwb758cg	19	7	function	function	VBP
cord-318509-zwb758cg	19	8	like	like	IN
cord-318509-zwb758cg	19	9	physical	physical	JJ
cord-318509-zwb758cg	19	10	systems	system	NNS
cord-318509-zwb758cg	19	11	in	in	IN
cord-318509-zwb758cg	19	12	that	that	IN
cord-318509-zwb758cg	19	13	the	the	DT
cord-318509-zwb758cg	19	14	static	static	JJ
cord-318509-zwb758cg	19	15	coefficient	coefficient	NN
cord-318509-zwb758cg	19	16	of	of	IN
cord-318509-zwb758cg	19	17	friction	friction	NN
cord-318509-zwb758cg	19	18	is	be	VBZ
cord-318509-zwb758cg	19	19	much	much	RB
cord-318509-zwb758cg	19	20	larger	large	JJR
cord-318509-zwb758cg	19	21	than	than	IN
cord-318509-zwb758cg	19	22	the	the	DT
cord-318509-zwb758cg	19	23	kinetic	kinetic	JJ
cord-318509-zwb758cg	19	24	one	one	CD
cord-318509-zwb758cg	19	25	.	.	.
cord-318509-zwb758cg	20	1	Consequently	consequently	RB
cord-318509-zwb758cg	20	2	,	,	,
cord-318509-zwb758cg	20	3	nudging	nudge	VBG
cord-318509-zwb758cg	20	4	an	an	DT
cord-318509-zwb758cg	20	5	already	already	RB
cord-318509-zwb758cg	20	6	-	-	HYPH
cord-318509-zwb758cg	20	7	disrupted	disrupt	VBN
cord-318509-zwb758cg	20	8	market	market	NN
cord-318509-zwb758cg	20	9	into	into	IN
cord-318509-zwb758cg	20	10	a	a	DT
cord-318509-zwb758cg	20	11	specific	specific	JJ
cord-318509-zwb758cg	20	12	favored	favor	VBN
cord-318509-zwb758cg	20	13	direction	direction	NN
cord-318509-zwb758cg	20	14	is	be	VBZ
cord-318509-zwb758cg	20	15	far	far	RB
cord-318509-zwb758cg	20	16	easier	easy	JJR
cord-318509-zwb758cg	20	17	than	than	IN
cord-318509-zwb758cg	20	18	stirring	stir	VBG
cord-318509-zwb758cg	20	19	a	a	DT
cord-318509-zwb758cg	20	20	static	static	JJ
cord-318509-zwb758cg	20	21	one	one	NN
cord-318509-zwb758cg	20	22	into	into	IN
cord-318509-zwb758cg	20	23	motion	motion	NN
cord-318509-zwb758cg	20	24	in	in	IN
cord-318509-zwb758cg	20	25	any	any	DT
cord-318509-zwb758cg	20	26	direction	direction	NN
cord-318509-zwb758cg	20	27	(	(	-LRB-
cord-318509-zwb758cg	20	28	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	20	29	&	&	CC
cord-318509-zwb758cg	20	30	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	20	31	,	,	,
cord-318509-zwb758cg	20	32	2018	2018	CD
cord-318509-zwb758cg	20	33	)	)	-RRB-
cord-318509-zwb758cg	20	34	.	.	.
cord-318509-zwb758cg	21	1	The	the	DT
cord-318509-zwb758cg	21	2	niche	niche	NN
cord-318509-zwb758cg	21	3	construction	construction	NN
cord-318509-zwb758cg	21	4	theorists	theorist	NNS
cord-318509-zwb758cg	21	5	acknowledge	acknowledge	VBP
cord-318509-zwb758cg	21	6	,	,	,
cord-318509-zwb758cg	21	7	in	in	IN
cord-318509-zwb758cg	21	8	a	a	DT
cord-318509-zwb758cg	21	9	similar	similar	JJ
cord-318509-zwb758cg	21	10	vein	vein	NN
cord-318509-zwb758cg	21	11	,	,	,
cord-318509-zwb758cg	21	12	that	that	IN
cord-318509-zwb758cg	21	13	ungoverned	ungoverned	JJ
cord-318509-zwb758cg	21	14	occurrences	occurrence	NNS
cord-318509-zwb758cg	21	15	such	such	JJ
cord-318509-zwb758cg	21	16	as	as	IN
cord-318509-zwb758cg	21	17	environmental	environmental	JJ
cord-318509-zwb758cg	21	18	or	or	CC
cord-318509-zwb758cg	21	19	financial	financial	JJ
cord-318509-zwb758cg	21	20	crises	crisis	NNS
cord-318509-zwb758cg	21	21	,	,	,
cord-318509-zwb758cg	21	22	give	give	VBP
cord-318509-zwb758cg	21	23	rise	rise	NN
cord-318509-zwb758cg	21	24	to	to	IN
cord-318509-zwb758cg	21	25	deliberate	deliberate	JJ
cord-318509-zwb758cg	21	26	shaping	shaping	NN
cord-318509-zwb758cg	21	27	by	by	IN
cord-318509-zwb758cg	21	28	individual	individual	JJ
cord-318509-zwb758cg	21	29	actors	actor	NNS
cord-318509-zwb758cg	21	30	or	or	CC
cord-318509-zwb758cg	21	31	collectives	collective	NNS
cord-318509-zwb758cg	21	32	(	(	-LRB-
cord-318509-zwb758cg	21	33	Luksha	Luksha	NNP
cord-318509-zwb758cg	21	34	,	,	,
cord-318509-zwb758cg	21	35	2008	2008	CD
cord-318509-zwb758cg	21	36	)	)	-RRB-
cord-318509-zwb758cg	21	37	.	.	.
cord-318509-zwb758cg	22	1	Therefore	therefore	RB
cord-318509-zwb758cg	22	2	,	,	,
cord-318509-zwb758cg	22	3	it	-PRON-	PRP
cord-318509-zwb758cg	22	4	seems	seem	VBZ
cord-318509-zwb758cg	22	5	obvious	obvious	JJ
cord-318509-zwb758cg	22	6	that	that	IN
cord-318509-zwb758cg	22	7	market	market	NN
cord-318509-zwb758cg	22	8	shapers	shaper	NNS
cord-318509-zwb758cg	22	9	should	should	MD
cord-318509-zwb758cg	22	10	time	time	VB
cord-318509-zwb758cg	22	11	their	-PRON-	PRP$
cord-318509-zwb758cg	22	12	efforts	effort	NNS
cord-318509-zwb758cg	22	13	to	to	TO
cord-318509-zwb758cg	22	14	coincide	coincide	VB
cord-318509-zwb758cg	22	15	with	with	IN
cord-318509-zwb758cg	22	16	periods	period	NNS
cord-318509-zwb758cg	22	17	of	of	IN
cord-318509-zwb758cg	22	18	instability	instability	NN
cord-318509-zwb758cg	22	19	or	or	CC
cord-318509-zwb758cg	22	20	discontinuity	discontinuity	NN
cord-318509-zwb758cg	22	21	(	(	-LRB-
cord-318509-zwb758cg	22	22	McGrath	McGrath	NNP
cord-318509-zwb758cg	22	23	,	,	,
cord-318509-zwb758cg	22	24	2019	2019	CD
cord-318509-zwb758cg	22	25	;	;	:
cord-318509-zwb758cg	22	26	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	22	27	&	&	CC
cord-318509-zwb758cg	22	28	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	22	29	,	,	,
cord-318509-zwb758cg	22	30	2018	2018	CD
cord-318509-zwb758cg	22	31	)	)	-RRB-
cord-318509-zwb758cg	22	32	.	.	.
cord-318509-zwb758cg	23	1	What	what	WP
cord-318509-zwb758cg	23	2	this	this	DT
cord-318509-zwb758cg	23	3	also	also	RB
cord-318509-zwb758cg	23	4	suggests	suggest	VBZ
cord-318509-zwb758cg	23	5	is	be	VBZ
cord-318509-zwb758cg	23	6	that	that	IN
cord-318509-zwb758cg	23	7	actors	actor	NNS
cord-318509-zwb758cg	23	8	with	with	IN
cord-318509-zwb758cg	23	9	less	less	JJR
cord-318509-zwb758cg	23	10	clout	clout	NN
cord-318509-zwb758cg	23	11	have	have	VBP
cord-318509-zwb758cg	23	12	a	a	DT
cord-318509-zwb758cg	23	13	greater	great	JJR
cord-318509-zwb758cg	23	14	chance	chance	NN
cord-318509-zwb758cg	23	15	to	to	TO
cord-318509-zwb758cg	23	16	change	change	VB
cord-318509-zwb758cg	23	17	their	-PRON-	PRP$
cord-318509-zwb758cg	23	18	market	market	NN
cord-318509-zwb758cg	23	19	if	if	IN
cord-318509-zwb758cg	23	20	they	-PRON-	PRP
cord-318509-zwb758cg	23	21	time	time	VBP
cord-318509-zwb758cg	23	22	their	-PRON-	PRP$
cord-318509-zwb758cg	23	23	shaping	shape	VBG
cord-318509-zwb758cg	23	24	efforts	effort	NNS
cord-318509-zwb758cg	23	25	to	to	IN
cord-318509-zwb758cg	23	26	periods	period	NNS
cord-318509-zwb758cg	23	27	in	in	IN
cord-318509-zwb758cg	23	28	which	which	WDT
cord-318509-zwb758cg	23	29	this	this	DT
cord-318509-zwb758cg	23	30	system	system	NN
cord-318509-zwb758cg	23	31	is	be	VBZ
cord-318509-zwb758cg	23	32	already	already	RB
cord-318509-zwb758cg	23	33	experiencing	experience	VBG
cord-318509-zwb758cg	23	34	turmoil	turmoil	NN
cord-318509-zwb758cg	23	35	and	and	CC
cord-318509-zwb758cg	23	36	institutional	institutional	JJ
cord-318509-zwb758cg	23	37	conflict	conflict	NN
cord-318509-zwb758cg	23	38	.	.	.
cord-318509-zwb758cg	24	1	As	as	IN
cord-318509-zwb758cg	24	2	argued	argue	VBN
cord-318509-zwb758cg	24	3	by	by	IN
cord-318509-zwb758cg	24	4	economic	economic	JJ
cord-318509-zwb758cg	24	5	sociology	sociology	NN
cord-318509-zwb758cg	24	6	(	(	-LRB-
cord-318509-zwb758cg	24	7	Callon	Callon	NNP
cord-318509-zwb758cg	24	8	,	,	,
cord-318509-zwb758cg	24	9	1998	1998	CD
cord-318509-zwb758cg	24	10	;	;	:
cord-318509-zwb758cg	24	11	Granovetter	Granovetter	NNP
cord-318509-zwb758cg	24	12	,	,	,
cord-318509-zwb758cg	24	13	1992	1992	CD
cord-318509-zwb758cg	24	14	)	)	-RRB-
cord-318509-zwb758cg	24	15	,	,	,
cord-318509-zwb758cg	24	16	markets	market	NNS
cord-318509-zwb758cg	24	17	can	can	MD
cord-318509-zwb758cg	24	18	be	be	VB
cord-318509-zwb758cg	24	19	viewed	view	VBN
cord-318509-zwb758cg	24	20	as	as	RB
cord-318509-zwb758cg	24	21	socially	socially	RB
cord-318509-zwb758cg	24	22	constructed	construct	VBN
cord-318509-zwb758cg	24	23	human	human	JJ
cord-318509-zwb758cg	24	24	artifacts	artifact	NNS
cord-318509-zwb758cg	24	25	,	,	,
cord-318509-zwb758cg	24	26	implying	imply	VBG
cord-318509-zwb758cg	24	27	that	that	IN
cord-318509-zwb758cg	24	28	markets	market	NNS
cord-318509-zwb758cg	24	29	in	in	IN
cord-318509-zwb758cg	24	30	the	the	DT
cord-318509-zwb758cg	24	31	objective	objective	JJ
cord-318509-zwb758cg	24	32	sense	sense	NN
cord-318509-zwb758cg	24	33	do	do	VBP
cord-318509-zwb758cg	24	34	not	not	RB
cord-318509-zwb758cg	24	35	exist	exist	VB
cord-318509-zwb758cg	24	36	;	;	:
cord-318509-zwb758cg	24	37	i.e.	i.e.	FW
cord-318509-zwb758cg	24	38	,	,	,
cord-318509-zwb758cg	24	39	there	there	EX
cord-318509-zwb758cg	24	40	are	be	VBP
cord-318509-zwb758cg	24	41	no	no	DT
cord-318509-zwb758cg	24	42	markets	market	NNS
cord-318509-zwb758cg	24	43	that	that	WDT
cord-318509-zwb758cg	24	44	exist	exist	VBP
cord-318509-zwb758cg	24	45	independently	independently	RB
cord-318509-zwb758cg	24	46	from	from	IN
cord-318509-zwb758cg	24	47	us	-PRON-	PRP
cord-318509-zwb758cg	24	48	humans	human	NNS
cord-318509-zwb758cg	24	49	.	.	.
cord-318509-zwb758cg	25	1	Markets	market	NNS
cord-318509-zwb758cg	25	2	are	be	VBP
cord-318509-zwb758cg	25	3	what	what	WP
cord-318509-zwb758cg	25	4	we	-PRON-	PRP
cord-318509-zwb758cg	25	5	-market	-market	VBD
cord-318509-zwb758cg	26	1	actors	actor	NNS
cord-318509-zwb758cg	27	1	-make	-make	.
cord-318509-zwb758cg	28	1	them	-PRON-	PRP
cord-318509-zwb758cg	28	2	to	to	TO
cord-318509-zwb758cg	28	3	be	be	VB
cord-318509-zwb758cg	28	4	(	(	-LRB-
cord-318509-zwb758cg	28	5	Kjellberg	Kjellberg	NNP
cord-318509-zwb758cg	28	6	et	et	FW
cord-318509-zwb758cg	28	7	al	al	NNP
cord-318509-zwb758cg	28	8	.	.	NNP
cord-318509-zwb758cg	28	9	,	,	,
cord-318509-zwb758cg	28	10	2012	2012	CD
cord-318509-zwb758cg	28	11	)	)	-RRB-
cord-318509-zwb758cg	28	12	.	.	.
cord-318509-zwb758cg	29	1	Particularly	particularly	RB
cord-318509-zwb758cg	29	2	,	,	,
cord-318509-zwb758cg	29	3	shared	share	VBN
cord-318509-zwb758cg	29	4	cognitive	cognitive	JJ
cord-318509-zwb758cg	29	5	structures	structure	NNS
cord-318509-zwb758cg	29	6	emerge	emerge	VBP
cord-318509-zwb758cg	29	7	among	among	IN
cord-318509-zwb758cg	29	8	market	market	NN
cord-318509-zwb758cg	29	9	actors	actor	NNS
cord-318509-zwb758cg	29	10	over	over	IN
cord-318509-zwb758cg	29	11	time	time	NN
cord-318509-zwb758cg	29	12	,	,	,
cord-318509-zwb758cg	29	13	stabilizing	stabilize	VBG
cord-318509-zwb758cg	29	14	the	the	DT
cord-318509-zwb758cg	29	15	market	market	NN
cord-318509-zwb758cg	29	16	(	(	-LRB-
cord-318509-zwb758cg	29	17	Rosa	Rosa	NNP
cord-318509-zwb758cg	29	18	,	,	,
cord-318509-zwb758cg	29	19	Porac	Porac	NNP
cord-318509-zwb758cg	29	20	,	,	,
cord-318509-zwb758cg	29	21	Runser	Runser	NNP
cord-318509-zwb758cg	29	22	-	-	HYPH
cord-318509-zwb758cg	29	23	Spanjol	Spanjol	NNP
cord-318509-zwb758cg	29	24	,	,	,
cord-318509-zwb758cg	29	25	&	&	CC
cord-318509-zwb758cg	29	26	Saxon	Saxon	NNP
cord-318509-zwb758cg	29	27	,	,	,
cord-318509-zwb758cg	29	28	1999	1999	CD
cord-318509-zwb758cg	29	29	)	)	-RRB-
cord-318509-zwb758cg	29	30	.	.	.
cord-318509-zwb758cg	30	1	In	in	IN
cord-318509-zwb758cg	30	2	other	other	JJ
cord-318509-zwb758cg	30	3	words	word	NNS
cord-318509-zwb758cg	30	4	:	:	:
cord-318509-zwb758cg	30	5	as	as	IN
cord-318509-zwb758cg	30	6	market	market	NN
cord-318509-zwb758cg	30	7	actors	actor	NNS
cord-318509-zwb758cg	30	8	start	start	VBP
cord-318509-zwb758cg	30	9	to	to	TO
cord-318509-zwb758cg	30	10	view	view	VB
cord-318509-zwb758cg	30	11	various	various	JJ
cord-318509-zwb758cg	30	12	elements	element	NNS
cord-318509-zwb758cg	30	13	of	of	IN
cord-318509-zwb758cg	30	14	the	the	DT
cord-318509-zwb758cg	30	15	market	market	NN
cord-318509-zwb758cg	30	16	as	as	IN
cord-318509-zwb758cg	30	17	stable	stable	JJ
cord-318509-zwb758cg	30	18	,	,	,
cord-318509-zwb758cg	30	19	the	the	DT
cord-318509-zwb758cg	30	20	market	market	NN
cord-318509-zwb758cg	30	21	becomes	become	VBZ
cord-318509-zwb758cg	30	22	increasingly	increasingly	RB
cord-318509-zwb758cg	30	23	so	so	RB
cord-318509-zwb758cg	30	24	.	.	.
cord-318509-zwb758cg	31	1	However	however	RB
cord-318509-zwb758cg	31	2	,	,	,
cord-318509-zwb758cg	31	3	this	this	DT
cord-318509-zwb758cg	31	4	link	link	NN
cord-318509-zwb758cg	31	5	between	between	IN
cord-318509-zwb758cg	31	6	the	the	DT
cord-318509-zwb758cg	31	7	shared	share	VBN
cord-318509-zwb758cg	31	8	cognitive	cognitive	JJ
cord-318509-zwb758cg	31	9	structures	structure	NNS
cord-318509-zwb758cg	31	10	and	and	CC
cord-318509-zwb758cg	31	11	the	the	DT
cord-318509-zwb758cg	31	12	markets	market	NNS
cord-318509-zwb758cg	31	13	'	'	POS
cord-318509-zwb758cg	31	14	stability	stability	NN
cord-318509-zwb758cg	31	15	works	work	VBZ
cord-318509-zwb758cg	31	16	in	in	IN
cord-318509-zwb758cg	31	17	the	the	DT
cord-318509-zwb758cg	31	18	other	other	JJ
cord-318509-zwb758cg	31	19	direction	direction	NN
cord-318509-zwb758cg	31	20	,	,	,
cord-318509-zwb758cg	31	21	too	too	RB
cord-318509-zwb758cg	31	22	.	.	.
cord-318509-zwb758cg	32	1	Crises	crisis	NNS
cord-318509-zwb758cg	32	2	in	in	IN
cord-318509-zwb758cg	32	3	the	the	DT
cord-318509-zwb758cg	32	4	business	business	NN
cord-318509-zwb758cg	32	5	environment	environment	NN
cord-318509-zwb758cg	32	6	,	,	,
cord-318509-zwb758cg	32	7	whether	whether	IN
cord-318509-zwb758cg	32	8	man	man	NN
cord-318509-zwb758cg	32	9	-	-	HYPH
cord-318509-zwb758cg	32	10	or	or	CC
cord-318509-zwb758cg	32	11	virus	virus	NN
cord-318509-zwb758cg	32	12	-	-	HYPH
cord-318509-zwb758cg	32	13	made	make	VBN
cord-318509-zwb758cg	32	14	,	,	,
cord-318509-zwb758cg	32	15	challenge	challenge	VB
cord-318509-zwb758cg	32	16	the	the	DT
cord-318509-zwb758cg	32	17	stabilitypromoting	stabilitypromote	VBG
cord-318509-zwb758cg	32	18	mental	mental	JJ
cord-318509-zwb758cg	32	19	models	model	NNS
cord-318509-zwb758cg	32	20	,	,	,
cord-318509-zwb758cg	32	21	i.e.	i.e.	FW
cord-318509-zwb758cg	32	22	,	,	,
cord-318509-zwb758cg	32	23	dominant	dominant	JJ
cord-318509-zwb758cg	32	24	logics	logic	NNS
cord-318509-zwb758cg	32	25	(	(	-LRB-
cord-318509-zwb758cg	32	26	Prahalad	Prahalad	NNP
cord-318509-zwb758cg	32	27	,	,	,
cord-318509-zwb758cg	32	28	2004	2004	CD
cord-318509-zwb758cg	32	29	)	)	-RRB-
cord-318509-zwb758cg	32	30	or	or	CC
cord-318509-zwb758cg	32	31	industry	industry	NN
cord-318509-zwb758cg	32	32	recipes	recipe	NNS
cord-318509-zwb758cg	32	33	(	(	-LRB-
cord-318509-zwb758cg	32	34	Spender	Spender	NNP
cord-318509-zwb758cg	32	35	,	,	,
cord-318509-zwb758cg	32	36	1989	1989	CD
cord-318509-zwb758cg	32	37	)	)	-RRB-
cord-318509-zwb758cg	32	38	that	that	WDT
cord-318509-zwb758cg	32	39	cause	cause	VBP
cord-318509-zwb758cg	32	40	active	active	JJ
cord-318509-zwb758cg	32	41	inertia	inertia	NN
cord-318509-zwb758cg	32	42	(	(	-LRB-
cord-318509-zwb758cg	32	43	Sull	Sull	NNP
cord-318509-zwb758cg	32	44	,	,	,
cord-318509-zwb758cg	32	45	1999	1999	CD
cord-318509-zwb758cg	32	46	)	)	-RRB-
cord-318509-zwb758cg	32	47	for	for	IN
cord-318509-zwb758cg	32	48	firms	firm	NNS
cord-318509-zwb758cg	32	49	and	and	CC
cord-318509-zwb758cg	32	50	markets	market	NNS
cord-318509-zwb758cg	32	51	alike	alike	RB
cord-318509-zwb758cg	32	52	.	.	.
cord-318509-zwb758cg	33	1	A	a	DT
cord-318509-zwb758cg	33	2	crisis	crisis	NN
cord-318509-zwb758cg	33	3	is	be	VBZ
cord-318509-zwb758cg	33	4	a	a	DT
cord-318509-zwb758cg	33	5	discontinuous	discontinuous	JJ
cord-318509-zwb758cg	33	6	event	event	NN
cord-318509-zwb758cg	33	7	that	that	WDT
cord-318509-zwb758cg	33	8	creates	create	VBZ
cord-318509-zwb758cg	33	9	a	a	DT
cord-318509-zwb758cg	33	10	disorienting	disorienting	JJ
cord-318509-zwb758cg	33	11	dilemma	dilemma	NN
cord-318509-zwb758cg	33	12	(	(	-LRB-
cord-318509-zwb758cg	33	13	Mezirow	Mezirow	NNP
cord-318509-zwb758cg	33	14	,	,	,
cord-318509-zwb758cg	33	15	1991	1991	CD
cord-318509-zwb758cg	33	16	)	)	-RRB-
cord-318509-zwb758cg	33	17	,	,	,
cord-318509-zwb758cg	33	18	which	which	WDT
cord-318509-zwb758cg	33	19	decreases	decrease	VBZ
cord-318509-zwb758cg	33	20	the	the	DT
cord-318509-zwb758cg	33	21	level	level	NN
cord-318509-zwb758cg	33	22	of	of	IN
cord-318509-zwb758cg	33	23	inertia	inertia	NN
cord-318509-zwb758cg	33	24	around	around	IN
cord-318509-zwb758cg	33	25	established	establish	VBN
cord-318509-zwb758cg	33	26	roles	role	NNS
cord-318509-zwb758cg	33	27	and	and	CC
cord-318509-zwb758cg	33	28	shared	share	VBN
cord-318509-zwb758cg	33	29	frames	frame	NNS
cord-318509-zwb758cg	33	30	of	of	IN
cord-318509-zwb758cg	33	31	reference	reference	NN
cord-318509-zwb758cg	33	32	.	.	.
cord-318509-zwb758cg	34	1	Therefore	therefore	RB
cord-318509-zwb758cg	34	2	,	,	,
cord-318509-zwb758cg	34	3	it	-PRON-	PRP
cord-318509-zwb758cg	34	4	often	often	RB
cord-318509-zwb758cg	34	5	acts	act	VBZ
cord-318509-zwb758cg	34	6	as	as	IN
cord-318509-zwb758cg	34	7	a	a	DT
cord-318509-zwb758cg	34	8	"	"	``
cord-318509-zwb758cg	34	9	trigger	trigger	NN
cord-318509-zwb758cg	34	10	"	"	''
cord-318509-zwb758cg	34	11	(	(	-LRB-
cord-318509-zwb758cg	34	12	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	34	13	&	&	CC
cord-318509-zwb758cg	34	14	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	34	15	,	,	,
cord-318509-zwb758cg	34	16	2015	2015	CD
cord-318509-zwb758cg	34	17	)	)	-RRB-
cord-318509-zwb758cg	34	18	for	for	IN
cord-318509-zwb758cg	34	19	higher	high	JJR
cord-318509-zwb758cg	34	20	-	-	HYPH
cord-318509-zwb758cg	34	21	level	level	NN
cord-318509-zwb758cg	34	22	learning	learning	NN
cord-318509-zwb758cg	34	23	,	,	,
cord-318509-zwb758cg	34	24	i.e.	i.e.	FW
cord-318509-zwb758cg	34	25	,	,	,
cord-318509-zwb758cg	34	26	learning	learn	VBG
cord-318509-zwb758cg	34	27	beyond	beyond	IN
cord-318509-zwb758cg	34	28	adaptation	adaptation	NN
cord-318509-zwb758cg	34	29	and	and	CC
cord-318509-zwb758cg	34	30	beyond	beyond	IN
cord-318509-zwb758cg	34	31	the	the	DT
cord-318509-zwb758cg	34	32	extant	extant	JJ
cord-318509-zwb758cg	34	33	learning	learning	NN
cord-318509-zwb758cg	34	34	boundary	boundary	NN
cord-318509-zwb758cg	34	35	.	.	.
cord-318509-zwb758cg	35	1	This	this	DT
cord-318509-zwb758cg	35	2	type	type	NN
cord-318509-zwb758cg	35	3	of	of	IN
cord-318509-zwb758cg	35	4	learning	learning	NN
cord-318509-zwb758cg	35	5	has	have	VBZ
cord-318509-zwb758cg	35	6	been	be	VBN
cord-318509-zwb758cg	35	7	called	call	VBN
cord-318509-zwb758cg	35	8	transformative	transformative	JJ
cord-318509-zwb758cg	35	9	(	(	-LRB-
cord-318509-zwb758cg	35	10	Mezirow	Mezirow	NNP
cord-318509-zwb758cg	35	11	,	,	,
cord-318509-zwb758cg	35	12	1991	1991	CD
cord-318509-zwb758cg	35	13	)	)	-RRB-
cord-318509-zwb758cg	35	14	,	,	,
cord-318509-zwb758cg	35	15	expansive	expansive	JJ
cord-318509-zwb758cg	35	16	(	(	-LRB-
cord-318509-zwb758cg	35	17	Engeström	Engeström	NNP
cord-318509-zwb758cg	35	18	,	,	,
cord-318509-zwb758cg	35	19	2001	2001	CD
cord-318509-zwb758cg	35	20	)	)	-RRB-
cord-318509-zwb758cg	35	21	or	or	CC
cord-318509-zwb758cg	35	22	doubleloop	doubleloop	NNP
cord-318509-zwb758cg	35	23	(	(	-LRB-
cord-318509-zwb758cg	35	24	Argyris	Argyris	NNP
cord-318509-zwb758cg	35	25	&	&	CC
cord-318509-zwb758cg	35	26	Schön	Schön	NNP
cord-318509-zwb758cg	35	27	,	,	,
cord-318509-zwb758cg	35	28	1978	1978	CD
cord-318509-zwb758cg	35	29	)	)	-RRB-
cord-318509-zwb758cg	35	30	learning	learning	NN
cord-318509-zwb758cg	35	31	.	.	.
cord-318509-zwb758cg	36	1	Such	such	JJ
cord-318509-zwb758cg	36	2	learning	learning	NN
cord-318509-zwb758cg	36	3	requires	require	VBZ
cord-318509-zwb758cg	36	4	proactive	proactive	JJ
cord-318509-zwb758cg	36	5	unlearning	unlearning	NN
cord-318509-zwb758cg	36	6	of	of	IN
cord-318509-zwb758cg	36	7	key	key	JJ
cord-318509-zwb758cg	36	8	organizational	organizational	JJ
cord-318509-zwb758cg	36	9	processes	process	NNS
cord-318509-zwb758cg	36	10	and	and	CC
cord-318509-zwb758cg	36	11	the	the	DT
cord-318509-zwb758cg	36	12	questioning	questioning	NN
cord-318509-zwb758cg	36	13	of	of	IN
cord-318509-zwb758cg	36	14	an	an	DT
cord-318509-zwb758cg	36	15	organization	organization	NN
cord-318509-zwb758cg	36	16	's	's	POS
cord-318509-zwb758cg	36	17	assumptions	assumption	NNS
cord-318509-zwb758cg	36	18	about	about	IN
cord-318509-zwb758cg	36	19	itself	-PRON-	PRP
cord-318509-zwb758cg	36	20	and	and	CC
cord-318509-zwb758cg	36	21	its	-PRON-	PRP$
cord-318509-zwb758cg	36	22	environment	environment	NN
cord-318509-zwb758cg	36	23	(	(	-LRB-
cord-318509-zwb758cg	36	24	Morgan	Morgan	NNP
cord-318509-zwb758cg	36	25	&	&	CC
cord-318509-zwb758cg	36	26	Berthon	Berthon	NNP
cord-318509-zwb758cg	36	27	,	,	,
cord-318509-zwb758cg	36	28	2008	2008	CD
cord-318509-zwb758cg	36	29	)	)	-RRB-
cord-318509-zwb758cg	36	30	.	.	.
cord-318509-zwb758cg	37	1	This	this	DT
cord-318509-zwb758cg	37	2	leads	lead	VBZ
cord-318509-zwb758cg	37	3	to	to	IN
cord-318509-zwb758cg	37	4	breakdowns	breakdown	NNS
cord-318509-zwb758cg	37	5	in	in	IN
cord-318509-zwb758cg	37	6	the	the	DT
cord-318509-zwb758cg	37	7	flow	flow	NN
cord-318509-zwb758cg	37	8	of	of	IN
cord-318509-zwb758cg	37	9	normal	normal	JJ
cord-318509-zwb758cg	37	10	actions	action	NNS
cord-318509-zwb758cg	37	11	and	and	CC
cord-318509-zwb758cg	37	12	forces	force	NNS
cord-318509-zwb758cg	37	13	actors	actor	NNS
cord-318509-zwb758cg	37	14	to	to	TO
cord-318509-zwb758cg	37	15	question	question	VB
cord-318509-zwb758cg	37	16	their	-PRON-	PRP$
cord-318509-zwb758cg	37	17	current	current	JJ
cord-318509-zwb758cg	37	18	practices	practice	NNS
cord-318509-zwb758cg	37	19	(	(	-LRB-
cord-318509-zwb758cg	37	20	Cope	cope	VB
cord-318509-zwb758cg	37	21	,	,	,
cord-318509-zwb758cg	37	22	2003	2003	CD
cord-318509-zwb758cg	37	23	)	)	-RRB-
cord-318509-zwb758cg	37	24	.	.	.
cord-318509-zwb758cg	38	1	The	the	DT
cord-318509-zwb758cg	38	2	consequence	consequence	NN
cord-318509-zwb758cg	38	3	is	be	VBZ
cord-318509-zwb758cg	38	4	simple	simple	JJ
cord-318509-zwb758cg	38	5	:	:	:
cord-318509-zwb758cg	38	6	a	a	DT
cord-318509-zwb758cg	38	7	crisis	crisis	NN
cord-318509-zwb758cg	38	8	both	both	DT
cord-318509-zwb758cg	38	9	forces	force	NNS
cord-318509-zwb758cg	38	10	and	and	CC
cord-318509-zwb758cg	38	11	enables	enable	VBZ
cord-318509-zwb758cg	38	12	highlevel	highlevel	JJ
cord-318509-zwb758cg	38	13	learning	learning	NN
cord-318509-zwb758cg	38	14	in	in	IN
cord-318509-zwb758cg	38	15	which	which	WDT
cord-318509-zwb758cg	38	16	both	both	DT
cord-318509-zwb758cg	38	17	human	human	JJ
cord-318509-zwb758cg	38	18	and	and	CC
cord-318509-zwb758cg	38	19	organizational	organizational	JJ
cord-318509-zwb758cg	38	20	actors	actor	NNS
cord-318509-zwb758cg	38	21	are	be	VBP
cord-318509-zwb758cg	38	22	ready	ready	JJ
cord-318509-zwb758cg	38	23	to	to	TO
cord-318509-zwb758cg	38	24	question	question	VB
cord-318509-zwb758cg	38	25	current	current	JJ
cord-318509-zwb758cg	38	26	mental	mental	JJ
cord-318509-zwb758cg	38	27	models	model	NNS
cord-318509-zwb758cg	38	28	and	and	CC
cord-318509-zwb758cg	38	29	managerial	managerial	JJ
cord-318509-zwb758cg	38	30	practices	practice	NNS
cord-318509-zwb758cg	38	31	and	and	CC
cord-318509-zwb758cg	38	32	engage	engage	VB
cord-318509-zwb758cg	38	33	in	in	IN
cord-318509-zwb758cg	38	34	developing	develop	VBG
cord-318509-zwb758cg	38	35	new	new	JJ
cord-318509-zwb758cg	38	36	ones	one	NNS
cord-318509-zwb758cg	38	37	.	.	.
cord-318509-zwb758cg	39	1	In	in	IN
cord-318509-zwb758cg	39	2	this	this	DT
cord-318509-zwb758cg	39	3	section	section	NN
cord-318509-zwb758cg	39	4	we	-PRON-	PRP
cord-318509-zwb758cg	39	5	synthesize	synthesize	VBP
cord-318509-zwb758cg	39	6	the	the	DT
cord-318509-zwb758cg	39	7	current	current	JJ
cord-318509-zwb758cg	39	8	notions	notion	NNS
cord-318509-zwb758cg	39	9	in	in	IN
cord-318509-zwb758cg	39	10	the	the	DT
cord-318509-zwb758cg	39	11	emerging	emerge	VBG
cord-318509-zwb758cg	39	12	literature	literature	NN
cord-318509-zwb758cg	39	13	on	on	IN
cord-318509-zwb758cg	39	14	market	market	NN
cord-318509-zwb758cg	39	15	-	-	HYPH
cord-318509-zwb758cg	39	16	shaping	shape	VBG
cord-318509-zwb758cg	39	17	and	and	CC
cord-318509-zwb758cg	39	18	shaping	shape	VBG
cord-318509-zwb758cg	39	19	strategies	strategy	NNS
cord-318509-zwb758cg	39	20	(	(	-LRB-
cord-318509-zwb758cg	39	21	cf	cf	NNP
cord-318509-zwb758cg	39	22	.	.	NNP
cord-318509-zwb758cg	39	23	,	,	,
cord-318509-zwb758cg	39	24	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	39	25	&	&	CC
cord-318509-zwb758cg	39	26	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	39	27	,	,	,
cord-318509-zwb758cg	39	28	2018	2018	CD
cord-318509-zwb758cg	39	29	;	;	:
cord-318509-zwb758cg	39	30	Patvardhan	Patvardhan	NNP
cord-318509-zwb758cg	39	31	&	&	CC
cord-318509-zwb758cg	39	32	Ramachandran	Ramachandran	NNP
cord-318509-zwb758cg	39	33	,	,	,
cord-318509-zwb758cg	39	34	2020	2020	CD
cord-318509-zwb758cg	39	35	)	)	-RRB-
cord-318509-zwb758cg	39	36	into	into	IN
cord-318509-zwb758cg	39	37	a	a	DT
cord-318509-zwb758cg	39	38	marketshaping	marketshaping	NN
cord-318509-zwb758cg	39	39	process	process	NN
cord-318509-zwb758cg	39	40	,	,	,
cord-318509-zwb758cg	39	41	comprising	comprise	VBG
cord-318509-zwb758cg	39	42	eight	eight	CD
cord-318509-zwb758cg	39	43	steps	step	NNS
cord-318509-zwb758cg	39	44	:	:	:
cord-318509-zwb758cg	39	45	(	(	-LRB-
cord-318509-zwb758cg	39	46	1	1	LS
cord-318509-zwb758cg	39	47	)	)	-RRB-
cord-318509-zwb758cg	39	48	determining	determine	VBG
cord-318509-zwb758cg	39	49	whether	whether	IN
cord-318509-zwb758cg	39	50	to	to	TO
cord-318509-zwb758cg	39	51	act	act	VB
cord-318509-zwb758cg	39	52	now	now	RB
cord-318509-zwb758cg	39	53	or	or	CC
cord-318509-zwb758cg	39	54	actively	actively	RB
cord-318509-zwb758cg	39	55	wait	wait	VB
cord-318509-zwb758cg	39	56	,	,	,
cord-318509-zwb758cg	39	57	(	(	-LRB-
cord-318509-zwb758cg	39	58	2	2	LS
cord-318509-zwb758cg	39	59	)	)	-RRB-
cord-318509-zwb758cg	39	60	deciding	decide	VBG
cord-318509-zwb758cg	39	61	whether	whether	IN
cord-318509-zwb758cg	39	62	to	to	TO
cord-318509-zwb758cg	39	63	be	be	VB
cord-318509-zwb758cg	39	64	a	a	DT
cord-318509-zwb758cg	39	65	shaper	shaper	NN
cord-318509-zwb758cg	39	66	or	or	CC
cord-318509-zwb758cg	39	67	a	a	DT
cord-318509-zwb758cg	39	68	supporter	supporter	NN
cord-318509-zwb758cg	39	69	,	,	,
cord-318509-zwb758cg	39	70	(	(	-LRB-
cord-318509-zwb758cg	39	71	3	3	LS
cord-318509-zwb758cg	39	72	)	)	-RRB-
cord-318509-zwb758cg	39	73	developing	develop	VBG
cord-318509-zwb758cg	39	74	a	a	DT
cord-318509-zwb758cg	39	75	scalable	scalable	JJ
cord-318509-zwb758cg	39	76	vision	vision	NN
cord-318509-zwb758cg	39	77	for	for	IN
cord-318509-zwb758cg	39	78	the	the	DT
cord-318509-zwb758cg	39	79	future	future	JJ
cord-318509-zwb758cg	39	80	market	market	NN
cord-318509-zwb758cg	39	81	,	,	,
cord-318509-zwb758cg	39	82	(	(	-LRB-
cord-318509-zwb758cg	39	83	4	4	LS
cord-318509-zwb758cg	39	84	)	)	-RRB-
cord-318509-zwb758cg	39	85	recognizing	recognize	VBG
cord-318509-zwb758cg	39	86	the	the	DT
cord-318509-zwb758cg	39	87	minimum	minimum	JJ
cord-318509-zwb758cg	39	88	viable	viable	JJ
cord-318509-zwb758cg	39	89	system	system	NN
cord-318509-zwb758cg	39	90	linked	link	VBN
cord-318509-zwb758cg	39	91	to	to	IN
cord-318509-zwb758cg	39	92	this	this	DT
cord-318509-zwb758cg	39	93	vision	vision	NN
cord-318509-zwb758cg	39	94	,	,	,
cord-318509-zwb758cg	39	95	(	(	-LRB-
cord-318509-zwb758cg	39	96	5	5	LS
cord-318509-zwb758cg	39	97	)	)	-RRB-
cord-318509-zwb758cg	39	98	driving	drive	VBG
cord-318509-zwb758cg	39	99	changes	change	NNS
cord-318509-zwb758cg	39	100	in	in	IN
cord-318509-zwb758cg	39	101	market	market	NN
cord-318509-zwb758cg	39	102	-	-	HYPH
cord-318509-zwb758cg	39	103	level	level	NN
cord-318509-zwb758cg	39	104	properties	property	NNS
cord-318509-zwb758cg	39	105	,	,	,
cord-318509-zwb758cg	39	106	(	(	-LRB-
cord-318509-zwb758cg	39	107	6	6	LS
cord-318509-zwb758cg	39	108	)	)	-RRB-
cord-318509-zwb758cg	39	109	securing	secure	VBG
cord-318509-zwb758cg	39	110	that	that	DT
cord-318509-zwb758cg	39	111	value	value	NN
cord-318509-zwb758cg	39	112	is	be	VBZ
cord-318509-zwb758cg	39	113	quantified	quantify	VBN
cord-318509-zwb758cg	39	114	and	and	CC
cord-318509-zwb758cg	39	115	shared	share	VBN
cord-318509-zwb758cg	39	116	,	,	,
cord-318509-zwb758cg	39	117	(	(	-LRB-
cord-318509-zwb758cg	39	118	7	7	LS
cord-318509-zwb758cg	39	119	)	)	-RRB-
cord-318509-zwb758cg	39	120	inviting	invite	VBG
cord-318509-zwb758cg	39	121	actor	actor	NN
cord-318509-zwb758cg	39	122	engagement	engagement	NN
cord-318509-zwb758cg	39	123	for	for	IN
cord-318509-zwb758cg	39	124	implementation	implementation	NN
cord-318509-zwb758cg	39	125	,	,	,
cord-318509-zwb758cg	39	126	and	and	CC
cord-318509-zwb758cg	39	127	(	(	-LRB-
cord-318509-zwb758cg	39	128	8)	8)	NN
cord-318509-zwb758cg	39	129	defending	defend	VBG
cord-318509-zwb758cg	39	130	against	against	IN
cord-318509-zwb758cg	39	131	possible	possible	JJ
cord-318509-zwb758cg	39	132	retaliations	retaliation	NNS
cord-318509-zwb758cg	39	133	from	from	IN
cord-318509-zwb758cg	39	134	threatened	threaten	VBN
cord-318509-zwb758cg	39	135	market	market	NN
cord-318509-zwb758cg	39	136	systems	system	NNS
cord-318509-zwb758cg	39	137	.	.	.
cord-318509-zwb758cg	40	1	This	this	DT
cord-318509-zwb758cg	40	2	process	process	NN
cord-318509-zwb758cg	40	3	-leading	-leade	VBG
cord-318509-zwb758cg	40	4	to	to	IN
cord-318509-zwb758cg	40	5	a	a	DT
cord-318509-zwb758cg	40	6	shaped	shaped	JJ
cord-318509-zwb758cg	40	7	market	market	NN
cord-318509-zwb758cg	40	8	-is	-is	.
cord-318509-zwb758cg	41	1	summarized	summarize	VBN
cord-318509-zwb758cg	41	2	in	in	IN
cord-318509-zwb758cg	41	3	Fig	Fig	NNP
cord-318509-zwb758cg	41	4	.	.	.
cord-318509-zwb758cg	42	1	1	1	LS
cord-318509-zwb758cg	42	2	.	.	.
cord-318509-zwb758cg	43	1	Strategy	strategy	NN
cord-318509-zwb758cg	43	2	research	research	NN
cord-318509-zwb758cg	43	3	and	and	CC
cord-318509-zwb758cg	43	4	many	many	JJ
cord-318509-zwb758cg	43	5	strategy	strategy	NN
cord-318509-zwb758cg	43	6	practitioners	practitioner	NNS
cord-318509-zwb758cg	43	7	have	have	VBP
cord-318509-zwb758cg	43	8	an	an	DT
cord-318509-zwb758cg	43	9	implicit	implicit	JJ
cord-318509-zwb758cg	43	10	bias	bias	NN
cord-318509-zwb758cg	43	11	for	for	IN
cord-318509-zwb758cg	43	12	action	action	NN
cord-318509-zwb758cg	43	13	.	.	.
cord-318509-zwb758cg	44	1	However	however	RB
cord-318509-zwb758cg	44	2	,	,	,
cord-318509-zwb758cg	44	3	to	to	TO
cord-318509-zwb758cg	44	4	have	have	VB
cord-318509-zwb758cg	44	5	a	a	DT
cord-318509-zwb758cg	44	6	genuine	genuine	JJ
cord-318509-zwb758cg	44	7	strategy	strategy	NN
cord-318509-zwb758cg	44	8	is	be	VBZ
cord-318509-zwb758cg	44	9	also	also	RB
cord-318509-zwb758cg	44	10	about	about	IN
cord-318509-zwb758cg	44	11	saying	say	VBG
cord-318509-zwb758cg	44	12	"	"	``
cord-318509-zwb758cg	44	13	no	no	UH
cord-318509-zwb758cg	44	14	"	"	''
cord-318509-zwb758cg	44	15	and	and	CC
cord-318509-zwb758cg	44	16	being	be	VBG
cord-318509-zwb758cg	44	17	clear	clear	JJ
cord-318509-zwb758cg	44	18	about	about	IN
cord-318509-zwb758cg	44	19	the	the	DT
cord-318509-zwb758cg	44	20	opportunities	opportunity	NNS
cord-318509-zwb758cg	44	21	that	that	WDT
cord-318509-zwb758cg	44	22	firm	firm	NN
cord-318509-zwb758cg	44	23	will	will	MD
cord-318509-zwb758cg	44	24	not	not	RB
cord-318509-zwb758cg	44	25	pursue	pursue	VB
cord-318509-zwb758cg	44	26	(	(	-LRB-
cord-318509-zwb758cg	44	27	cf	cf	NN
cord-318509-zwb758cg	44	28	.	.	NNP
cord-318509-zwb758cg	44	29	,	,	,
cord-318509-zwb758cg	44	30	Rumelt	Rumelt	NNP
cord-318509-zwb758cg	44	31	,	,	,
cord-318509-zwb758cg	44	32	2011	2011	CD
cord-318509-zwb758cg	44	33	;	;	:
cord-318509-zwb758cg	44	34	Magretta	Magretta	NNP
cord-318509-zwb758cg	44	35	,	,	,
cord-318509-zwb758cg	44	36	2011	2011	CD
cord-318509-zwb758cg	44	37	)	)	-RRB-
cord-318509-zwb758cg	44	38	.	.	.
cord-318509-zwb758cg	45	1	This	this	DT
cord-318509-zwb758cg	45	2	applies	apply	VBZ
cord-318509-zwb758cg	45	3	to	to	IN
cord-318509-zwb758cg	45	4	market	market	VB
cord-318509-zwb758cg	45	5	shaping	shape	VBG
cord-318509-zwb758cg	45	6	strategies	strategy	NNS
cord-318509-zwb758cg	45	7	,	,	,
cord-318509-zwb758cg	45	8	too	too	RB
cord-318509-zwb758cg	45	9	.	.	.
cord-318509-zwb758cg	46	1	When	when	WRB
cord-318509-zwb758cg	46	2	contemplating	contemplate	VBG
cord-318509-zwb758cg	46	3	the	the	DT
cord-318509-zwb758cg	46	4	possibility	possibility	NN
cord-318509-zwb758cg	46	5	of	of	IN
cord-318509-zwb758cg	46	6	shaping	shape	VBG
cord-318509-zwb758cg	46	7	markets	market	NNS
cord-318509-zwb758cg	46	8	,	,	,
cord-318509-zwb758cg	46	9	companies	company	NNS
cord-318509-zwb758cg	46	10	should	should	MD
cord-318509-zwb758cg	46	11	pause	pause	VB
cord-318509-zwb758cg	46	12	and	and	CC
cord-318509-zwb758cg	46	13	consider	consider	VB
cord-318509-zwb758cg	46	14	critically	critically	RB
cord-318509-zwb758cg	46	15	whether	whether	IN
cord-318509-zwb758cg	46	16	it	-PRON-	PRP
cord-318509-zwb758cg	46	17	is	be	VBZ
cord-318509-zwb758cg	46	18	in	in	IN
cord-318509-zwb758cg	46	19	their	-PRON-	PRP$
cord-318509-zwb758cg	46	20	best	good	JJS
cord-318509-zwb758cg	46	21	interests	interest	NNS
cord-318509-zwb758cg	46	22	-here	-here	.
cord-318509-zwb758cg	47	1	and	and	CC
cord-318509-zwb758cg	47	2	now	now	RB
cord-318509-zwb758cg	47	3	-to	-to	NN
cord-318509-zwb758cg	47	4	start	start	VB
cord-318509-zwb758cg	47	5	influencing	influence	VBG
cord-318509-zwb758cg	47	6	the	the	DT
cord-318509-zwb758cg	47	7	development	development	NN
cord-318509-zwb758cg	47	8	path	path	NN
cord-318509-zwb758cg	47	9	of	of	IN
cord-318509-zwb758cg	47	10	their	-PRON-	PRP$
cord-318509-zwb758cg	47	11	market	market	NN
cord-318509-zwb758cg	47	12	(	(	-LRB-
cord-318509-zwb758cg	47	13	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	47	14	&	&	CC
cord-318509-zwb758cg	47	15	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	47	16	,	,	,
cord-318509-zwb758cg	47	17	2018	2018	CD
cord-318509-zwb758cg	47	18	)	)	-RRB-
cord-318509-zwb758cg	47	19	.	.	.
cord-318509-zwb758cg	48	1	Thus	thus	RB
cord-318509-zwb758cg	48	2	,	,	,
cord-318509-zwb758cg	48	3	the	the	DT
cord-318509-zwb758cg	48	4	prospective	prospective	JJ
cord-318509-zwb758cg	48	5	market	market	NN
cord-318509-zwb758cg	48	6	-	-	HYPH
cord-318509-zwb758cg	48	7	shaper	shaper	NN
cord-318509-zwb758cg	48	8	first	first	RB
cord-318509-zwb758cg	48	9	needs	need	VBZ
cord-318509-zwb758cg	48	10	to	to	TO
cord-318509-zwb758cg	48	11	determine	determine	VB
cord-318509-zwb758cg	48	12	whether	whether	IN
cord-318509-zwb758cg	48	13	the	the	DT
cord-318509-zwb758cg	48	14	right	right	JJ
cord-318509-zwb758cg	48	15	time	time	NN
cord-318509-zwb758cg	48	16	to	to	TO
cord-318509-zwb758cg	48	17	act	act	VB
cord-318509-zwb758cg	48	18	is	be	VBZ
cord-318509-zwb758cg	48	19	now	now	RB
cord-318509-zwb758cg	48	20	-or	-or	:
cord-318509-zwb758cg	48	21	whether	whether	IN
cord-318509-zwb758cg	48	22	it	-PRON-	PRP
cord-318509-zwb758cg	48	23	makes	make	VBZ
cord-318509-zwb758cg	48	24	sense	sense	NN
cord-318509-zwb758cg	48	25	to	to	TO
cord-318509-zwb758cg	48	26	wait	wait	VB
cord-318509-zwb758cg	48	27	further	further	RB
cord-318509-zwb758cg	48	28	.	.	.
cord-318509-zwb758cg	49	1	As	as	IN
cord-318509-zwb758cg	49	2	discussed	discuss	VBN
cord-318509-zwb758cg	49	3	above	above	RB
cord-318509-zwb758cg	49	4	,	,	,
cord-318509-zwb758cg	49	5	crises	crisis	NNS
cord-318509-zwb758cg	49	6	lead	lead	VBP
cord-318509-zwb758cg	49	7	to	to	IN
cord-318509-zwb758cg	49	8	malleability	malleability	NN
cord-318509-zwb758cg	49	9	in	in	IN
cord-318509-zwb758cg	49	10	markets	market	NNS
cord-318509-zwb758cg	49	11	,	,	,
cord-318509-zwb758cg	49	12	which	which	WDT
cord-318509-zwb758cg	49	13	in	in	IN
cord-318509-zwb758cg	49	14	turn	turn	NN
cord-318509-zwb758cg	49	15	leads	lead	VBZ
cord-318509-zwb758cg	49	16	to	to	IN
cord-318509-zwb758cg	49	17	shapeability	shapeability	NN
cord-318509-zwb758cg	49	18	of	of	IN
cord-318509-zwb758cg	49	19	these	these	DT
cord-318509-zwb758cg	49	20	markets	market	NNS
cord-318509-zwb758cg	49	21	.	.	.
cord-318509-zwb758cg	50	1	However	however	RB
cord-318509-zwb758cg	50	2	,	,	,
cord-318509-zwb758cg	50	3	the	the	DT
cord-318509-zwb758cg	50	4	fact	fact	NN
cord-318509-zwb758cg	50	5	that	that	IN
cord-318509-zwb758cg	50	6	a	a	DT
cord-318509-zwb758cg	50	7	market	market	NN
cord-318509-zwb758cg	50	8	is	be	VBZ
cord-318509-zwb758cg	50	9	shapeable	shapeable	JJ
cord-318509-zwb758cg	50	10	now	now	RB
cord-318509-zwb758cg	50	11	does	do	VBZ
cord-318509-zwb758cg	50	12	not	not	RB
cord-318509-zwb758cg	50	13	mean	mean	VB
cord-318509-zwb758cg	50	14	that	that	IN
cord-318509-zwb758cg	50	15	it	-PRON-	PRP
cord-318509-zwb758cg	50	16	would	would	MD
cord-318509-zwb758cg	50	17	not	not	RB
cord-318509-zwb758cg	50	18	become	become	VB
cord-318509-zwb758cg	50	19	even	even	RB
cord-318509-zwb758cg	50	20	more	more	RBR
cord-318509-zwb758cg	50	21	shapeable	shapeable	JJ
cord-318509-zwb758cg	50	22	in	in	IN
cord-318509-zwb758cg	50	23	the	the	DT
cord-318509-zwb758cg	50	24	near	near	JJ
cord-318509-zwb758cg	50	25	future	future	NN
cord-318509-zwb758cg	50	26	.	.	.
cord-318509-zwb758cg	51	1	Perhaps	perhaps	RB
cord-318509-zwb758cg	51	2	there	there	EX
cord-318509-zwb758cg	51	3	is	be	VBZ
cord-318509-zwb758cg	51	4	another	another	DT
cord-318509-zwb758cg	51	5	major	major	JJ
cord-318509-zwb758cg	51	6	economic	economic	JJ
cord-318509-zwb758cg	51	7	stimulus	stimulus	NN
cord-318509-zwb758cg	51	8	package	package	NN
cord-318509-zwb758cg	51	9	in	in	IN
cord-318509-zwb758cg	51	10	preparation	preparation	NN
cord-318509-zwb758cg	51	11	,	,	,
cord-318509-zwb758cg	51	12	and	and	CC
cord-318509-zwb758cg	51	13	the	the	DT
cord-318509-zwb758cg	51	14	market	market	NN
cord-318509-zwb758cg	51	15	-	-	HYPH
cord-318509-zwb758cg	51	16	shaping	shape	VBG
cord-318509-zwb758cg	51	17	endeavor	endeavor	NN
cord-318509-zwb758cg	51	18	is	be	VBZ
cord-318509-zwb758cg	51	19	better	well	RBR
cord-318509-zwb758cg	51	20	timed	time	VBN
cord-318509-zwb758cg	51	21	only	only	RB
cord-318509-zwb758cg	51	22	after	after	IN
cord-318509-zwb758cg	51	23	its	-PRON-	PRP$
cord-318509-zwb758cg	51	24	launch	launch	NN
cord-318509-zwb758cg	51	25	.	.	.
cord-318509-zwb758cg	52	1	Alternatively	alternatively	RB
cord-318509-zwb758cg	52	2	,	,	,
cord-318509-zwb758cg	52	3	maybe	maybe	RB
cord-318509-zwb758cg	52	4	the	the	DT
cord-318509-zwb758cg	52	5	market	market	NN
cord-318509-zwb758cg	52	6	is	be	VBZ
cord-318509-zwb758cg	52	7	now	now	RB
cord-318509-zwb758cg	52	8	at	at	IN
cord-318509-zwb758cg	52	9	its	-PRON-	PRP$
cord-318509-zwb758cg	52	10	most	most	RBS
cord-318509-zwb758cg	52	11	malleable	malleable	JJ
cord-318509-zwb758cg	52	12	,	,	,
cord-318509-zwb758cg	52	13	and	and	CC
cord-318509-zwb758cg	52	14	waiting	wait	VBG
cord-318509-zwb758cg	52	15	further	further	RB
cord-318509-zwb758cg	52	16	would	would	MD
cord-318509-zwb758cg	52	17	unduly	unduly	RB
cord-318509-zwb758cg	52	18	increase	increase	VB
cord-318509-zwb758cg	52	19	the	the	DT
cord-318509-zwb758cg	52	20	chances	chance	NNS
cord-318509-zwb758cg	52	21	of	of	IN
cord-318509-zwb758cg	52	22	someone	someone	NN
cord-318509-zwb758cg	52	23	else	else	RB
cord-318509-zwb758cg	52	24	nudging	nudge	VBG
cord-318509-zwb758cg	52	25	the	the	DT
cord-318509-zwb758cg	52	26	market	market	NN
cord-318509-zwb758cg	52	27	onto	onto	IN
cord-318509-zwb758cg	52	28	a	a	DT
cord-318509-zwb758cg	52	29	path	path	NN
cord-318509-zwb758cg	52	30	that	that	WDT
cord-318509-zwb758cg	52	31	is	be	VBZ
cord-318509-zwb758cg	52	32	detrimental	detrimental	JJ
cord-318509-zwb758cg	52	33	to	to	IN
cord-318509-zwb758cg	52	34	our	-PRON-	PRP$
cord-318509-zwb758cg	52	35	aspirations	aspiration	NNS
cord-318509-zwb758cg	52	36	.	.	.
cord-318509-zwb758cg	53	1	The	the	DT
cord-318509-zwb758cg	53	2	likely	likely	JJ
cord-318509-zwb758cg	53	3	future	future	NN
cord-318509-zwb758cg	53	4	"	"	``
cord-318509-zwb758cg	53	5	shape	shape	NN
cord-318509-zwb758cg	53	6	"	"	''
cord-318509-zwb758cg	53	7	of	of	IN
cord-318509-zwb758cg	53	8	the	the	DT
cord-318509-zwb758cg	53	9	market	market	NN
cord-318509-zwb758cg	53	10	being	be	VBG
cord-318509-zwb758cg	53	11	shaped	shape	VBN
cord-318509-zwb758cg	53	12	gives	give	VBZ
cord-318509-zwb758cg	53	13	some	some	DT
cord-318509-zwb758cg	53	14	indications	indication	NNS
cord-318509-zwb758cg	53	15	about	about	IN
cord-318509-zwb758cg	53	16	this	this	DT
cord-318509-zwb758cg	53	17	now	now	RB
cord-318509-zwb758cg	53	18	vs.	vs.	IN
cord-318509-zwb758cg	53	19	later	later	RB
cord-318509-zwb758cg	53	20	timing	timing	NN
cord-318509-zwb758cg	53	21	decision	decision	NN
cord-318509-zwb758cg	53	22	.	.	.
cord-318509-zwb758cg	54	1	If	if	IN
cord-318509-zwb758cg	54	2	the	the	DT
cord-318509-zwb758cg	54	3	future	future	JJ
cord-318509-zwb758cg	54	4	market	market	NN
cord-318509-zwb758cg	54	5	is	be	VBZ
cord-318509-zwb758cg	54	6	likely	likely	JJ
cord-318509-zwb758cg	54	7	to	to	TO
cord-318509-zwb758cg	54	8	exhibit	exhibit	VB
cord-318509-zwb758cg	54	9	network	network	NN
cord-318509-zwb758cg	54	10	effects	effect	NNS
cord-318509-zwb758cg	54	11	,	,	,
cord-318509-zwb758cg	54	12	as	as	IN
cord-318509-zwb758cg	54	13	many	many	JJ
cord-318509-zwb758cg	54	14	platform	platform	NN
cord-318509-zwb758cg	54	15	-	-	HYPH
cord-318509-zwb758cg	54	16	based	base	VBN
cord-318509-zwb758cg	54	17	markets	market	NNS
cord-318509-zwb758cg	54	18	do	do	VBP
cord-318509-zwb758cg	54	19	(	(	-LRB-
cord-318509-zwb758cg	54	20	McIntyre	McIntyre	NNP
cord-318509-zwb758cg	54	21	&	&	CC
cord-318509-zwb758cg	54	22	Srinivasan	Srinivasan	NNP
cord-318509-zwb758cg	54	23	,	,	,
cord-318509-zwb758cg	54	24	2017	2017	CD
cord-318509-zwb758cg	54	25	)	)	-RRB-
cord-318509-zwb758cg	54	26	,	,	,
cord-318509-zwb758cg	54	27	then	then	RB
cord-318509-zwb758cg	54	28	there	there	EX
cord-318509-zwb758cg	54	29	may	may	MD
cord-318509-zwb758cg	54	30	be	be	VB
cord-318509-zwb758cg	54	31	some	some	DT
cord-318509-zwb758cg	54	32	early	early	JJ
cord-318509-zwb758cg	54	33	-	-	HYPH
cord-318509-zwb758cg	54	34	mover	mover	NN
cord-318509-zwb758cg	54	35	advantages	advantage	NNS
cord-318509-zwb758cg	54	36	.	.	.
cord-318509-zwb758cg	55	1	However	however	RB
cord-318509-zwb758cg	55	2	,	,	,
cord-318509-zwb758cg	55	3	if	if	IN
cord-318509-zwb758cg	55	4	the	the	DT
cord-318509-zwb758cg	55	5	functioning	functioning	NN
cord-318509-zwb758cg	55	6	of	of	IN
cord-318509-zwb758cg	55	7	the	the	DT
cord-318509-zwb758cg	55	8	future	future	JJ
cord-318509-zwb758cg	55	9	market	market	NN
cord-318509-zwb758cg	55	10	is	be	VBZ
cord-318509-zwb758cg	55	11	dependent	dependent	JJ
cord-318509-zwb758cg	55	12	on	on	IN
cord-318509-zwb758cg	55	13	complementary	complementary	JJ
cord-318509-zwb758cg	55	14	assets	asset	NNS
cord-318509-zwb758cg	55	15	and	and	CC
cord-318509-zwb758cg	55	16	resources	resource	NNS
cord-318509-zwb758cg	55	17	that	that	WDT
cord-318509-zwb758cg	55	18	are	be	VBP
cord-318509-zwb758cg	55	19	not	not	RB
cord-318509-zwb758cg	55	20	available	available	JJ
cord-318509-zwb758cg	55	21	at	at	RB
cord-318509-zwb758cg	55	22	all	all	RB
cord-318509-zwb758cg	55	23	,	,	,
cord-318509-zwb758cg	55	24	or	or	CC
cord-318509-zwb758cg	55	25	not	not	RB
cord-318509-zwb758cg	55	26	available	available	JJ
cord-318509-zwb758cg	55	27	in	in	IN
cord-318509-zwb758cg	55	28	sufficient	sufficient	JJ
cord-318509-zwb758cg	55	29	quantities	quantity	NNS
cord-318509-zwb758cg	55	30	,	,	,
cord-318509-zwb758cg	55	31	then	then	RB
cord-318509-zwb758cg	55	32	it	-PRON-	PRP
cord-318509-zwb758cg	55	33	is	be	VBZ
cord-318509-zwb758cg	55	34	advisable	advisable	JJ
cord-318509-zwb758cg	55	35	to	to	TO
cord-318509-zwb758cg	55	36	wait	wait	VB
cord-318509-zwb758cg	55	37	before	before	IN
cord-318509-zwb758cg	55	38	commencing	commence	VBG
cord-318509-zwb758cg	55	39	market	market	NN
cord-318509-zwb758cg	55	40	-	-	HYPH
cord-318509-zwb758cg	55	41	shaping	shaping	NN
cord-318509-zwb758cg	55	42	(	(	-LRB-
cord-318509-zwb758cg	55	43	Adner	Adner	NNP
cord-318509-zwb758cg	55	44	,	,	,
cord-318509-zwb758cg	55	45	2012	2012	CD
cord-318509-zwb758cg	55	46	;	;	:
cord-318509-zwb758cg	55	47	Adner	Adner	NNP
cord-318509-zwb758cg	55	48	&	&	CC
cord-318509-zwb758cg	55	49	Kapoor	Kapoor	NNP
cord-318509-zwb758cg	55	50	,	,	,
cord-318509-zwb758cg	55	51	2010	2010	CD
cord-318509-zwb758cg	55	52	)	)	-RRB-
cord-318509-zwb758cg	55	53	.	.	.
cord-318509-zwb758cg	56	1	In	in	IN
cord-318509-zwb758cg	56	2	case	case	NN
cord-318509-zwb758cg	56	3	the	the	DT
cord-318509-zwb758cg	56	4	decision	decision	NN
cord-318509-zwb758cg	56	5	is	be	VBZ
cord-318509-zwb758cg	56	6	to	to	TO
cord-318509-zwb758cg	56	7	wait	wait	VB
cord-318509-zwb758cg	56	8	,	,	,
cord-318509-zwb758cg	56	9	then	then	RB
cord-318509-zwb758cg	56	10	it	-PRON-	PRP
cord-318509-zwb758cg	56	11	does	do	VBZ
cord-318509-zwb758cg	56	12	not	not	RB
cord-318509-zwb758cg	56	13	indicate	indicate	VB
cord-318509-zwb758cg	56	14	doing	do	VBG
cord-318509-zwb758cg	56	15	nothing	nothing	NN
cord-318509-zwb758cg	56	16	.	.	.
cord-318509-zwb758cg	57	1	Quite	quite	JJ
cord-318509-zwb758cg	57	2	to	to	IN
cord-318509-zwb758cg	57	3	the	the	DT
cord-318509-zwb758cg	57	4	contrary	contrary	NN
cord-318509-zwb758cg	57	5	,	,	,
cord-318509-zwb758cg	57	6	firms	firm	NNS
cord-318509-zwb758cg	57	7	aspiring	aspire	VBG
cord-318509-zwb758cg	57	8	to	to	TO
cord-318509-zwb758cg	57	9	shape	shape	VB
cord-318509-zwb758cg	57	10	their	-PRON-	PRP$
cord-318509-zwb758cg	57	11	markets	market	NNS
cord-318509-zwb758cg	57	12	should	should	MD
cord-318509-zwb758cg	57	13	engage	engage	VB
cord-318509-zwb758cg	57	14	in	in	IN
cord-318509-zwb758cg	57	15	what	what	WP
cord-318509-zwb758cg	57	16	management	management	NN
cord-318509-zwb758cg	57	17	scholars	scholar	NNS
cord-318509-zwb758cg	57	18	have	have	VBP
cord-318509-zwb758cg	57	19	called	call	VBN
cord-318509-zwb758cg	57	20	'	'	``
cord-318509-zwb758cg	57	21	strategy	strategy	NN
cord-318509-zwb758cg	57	22	as	as	IN
cord-318509-zwb758cg	57	23	active	active	JJ
cord-318509-zwb758cg	57	24	waiting	waiting	NN
cord-318509-zwb758cg	57	25	'	'	''
cord-318509-zwb758cg	57	26	(	(	-LRB-
cord-318509-zwb758cg	57	27	Sull	Sull	NNP
cord-318509-zwb758cg	57	28	,	,	,
cord-318509-zwb758cg	57	29	2005	2005	CD
cord-318509-zwb758cg	57	30	)	)	-RRB-
cord-318509-zwb758cg	57	31	,	,	,
cord-318509-zwb758cg	57	32	i.e.	i.e.	FW
cord-318509-zwb758cg	57	33	,	,	,
cord-318509-zwb758cg	57	34	making	make	VBG
cord-318509-zwb758cg	57	35	all	all	DT
cord-318509-zwb758cg	57	36	necessary	necessary	JJ
cord-318509-zwb758cg	57	37	preparations	preparation	NNS
cord-318509-zwb758cg	57	38	but	but	CC
cord-318509-zwb758cg	57	39	waiting	wait	VBG
cord-318509-zwb758cg	57	40	for	for	IN
cord-318509-zwb758cg	57	41	the	the	DT
cord-318509-zwb758cg	57	42	market	market	NN
cord-318509-zwb758cg	57	43	to	to	TO
cord-318509-zwb758cg	57	44	be	be	VB
cord-318509-zwb758cg	57	45	ready	ready	JJ
cord-318509-zwb758cg	57	46	to	to	TO
cord-318509-zwb758cg	57	47	be	be	VB
cord-318509-zwb758cg	57	48	influenced	influence	VBN
cord-318509-zwb758cg	57	49	,	,	,
cord-318509-zwb758cg	57	50	be	be	VB
cord-318509-zwb758cg	57	51	it	-PRON-	PRP
cord-318509-zwb758cg	57	52	a	a	DT
cord-318509-zwb758cg	57	53	golden	golden	JJ
cord-318509-zwb758cg	57	54	opportunity	opportunity	NN
cord-318509-zwb758cg	57	55	or	or	CC
cord-318509-zwb758cg	57	56	a	a	DT
cord-318509-zwb758cg	57	57	sudden	sudden	JJ
cord-318509-zwb758cg	57	58	-	-	HYPH
cord-318509-zwb758cg	57	59	death	death	NN
cord-318509-zwb758cg	57	60	threat	threat	NN
cord-318509-zwb758cg	57	61	.	.	.
cord-318509-zwb758cg	58	1	Even	even	RB
cord-318509-zwb758cg	58	2	though	though	IN
cord-318509-zwb758cg	58	3	most	most	JJS
cord-318509-zwb758cg	58	4	of	of	IN
cord-318509-zwb758cg	58	5	the	the	DT
cord-318509-zwb758cg	58	6	popular	popular	JJ
cord-318509-zwb758cg	58	7	press	press	NN
cord-318509-zwb758cg	58	8	portrays	portray	VBZ
cord-318509-zwb758cg	58	9	COVID-19	COVID-19	NNP
cord-318509-zwb758cg	58	10	as	as	IN
cord-318509-zwb758cg	58	11	a	a	DT
cord-318509-zwb758cg	58	12	negative	negative	JJ
cord-318509-zwb758cg	58	13	shock	shock	NN
cord-318509-zwb758cg	58	14	to	to	IN
cord-318509-zwb758cg	58	15	economies	economy	NNS
cord-318509-zwb758cg	58	16	globally	globally	RB
cord-318509-zwb758cg	58	17	,	,	,
cord-318509-zwb758cg	58	18	it	-PRON-	PRP
cord-318509-zwb758cg	58	19	may	may	MD
cord-318509-zwb758cg	58	20	also	also	RB
cord-318509-zwb758cg	58	21	be	be	VB
cord-318509-zwb758cg	58	22	a	a	DT
cord-318509-zwb758cg	58	23	golden	golden	JJ
cord-318509-zwb758cg	58	24	opportunity	opportunity	NN
cord-318509-zwb758cg	58	25	for	for	IN
cord-318509-zwb758cg	58	26	many	many	JJ
cord-318509-zwb758cg	58	27	organizations	organization	NNS
cord-318509-zwb758cg	58	28	.	.	.
cord-318509-zwb758cg	59	1	Regardless	regardless	RB
cord-318509-zwb758cg	59	2	of	of	IN
cord-318509-zwb758cg	59	3	the	the	DT
cord-318509-zwb758cg	59	4	optimal	optimal	JJ
cord-318509-zwb758cg	59	5	timing	timing	NN
cord-318509-zwb758cg	59	6	decision	decision	NN
cord-318509-zwb758cg	59	7	discussed	discuss	VBN
cord-318509-zwb758cg	59	8	above	above	RB
cord-318509-zwb758cg	59	9	,	,	,
cord-318509-zwb758cg	59	10	firms	firm	NNS
cord-318509-zwb758cg	59	11	need	need	VBP
cord-318509-zwb758cg	59	12	to	to	TO
cord-318509-zwb758cg	59	13	determine	determine	VB
cord-318509-zwb758cg	59	14	whether	whether	IN
cord-318509-zwb758cg	59	15	they	-PRON-	PRP
cord-318509-zwb758cg	59	16	should	should	MD
cord-318509-zwb758cg	59	17	be	be	VB
cord-318509-zwb758cg	59	18	leading	lead	VBG
cord-318509-zwb758cg	59	19	the	the	DT
cord-318509-zwb758cg	59	20	eventual	eventual	JJ
cord-318509-zwb758cg	59	21	marketshaping	marketshaping	NN
cord-318509-zwb758cg	59	22	initiative	initiative	NN
cord-318509-zwb758cg	59	23	-or	-or	:
cord-318509-zwb758cg	59	24	to	to	TO
cord-318509-zwb758cg	59	25	play	play	VB
cord-318509-zwb758cg	59	26	a	a	DT
cord-318509-zwb758cg	59	27	supporting	support	VBG
cord-318509-zwb758cg	59	28	role	role	NN
cord-318509-zwb758cg	59	29	.	.	.
cord-318509-zwb758cg	60	1	A	a	DT
cord-318509-zwb758cg	60	2	decision	decision	NN
cord-318509-zwb758cg	60	3	is	be	VBZ
cord-318509-zwb758cg	60	4	needed	need	VBN
cord-318509-zwb758cg	60	5	whether	whether	IN
cord-318509-zwb758cg	60	6	to	to	TO
cord-318509-zwb758cg	60	7	innovate	innovate	VB
cord-318509-zwb758cg	60	8	or	or	CC
cord-318509-zwb758cg	60	9	imitate	imitate	VB
cord-318509-zwb758cg	60	10	,	,	,
cord-318509-zwb758cg	60	11	and	and	CC
cord-318509-zwb758cg	60	12	whether	whether	IN
cord-318509-zwb758cg	60	13	to	to	TO
cord-318509-zwb758cg	60	14	adopt	adopt	VB
cord-318509-zwb758cg	60	15	the	the	DT
cord-318509-zwb758cg	60	16	role	role	NN
cord-318509-zwb758cg	60	17	of	of	IN
cord-318509-zwb758cg	60	18	a	a	DT
cord-318509-zwb758cg	60	19	first	first	JJ
cord-318509-zwb758cg	60	20	mover	mover	NN
cord-318509-zwb758cg	60	21	,	,	,
cord-318509-zwb758cg	60	22	a	a	DT
cord-318509-zwb758cg	60	23	fast	fast	JJ
cord-318509-zwb758cg	60	24	follower	follower	NN
cord-318509-zwb758cg	60	25	or	or	CC
cord-318509-zwb758cg	60	26	a	a	DT
cord-318509-zwb758cg	60	27	late	late	JJ
cord-318509-zwb758cg	60	28	entrant	entrant	NN
cord-318509-zwb758cg	60	29	;	;	,
cord-318509-zwb758cg	60	30	(	(	-LRB-
cord-318509-zwb758cg	60	31	cf	cf	NNP
cord-318509-zwb758cg	60	32	.	.	NNP
cord-318509-zwb758cg	60	33	,	,	,
cord-318509-zwb758cg	60	34	Katila	Katila	NNP
cord-318509-zwb758cg	60	35	&	&	CC
cord-318509-zwb758cg	60	36	Chen	Chen	NNP
cord-318509-zwb758cg	60	37	,	,	,
cord-318509-zwb758cg	60	38	2008	2008	CD
cord-318509-zwb758cg	60	39	;	;	:
cord-318509-zwb758cg	60	40	Markides	Markides	NNP
cord-318509-zwb758cg	60	41	&	&	CC
cord-318509-zwb758cg	60	42	Geroski	Geroski	NNP
cord-318509-zwb758cg	60	43	,	,	,
cord-318509-zwb758cg	60	44	2004	2004	CD
cord-318509-zwb758cg	60	45	;	;	:
cord-318509-zwb758cg	60	46	Posen	Posen	NNP
cord-318509-zwb758cg	60	47	,	,	,
cord-318509-zwb758cg	60	48	Lee	Lee	NNP
cord-318509-zwb758cg	60	49	,	,	,
cord-318509-zwb758cg	60	50	&	&	CC
cord-318509-zwb758cg	60	51	Yi	Yi	NNP
cord-318509-zwb758cg	60	52	,	,	,
cord-318509-zwb758cg	60	53	2013	2013	CD
cord-318509-zwb758cg	60	54	)	)	-RRB-
cord-318509-zwb758cg	60	55	.	.	.
cord-318509-zwb758cg	61	1	The	the	DT
cord-318509-zwb758cg	61	2	extant	extant	JJ
cord-318509-zwb758cg	61	3	research	research	NN
cord-318509-zwb758cg	61	4	has	have	VBZ
cord-318509-zwb758cg	61	5	investigated	investigate	VBN
cord-318509-zwb758cg	61	6	these	these	DT
cord-318509-zwb758cg	61	7	strategic	strategic	JJ
cord-318509-zwb758cg	61	8	choices	choice	NNS
cord-318509-zwb758cg	61	9	in	in	IN
cord-318509-zwb758cg	61	10	the	the	DT
cord-318509-zwb758cg	61	11	context	context	NN
cord-318509-zwb758cg	61	12	of	of	IN
cord-318509-zwb758cg	61	13	market	market	NN
cord-318509-zwb758cg	61	14	entry	entry	NN
cord-318509-zwb758cg	61	15	(	(	-LRB-
cord-318509-zwb758cg	61	16	Barczak	Barczak	NNP
cord-318509-zwb758cg	61	17	,	,	,
cord-318509-zwb758cg	61	18	1995	1995	CD
cord-318509-zwb758cg	61	19	;	;	:
cord-318509-zwb758cg	61	20	Chiu	Chiu	NNP
cord-318509-zwb758cg	61	21	,	,	,
cord-318509-zwb758cg	61	22	Chen	Chen	NNP
cord-318509-zwb758cg	61	23	,	,	,
cord-318509-zwb758cg	61	24	Shyu	Shyu	NNP
cord-318509-zwb758cg	61	25	,	,	,
cord-318509-zwb758cg	61	26	&	&	CC
cord-318509-zwb758cg	61	27	Tzeng	Tzeng	NNP
cord-318509-zwb758cg	61	28	,	,	,
cord-318509-zwb758cg	61	29	2006	2006	CD
cord-318509-zwb758cg	61	30	)	)	-RRB-
cord-318509-zwb758cg	61	31	and	and	CC
cord-318509-zwb758cg	61	32	innovation	innovation	NN
cord-318509-zwb758cg	61	33	success	success	NN
cord-318509-zwb758cg	61	34	(	(	-LRB-
cord-318509-zwb758cg	61	35	Katila	Katila	NNP
cord-318509-zwb758cg	61	36	&	&	CC
cord-318509-zwb758cg	61	37	Chen	Chen	NNP
cord-318509-zwb758cg	61	38	,	,	,
cord-318509-zwb758cg	61	39	2008	2008	CD
cord-318509-zwb758cg	61	40	;	;	:
cord-318509-zwb758cg	61	41	Posen	Posen	NNP
cord-318509-zwb758cg	61	42	et	et	NNP
cord-318509-zwb758cg	61	43	al	al	NNP
cord-318509-zwb758cg	61	44	.	.	NNP
cord-318509-zwb758cg	61	45	,	,	,
cord-318509-zwb758cg	61	46	2013	2013	CD
cord-318509-zwb758cg	61	47	)	)	-RRB-
cord-318509-zwb758cg	61	48	.	.	.
cord-318509-zwb758cg	62	1	Entering	enter	VBG
cord-318509-zwb758cg	62	2	an	an	DT
cord-318509-zwb758cg	62	3	existing	exist	VBG
cord-318509-zwb758cg	62	4	market	market	NN
cord-318509-zwb758cg	62	5	as	as	IN
cord-318509-zwb758cg	62	6	a	a	DT
cord-318509-zwb758cg	62	7	new	new	JJ
cord-318509-zwb758cg	62	8	company	company	NN
cord-318509-zwb758cg	62	9	or	or	CC
cord-318509-zwb758cg	62	10	with	with	IN
cord-318509-zwb758cg	62	11	a	a	DT
cord-318509-zwb758cg	62	12	new	new	JJ
cord-318509-zwb758cg	62	13	product	product	NN
cord-318509-zwb758cg	62	14	is	be	VBZ
cord-318509-zwb758cg	62	15	,	,	,
cord-318509-zwb758cg	62	16	however	however	RB
cord-318509-zwb758cg	62	17	,	,	,
cord-318509-zwb758cg	62	18	a	a	DT
cord-318509-zwb758cg	62	19	different	different	JJ
cord-318509-zwb758cg	62	20	strategic	strategic	JJ
cord-318509-zwb758cg	62	21	challenge	challenge	NN
cord-318509-zwb758cg	62	22	from	from	IN
cord-318509-zwb758cg	62	23	shaping	shape	VBG
cord-318509-zwb758cg	62	24	a	a	DT
cord-318509-zwb758cg	62	25	market	market	NN
cord-318509-zwb758cg	62	26	,	,	,
cord-318509-zwb758cg	62	27	and	and	CC
cord-318509-zwb758cg	62	28	hence	hence	RB
cord-318509-zwb758cg	62	29	we	-PRON-	PRP
cord-318509-zwb758cg	62	30	can	can	MD
cord-318509-zwb758cg	62	31	not	not	RB
cord-318509-zwb758cg	62	32	rely	rely	VB
cord-318509-zwb758cg	62	33	solely	solely	RB
cord-318509-zwb758cg	62	34	on	on	IN
cord-318509-zwb758cg	62	35	these	these	DT
cord-318509-zwb758cg	62	36	studies	study	NNS
cord-318509-zwb758cg	62	37	for	for	IN
cord-318509-zwb758cg	62	38	definite	definite	JJ
cord-318509-zwb758cg	62	39	guidance	guidance	NN
cord-318509-zwb758cg	62	40	.	.	.
cord-318509-zwb758cg	63	1	Again	again	RB
cord-318509-zwb758cg	63	2	,	,	,
cord-318509-zwb758cg	63	3	the	the	DT
cord-318509-zwb758cg	63	4	likely	likely	JJ
cord-318509-zwb758cg	63	5	future	future	NN
cord-318509-zwb758cg	63	6	"	"	``
cord-318509-zwb758cg	63	7	shape	shape	NN
cord-318509-zwb758cg	63	8	"	"	''
cord-318509-zwb758cg	63	9	of	of	IN
cord-318509-zwb758cg	63	10	the	the	DT
cord-318509-zwb758cg	63	11	market	market	NN
cord-318509-zwb758cg	63	12	provides	provide	VBZ
cord-318509-zwb758cg	63	13	insights	insight	NNS
cord-318509-zwb758cg	63	14	to	to	IN
cord-318509-zwb758cg	63	15	this	this	DT
cord-318509-zwb758cg	63	16	decision	decision	NN
cord-318509-zwb758cg	63	17	.	.	.
cord-318509-zwb758cg	64	1	In	in	IN
cord-318509-zwb758cg	64	2	case	case	NN
cord-318509-zwb758cg	64	3	the	the	DT
cord-318509-zwb758cg	64	4	market	market	NN
cord-318509-zwb758cg	64	5	is	be	VBZ
cord-318509-zwb758cg	64	6	likely	likely	JJ
cord-318509-zwb758cg	64	7	to	to	TO
cord-318509-zwb758cg	64	8	be	be	VB
cord-318509-zwb758cg	64	9	reliant	reliant	JJ
cord-318509-zwb758cg	64	10	on	on	IN
cord-318509-zwb758cg	64	11	a	a	DT
cord-318509-zwb758cg	64	12	single	single	JJ
cord-318509-zwb758cg	64	13	keystone	keystone	JJ
cord-318509-zwb758cg	64	14	organization	organization	NN
cord-318509-zwb758cg	64	15	(	(	-LRB-
cord-318509-zwb758cg	64	16	Iansiti	Iansiti	NNP
cord-318509-zwb758cg	64	17	&	&	CC
cord-318509-zwb758cg	64	18	Levien	Levien	NNP
cord-318509-zwb758cg	64	19	,	,	,
cord-318509-zwb758cg	64	20	2004	2004	CD
cord-318509-zwb758cg	64	21	)	)	-RRB-
cord-318509-zwb758cg	64	22	,	,	,
cord-318509-zwb758cg	64	23	orchestrating	orchestrate	VBG
cord-318509-zwb758cg	64	24	the	the	DT
cord-318509-zwb758cg	64	25	market	market	NN
cord-318509-zwb758cg	64	26	and	and	CC
cord-318509-zwb758cg	64	27	holding	hold	VBG
cord-318509-zwb758cg	64	28	a	a	DT
cord-318509-zwb758cg	64	29	key	key	JJ
cord-318509-zwb758cg	64	30	leadership	leadership	NN
cord-318509-zwb758cg	64	31	role	role	NN
cord-318509-zwb758cg	64	32	in	in	IN
cord-318509-zwb758cg	64	33	it	-PRON-	PRP
cord-318509-zwb758cg	64	34	,	,	,
cord-318509-zwb758cg	64	35	then	then	RB
cord-318509-zwb758cg	64	36	this	this	DT
cord-318509-zwb758cg	64	37	keystone	keystone	NNP
cord-318509-zwb758cg	64	38	organization	organization	NNP
cord-318509-zwb758cg	64	39	should	should	MD
cord-318509-zwb758cg	64	40	assume	assume	VB
cord-318509-zwb758cg	64	41	the	the	DT
cord-318509-zwb758cg	64	42	role	role	NN
cord-318509-zwb758cg	64	43	of	of	IN
cord-318509-zwb758cg	64	44	the	the	DT
cord-318509-zwb758cg	64	45	market	market	NN
cord-318509-zwb758cg	64	46	shaper	shaper	NN
cord-318509-zwb758cg	64	47	.	.	.
cord-318509-zwb758cg	65	1	Under	under	IN
cord-318509-zwb758cg	65	2	other	other	JJ
cord-318509-zwb758cg	65	3	circumstances	circumstance	NNS
cord-318509-zwb758cg	65	4	,	,	,
cord-318509-zwb758cg	65	5	when	when	WRB
cord-318509-zwb758cg	65	6	the	the	DT
cord-318509-zwb758cg	65	7	playing	playing	NN
cord-318509-zwb758cg	65	8	field	field	NN
cord-318509-zwb758cg	65	9	is	be	VBZ
cord-318509-zwb758cg	65	10	more	more	RBR
cord-318509-zwb758cg	65	11	even	even	RB
cord-318509-zwb758cg	65	12	,	,	,
cord-318509-zwb758cg	65	13	multiple	multiple	JJ
cord-318509-zwb758cg	65	14	firms	firm	NNS
cord-318509-zwb758cg	65	15	may	may	MD
cord-318509-zwb758cg	65	16	consider	consider	VB
cord-318509-zwb758cg	65	17	assuming	assume	VBG
cord-318509-zwb758cg	65	18	the	the	DT
cord-318509-zwb758cg	65	19	role	role	NN
cord-318509-zwb758cg	65	20	of	of	IN
cord-318509-zwb758cg	65	21	the	the	DT
cord-318509-zwb758cg	65	22	leading	lead	VBG
cord-318509-zwb758cg	65	23	market	market	NN
cord-318509-zwb758cg	65	24	-	-	HYPH
cord-318509-zwb758cg	65	25	shaper	shaper	NN
cord-318509-zwb758cg	65	26	.	.	.
cord-318509-zwb758cg	66	1	Even	even	RB
cord-318509-zwb758cg	66	2	though	though	IN
cord-318509-zwb758cg	66	3	the	the	DT
cord-318509-zwb758cg	66	4	everyday	everyday	JJ
cord-318509-zwb758cg	66	5	terms	term	NNS
cord-318509-zwb758cg	66	6	and	and	CC
cord-318509-zwb758cg	66	7	sayings	saying	NNS
cord-318509-zwb758cg	66	8	such	such	JJ
cord-318509-zwb758cg	66	9	as	as	IN
cord-318509-zwb758cg	66	10	"	"	``
cord-318509-zwb758cg	66	11	trailblazer	trailblazer	NN
cord-318509-zwb758cg	66	12	"	"	''
cord-318509-zwb758cg	66	13	and	and	CC
cord-318509-zwb758cg	66	14	"	"	``
cord-318509-zwb758cg	66	15	playing	play	VBG
cord-318509-zwb758cg	66	16	second	second	JJ
cord-318509-zwb758cg	66	17	fiddle	fiddle	NN
cord-318509-zwb758cg	66	18	"	"	``
cord-318509-zwb758cg	66	19	elevate	elevate	VBP
cord-318509-zwb758cg	66	20	the	the	DT
cord-318509-zwb758cg	66	21	role	role	NN
cord-318509-zwb758cg	66	22	of	of	IN
cord-318509-zwb758cg	66	23	the	the	DT
cord-318509-zwb758cg	66	24	shaper	shaper	NN
cord-318509-zwb758cg	66	25	,	,	,
cord-318509-zwb758cg	66	26	marketshaping	marketshaping	NN
cord-318509-zwb758cg	66	27	is	be	VBZ
cord-318509-zwb758cg	66	28	very	very	RB
cord-318509-zwb758cg	66	29	much	much	RB
cord-318509-zwb758cg	66	30	a	a	DT
cord-318509-zwb758cg	66	31	collective	collective	JJ
cord-318509-zwb758cg	66	32	endeavor	endeavor	NN
cord-318509-zwb758cg	66	33	.	.	.
cord-318509-zwb758cg	67	1	Collective	collective	JJ
cord-318509-zwb758cg	67	2	action	action	NN
cord-318509-zwb758cg	67	3	is	be	VBZ
cord-318509-zwb758cg	67	4	found	find	VBN
cord-318509-zwb758cg	67	5	out	out	RP
cord-318509-zwb758cg	67	6	to	to	TO
cord-318509-zwb758cg	67	7	be	be	VB
cord-318509-zwb758cg	67	8	crucial	crucial	JJ
cord-318509-zwb758cg	67	9	to	to	IN
cord-318509-zwb758cg	67	10	shaping	shape	VBG
cord-318509-zwb758cg	67	11	existing	exist	VBG
cord-318509-zwb758cg	67	12	markets	market	NNS
cord-318509-zwb758cg	67	13	(	(	-LRB-
cord-318509-zwb758cg	67	14	Baker	Baker	NNP
cord-318509-zwb758cg	67	15	&	&	CC
cord-318509-zwb758cg	67	16	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	67	17	,	,	,
cord-318509-zwb758cg	67	18	2020	2020	CD
cord-318509-zwb758cg	67	19	;	;	:
cord-318509-zwb758cg	67	20	Maciel	Maciel	NNP
cord-318509-zwb758cg	67	21	&	&	CC
cord-318509-zwb758cg	67	22	Fischer	Fischer	NNP
cord-318509-zwb758cg	67	23	,	,	,
cord-318509-zwb758cg	67	24	2020	2020	CD
cord-318509-zwb758cg	67	25	)	)	-RRB-
cord-318509-zwb758cg	67	26	and	and	CC
cord-318509-zwb758cg	67	27	creating	create	VBG
cord-318509-zwb758cg	67	28	new	new	JJ
cord-318509-zwb758cg	67	29	ones	one	NNS
cord-318509-zwb758cg	67	30	(	(	-LRB-
cord-318509-zwb758cg	67	31	Lee	Lee	NNP
cord-318509-zwb758cg	67	32	,	,	,
cord-318509-zwb758cg	67	33	Struben	Struben	NNP
cord-318509-zwb758cg	67	34	,	,	,
cord-318509-zwb758cg	67	35	&	&	CC
cord-318509-zwb758cg	67	36	Bingham	Bingham	NNP
cord-318509-zwb758cg	67	37	,	,	,
cord-318509-zwb758cg	67	38	2018	2018	CD
cord-318509-zwb758cg	67	39	;	;	:
cord-318509-zwb758cg	67	40	Struben	Struben	NNP
cord-318509-zwb758cg	67	41	et	et	NNP
cord-318509-zwb758cg	67	42	al	al	NNP
cord-318509-zwb758cg	67	43	.	.	NNP
cord-318509-zwb758cg	67	44	,	,	,
cord-318509-zwb758cg	67	45	2020	2020	CD
cord-318509-zwb758cg	67	46	)	)	-RRB-
cord-318509-zwb758cg	67	47	.	.	.
cord-318509-zwb758cg	68	1	Therefore	therefore	RB
cord-318509-zwb758cg	68	2	,	,	,
cord-318509-zwb758cg	68	3	supporter	supporter	NN
cord-318509-zwb758cg	68	4	firms	firm	NNS
cord-318509-zwb758cg	68	5	-by	-by	:
cord-318509-zwb758cg	68	6	being	be	VBG
cord-318509-zwb758cg	68	7	part	part	NN
cord-318509-zwb758cg	68	8	of	of	IN
cord-318509-zwb758cg	68	9	this	this	DT
cord-318509-zwb758cg	68	10	necessary	necessary	JJ
cord-318509-zwb758cg	68	11	collective	collective	JJ
cord-318509-zwb758cg	68	12	action	action	NN
cord-318509-zwb758cg	68	13	-play	-play	VBD
cord-318509-zwb758cg	68	14	an	an	DT
cord-318509-zwb758cg	68	15	instrumental	instrumental	JJ
cord-318509-zwb758cg	68	16	part	part	NN
cord-318509-zwb758cg	68	17	in	in	IN
cord-318509-zwb758cg	68	18	market	market	NN
cord-318509-zwb758cg	68	19	-	-	HYPH
cord-318509-zwb758cg	68	20	shaping	shape	VBG
cord-318509-zwb758cg	68	21	strategies	strategy	NNS
cord-318509-zwb758cg	68	22	.	.	.
cord-318509-zwb758cg	69	1	This	this	DT
cord-318509-zwb758cg	69	2	supporter	supporter	NN
cord-318509-zwb758cg	69	3	role	role	NN
cord-318509-zwb758cg	69	4	may	may	MD
cord-318509-zwb758cg	69	5	well	well	RB
cord-318509-zwb758cg	69	6	allow	allow	VB
cord-318509-zwb758cg	69	7	the	the	DT
cord-318509-zwb758cg	69	8	firm	firm	NN
cord-318509-zwb758cg	69	9	to	to	TO
cord-318509-zwb758cg	69	10	spend	spend	VB
cord-318509-zwb758cg	69	11	less	less	JJR
cord-318509-zwb758cg	69	12	resources	resource	NNS
cord-318509-zwb758cg	69	13	in	in	IN
cord-318509-zwb758cg	69	14	the	the	DT
cord-318509-zwb758cg	69	15	market	market	NN
cord-318509-zwb758cg	69	16	-	-	HYPH
cord-318509-zwb758cg	69	17	shaping	shape	VBG
cord-318509-zwb758cg	69	18	process	process	NN
cord-318509-zwb758cg	69	19	,	,	,
cord-318509-zwb758cg	69	20	but	but	CC
cord-318509-zwb758cg	69	21	still	still	RB
cord-318509-zwb758cg	69	22	benefit	benefit	VBP
cord-318509-zwb758cg	69	23	from	from	IN
cord-318509-zwb758cg	69	24	the	the	DT
cord-318509-zwb758cg	69	25	shaped	shaped	JJ
cord-318509-zwb758cg	69	26	market	market	NN
cord-318509-zwb758cg	69	27	,	,	,
cord-318509-zwb758cg	69	28	and	and	CC
cord-318509-zwb758cg	69	29	be	be	VB
cord-318509-zwb758cg	69	30	able	able	JJ
cord-318509-zwb758cg	69	31	to	to	TO
cord-318509-zwb758cg	69	32	influence	influence	VB
cord-318509-zwb758cg	69	33	how	how	WRB
cord-318509-zwb758cg	69	34	exactly	exactly	RB
cord-318509-zwb758cg	69	35	the	the	DT
cord-318509-zwb758cg	69	36	market	market	NN
cord-318509-zwb758cg	69	37	-	-	HYPH
cord-318509-zwb758cg	69	38	shaping	shape	VBG
cord-318509-zwb758cg	69	39	unfolds	unfold	VBZ
cord-318509-zwb758cg	69	40	.	.	.
cord-318509-zwb758cg	70	1	Thus	thus	RB
cord-318509-zwb758cg	70	2	,	,	,
cord-318509-zwb758cg	70	3	also	also	RB
cord-318509-zwb758cg	70	4	supporter	supporter	NN
cord-318509-zwb758cg	70	5	firms	firm	NNS
cord-318509-zwb758cg	70	6	should	should	MD
cord-318509-zwb758cg	70	7	have	have	VB
cord-318509-zwb758cg	70	8	a	a	DT
cord-318509-zwb758cg	70	9	thorough	thorough	JJ
cord-318509-zwb758cg	70	10	understanding	understanding	NN
cord-318509-zwb758cg	70	11	of	of	IN
cord-318509-zwb758cg	70	12	all	all	PDT
cord-318509-zwb758cg	70	13	the	the	DT
cord-318509-zwb758cg	70	14	steps	step	NNS
cord-318509-zwb758cg	70	15	of	of	IN
cord-318509-zwb758cg	70	16	the	the	DT
cord-318509-zwb758cg	70	17	market	market	NN
cord-318509-zwb758cg	70	18	-	-	HYPH
cord-318509-zwb758cg	70	19	shaping	shape	VBG
cord-318509-zwb758cg	70	20	processes	process	NNS
cord-318509-zwb758cg	70	21	.	.	.
cord-318509-zwb758cg	71	1	Finally	finally	RB
cord-318509-zwb758cg	71	2	,	,	,
cord-318509-zwb758cg	71	3	it	-PRON-	PRP
cord-318509-zwb758cg	71	4	would	would	MD
cord-318509-zwb758cg	71	5	be	be	VB
cord-318509-zwb758cg	71	6	too	too	RB
cord-318509-zwb758cg	71	7	simplistic	simplistic	JJ
cord-318509-zwb758cg	71	8	to	to	TO
cord-318509-zwb758cg	71	9	assume	assume	VB
cord-318509-zwb758cg	71	10	that	that	IN
cord-318509-zwb758cg	71	11	market	market	NN
cord-318509-zwb758cg	71	12	-	-	HYPH
cord-318509-zwb758cg	71	13	shaping	shape	VBG
cord-318509-zwb758cg	71	14	roles	role	NNS
cord-318509-zwb758cg	71	15	-that	-that	WDT
cord-318509-zwb758cg	71	16	of	of	IN
cord-318509-zwb758cg	71	17	a	a	DT
cord-318509-zwb758cg	71	18	shaper	shaper	NN
cord-318509-zwb758cg	71	19	and	and	CC
cord-318509-zwb758cg	71	20	a	a	DT
cord-318509-zwb758cg	71	21	supporter	supporter	NN
cord-318509-zwb758cg	71	22	-would	-would	MD
cord-318509-zwb758cg	71	23	remain	remain	VB
cord-318509-zwb758cg	71	24	unchanged	unchanged	JJ
cord-318509-zwb758cg	71	25	during	during	IN
cord-318509-zwb758cg	71	26	a	a	DT
cord-318509-zwb758cg	71	27	long	long	JJ
cord-318509-zwb758cg	71	28	-	-	HYPH
cord-318509-zwb758cg	71	29	term	term	NN
cord-318509-zwb758cg	71	30	,	,	,
cord-318509-zwb758cg	71	31	systemic	systemic	JJ
cord-318509-zwb758cg	71	32	change	change	NN
cord-318509-zwb758cg	71	33	process	process	NN
cord-318509-zwb758cg	71	34	.	.	.
cord-318509-zwb758cg	72	1	Instead	instead	RB
cord-318509-zwb758cg	72	2	,	,	,
cord-318509-zwb758cg	72	3	these	these	DT
cord-318509-zwb758cg	72	4	roles	role	NNS
cord-318509-zwb758cg	72	5	are	be	VBP
cord-318509-zwb758cg	72	6	often	often	RB
cord-318509-zwb758cg	72	7	fluid	fluid	JJ
cord-318509-zwb758cg	72	8	:	:	:
cord-318509-zwb758cg	72	9	a	a	DT
cord-318509-zwb758cg	72	10	shaper	shaper	NN
cord-318509-zwb758cg	72	11	may	may	MD
cord-318509-zwb758cg	72	12	turn	turn	VB
cord-318509-zwb758cg	72	13	into	into	IN
cord-318509-zwb758cg	72	14	a	a	DT
cord-318509-zwb758cg	72	15	supporter	supporter	NN
cord-318509-zwb758cg	72	16	later	later	RB
cord-318509-zwb758cg	72	17	on	on	IN
cord-318509-zwb758cg	72	18	-and	-and	:
cord-318509-zwb758cg	72	19	vice	vice	NN
cord-318509-zwb758cg	72	20	versa	versa	RB
cord-318509-zwb758cg	72	21	.	.	.
cord-318509-zwb758cg	73	1	Hence	hence	RB
cord-318509-zwb758cg	73	2	,	,	,
cord-318509-zwb758cg	73	3	having	have	VBG
cord-318509-zwb758cg	73	4	sufficient	sufficient	JJ
cord-318509-zwb758cg	73	5	strategic	strategic	JJ
cord-318509-zwb758cg	73	6	flexibility	flexibility	NN
cord-318509-zwb758cg	73	7	to	to	TO
cord-318509-zwb758cg	73	8	revisit	revisit	VB
cord-318509-zwb758cg	73	9	this	this	DT
cord-318509-zwb758cg	73	10	decision	decision	NN
cord-318509-zwb758cg	73	11	over	over	IN
cord-318509-zwb758cg	73	12	the	the	DT
cord-318509-zwb758cg	73	13	course	course	NN
cord-318509-zwb758cg	73	14	of	of	IN
cord-318509-zwb758cg	73	15	the	the	DT
cord-318509-zwb758cg	73	16	market	market	NN
cord-318509-zwb758cg	73	17	-	-	HYPH
cord-318509-zwb758cg	73	18	shaping	shape	VBG
cord-318509-zwb758cg	73	19	process	process	NN
cord-318509-zwb758cg	73	20	is	be	VBZ
cord-318509-zwb758cg	73	21	not	not	RB
cord-318509-zwb758cg	73	22	only	only	RB
cord-318509-zwb758cg	73	23	possible	possible	JJ
cord-318509-zwb758cg	73	24	,	,	,
cord-318509-zwb758cg	73	25	but	but	CC
cord-318509-zwb758cg	73	26	often	often	RB
cord-318509-zwb758cg	73	27	necessary	necessary	JJ
cord-318509-zwb758cg	73	28	.	.	.
cord-318509-zwb758cg	74	1	The	the	DT
cord-318509-zwb758cg	74	2	starting	starting	NN
cord-318509-zwb758cg	74	3	point	point	NN
cord-318509-zwb758cg	74	4	for	for	IN
cord-318509-zwb758cg	74	5	many	many	JJ
cord-318509-zwb758cg	74	6	market	market	NN
cord-318509-zwb758cg	74	7	-	-	HYPH
cord-318509-zwb758cg	74	8	shaping	shape	VBG
cord-318509-zwb758cg	74	9	journeys	journey	NNS
cord-318509-zwb758cg	74	10	is	be	VBZ
cord-318509-zwb758cg	74	11	a	a	DT
cord-318509-zwb758cg	74	12	deep	deep	JJ
cord-318509-zwb758cg	74	13	dissatisfaction	dissatisfaction	NN
cord-318509-zwb758cg	74	14	with	with	IN
cord-318509-zwb758cg	74	15	the	the	DT
cord-318509-zwb758cg	74	16	current	current	JJ
cord-318509-zwb758cg	74	17	state	state	NN
cord-318509-zwb758cg	74	18	of	of	IN
cord-318509-zwb758cg	74	19	things	thing	NNS
cord-318509-zwb758cg	74	20	,	,	,
cord-318509-zwb758cg	74	21	leading	lead	VBG
cord-318509-zwb758cg	74	22	the	the	DT
cord-318509-zwb758cg	74	23	individual	individual	NN
cord-318509-zwb758cg	74	24	or	or	CC
cord-318509-zwb758cg	74	25	the	the	DT
cord-318509-zwb758cg	74	26	collective	collective	NN
cord-318509-zwb758cg	74	27	to	to	TO
cord-318509-zwb758cg	74	28	question	question	VB
cord-318509-zwb758cg	74	29	the	the	DT
cord-318509-zwb758cg	74	30	status	status	NN
cord-318509-zwb758cg	74	31	quo	quo	FW
cord-318509-zwb758cg	74	32	(	(	-LRB-
cord-318509-zwb758cg	74	33	Patvardhan	Patvardhan	NNP
cord-318509-zwb758cg	74	34	&	&	CC
cord-318509-zwb758cg	74	35	Ramachandran	Ramachandran	NNP
cord-318509-zwb758cg	74	36	,	,	,
cord-318509-zwb758cg	74	37	2020	2020	CD
cord-318509-zwb758cg	74	38	)	)	-RRB-
cord-318509-zwb758cg	74	39	.	.	.
cord-318509-zwb758cg	75	1	To	to	TO
cord-318509-zwb758cg	75	2	use	use	VB
cord-318509-zwb758cg	75	3	the	the	DT
cord-318509-zwb758cg	75	4	crisis	crisis	NN
cord-318509-zwb758cg	75	5	as	as	IN
cord-318509-zwb758cg	75	6	an	an	DT
cord-318509-zwb758cg	75	7	opportunity	opportunity	NN
cord-318509-zwb758cg	75	8	for	for	IN
cord-318509-zwb758cg	75	9	higher	high	JJR
cord-318509-zwb758cg	75	10	level	level	NN
cord-318509-zwb758cg	75	11	system	system	NN
cord-318509-zwb758cg	75	12	-	-	HYPH
cord-318509-zwb758cg	75	13	based	base	VBN
cord-318509-zwb758cg	75	14	learning	learning	NN
cord-318509-zwb758cg	75	15	,	,	,
cord-318509-zwb758cg	75	16	a	a	DT
cord-318509-zwb758cg	75	17	focal	focal	JJ
cord-318509-zwb758cg	75	18	actors	actor	NNS
cord-318509-zwb758cg	75	19	needs	need	VBZ
cord-318509-zwb758cg	75	20	to	to	TO
cord-318509-zwb758cg	75	21	engage	engage	VB
cord-318509-zwb758cg	75	22	key	key	JJ
cord-318509-zwb758cg	75	23	individuals	individual	NNS
cord-318509-zwb758cg	75	24	both	both	CC
cord-318509-zwb758cg	75	25	in	in	IN
cord-318509-zwb758cg	75	26	its	-PRON-	PRP$
cord-318509-zwb758cg	75	27	own	own	JJ
cord-318509-zwb758cg	75	28	organization	organization	NN
cord-318509-zwb758cg	75	29	and	and	CC
cord-318509-zwb758cg	75	30	in	in	IN
cord-318509-zwb758cg	75	31	the	the	DT
cord-318509-zwb758cg	75	32	wider	wide	JJR
cord-318509-zwb758cg	75	33	market	market	NN
cord-318509-zwb758cg	75	34	system	system	NN
cord-318509-zwb758cg	75	35	to	to	TO
cord-318509-zwb758cg	75	36	analyze	analyze	VB
cord-318509-zwb758cg	75	37	the	the	DT
cord-318509-zwb758cg	75	38	questions	question	NNS
cord-318509-zwb758cg	75	39	raised	raise	VBN
cord-318509-zwb758cg	75	40	by	by	IN
cord-318509-zwb758cg	75	41	the	the	DT
cord-318509-zwb758cg	75	42	crisis	crisis	NN
cord-318509-zwb758cg	75	43	and	and	CC
cord-318509-zwb758cg	75	44	critically	critically	RB
cord-318509-zwb758cg	75	45	consider	consider	VB
cord-318509-zwb758cg	75	46	and	and	CC
cord-318509-zwb758cg	75	47	,	,	,
cord-318509-zwb758cg	75	48	if	if	IN
cord-318509-zwb758cg	75	49	needed	need	VBN
cord-318509-zwb758cg	75	50	,	,	,
cord-318509-zwb758cg	75	51	reject	reject	VB
cord-318509-zwb758cg	75	52	some	some	DT
cord-318509-zwb758cg	75	53	of	of	IN
cord-318509-zwb758cg	75	54	the	the	DT
cord-318509-zwb758cg	75	55	accepted	accepted	JJ
cord-318509-zwb758cg	75	56	practices	practice	NNS
cord-318509-zwb758cg	75	57	and	and	CC
cord-318509-zwb758cg	75	58	'	'	``
cord-318509-zwb758cg	75	59	wisdoms	wisdom	NNS
cord-318509-zwb758cg	75	60	'	'	''
cord-318509-zwb758cg	75	61	of	of	IN
cord-318509-zwb758cg	75	62	the	the	DT
cord-318509-zwb758cg	75	63	existing	exist	VBG
cord-318509-zwb758cg	75	64	situation	situation	NN
cord-318509-zwb758cg	75	65	.	.	.
cord-318509-zwb758cg	76	1	However	however	RB
cord-318509-zwb758cg	76	2	,	,	,
cord-318509-zwb758cg	76	3	mere	mere	JJ
cord-318509-zwb758cg	76	4	frustration	frustration	NN
cord-318509-zwb758cg	76	5	with	with	IN
cord-318509-zwb758cg	76	6	the	the	DT
cord-318509-zwb758cg	76	7	status	status	NN
cord-318509-zwb758cg	76	8	quo	quo	NN
cord-318509-zwb758cg	76	9	is	be	VBZ
cord-318509-zwb758cg	76	10	not	not	RB
cord-318509-zwb758cg	76	11	enough	enough	JJ
cord-318509-zwb758cg	76	12	;	;	:
cord-318509-zwb758cg	76	13	it	-PRON-	PRP
cord-318509-zwb758cg	76	14	is	be	VBZ
cord-318509-zwb758cg	76	15	also	also	RB
cord-318509-zwb758cg	76	16	necessary	necessary	JJ
cord-318509-zwb758cg	76	17	to	to	TO
cord-318509-zwb758cg	76	18	imagine	imagine	VB
cord-318509-zwb758cg	76	19	an	an	DT
cord-318509-zwb758cg	76	20	alternate	alternate	JJ
cord-318509-zwb758cg	76	21	state	state	NN
cord-318509-zwb758cg	76	22	(	(	-LRB-
cord-318509-zwb758cg	76	23	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	76	24	&	&	CC
cord-318509-zwb758cg	76	25	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	76	26	,	,	,
cord-318509-zwb758cg	76	27	2018	2018	CD
cord-318509-zwb758cg	76	28	;	;	:
cord-318509-zwb758cg	76	29	Patvardhan	Patvardhan	NNP
cord-318509-zwb758cg	76	30	&	&	CC
cord-318509-zwb758cg	76	31	Ramachandran	Ramachandran	NNP
cord-318509-zwb758cg	76	32	,	,	,
cord-318509-zwb758cg	76	33	2020	2020	CD
cord-318509-zwb758cg	76	34	)	)	-RRB-
cord-318509-zwb758cg	76	35	,	,	,
cord-318509-zwb758cg	76	36	by	by	IN
cord-318509-zwb758cg	76	37	modeling	model	VBG
cord-318509-zwb758cg	76	38	possible	possible	JJ
cord-318509-zwb758cg	76	39	and	and	CC
cord-318509-zwb758cg	76	40	alternative	alternative	JJ
cord-318509-zwb758cg	76	41	ways	way	NNS
cord-318509-zwb758cg	76	42	(	(	-LRB-
cord-318509-zwb758cg	76	43	sometimes	sometimes	RB
cord-318509-zwb758cg	76	44	called	call	VBN
cord-318509-zwb758cg	76	45	'	'	``
cord-318509-zwb758cg	76	46	protovisions	protovision	NNS
cord-318509-zwb758cg	76	47	'	'	''
cord-318509-zwb758cg	76	48	)	)	-RRB-
cord-318509-zwb758cg	76	49	to	to	TO
cord-318509-zwb758cg	76	50	solve	solve	VB
cord-318509-zwb758cg	76	51	the	the	DT
cord-318509-zwb758cg	76	52	identified	identify	VBN
cord-318509-zwb758cg	76	53	problem	problem	NN
cord-318509-zwb758cg	76	54	.	.	.
cord-318509-zwb758cg	77	1	A	a	DT
cord-318509-zwb758cg	77	2	key	key	JJ
cord-318509-zwb758cg	77	3	skill	skill	NN
cord-318509-zwb758cg	77	4	for	for	IN
cord-318509-zwb758cg	77	5	a	a	DT
cord-318509-zwb758cg	77	6	focal	focal	JJ
cord-318509-zwb758cg	77	7	actor	actor	NN
cord-318509-zwb758cg	77	8	is	be	VBZ
cord-318509-zwb758cg	77	9	the	the	DT
cord-318509-zwb758cg	77	10	authoring	authoring	NN
cord-318509-zwb758cg	77	11	of	of	IN
cord-318509-zwb758cg	77	12	meanings	meaning	NNS
cord-318509-zwb758cg	77	13	(	(	-LRB-
cord-318509-zwb758cg	77	14	Weick	Weick	NNP
cord-318509-zwb758cg	77	15	,	,	,
cord-318509-zwb758cg	77	16	1995	1995	CD
cord-318509-zwb758cg	77	17	)	)	-RRB-
cord-318509-zwb758cg	77	18	,	,	,
cord-318509-zwb758cg	77	19	which	which	WDT
cord-318509-zwb758cg	77	20	can	can	MD
cord-318509-zwb758cg	77	21	take	take	VB
cord-318509-zwb758cg	77	22	the	the	DT
cord-318509-zwb758cg	77	23	form	form	NN
cord-318509-zwb758cg	77	24	of	of	IN
cord-318509-zwb758cg	77	25	articulating	articulate	VBG
cord-318509-zwb758cg	77	26	simplified	simplified	JJ
cord-318509-zwb758cg	77	27	versions	version	NNS
cord-318509-zwb758cg	77	28	of	of	IN
cord-318509-zwb758cg	77	29	the	the	DT
cord-318509-zwb758cg	77	30	model	model	NN
cord-318509-zwb758cg	77	31	through	through	IN
cord-318509-zwb758cg	77	32	some	some	DT
cord-318509-zwb758cg	77	33	medium	medium	NN
cord-318509-zwb758cg	77	34	that	that	WDT
cord-318509-zwb758cg	77	35	enables	enable	VBZ
cord-318509-zwb758cg	77	36	boundary	boundary	NN
cord-318509-zwb758cg	77	37	crossing	crossing	NN
cord-318509-zwb758cg	77	38	between	between	IN
cord-318509-zwb758cg	77	39	market	market	NN
cord-318509-zwb758cg	77	40	actors	actor	NNS
cord-318509-zwb758cg	77	41	.	.	.
cord-318509-zwb758cg	78	1	Such	such	JJ
cord-318509-zwb758cg	78	2	market	market	NN
cord-318509-zwb758cg	78	3	-	-	HYPH
cord-318509-zwb758cg	78	4	shaping	shape	VBG
cord-318509-zwb758cg	78	5	vision	vision	NN
cord-318509-zwb758cg	78	6	usually	usually	RB
cord-318509-zwb758cg	78	7	is	be	VBZ
cord-318509-zwb758cg	78	8	based	base	VBN
cord-318509-zwb758cg	78	9	on	on	IN
cord-318509-zwb758cg	78	10	a	a	DT
cord-318509-zwb758cg	78	11	deep	deep	JJ
cord-318509-zwb758cg	78	12	understanding	understanding	NN
cord-318509-zwb758cg	78	13	of	of	IN
cord-318509-zwb758cg	78	14	customers	customer	NNS
cord-318509-zwb758cg	78	15	'	'	POS
cord-318509-zwb758cg	78	16	and	and	CC
cord-318509-zwb758cg	78	17	other	other	JJ
cord-318509-zwb758cg	78	18	stakeholders	stakeholder	NNS
cord-318509-zwb758cg	78	19	'	'	POS
cord-318509-zwb758cg	78	20	value	value	NN
cord-318509-zwb758cg	78	21	drivers	driver	NNS
cord-318509-zwb758cg	78	22	,	,	,
cord-318509-zwb758cg	78	23	an	an	DT
cord-318509-zwb758cg	78	24	ability	ability	NN
cord-318509-zwb758cg	78	25	to	to	TO
cord-318509-zwb758cg	78	26	comprehend	comprehend	VB
cord-318509-zwb758cg	78	27	the	the	DT
cord-318509-zwb758cg	78	28	entire	entire	JJ
cord-318509-zwb758cg	78	29	market	market	NN
cord-318509-zwb758cg	78	30	system	system	NN
cord-318509-zwb758cg	78	31	outside	outside	IN
cord-318509-zwb758cg	78	32	the	the	DT
cord-318509-zwb758cg	78	33	firm	firm	JJ
cord-318509-zwb758cg	78	34	-	-	HYPH
cord-318509-zwb758cg	78	35	customer	customer	NN
cord-318509-zwb758cg	78	36	dyad	dyad	NN
cord-318509-zwb758cg	78	37	,	,	,
cord-318509-zwb758cg	78	38	an	an	DT
cord-318509-zwb758cg	78	39	ability	ability	NN
cord-318509-zwb758cg	78	40	to	to	TO
cord-318509-zwb758cg	78	41	reframe	reframe	VB
cord-318509-zwb758cg	78	42	phenomena	phenomenon	NNS
cord-318509-zwb758cg	78	43	creatively	creatively	RB
cord-318509-zwb758cg	78	44	or	or	CC
cord-318509-zwb758cg	78	45	to	to	TO
cord-318509-zwb758cg	78	46	change	change	VB
cord-318509-zwb758cg	78	47	the	the	DT
cord-318509-zwb758cg	78	48	reference	reference	NN
cord-318509-zwb758cg	78	49	points	point	NNS
cord-318509-zwb758cg	78	50	,	,	,
cord-318509-zwb758cg	78	51	and	and	CC
cord-318509-zwb758cg	78	52	prioritizing	prioritize	VBG
cord-318509-zwb758cg	78	53	the	the	DT
cord-318509-zwb758cg	78	54	(	(	-LRB-
cord-318509-zwb758cg	78	55	long	long	JJ
cord-318509-zwb758cg	78	56	-	-	HYPH
cord-318509-zwb758cg	78	57	term	term	NN
cord-318509-zwb758cg	78	58	)	)	-RRB-
cord-318509-zwb758cg	78	59	value	value	NN
cord-318509-zwb758cg	78	60	creation	creation	NN
cord-318509-zwb758cg	78	61	for	for	IN
cord-318509-zwb758cg	78	62	customers	customer	NNS
cord-318509-zwb758cg	78	63	and	and	CC
cord-318509-zwb758cg	78	64	other	other	JJ
cord-318509-zwb758cg	78	65	stakeholders	stakeholder	NNS
cord-318509-zwb758cg	78	66	over	over	IN
cord-318509-zwb758cg	78	67	the	the	DT
cord-318509-zwb758cg	78	68	(	(	-LRB-
cord-318509-zwb758cg	78	69	shortterm	shortterm	NNP
cord-318509-zwb758cg	78	70	)	)	-RRB-
cord-318509-zwb758cg	78	71	value	value	NN
cord-318509-zwb758cg	78	72	capture	capture	NN
cord-318509-zwb758cg	78	73	for	for	IN
cord-318509-zwb758cg	78	74	the	the	DT
cord-318509-zwb758cg	78	75	market	market	NN
cord-318509-zwb758cg	78	76	-	-	HYPH
cord-318509-zwb758cg	78	77	shaping	shape	VBG
cord-318509-zwb758cg	78	78	firm	firm	NN
cord-318509-zwb758cg	78	79	(	(	-LRB-
cord-318509-zwb758cg	78	80	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	78	81	,	,	,
cord-318509-zwb758cg	78	82	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	78	83	,	,	,
cord-318509-zwb758cg	78	84	&	&	CC
cord-318509-zwb758cg	78	85	Windahl	Windahl	NNP
cord-318509-zwb758cg	78	86	,	,	,
cord-318509-zwb758cg	78	87	2019	2019	CD
cord-318509-zwb758cg	78	88	)	)	-RRB-
cord-318509-zwb758cg	78	89	.	.	.
cord-318509-zwb758cg	79	1	When	when	WRB
cord-318509-zwb758cg	79	2	developing	develop	VBG
cord-318509-zwb758cg	79	3	and	and	CC
cord-318509-zwb758cg	79	4	evaluating	evaluate	VBG
cord-318509-zwb758cg	79	5	possible	possible	JJ
cord-318509-zwb758cg	79	6	visions	vision	NNS
cord-318509-zwb758cg	79	7	for	for	IN
cord-318509-zwb758cg	79	8	the	the	DT
cord-318509-zwb758cg	79	9	future	future	JJ
cord-318509-zwb758cg	79	10	market	market	NN
cord-318509-zwb758cg	79	11	,	,	,
cord-318509-zwb758cg	79	12	managers	manager	NNS
cord-318509-zwb758cg	79	13	should	should	MD
cord-318509-zwb758cg	79	14	pay	pay	VB
cord-318509-zwb758cg	79	15	special	special	JJ
cord-318509-zwb758cg	79	16	attention	attention	NN
cord-318509-zwb758cg	79	17	to	to	IN
cord-318509-zwb758cg	79	18	the	the	DT
cord-318509-zwb758cg	79	19	scalability	scalability	NN
cord-318509-zwb758cg	79	20	of	of	IN
cord-318509-zwb758cg	79	21	this	this	DT
cord-318509-zwb758cg	79	22	vision	vision	NN
cord-318509-zwb758cg	79	23	:	:	:
cord-318509-zwb758cg	79	24	it	-PRON-	PRP
cord-318509-zwb758cg	79	25	is	be	VBZ
cord-318509-zwb758cg	79	26	relatively	relatively	RB
cord-318509-zwb758cg	79	27	easy	easy	JJ
cord-318509-zwb758cg	79	28	to	to	TO
cord-318509-zwb758cg	79	29	achieve	achieve	VB
cord-318509-zwb758cg	79	30	even	even	RB
cord-318509-zwb758cg	79	31	radical	radical	JJ
cord-318509-zwb758cg	79	32	changes	change	NNS
cord-318509-zwb758cg	79	33	on	on	IN
cord-318509-zwb758cg	79	34	a	a	DT
cord-318509-zwb758cg	79	35	small	small	JJ
cord-318509-zwb758cg	79	36	scale	scale	NN
cord-318509-zwb758cg	79	37	,	,	,
cord-318509-zwb758cg	79	38	but	but	CC
cord-318509-zwb758cg	79	39	the	the	DT
cord-318509-zwb758cg	79	40	viability	viability	NN
cord-318509-zwb758cg	79	41	and	and	CC
cord-318509-zwb758cg	79	42	durability	durability	NN
cord-318509-zwb758cg	79	43	of	of	IN
cord-318509-zwb758cg	79	44	market	market	NN
cord-318509-zwb758cg	79	45	-	-	HYPH
cord-318509-zwb758cg	79	46	shaping	shaping	NN
cord-318509-zwb758cg	79	47	is	be	VBZ
cord-318509-zwb758cg	79	48	oftentimes	oftentimes	RB
cord-318509-zwb758cg	79	49	dependent	dependent	JJ
cord-318509-zwb758cg	79	50	on	on	IN
cord-318509-zwb758cg	79	51	achieving	achieve	VBG
cord-318509-zwb758cg	79	52	critical	critical	JJ
cord-318509-zwb758cg	79	53	mass	mass	NN
cord-318509-zwb758cg	79	54	(	(	-LRB-
cord-318509-zwb758cg	79	55	Laland	Laland	NNP
cord-318509-zwb758cg	79	56	,	,	,
cord-318509-zwb758cg	79	57	Matthews	Matthews	NNP
cord-318509-zwb758cg	79	58	,	,	,
cord-318509-zwb758cg	79	59	&	&	CC
cord-318509-zwb758cg	79	60	Feldman	Feldman	NNP
cord-318509-zwb758cg	79	61	,	,	,
cord-318509-zwb758cg	79	62	2016	2016	CD
cord-318509-zwb758cg	79	63	;	;	:
cord-318509-zwb758cg	79	64	Patvardhan	Patvardhan	NNP
cord-318509-zwb758cg	79	65	&	&	CC
cord-318509-zwb758cg	79	66	Ramachandran	Ramachandran	NNP
cord-318509-zwb758cg	79	67	,	,	,
cord-318509-zwb758cg	79	68	2020	2020	CD
cord-318509-zwb758cg	79	69	)	)	-RRB-
cord-318509-zwb758cg	79	70	.	.	.
cord-318509-zwb758cg	80	1	Developing	develop	VBG
cord-318509-zwb758cg	80	2	a	a	DT
cord-318509-zwb758cg	80	3	scalable	scalable	JJ
cord-318509-zwb758cg	80	4	vision	vision	NN
cord-318509-zwb758cg	80	5	needs	need	VBZ
cord-318509-zwb758cg	80	6	to	to	TO
cord-318509-zwb758cg	80	7	be	be	VB
cord-318509-zwb758cg	80	8	initiated	initiate	VBN
cord-318509-zwb758cg	80	9	by	by	IN
cord-318509-zwb758cg	80	10	the	the	DT
cord-318509-zwb758cg	80	11	shaping	shape	VBG
cord-318509-zwb758cg	80	12	actor	actor	NN
cord-318509-zwb758cg	80	13	,	,	,
cord-318509-zwb758cg	80	14	but	but	CC
cord-318509-zwb758cg	80	15	it	-PRON-	PRP
cord-318509-zwb758cg	80	16	will	will	MD
cord-318509-zwb758cg	80	17	require	require	VB
cord-318509-zwb758cg	80	18	dialogue	dialogue	NN
cord-318509-zwb758cg	80	19	with	with	IN
cord-318509-zwb758cg	80	20	other	other	JJ
cord-318509-zwb758cg	80	21	actors	actor	NNS
cord-318509-zwb758cg	80	22	in	in	IN
cord-318509-zwb758cg	80	23	order	order	NN
cord-318509-zwb758cg	80	24	to	to	TO
cord-318509-zwb758cg	80	25	be	be	VB
cord-318509-zwb758cg	80	26	moved	move	VBN
cord-318509-zwb758cg	80	27	from	from	IN
cord-318509-zwb758cg	80	28	a	a	DT
cord-318509-zwb758cg	80	29	protovision	protovision	NN
cord-318509-zwb758cg	80	30	to	to	IN
cord-318509-zwb758cg	80	31	a	a	DT
cord-318509-zwb758cg	80	32	believable	believable	JJ
cord-318509-zwb758cg	80	33	declaration	declaration	NN
cord-318509-zwb758cg	80	34	of	of	IN
cord-318509-zwb758cg	80	35	intent	intent	NN
cord-318509-zwb758cg	80	36	that	that	WDT
cord-318509-zwb758cg	80	37	can	can	MD
cord-318509-zwb758cg	80	38	guide	guide	VB
cord-318509-zwb758cg	80	39	further	further	JJ
cord-318509-zwb758cg	80	40	strategy	strategy	NN
cord-318509-zwb758cg	80	41	development	development	NN
cord-318509-zwb758cg	80	42	for	for	IN
cord-318509-zwb758cg	80	43	many	many	JJ
cord-318509-zwb758cg	80	44	market	market	NN
cord-318509-zwb758cg	80	45	actors	actor	NNS
cord-318509-zwb758cg	80	46	.	.	.
cord-318509-zwb758cg	81	1	One	one	CD
cord-318509-zwb758cg	81	2	of	of	IN
cord-318509-zwb758cg	81	3	the	the	DT
cord-318509-zwb758cg	81	4	challenges	challenge	NNS
cord-318509-zwb758cg	81	5	of	of	IN
cord-318509-zwb758cg	81	6	(	(	-LRB-
cord-318509-zwb758cg	81	7	business	business	NN
cord-318509-zwb758cg	81	8	)	)	-RRB-
cord-318509-zwb758cg	81	9	marketing	marketing	NN
cord-318509-zwb758cg	81	10	and	and	CC
cord-318509-zwb758cg	81	11	management	management	NN
cord-318509-zwb758cg	81	12	is	be	VBZ
cord-318509-zwb758cg	81	13	that	that	IN
cord-318509-zwb758cg	81	14	it	-PRON-	PRP
cord-318509-zwb758cg	81	15	offers	offer	VBZ
cord-318509-zwb758cg	81	16	limited	limited	JJ
cord-318509-zwb758cg	81	17	granularity	granularity	NN
cord-318509-zwb758cg	81	18	to	to	IN
cord-318509-zwb758cg	81	19	the	the	DT
cord-318509-zwb758cg	81	20	"	"	``
cord-318509-zwb758cg	81	21	operating	operating	NN
cord-318509-zwb758cg	81	22	environment	environment	NN
cord-318509-zwb758cg	81	23	"	"	''
cord-318509-zwb758cg	81	24	surrounding	surround	VBG
cord-318509-zwb758cg	81	25	the	the	DT
cord-318509-zwb758cg	81	26	firm	firm	NN
cord-318509-zwb758cg	81	27	(	(	-LRB-
cord-318509-zwb758cg	81	28	Möller	Möller	NNP
cord-318509-zwb758cg	81	29	et	et	NNP
cord-318509-zwb758cg	81	30	al	al	NNP
cord-318509-zwb758cg	81	31	.	.	NNP
cord-318509-zwb758cg	81	32	,	,	,
cord-318509-zwb758cg	81	33	2020	2020	CD
cord-318509-zwb758cg	81	34	)	)	-RRB-
cord-318509-zwb758cg	81	35	.	.	.
cord-318509-zwb758cg	82	1	To	to	TO
cord-318509-zwb758cg	82	2	put	put	VB
cord-318509-zwb758cg	82	3	it	-PRON-	PRP
cord-318509-zwb758cg	82	4	bluntly	bluntly	RB
cord-318509-zwb758cg	82	5	:	:	:
cord-318509-zwb758cg	82	6	there	there	EX
cord-318509-zwb758cg	82	7	is	be	VBZ
cord-318509-zwb758cg	82	8	the	the	DT
cord-318509-zwb758cg	82	9	firm	firm	NN
cord-318509-zwb758cg	82	10	,	,	,
cord-318509-zwb758cg	82	11	its	-PRON-	PRP$
cord-318509-zwb758cg	82	12	immediate	immediate	JJ
cord-318509-zwb758cg	82	13	customers	customer	NNS
cord-318509-zwb758cg	82	14	and	and	CC
cord-318509-zwb758cg	82	15	suppliers	supplier	NNS
cord-318509-zwb758cg	82	16	-and	-and	:
cord-318509-zwb758cg	82	17	then	then	RB
cord-318509-zwb758cg	82	18	the	the	DT
cord-318509-zwb758cg	82	19	elusive	elusive	JJ
cord-318509-zwb758cg	82	20	(	(	-LRB-
cord-318509-zwb758cg	82	21	cue	cue	VB
cord-318509-zwb758cg	82	22	your	-PRON-	PRP$
cord-318509-zwb758cg	82	23	favorite	favorite	JJ
cord-318509-zwb758cg	82	24	term	term	NN
cord-318509-zwb758cg	82	25	)	)	-RRB-
cord-318509-zwb758cg	82	26	industry	industry	NN
cord-318509-zwb758cg	82	27	/	/	SYM
cord-318509-zwb758cg	82	28	market	market	NN
cord-318509-zwb758cg	82	29	/	/	SYM
cord-318509-zwb758cg	82	30	operating	operating	NN
cord-318509-zwb758cg	82	31	environment	environment	NN
cord-318509-zwb758cg	82	32	/	/	SYM
cord-318509-zwb758cg	82	33	landscape	landscape	NN
cord-318509-zwb758cg	82	34	.	.	.
cord-318509-zwb758cg	83	1	However	however	RB
cord-318509-zwb758cg	83	2	,	,	,
cord-318509-zwb758cg	83	3	to	to	TO
cord-318509-zwb758cg	83	4	implement	implement	VB
cord-318509-zwb758cg	83	5	-or	-or	:
cord-318509-zwb758cg	83	6	even	even	RB
cord-318509-zwb758cg	83	7	conceive	conceive	VB
cord-318509-zwb758cg	83	8	-market	-market	NN
cord-318509-zwb758cg	83	9	-	-	HYPH
cord-318509-zwb758cg	83	10	shaping	shape	VBG
cord-318509-zwb758cg	83	11	strategies	strategy	NNS
cord-318509-zwb758cg	83	12	,	,	,
cord-318509-zwb758cg	83	13	managers	manager	NNS
cord-318509-zwb758cg	83	14	need	need	VBP
cord-318509-zwb758cg	83	15	to	to	TO
cord-318509-zwb758cg	83	16	appreciate	appreciate	VB
cord-318509-zwb758cg	83	17	the	the	DT
cord-318509-zwb758cg	83	18	different	different	JJ
cord-318509-zwb758cg	83	19	layers	layer	NNS
cord-318509-zwb758cg	83	20	of	of	IN
cord-318509-zwb758cg	83	21	their	-PRON-	PRP$
cord-318509-zwb758cg	83	22	operating	operating	NN
cord-318509-zwb758cg	83	23	environment	environment	NN
cord-318509-zwb758cg	83	24	.	.	.
cord-318509-zwb758cg	84	1	For	for	IN
cord-318509-zwb758cg	84	2	market	market	NN
cord-318509-zwb758cg	84	3	-	-	HYPH
cord-318509-zwb758cg	84	4	shaping	shape	VBG
cord-318509-zwb758cg	84	5	strategies	strategy	NNS
cord-318509-zwb758cg	84	6	,	,	,
cord-318509-zwb758cg	84	7	the	the	DT
cord-318509-zwb758cg	84	8	lower	low	JJR
cord-318509-zwb758cg	84	9	meso	meso	NN
cord-318509-zwb758cg	84	10	layer	layer	NN
cord-318509-zwb758cg	84	11	(	(	-LRB-
cord-318509-zwb758cg	84	12	Möller	Möller	NNP
cord-318509-zwb758cg	84	13	et	et	NNP
cord-318509-zwb758cg	84	14	al	al	NNP
cord-318509-zwb758cg	84	15	.	.	NNP
cord-318509-zwb758cg	84	16	,	,	,
cord-318509-zwb758cg	84	17	2020	2020	CD
cord-318509-zwb758cg	84	18	)	)	-RRB-
cord-318509-zwb758cg	84	19	,	,	,
cord-318509-zwb758cg	84	20	or	or	CC
cord-318509-zwb758cg	84	21	the	the	DT
cord-318509-zwb758cg	84	22	strategic	strategic	JJ
cord-318509-zwb758cg	84	23	network	network	NN
cord-318509-zwb758cg	84	24	or	or	CC
cord-318509-zwb758cg	84	25	ecosystem	ecosystem	NN
cord-318509-zwb758cg	84	26	is	be	VBZ
cord-318509-zwb758cg	84	27	of	of	IN
cord-318509-zwb758cg	84	28	particular	particular	JJ
cord-318509-zwb758cg	84	29	importance	importance	NN
cord-318509-zwb758cg	84	30	.	.	.
cord-318509-zwb758cg	85	1	This	this	DT
cord-318509-zwb758cg	85	2	layer	layer	NN
cord-318509-zwb758cg	85	3	consists	consist	VBZ
cord-318509-zwb758cg	85	4	of	of	IN
cord-318509-zwb758cg	85	5	the	the	DT
cord-318509-zwb758cg	85	6	"	"	``
cord-318509-zwb758cg	85	7	multilateral	multilateral	JJ
cord-318509-zwb758cg	85	8	set	set	NN
cord-318509-zwb758cg	85	9	of	of	IN
cord-318509-zwb758cg	85	10	partners	partner	NNS
cord-318509-zwb758cg	85	11	that	that	WDT
cord-318509-zwb758cg	85	12	need	need	VBP
cord-318509-zwb758cg	85	13	to	to	TO
cord-318509-zwb758cg	85	14	interact	interact	VB
cord-318509-zwb758cg	85	15	in	in	IN
cord-318509-zwb758cg	85	16	order	order	NN
cord-318509-zwb758cg	85	17	for	for	IN
cord-318509-zwb758cg	85	18	a	a	DT
cord-318509-zwb758cg	85	19	focal	focal	JJ
cord-318509-zwb758cg	85	20	value	value	NN
cord-318509-zwb758cg	85	21	proposition	proposition	NN
cord-318509-zwb758cg	85	22	to	to	TO
cord-318509-zwb758cg	85	23	materialize	materialize	VB
cord-318509-zwb758cg	85	24	"	"	''
cord-318509-zwb758cg	85	25	(	(	-LRB-
cord-318509-zwb758cg	85	26	Adner	Adner	NNP
cord-318509-zwb758cg	85	27	,	,	,
cord-318509-zwb758cg	85	28	2017	2017	CD
cord-318509-zwb758cg	85	29	,	,	,
cord-318509-zwb758cg	85	30	p.	p.	NN
cord-318509-zwb758cg	85	31	40	40	CD
cord-318509-zwb758cg	85	32	)	)	-RRB-
cord-318509-zwb758cg	85	33	.	.	.
cord-318509-zwb758cg	86	1	In	in	IN
cord-318509-zwb758cg	86	2	a	a	DT
cord-318509-zwb758cg	86	3	similar	similar	JJ
cord-318509-zwb758cg	86	4	vein	vein	NN
cord-318509-zwb758cg	86	5	,	,	,
cord-318509-zwb758cg	86	6	niche	niche	NN
cord-318509-zwb758cg	86	7	construction	construction	NN
cord-318509-zwb758cg	86	8	theorists	theorist	NNS
cord-318509-zwb758cg	86	9	propose	propose	VBP
cord-318509-zwb758cg	86	10	that	that	IN
cord-318509-zwb758cg	86	11	organisms	organism	NNS
cord-318509-zwb758cg	86	12	and	and	CC
cord-318509-zwb758cg	86	13	organizations	organization	NNS
cord-318509-zwb758cg	86	14	can	can	MD
cord-318509-zwb758cg	86	15	become	become	VB
cord-318509-zwb758cg	86	16	"	"	``
cord-318509-zwb758cg	86	17	landscape	landscape	NN
cord-318509-zwb758cg	86	18	shapers	shaper	NNS
cord-318509-zwb758cg	86	19	"	"	''
cord-318509-zwb758cg	86	20	if	if	IN
cord-318509-zwb758cg	86	21	they	-PRON-	PRP
cord-318509-zwb758cg	86	22	focus	focus	VBP
cord-318509-zwb758cg	86	23	their	-PRON-	PRP$
cord-318509-zwb758cg	86	24	shaping	shape	VBG
cord-318509-zwb758cg	86	25	efforts	effort	NNS
cord-318509-zwb758cg	86	26	to	to	IN
cord-318509-zwb758cg	86	27	the	the	DT
cord-318509-zwb758cg	86	28	niche	niche	NN
cord-318509-zwb758cg	86	29	they	-PRON-	PRP
cord-318509-zwb758cg	86	30	Allowing	allow	VBG
cord-318509-zwb758cg	86	31	customers	customer	NNS
cord-318509-zwb758cg	86	32	to	to	TO
cord-318509-zwb758cg	86	33	pick	pick	VB
cord-318509-zwb758cg	86	34	-	-	HYPH
cord-318509-zwb758cg	86	35	and	and	CC
cord-318509-zwb758cg	86	36	-	-	:
cord-318509-zwb758cg	86	37	choose	choose	VB
cord-318509-zwb758cg	86	38	the	the	DT
cord-318509-zwb758cg	86	39	individual	individual	JJ
cord-318509-zwb758cg	86	40	services	service	NNS
cord-318509-zwb758cg	86	41	included	include	VBN
cord-318509-zwb758cg	86	42	in	in	IN
cord-318509-zwb758cg	86	43	previously	previously	RB
cord-318509-zwb758cg	86	44	bundled	bundle	VBN
cord-318509-zwb758cg	86	45	logistics	logistic	NNS
cord-318509-zwb758cg	86	46	solutions	solution	NNS
cord-318509-zwb758cg	86	47	to	to	TO
cord-318509-zwb758cg	86	48	lower	lower	VB
cord-318509-zwb758cg	86	49	the	the	DT
cord-318509-zwb758cg	86	50	perceived	perceive	VBN
cord-318509-zwb758cg	86	51	risk	risk	NN
cord-318509-zwb758cg	86	52	of	of	IN
cord-318509-zwb758cg	86	53	overpaying	overpay	VBG
cord-318509-zwb758cg	86	54	Property	Property	NNP
cord-318509-zwb758cg	86	55	rights	right	NNS
cord-318509-zwb758cg	86	56	being	be	VBG
cord-318509-zwb758cg	86	57	exchanged	exchange	VBN
cord-318509-zwb758cg	86	58	(	(	-LRB-
cord-318509-zwb758cg	86	59	e.g.	e.g.	RB
cord-318509-zwb758cg	86	60	,	,	,
cord-318509-zwb758cg	86	61	ownership	ownership	NN
cord-318509-zwb758cg	86	62	vs.	vs.	IN
cord-318509-zwb758cg	86	63	access	access	NN
cord-318509-zwb758cg	86	64	)	)	-RRB-
cord-318509-zwb758cg	87	1	Moving	move	VBG
cord-318509-zwb758cg	87	2	from	from	IN
cord-318509-zwb758cg	87	3	leasing	lease	VBG
cord-318509-zwb758cg	87	4	ICT	ict	NN
cord-318509-zwb758cg	87	5	equipment	equipment	NN
cord-318509-zwb758cg	87	6	to	to	TO
cord-318509-zwb758cg	87	7	be	be	VB
cord-318509-zwb758cg	87	8	used	use	VBN
cord-318509-zwb758cg	87	9	in	in	IN
cord-318509-zwb758cg	87	10	offices	office	NNS
cord-318509-zwb758cg	87	11	to	to	IN
cord-318509-zwb758cg	87	12	selling	sell	VBG
cord-318509-zwb758cg	87	13	ICT	ict	NN
cord-318509-zwb758cg	87	14	equipment	equipment	NN
cord-318509-zwb758cg	87	15	to	to	TO
cord-318509-zwb758cg	87	16	be	be	VB
cord-318509-zwb758cg	87	17	used	use	VBN
cord-318509-zwb758cg	87	18	in	in	IN
cord-318509-zwb758cg	87	19	home	home	NN
cord-318509-zwb758cg	87	20	offices	office	NNS
cord-318509-zwb758cg	87	21	Price	price	NN
cord-318509-zwb758cg	87	22	or	or	CC
cord-318509-zwb758cg	87	23	pricing	price	VBG
cord-318509-zwb758cg	87	24	Pricing	pricing	NN
cord-318509-zwb758cg	87	25	logic	logic	NN
cord-318509-zwb758cg	87	26	/	/	SYM
cord-318509-zwb758cg	87	27	price	price	NN
cord-318509-zwb758cg	87	28	carrier	carrier	NN
cord-318509-zwb758cg	87	29	Moving	move	VBG
cord-318509-zwb758cg	87	30	from	from	IN
cord-318509-zwb758cg	87	31	"	"	``
cord-318509-zwb758cg	87	32	per	per	IN
cord-318509-zwb758cg	87	33	person	person	NN
cord-318509-zwb758cg	87	34	/	/	SYM
cord-318509-zwb758cg	87	35	year	year	NN
cord-318509-zwb758cg	87	36	"	"	''
cord-318509-zwb758cg	87	37	to	to	IN
cord-318509-zwb758cg	87	38	"	"	``
cord-318509-zwb758cg	87	39	per	per	IN
cord-318509-zwb758cg	87	40	trip	trip	NN
cord-318509-zwb758cg	87	41	"	"	''
cord-318509-zwb758cg	87	42	pricing	pricing	NN
cord-318509-zwb758cg	87	43	in	in	IN
cord-318509-zwb758cg	87	44	corporate	corporate	JJ
cord-318509-zwb758cg	87	45	travel	travel	NN
cord-318509-zwb758cg	87	46	insurance	insurance	NN
cord-318509-zwb758cg	87	47	to	to	TO
cord-318509-zwb758cg	87	48	acknowledge	acknowledge	VB
cord-318509-zwb758cg	87	49	the	the	DT
cord-318509-zwb758cg	87	50	current	current	JJ
cord-318509-zwb758cg	87	51	drop	drop	NN
cord-318509-zwb758cg	87	52	(	(	-LRB-
cord-318509-zwb758cg	87	53	and	and	CC
cord-318509-zwb758cg	87	54	likely	likely	JJ
cord-318509-zwb758cg	87	55	future	future	JJ
cord-318509-zwb758cg	87	56	increase	increase	NN
cord-318509-zwb758cg	87	57	)	)	-RRB-
cord-318509-zwb758cg	87	58	in	in	IN
cord-318509-zwb758cg	87	59	travel	travel	NN
cord-318509-zwb758cg	87	60	volumes	volume	NNS
cord-318509-zwb758cg	87	61	Price	price	NN
cord-318509-zwb758cg	87	62	point	point	NN
cord-318509-zwb758cg	87	63	Increasing	increase	VBG
cord-318509-zwb758cg	87	64	the	the	DT
cord-318509-zwb758cg	87	65	price	price	NN
cord-318509-zwb758cg	87	66	point	point	NN
cord-318509-zwb758cg	87	67	considerably	considerably	RB
cord-318509-zwb758cg	87	68	to	to	TO
cord-318509-zwb758cg	87	69	signal	signal	VB
cord-318509-zwb758cg	87	70	the	the	DT
cord-318509-zwb758cg	87	71	move	move	NN
cord-318509-zwb758cg	87	72	from	from	IN
cord-318509-zwb758cg	87	73	a	a	DT
cord-318509-zwb758cg	87	74	mass	mass	JJ
cord-318509-zwb758cg	87	75	service	service	NN
cord-318509-zwb758cg	87	76	to	to	IN
cord-318509-zwb758cg	87	77	more	more	RBR
cord-318509-zwb758cg	87	78	restricted	restricted	JJ
cord-318509-zwb758cg	87	79	one	one	NN
cord-318509-zwb758cg	87	80	(	(	-LRB-
cord-318509-zwb758cg	87	81	that	that	DT
cord-318509-zwb758cg	87	82	is	be	VBZ
cord-318509-zwb758cg	87	83	less	less	RBR
cord-318509-zwb758cg	87	84	prone	prone	JJ
cord-318509-zwb758cg	87	85	to	to	IN
cord-318509-zwb758cg	87	86	infections	infection	NNS
cord-318509-zwb758cg	87	87	)	)	-RRB-
cord-318509-zwb758cg	88	1	Channels	channel	NNS
cord-318509-zwb758cg	88	2	connecting	connect	VBG
cord-318509-zwb758cg	88	3	providers	provider	NNS
cord-318509-zwb758cg	88	4	and	and	CC
cord-318509-zwb758cg	88	5	customers	customer	NNS
cord-318509-zwb758cg	88	6	Changing	change	VBG
cord-318509-zwb758cg	88	7	agricultural	agricultural	JJ
cord-318509-zwb758cg	88	8	auctions	auction	NNS
cord-318509-zwb758cg	88	9	from	from	IN
cord-318509-zwb758cg	88	10	physical	physical	JJ
cord-318509-zwb758cg	88	11	ones	one	NNS
cord-318509-zwb758cg	88	12	to	to	TO
cord-318509-zwb758cg	88	13	fully	fully	RB
cord-318509-zwb758cg	88	14	online	online	VB
cord-318509-zwb758cg	88	15	Transaction	Transaction	NNP
cord-318509-zwb758cg	88	16	mechanism	mechanism	NN
cord-318509-zwb758cg	88	17	(	(	-LRB-
cord-318509-zwb758cg	88	18	how	how	WRB
cord-318509-zwb758cg	88	19	providers	provider	NNS
cord-318509-zwb758cg	88	20	and	and	CC
cord-318509-zwb758cg	88	21	customers	customer	NNS
cord-318509-zwb758cg	88	22	are	be	VBP
cord-318509-zwb758cg	88	23	matched	match	VBN
cord-318509-zwb758cg	88	24	)	)	-RRB-
cord-318509-zwb758cg	88	25	Moving	move	VBG
cord-318509-zwb758cg	88	26	from	from	IN
cord-318509-zwb758cg	88	27	online	online	JJ
cord-318509-zwb758cg	88	28	auctions	auction	NNS
cord-318509-zwb758cg	88	29	to	to	TO
cord-318509-zwb758cg	88	30	"	"	``
cord-318509-zwb758cg	88	31	everyone	everyone	NN
cord-318509-zwb758cg	88	32	gets	get	VBZ
cord-318509-zwb758cg	88	33	x%	x%	JJ
cord-318509-zwb758cg	88	34	of	of	IN
cord-318509-zwb758cg	88	35	their	-PRON-	PRP$
cord-318509-zwb758cg	88	36	requested	request	VBN
cord-318509-zwb758cg	88	37	volume	volume	NN
cord-318509-zwb758cg	88	38	at	at	IN
cord-318509-zwb758cg	88	39	the	the	DT
cord-318509-zwb758cg	88	40	average	average	JJ
cord-318509-zwb758cg	88	41	bid	bid	NN
cord-318509-zwb758cg	88	42	price	price	NN
cord-318509-zwb758cg	88	43	"	"	''
cord-318509-zwb758cg	89	1	to	to	TO
cord-318509-zwb758cg	89	2	manage	manage	VB
cord-318509-zwb758cg	89	3	an	an	DT
cord-318509-zwb758cg	89	4	acute	acute	JJ
cord-318509-zwb758cg	89	5	shortage	shortage	NN
cord-318509-zwb758cg	89	6	of	of	IN
cord-318509-zwb758cg	89	7	critical	critical	JJ
cord-318509-zwb758cg	89	8	supplies	supply	NNS
cord-318509-zwb758cg	89	9	Actor	Actor	NNP
cord-318509-zwb758cg	89	10	network	network	NN
cord-318509-zwb758cg	89	11	Supply	Supply	NNP
cord-318509-zwb758cg	89	12	network	network	NN
cord-318509-zwb758cg	89	13	Number	number	NN
cord-318509-zwb758cg	89	14	of	of	IN
cord-318509-zwb758cg	89	15	participants	participant	NNS
cord-318509-zwb758cg	89	16	in	in	IN
cord-318509-zwb758cg	89	17	the	the	DT
cord-318509-zwb758cg	89	18	supply	supply	NN
cord-318509-zwb758cg	89	19	network	network	NN
cord-318509-zwb758cg	89	20	Diversifying	diversify	VBG
cord-318509-zwb758cg	89	21	the	the	DT
cord-318509-zwb758cg	89	22	raw	raw	JJ
cord-318509-zwb758cg	89	23	material	material	NN
cord-318509-zwb758cg	89	24	provision	provision	NN
cord-318509-zwb758cg	89	25	by	by	IN
cord-318509-zwb758cg	89	26	increasing	increase	VBG
cord-318509-zwb758cg	89	27	the	the	DT
cord-318509-zwb758cg	89	28	number	number	NN
cord-318509-zwb758cg	89	29	of	of	IN
cord-318509-zwb758cg	89	30	providers	provider	NNS
cord-318509-zwb758cg	89	31	Types	type	NNS
cord-318509-zwb758cg	89	32	of	of	IN
cord-318509-zwb758cg	89	33	participants	participant	NNS
cord-318509-zwb758cg	89	34	in	in	IN
cord-318509-zwb758cg	89	35	the	the	DT
cord-318509-zwb758cg	89	36	supply	supply	NN
cord-318509-zwb758cg	89	37	network	network	NN
cord-318509-zwb758cg	89	38	Sourcing	source	VBG
cord-318509-zwb758cg	89	39	some	some	DT
cord-318509-zwb758cg	89	40	components	component	NNS
cord-318509-zwb758cg	89	41	from	from	IN
cord-318509-zwb758cg	89	42	local	local	JJ
cord-318509-zwb758cg	89	43	manufacturers	manufacturer	NNS
cord-318509-zwb758cg	89	44	to	to	TO
cord-318509-zwb758cg	89	45	make	make	VB
cord-318509-zwb758cg	89	46	the	the	DT
cord-318509-zwb758cg	89	47	global	global	JJ
cord-318509-zwb758cg	89	48	supply	supply	NN
cord-318509-zwb758cg	89	49	chain	chain	NN
cord-318509-zwb758cg	89	50	more	more	RBR
cord-318509-zwb758cg	89	51	resilient	resilient	JJ
cord-318509-zwb758cg	89	52	Work	Work	NNP
cord-318509-zwb758cg	89	53	division	division	NN
cord-318509-zwb758cg	89	54	in	in	IN
cord-318509-zwb758cg	89	55	the	the	DT
cord-318509-zwb758cg	89	56	supply	supply	NN
cord-318509-zwb758cg	89	57	network	network	NN
cord-318509-zwb758cg	89	58	(	(	-LRB-
cord-318509-zwb758cg	89	59	e.g.	e.g.	RB
cord-318509-zwb758cg	89	60	,	,	,
cord-318509-zwb758cg	89	61	out	out	RB
cord-318509-zwb758cg	89	62	-	-	HYPH
cord-318509-zwb758cg	89	63	vs	vs	NN
cord-318509-zwb758cg	89	64	.	.	.
cord-318509-zwb758cg	90	1	insourcing	insource	VBG
cord-318509-zwb758cg	90	2	)	)	-RRB-
cord-318509-zwb758cg	91	1	Insourcing	insource	VBG
cord-318509-zwb758cg	91	2	assembly	assembly	NN
cord-318509-zwb758cg	91	3	operations	operation	NNS
cord-318509-zwb758cg	91	4	to	to	TO
cord-318509-zwb758cg	91	5	reduce	reduce	VB
cord-318509-zwb758cg	91	6	the	the	DT
cord-318509-zwb758cg	91	7	reliance	reliance	NN
cord-318509-zwb758cg	91	8	on	on	IN
cord-318509-zwb758cg	91	9	far	far	RB
cord-318509-zwb758cg	91	10	-	-	HYPH
cord-318509-zwb758cg	91	11	away	away	RP
cord-318509-zwb758cg	91	12	partners	partner	NNS
cord-318509-zwb758cg	91	13	New	new	JJ
cord-318509-zwb758cg	91	14	customer	customer	NN
cord-318509-zwb758cg	91	15	groups	group	NNS
cord-318509-zwb758cg	91	16	Broadening	broaden	VBG
cord-318509-zwb758cg	91	17	the	the	DT
cord-318509-zwb758cg	91	18	target	target	NN
cord-318509-zwb758cg	91	19	customer	customer	NN
cord-318509-zwb758cg	91	20	definition	definition	NN
cord-318509-zwb758cg	91	21	of	of	IN
cord-318509-zwb758cg	91	22	online	online	JJ
cord-318509-zwb758cg	91	23	grocery	grocery	NN
cord-318509-zwb758cg	91	24	shopping	shopping	NN
cord-318509-zwb758cg	91	25	from	from	IN
cord-318509-zwb758cg	91	26	only	only	JJ
cord-318509-zwb758cg	91	27	families	family	NNS
cord-318509-zwb758cg	91	28	and	and	CC
cord-318509-zwb758cg	91	29	professional	professional	JJ
cord-318509-zwb758cg	91	30	couples	couple	NNS
cord-318509-zwb758cg	91	31	to	to	TO
cord-318509-zwb758cg	91	32	also	also	RB
cord-318509-zwb758cg	91	33	elderly	elderly	JJ
cord-318509-zwb758cg	91	34	people	people	NNS
cord-318509-zwb758cg	91	35	Customers	customer	NNS
cord-318509-zwb758cg	91	36	'	'	POS
cord-318509-zwb758cg	91	37	competences	competence	NNS
cord-318509-zwb758cg	91	38	to	to	TO
cord-318509-zwb758cg	91	39	use	use	VB
cord-318509-zwb758cg	91	40	the	the	DT
cord-318509-zwb758cg	91	41	product	product	NN
cord-318509-zwb758cg	91	42	/	/	SYM
cord-318509-zwb758cg	91	43	service	service	NN
cord-318509-zwb758cg	91	44	Tutorials	tutorial	NNS
cord-318509-zwb758cg	91	45	on	on	IN
cord-318509-zwb758cg	91	46	how	how	WRB
cord-318509-zwb758cg	91	47	to	to	TO
cord-318509-zwb758cg	91	48	use	use	VB
cord-318509-zwb758cg	91	49	videoconferencing	videoconferencing	NN
cord-318509-zwb758cg	91	50	services	service	NNS
cord-318509-zwb758cg	91	51	to	to	IN
cord-318509-zwb758cg	91	52	their	-PRON-	PRP$
cord-318509-zwb758cg	91	53	full	full	JJ
cord-318509-zwb758cg	91	54	potential	potential	JJ
cord-318509-zwb758cg	91	55	Customers	customer	NNS
cord-318509-zwb758cg	91	56	'	'	POS
cord-318509-zwb758cg	91	57	value	value	NN
cord-318509-zwb758cg	91	58	perceptions	perception	NNS
cord-318509-zwb758cg	91	59	(	(	-LRB-
cord-318509-zwb758cg	91	60	utility	utility	NN
cord-318509-zwb758cg	91	61	sought	seek	VBD
cord-318509-zwb758cg	91	62	)	)	-RRB-
cord-318509-zwb758cg	91	63	Demonstrating	demonstrate	VBG
cord-318509-zwb758cg	91	64	that	that	DT
cord-318509-zwb758cg	91	65	leadership	leadership	NN
cord-318509-zwb758cg	91	66	development	development	NN
cord-318509-zwb758cg	91	67	can	can	MD
cord-318509-zwb758cg	91	68	be	be	VB
cord-318509-zwb758cg	91	69	delivered	deliver	VBN
cord-318509-zwb758cg	91	70	more	more	RBR
cord-318509-zwb758cg	91	71	effectively	effectively	RB
cord-318509-zwb758cg	91	72	and	and	CC
cord-318509-zwb758cg	91	73	efficiently	efficiently	RB
cord-318509-zwb758cg	91	74	online	online	RB
cord-318509-zwb758cg	91	75	than	than	IN
cord-318509-zwb758cg	91	76	in	in	IN
cord-318509-zwb758cg	91	77	a	a	DT
cord-318509-zwb758cg	91	78	traditional	traditional	JJ
cord-318509-zwb758cg	91	79	classroom	classroom	NN
cord-318509-zwb758cg	91	80	setting	set	VBG
cord-318509-zwb758cg	91	81	Work	work	NN
cord-318509-zwb758cg	91	82	division	division	NN
cord-318509-zwb758cg	91	83	between	between	IN
cord-318509-zwb758cg	91	84	firm	firm	NN
cord-318509-zwb758cg	91	85	and	and	CC
cord-318509-zwb758cg	91	86	customers	customer	NNS
cord-318509-zwb758cg	91	87	(	(	-LRB-
cord-318509-zwb758cg	91	88	e.g.	e.g.	RB
cord-318509-zwb758cg	91	89	,	,	,
cord-318509-zwb758cg	91	90	self	self	NN
cord-318509-zwb758cg	91	91	-	-	HYPH
cord-318509-zwb758cg	91	92	service	service	NN
cord-318509-zwb758cg	91	93	vs.	vs.	FW
cord-318509-zwb758cg	91	94	full	full	JJ
cord-318509-zwb758cg	91	95	service	service	NN
cord-318509-zwb758cg	91	96	)	)	-RRB-
cord-318509-zwb758cg	91	97	Grocery	grocery	NN
cord-318509-zwb758cg	91	98	shops	shop	NNS
cord-318509-zwb758cg	91	99	launching	launch	VBG
cord-318509-zwb758cg	91	100	services	service	NNS
cord-318509-zwb758cg	91	101	with	with	IN
cord-318509-zwb758cg	91	102	ready	ready	RB
cord-318509-zwb758cg	91	103	-	-	HYPH
cord-318509-zwb758cg	91	104	made	make	VBN
cord-318509-zwb758cg	91	105	food	food	NN
cord-318509-zwb758cg	91	106	plans	plan	NNS
cord-318509-zwb758cg	91	107	&	&	CC
cord-318509-zwb758cg	91	108	recipes	recipe	NNS
cord-318509-zwb758cg	91	109	for	for	IN
cord-318509-zwb758cg	91	110	the	the	DT
cord-318509-zwb758cg	91	111	week	week	NN
cord-318509-zwb758cg	91	112	Infrastructure	infrastructure	NN
cord-318509-zwb758cg	91	113	supporting	support	VBG
cord-318509-zwb758cg	91	114	customers	customer	NNS
cord-318509-zwb758cg	91	115	'	'	POS
cord-318509-zwb758cg	91	116	use	use	NN
cord-318509-zwb758cg	91	117	processes	process	NNS
cord-318509-zwb758cg	91	118	Lobbying	lobby	VBG
cord-318509-zwb758cg	91	119	the	the	DT
cord-318509-zwb758cg	91	120	government	government	NN
cord-318509-zwb758cg	91	121	to	to	TO
cord-318509-zwb758cg	91	122	invest	invest	VB
cord-318509-zwb758cg	91	123	in	in	IN
cord-318509-zwb758cg	91	124	high	high	JJ
cord-318509-zwb758cg	91	125	-	-	HYPH
cord-318509-zwb758cg	91	126	speed	speed	NN
cord-318509-zwb758cg	91	127	internet	internet	NN
cord-318509-zwb758cg	91	128	network	network	NN
cord-318509-zwb758cg	91	129	in	in	IN
cord-318509-zwb758cg	91	130	rural	rural	JJ
cord-318509-zwb758cg	91	131	areas	area	NNS
cord-318509-zwb758cg	91	132	to	to	TO
cord-318509-zwb758cg	91	133	support	support	VB
cord-318509-zwb758cg	91	134	access	access	NN
cord-318509-zwb758cg	91	135	to	to	IN
cord-318509-zwb758cg	91	136	remote	remote	JJ
cord-318509-zwb758cg	91	137	work	work	NN
cord-318509-zwb758cg	91	138	&	&	CC
cord-318509-zwb758cg	91	139	education	education	NNP
cord-318509-zwb758cg	91	140	Provision	Provision	NNP
cord-318509-zwb758cg	91	141	Number	Number	NNP
cord-318509-zwb758cg	91	142	of	of	IN
cord-318509-zwb758cg	91	143	competing	compete	VBG
cord-318509-zwb758cg	91	144	providers	provider	NNS
cord-318509-zwb758cg	91	145	(	(	-LRB-
cord-318509-zwb758cg	91	146	directly	directly	RB
cord-318509-zwb758cg	91	147	or	or	CC
cord-318509-zwb758cg	91	148	indirectly	indirectly	RB
cord-318509-zwb758cg	91	149	)	)	-RRB-
cord-318509-zwb758cg	92	1	Using	use	VBG
cord-318509-zwb758cg	92	2	the	the	DT
cord-318509-zwb758cg	92	3	liquidity	liquidity	NN
cord-318509-zwb758cg	92	4	crisis	crisis	NN
cord-318509-zwb758cg	92	5	to	to	TO
cord-318509-zwb758cg	92	6	buy	buy	VB
cord-318509-zwb758cg	92	7	a	a	DT
cord-318509-zwb758cg	92	8	competitor	competitor	NN
cord-318509-zwb758cg	92	9	that	that	WDT
cord-318509-zwb758cg	92	10	has	have	VBZ
cord-318509-zwb758cg	92	11	been	be	VBN
cord-318509-zwb758cg	92	12	competing	compete	VBG
cord-318509-zwb758cg	92	13	with	with	IN
cord-318509-zwb758cg	92	14	environmentally	environmentally	RB
cord-318509-zwb758cg	92	15	unsustainable	unsustainable	JJ
cord-318509-zwb758cg	92	16	business	business	NN
cord-318509-zwb758cg	92	17	practices	practice	NNS
cord-318509-zwb758cg	93	1	How	how	WRB
cord-318509-zwb758cg	93	2	competing	compete	VBG
cord-318509-zwb758cg	93	3	providers	provider	NNS
cord-318509-zwb758cg	93	4	interact	interact	VBP
cord-318509-zwb758cg	93	5	or	or	CC
cord-318509-zwb758cg	93	6	cooperate	cooperate	VBP
cord-318509-zwb758cg	93	7	in	in	IN
cord-318509-zwb758cg	93	8	order	order	NN
cord-318509-zwb758cg	93	9	to	to	TO
cord-318509-zwb758cg	93	10	service	service	NN
cord-318509-zwb758cg	93	11	customers	customer	NNS
cord-318509-zwb758cg	93	12	Commercial	commercial	JJ
cord-318509-zwb758cg	93	13	landlords	landlord	NNS
cord-318509-zwb758cg	93	14	collective	collective	VBP
cord-318509-zwb758cg	93	15	developing	develop	VBG
cord-318509-zwb758cg	93	16	a	a	DT
cord-318509-zwb758cg	93	17	process	process	NN
cord-318509-zwb758cg	93	18	for	for	IN
cord-318509-zwb758cg	93	19	business	business	NN
cord-318509-zwb758cg	93	20	tenants	tenant	NNS
cord-318509-zwb758cg	93	21	to	to	TO
cord-318509-zwb758cg	93	22	apply	apply	VB
cord-318509-zwb758cg	93	23	for	for	IN
cord-318509-zwb758cg	93	24	temporary	temporary	JJ
cord-318509-zwb758cg	93	25	rent	rent	NN
cord-318509-zwb758cg	93	26	reductions	reduction	NNS
cord-318509-zwb758cg	93	27	Representations	representation	NNS
cord-318509-zwb758cg	93	28	Terminology	terminology	NN
cord-318509-zwb758cg	94	1	used	use	VBN
cord-318509-zwb758cg	94	2	Labelling	labelling	NN
cord-318509-zwb758cg	94	3	online	online	JJ
cord-318509-zwb758cg	94	4	delivery	delivery	NN
cord-318509-zwb758cg	94	5	services	service	NNS
cord-318509-zwb758cg	94	6	"	"	``
cord-318509-zwb758cg	94	7	contactless	contactless	JJ
cord-318509-zwb758cg	94	8	"	"	''
cord-318509-zwb758cg	94	9	or	or	CC
cord-318509-zwb758cg	94	10	"	"	``
cord-318509-zwb758cg	94	11	contact	contact	NN
cord-318509-zwb758cg	94	12	-	-	HYPH
cord-318509-zwb758cg	94	13	free	free	JJ
cord-318509-zwb758cg	94	14	"	"	''
cord-318509-zwb758cg	94	15	to	to	TO
cord-318509-zwb758cg	94	16	highlight	highlight	VB
cord-318509-zwb758cg	94	17	their	-PRON-	PRP$
cord-318509-zwb758cg	94	18	safety	safety	NN
cord-318509-zwb758cg	94	19	How	how	WRB
cord-318509-zwb758cg	94	20	media	medium	NNS
cord-318509-zwb758cg	94	21	portrays	portray	VBZ
cord-318509-zwb758cg	94	22	the	the	DT
cord-318509-zwb758cg	94	23	market	market	NN
cord-318509-zwb758cg	95	1	Encouraging	encourage	VBG
cord-318509-zwb758cg	95	2	media	medium	NNS
cord-318509-zwb758cg	95	3	to	to	TO
cord-318509-zwb758cg	95	4	run	run	VB
cord-318509-zwb758cg	95	5	stories	story	NNS
cord-318509-zwb758cg	95	6	promoting	promote	VBG
cord-318509-zwb758cg	95	7	local	local	JJ
cord-318509-zwb758cg	95	8	recreation	recreation	NN
cord-318509-zwb758cg	95	9	and	and	CC
cord-318509-zwb758cg	95	10	tourism	tourism	NN
cord-318509-zwb758cg	95	11	Market	market	NN
cord-318509-zwb758cg	95	12	research	research	NN
cord-318509-zwb758cg	95	13	and	and	CC
cord-318509-zwb758cg	95	14	statistics	statistic	NNS
cord-318509-zwb758cg	96	1	Convincing	convincing	JJ
cord-318509-zwb758cg	96	2	Gartner	Gartner	NNP
cord-318509-zwb758cg	96	3	to	to	TO
cord-318509-zwb758cg	96	4	develop	develop	VB
cord-318509-zwb758cg	96	5	market	market	NN
cord-318509-zwb758cg	96	6	research	research	NN
cord-318509-zwb758cg	96	7	on	on	IN
cord-318509-zwb758cg	96	8	the	the	DT
cord-318509-zwb758cg	96	9	available	available	JJ
cord-318509-zwb758cg	96	10	remote	remote	JJ
cord-318509-zwb758cg	96	11	workforce	workforce	NN
cord-318509-zwb758cg	96	12	management	management	NN
cord-318509-zwb758cg	96	13	tools	tool	VBZ
cord-318509-zwb758cg	96	14	Key	key	JJ
cord-318509-zwb758cg	96	15	events	event	NNS
cord-318509-zwb758cg	97	1	and/or	and/or	CC
cord-318509-zwb758cg	97	2	awards	award	NNS
cord-318509-zwb758cg	97	3	portraying	portray	VBG
cord-318509-zwb758cg	97	4	the	the	DT
cord-318509-zwb758cg	97	5	market	market	NN
cord-318509-zwb758cg	97	6	Pivot	Pivot	NNP
cord-318509-zwb758cg	97	7	the	the	DT
cord-318509-zwb758cg	97	8	'	'	''
cord-318509-zwb758cg	97	9	Auctioneer	Auctioneer	NNP
cord-318509-zwb758cg	97	10	of	of	IN
cord-318509-zwb758cg	97	11	the	the	DT
cord-318509-zwb758cg	97	12	Year	Year	NNP
cord-318509-zwb758cg	97	13	'	'	POS
cord-318509-zwb758cg	97	14	award	award	NN
cord-318509-zwb758cg	97	15	and	and	CC
cord-318509-zwb758cg	97	16	the	the	DT
cord-318509-zwb758cg	97	17	related	related	JJ
cord-318509-zwb758cg	97	18	event	event	NN
cord-318509-zwb758cg	97	19	to	to	IN
cord-318509-zwb758cg	97	20	'	'	''
cord-318509-zwb758cg	97	21	Online	Online	NNP
cord-318509-zwb758cg	97	22	Auctioneer	Auctioneer	NNP
cord-318509-zwb758cg	97	23	of	of	IN
cord-318509-zwb758cg	97	24	the	the	DT
cord-318509-zwb758cg	97	25	Year	Year	NNP
cord-318509-zwb758cg	97	26	'	'	''
cord-318509-zwb758cg	97	27	Industry	industry	NN
cord-318509-zwb758cg	97	28	associations	association	NNS
cord-318509-zwb758cg	97	29	(	(	-LRB-
cord-318509-zwb758cg	97	30	e.g.	e.g.	RB
cord-318509-zwb758cg	97	31	,	,	,
cord-318509-zwb758cg	97	32	businesses	business	NNS
cord-318509-zwb758cg	97	33	represented	represent	VBN
cord-318509-zwb758cg	97	34	,	,	,
cord-318509-zwb758cg	97	35	themes	theme	NNS
cord-318509-zwb758cg	97	36	promoted	promote	VBN
cord-318509-zwb758cg	97	37	)	)	-RRB-
cord-318509-zwb758cg	98	1	Technical	technical	JJ
cord-318509-zwb758cg	98	2	standards	standard	NNS
cord-318509-zwb758cg	98	3	(	(	-LRB-
cord-318509-zwb758cg	98	4	e.g.	e.g.	RB
cord-318509-zwb758cg	98	5	,	,	,
cord-318509-zwb758cg	98	6	specifications	specification	NNS
cord-318509-zwb758cg	98	7	,	,	,
cord-318509-zwb758cg	98	8	industry	industry	NN
cord-318509-zwb758cg	98	9	self	self	NN
cord-318509-zwb758cg	98	10	-	-	HYPH
cord-318509-zwb758cg	98	11	regulation	regulation	NN
cord-318509-zwb758cg	98	12	)	)	-RRB-
cord-318509-zwb758cg	99	1	Developing	develop	VBG
cord-318509-zwb758cg	99	2	industry	industry	NN
cord-318509-zwb758cg	99	3	self	self	NN
cord-318509-zwb758cg	99	4	-	-	HYPH
cord-318509-zwb758cg	99	5	regulation	regulation	NN
cord-318509-zwb758cg	99	6	related	relate	VBN
cord-318509-zwb758cg	99	7	to	to	IN
cord-318509-zwb758cg	99	8	safe	safe	JJ
cord-318509-zwb758cg	99	9	restaurant	restaurant	NN
cord-318509-zwb758cg	99	10	practices	practice	NNS
cord-318509-zwb758cg	100	1	Formal	formal	JJ
cord-318509-zwb758cg	100	2	rules	rule	NNS
cord-318509-zwb758cg	100	3	and	and	CC
cord-318509-zwb758cg	100	4	laws	law	NNS
cord-318509-zwb758cg	100	5	(	(	-LRB-
cord-318509-zwb758cg	100	6	regional	regional	JJ
cord-318509-zwb758cg	100	7	,	,	,
cord-318509-zwb758cg	100	8	national	national	JJ
cord-318509-zwb758cg	100	9	or	or	CC
cord-318509-zwb758cg	100	10	international	international	JJ
cord-318509-zwb758cg	100	11	)	)	-RRB-
cord-318509-zwb758cg	101	1	Promoting	promote	VBG
cord-318509-zwb758cg	101	2	more	more	RBR
cord-318509-zwb758cg	101	3	strict	strict	JJ
cord-318509-zwb758cg	101	4	national	national	JJ
cord-318509-zwb758cg	101	5	self	self	NN
cord-318509-zwb758cg	101	6	-	-	HYPH
cord-318509-zwb758cg	101	7	sufficiency	sufficiency	NN
cord-318509-zwb758cg	101	8	laws	law	NNS
cord-318509-zwb758cg	101	9	related	relate	VBN
cord-318509-zwb758cg	101	10	to	to	IN
cord-318509-zwb758cg	101	11	agriculture	agriculture	NN
cord-318509-zwb758cg	101	12	as	as	RB
cord-318509-zwb758cg	101	13	well	well	RB
cord-318509-zwb758cg	101	14	as	as	IN
cord-318509-zwb758cg	101	15	pharmaceutical	pharmaceutical	JJ
cord-318509-zwb758cg	101	16	products	product	NNS
cord-318509-zwb758cg	101	17	and	and	CC
cord-318509-zwb758cg	101	18	equipment	equipment	NN
cord-318509-zwb758cg	102	1	Social	social	JJ
cord-318509-zwb758cg	102	2	norms	norm	NNS
cord-318509-zwb758cg	102	3	(	(	-LRB-
cord-318509-zwb758cg	102	4	e.g.	e.g.	RB
cord-318509-zwb758cg	102	5	,	,	,
cord-318509-zwb758cg	102	6	societal	societal	JJ
cord-318509-zwb758cg	102	7	values	value	NNS
cord-318509-zwb758cg	102	8	,	,	,
cord-318509-zwb758cg	102	9	industry	industry	NN
cord-318509-zwb758cg	102	10	conventions	convention	NNS
cord-318509-zwb758cg	102	11	)	)	-RRB-
cord-318509-zwb758cg	103	1	Augmenting	augment	VBG
cord-318509-zwb758cg	103	2	and	and	CC
cord-318509-zwb758cg	103	3	solidifying	solidify	VBG
cord-318509-zwb758cg	103	4	the	the	DT
cord-318509-zwb758cg	103	5	transition	transition	NN
cord-318509-zwb758cg	103	6	to	to	IN
cord-318509-zwb758cg	103	7	remote	remote	JJ
cord-318509-zwb758cg	103	8	/	/	SYM
cord-318509-zwb758cg	103	9	flexible	flexible	JJ
cord-318509-zwb758cg	103	10	working	working	NN
cord-318509-zwb758cg	103	11	arrangements	arrangement	NNS
cord-318509-zwb758cg	103	12	in	in	IN
cord-318509-zwb758cg	103	13	contexts	context	NNS
cord-318509-zwb758cg	103	14	that	that	WDT
cord-318509-zwb758cg	103	15	have	have	VBP
cord-318509-zwb758cg	103	16	had	have	VBN
cord-318509-zwb758cg	103	17	mandatory	mandatory	JJ
cord-318509-zwb758cg	103	18	office	office	NN
cord-318509-zwb758cg	103	19	presence	presence	NN
cord-318509-zwb758cg	103	20	occupy	occupy	VB
cord-318509-zwb758cg	103	21	instead	instead	RB
cord-318509-zwb758cg	103	22	of	of	IN
cord-318509-zwb758cg	103	23	their	-PRON-	PRP$
cord-318509-zwb758cg	103	24	entire	entire	JJ
cord-318509-zwb758cg	103	25	external	external	JJ
cord-318509-zwb758cg	103	26	environment	environment	NN
cord-318509-zwb758cg	103	27	(	(	-LRB-
cord-318509-zwb758cg	103	28	cf	cf	NNP
cord-318509-zwb758cg	103	29	.	.	NNP
cord-318509-zwb758cg	103	30	,	,	,
cord-318509-zwb758cg	103	31	Laland	Laland	NNP
cord-318509-zwb758cg	103	32	,	,	,
cord-318509-zwb758cg	103	33	Odling	Odling	NNP
cord-318509-zwb758cg	103	34	-	-	HYPH
cord-318509-zwb758cg	103	35	Smee	Smee	NNP
cord-318509-zwb758cg	103	36	,	,	,
cord-318509-zwb758cg	103	37	&	&	CC
cord-318509-zwb758cg	103	38	Feldman	Feldman	NNP
cord-318509-zwb758cg	103	39	,	,	,
cord-318509-zwb758cg	103	40	2000	2000	CD
cord-318509-zwb758cg	103	41	;	;	:
cord-318509-zwb758cg	103	42	Luksha	Luksha	NNP
cord-318509-zwb758cg	103	43	,	,	,
cord-318509-zwb758cg	103	44	2008	2008	CD
cord-318509-zwb758cg	103	45	)	)	-RRB-
cord-318509-zwb758cg	103	46	.	.	.
cord-318509-zwb758cg	104	1	This	this	DT
cord-318509-zwb758cg	104	2	minimum	minimum	JJ
cord-318509-zwb758cg	104	3	viable	viable	JJ
cord-318509-zwb758cg	104	4	system	system	NN
cord-318509-zwb758cg	104	5	is	be	VBZ
cord-318509-zwb758cg	104	6	the	the	DT
cord-318509-zwb758cg	104	7	smallest	small	JJS
cord-318509-zwb758cg	104	8	and	and	CC
cord-318509-zwb758cg	104	9	simplest	simplest	JJ
cord-318509-zwb758cg	104	10	system	system	NN
cord-318509-zwb758cg	104	11	that	that	WDT
cord-318509-zwb758cg	104	12	can	can	MD
cord-318509-zwb758cg	104	13	support	support	VB
cord-318509-zwb758cg	104	14	any	any	DT
cord-318509-zwb758cg	104	15	market	market	NN
cord-318509-zwb758cg	104	16	-	-	HYPH
cord-318509-zwb758cg	104	17	shaping	shape	VBG
cord-318509-zwb758cg	104	18	vision	vision	NN
cord-318509-zwb758cg	104	19	(	(	-LRB-
cord-318509-zwb758cg	104	20	cf	cf	NN
cord-318509-zwb758cg	104	21	.	.	NNP
cord-318509-zwb758cg	104	22	,	,	,
cord-318509-zwb758cg	104	23	Konietzko	Konietzko	NNP
cord-318509-zwb758cg	104	24	,	,	,
cord-318509-zwb758cg	104	25	Bocken	Bocken	NNP
cord-318509-zwb758cg	104	26	,	,	,
cord-318509-zwb758cg	104	27	&	&	CC
cord-318509-zwb758cg	104	28	Hultink	Hultink	NNP
cord-318509-zwb758cg	104	29	,	,	,
cord-318509-zwb758cg	104	30	2020	2020	CD
cord-318509-zwb758cg	104	31	)	)	-RRB-
cord-318509-zwb758cg	104	32	.	.	.
cord-318509-zwb758cg	105	1	The	the	DT
cord-318509-zwb758cg	105	2	boundaries	boundary	NNS
cord-318509-zwb758cg	105	3	of	of	IN
cord-318509-zwb758cg	105	4	a	a	DT
cord-318509-zwb758cg	105	5	niche	niche	NN
cord-318509-zwb758cg	105	6	can	can	MD
cord-318509-zwb758cg	105	7	be	be	VB
cord-318509-zwb758cg	105	8	depicted	depict	VBN
cord-318509-zwb758cg	105	9	by	by	IN
cord-318509-zwb758cg	105	10	the	the	DT
cord-318509-zwb758cg	105	11	division	division	NN
cord-318509-zwb758cg	105	12	of	of	IN
cord-318509-zwb758cg	105	13	labor	labor	NN
cord-318509-zwb758cg	105	14	and	and	CC
cord-318509-zwb758cg	105	15	distribution	distribution	NN
cord-318509-zwb758cg	105	16	of	of	IN
cord-318509-zwb758cg	105	17	relevant	relevant	JJ
cord-318509-zwb758cg	105	18	knowledge	knowledge	NN
cord-318509-zwb758cg	105	19	(	(	-LRB-
cord-318509-zwb758cg	105	20	Brittain	Brittain	NNP
cord-318509-zwb758cg	105	21	,	,	,
cord-318509-zwb758cg	105	22	1994	1994	CD
cord-318509-zwb758cg	105	23	)	)	-RRB-
cord-318509-zwb758cg	105	24	,	,	,
cord-318509-zwb758cg	105	25	dependence	dependence	NN
cord-318509-zwb758cg	105	26	on	on	IN
cord-318509-zwb758cg	105	27	common	common	JJ
cord-318509-zwb758cg	105	28	resources	resource	NNS
cord-318509-zwb758cg	105	29	(	(	-LRB-
cord-318509-zwb758cg	105	30	Hannan	Hannan	NNP
cord-318509-zwb758cg	105	31	&	&	CC
cord-318509-zwb758cg	105	32	Freeman	Freeman	NNP
cord-318509-zwb758cg	105	33	,	,	,
cord-318509-zwb758cg	105	34	1989	1989	CD
cord-318509-zwb758cg	105	35	)	)	-RRB-
cord-318509-zwb758cg	105	36	and	and	CC
cord-318509-zwb758cg	105	37	common	common	JJ
cord-318509-zwb758cg	105	38	rules	rule	NNS
cord-318509-zwb758cg	105	39	of	of	IN
cord-318509-zwb758cg	105	40	the	the	DT
cord-318509-zwb758cg	105	41	game	game	NN
cord-318509-zwb758cg	105	42	(	(	-LRB-
cord-318509-zwb758cg	105	43	Luksha	Luksha	NNP
cord-318509-zwb758cg	105	44	,	,	,
cord-318509-zwb758cg	105	45	2008	2008	CD
cord-318509-zwb758cg	105	46	)	)	-RRB-
cord-318509-zwb758cg	105	47	.	.	.
cord-318509-zwb758cg	106	1	Hence	hence	RB
cord-318509-zwb758cg	106	2	,	,	,
cord-318509-zwb758cg	106	3	the	the	DT
cord-318509-zwb758cg	106	4	second	second	JJ
cord-318509-zwb758cg	106	5	step	step	NN
cord-318509-zwb758cg	106	6	in	in	IN
cord-318509-zwb758cg	106	7	market	market	NN
cord-318509-zwb758cg	106	8	-	-	HYPH
cord-318509-zwb758cg	106	9	shaping	shape	VBG
cord-318509-zwb758cg	106	10	process	process	NN
cord-318509-zwb758cg	106	11	is	be	VBZ
cord-318509-zwb758cg	106	12	to	to	TO
cord-318509-zwb758cg	106	13	outline	outline	VB
cord-318509-zwb758cg	106	14	one	one	PRP
cord-318509-zwb758cg	106	15	's	's	POS
cord-318509-zwb758cg	106	16	"	"	``
cord-318509-zwb758cg	106	17	niche	niche	NN
cord-318509-zwb758cg	106	18	"	"	''
cord-318509-zwb758cg	106	19	,	,	,
cord-318509-zwb758cg	106	20	which	which	WDT
cord-318509-zwb758cg	106	21	we	-PRON-	PRP
cord-318509-zwb758cg	106	22	label	label	VBP
cord-318509-zwb758cg	106	23	a	a	DT
cord-318509-zwb758cg	106	24	minimum	minimum	JJ
cord-318509-zwb758cg	106	25	viable	viable	JJ
cord-318509-zwb758cg	106	26	system	system	NN
cord-318509-zwb758cg	106	27	:	:	:
cord-318509-zwb758cg	106	28	which	which	WDT
cord-318509-zwb758cg	106	29	actors	actor	NNS
cord-318509-zwb758cg	106	30	are	be	VBP
cord-318509-zwb758cg	106	31	needed	need	VBN
cord-318509-zwb758cg	106	32	in	in	IN
cord-318509-zwb758cg	106	33	order	order	NN
cord-318509-zwb758cg	106	34	to	to	TO
cord-318509-zwb758cg	106	35	realize	realize	VB
cord-318509-zwb758cg	106	36	the	the	DT
cord-318509-zwb758cg	106	37	market	market	NN
cord-318509-zwb758cg	106	38	-	-	HYPH
cord-318509-zwb758cg	106	39	shaping	shape	VBG
cord-318509-zwb758cg	106	40	vision	vision	NN
cord-318509-zwb758cg	106	41	in	in	IN
cord-318509-zwb758cg	106	42	its	-PRON-	PRP$
cord-318509-zwb758cg	106	43	most	most	RBS
cord-318509-zwb758cg	106	44	streamlined	streamline	VBN
cord-318509-zwb758cg	106	45	form	form	NN
cord-318509-zwb758cg	106	46	?	?	.
cord-318509-zwb758cg	107	1	When	when	WRB
cord-318509-zwb758cg	107	2	analyzing	analyze	VBG
cord-318509-zwb758cg	107	3	the	the	DT
cord-318509-zwb758cg	107	4	role	role	NN
cord-318509-zwb758cg	107	5	of	of	IN
cord-318509-zwb758cg	107	6	higher	high	JJR
cord-318509-zwb758cg	107	7	-	-	HYPH
cord-318509-zwb758cg	107	8	level	level	NN
cord-318509-zwb758cg	107	9	learning	learning	NN
cord-318509-zwb758cg	107	10	in	in	IN
cord-318509-zwb758cg	107	11	a	a	DT
cord-318509-zwb758cg	107	12	marketshaping	marketshaping	NN
cord-318509-zwb758cg	107	13	context	context	NN
cord-318509-zwb758cg	107	14	,	,	,
cord-318509-zwb758cg	107	15	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	107	16	and	and	CC
cord-318509-zwb758cg	107	17	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	107	18	(	(	-LRB-
cord-318509-zwb758cg	107	19	2015	2015	CD
cord-318509-zwb758cg	107	20	)	)	-RRB-
cord-318509-zwb758cg	107	21	argued	argue	VBD
cord-318509-zwb758cg	107	22	for	for	IN
cord-318509-zwb758cg	107	23	a	a	DT
cord-318509-zwb758cg	107	24	need	need	NN
cord-318509-zwb758cg	107	25	to	to	TO
cord-318509-zwb758cg	107	26	expand	expand	VB
cord-318509-zwb758cg	107	27	the	the	DT
cord-318509-zwb758cg	107	28	view	view	NN
cord-318509-zwb758cg	107	29	beyond	beyond	IN
cord-318509-zwb758cg	107	30	organizational	organizational	JJ
cord-318509-zwb758cg	107	31	learning	learning	NN
cord-318509-zwb758cg	107	32	.	.	.
cord-318509-zwb758cg	108	1	For	for	IN
cord-318509-zwb758cg	108	2	the	the	DT
cord-318509-zwb758cg	108	3	learning	learning	NN
cord-318509-zwb758cg	108	4	to	to	TO
cord-318509-zwb758cg	108	5	have	have	VB
cord-318509-zwb758cg	108	6	the	the	DT
cord-318509-zwb758cg	108	7	ability	ability	NN
cord-318509-zwb758cg	108	8	to	to	TO
cord-318509-zwb758cg	108	9	shape	shape	VB
cord-318509-zwb758cg	108	10	markets	market	NNS
cord-318509-zwb758cg	108	11	,	,	,
cord-318509-zwb758cg	108	12	the	the	DT
cord-318509-zwb758cg	108	13	learning	learning	NN
cord-318509-zwb758cg	108	14	processes	process	NNS
cord-318509-zwb758cg	108	15	need	need	VBP
cord-318509-zwb758cg	108	16	to	to	TO
cord-318509-zwb758cg	108	17	involve	involve	VB
cord-318509-zwb758cg	108	18	other	other	JJ
cord-318509-zwb758cg	108	19	market	market	NN
cord-318509-zwb758cg	108	20	actors	actor	NNS
cord-318509-zwb758cg	108	21	that	that	WDT
cord-318509-zwb758cg	108	22	are	be	VBP
cord-318509-zwb758cg	108	23	central	central	JJ
cord-318509-zwb758cg	108	24	to	to	IN
cord-318509-zwb758cg	108	25	the	the	DT
cord-318509-zwb758cg	108	26	focal	focal	JJ
cord-318509-zwb758cg	108	27	actor	actor	NN
cord-318509-zwb758cg	108	28	,	,	,
cord-318509-zwb758cg	108	29	i.e.	i.e.	FW
cord-318509-zwb758cg	108	30	,	,	,
cord-318509-zwb758cg	108	31	the	the	DT
cord-318509-zwb758cg	108	32	minimum	minimum	JJ
cord-318509-zwb758cg	108	33	viable	viable	JJ
cord-318509-zwb758cg	108	34	system	system	NN
cord-318509-zwb758cg	108	35	.	.	.
cord-318509-zwb758cg	109	1	Therefore	therefore	RB
cord-318509-zwb758cg	109	2	,	,	,
cord-318509-zwb758cg	109	3	the	the	DT
cord-318509-zwb758cg	109	4	target	target	NN
cord-318509-zwb758cg	109	5	is	be	VBZ
cord-318509-zwb758cg	109	6	not	not	RB
cord-318509-zwb758cg	109	7	only	only	RB
cord-318509-zwb758cg	109	8	learning	learn	VBG
cord-318509-zwb758cg	109	9	within	within	IN
cord-318509-zwb758cg	109	10	the	the	DT
cord-318509-zwb758cg	109	11	system	system	NN
cord-318509-zwb758cg	109	12	,	,	,
cord-318509-zwb758cg	109	13	but	but	CC
cord-318509-zwb758cg	109	14	learning	learn	VBG
cord-318509-zwb758cg	109	15	as	as	IN
cord-318509-zwb758cg	109	16	a	a	DT
cord-318509-zwb758cg	109	17	system	system	NN
cord-318509-zwb758cg	109	18	;	;	:
cord-318509-zwb758cg	109	19	i.e.	i.e.	FW
cord-318509-zwb758cg	109	20	,	,	,
cord-318509-zwb758cg	109	21	groups	group	NNS
cord-318509-zwb758cg	109	22	of	of	IN
cord-318509-zwb758cg	109	23	organizations	organization	NNS
cord-318509-zwb758cg	109	24	coming	come	VBG
cord-318509-zwb758cg	109	25	together	together	RB
cord-318509-zwb758cg	109	26	to	to	TO
cord-318509-zwb758cg	109	27	learn	learn	VB
cord-318509-zwb758cg	109	28	as	as	IN
cord-318509-zwb758cg	109	29	a	a	DT
cord-318509-zwb758cg	109	30	group	group	NN
cord-318509-zwb758cg	109	31	(	(	-LRB-
cord-318509-zwb758cg	109	32	Knight	Knight	NNP
cord-318509-zwb758cg	109	33	&	&	CC
cord-318509-zwb758cg	109	34	Pye	Pye	NNP
cord-318509-zwb758cg	109	35	,	,	,
cord-318509-zwb758cg	109	36	2005	2005	CD
cord-318509-zwb758cg	109	37	)	)	-RRB-
cord-318509-zwb758cg	109	38	.	.	.
cord-318509-zwb758cg	110	1	This	this	DT
cord-318509-zwb758cg	110	2	clearly	clearly	RB
cord-318509-zwb758cg	110	3	indicates	indicate	VBZ
cord-318509-zwb758cg	110	4	that	that	IN
cord-318509-zwb758cg	110	5	a	a	DT
cord-318509-zwb758cg	110	6	firm	firm	NN
cord-318509-zwb758cg	110	7	taking	take	VBG
cord-318509-zwb758cg	110	8	a	a	DT
cord-318509-zwb758cg	110	9	supporter	supporter	JJ
cord-318509-zwb758cg	110	10	role	role	NN
cord-318509-zwb758cg	110	11	needs	need	VBZ
cord-318509-zwb758cg	110	12	to	to	TO
cord-318509-zwb758cg	110	13	secure	secure	VB
cord-318509-zwb758cg	110	14	a	a	DT
cord-318509-zwb758cg	110	15	role	role	NN
cord-318509-zwb758cg	110	16	in	in	IN
cord-318509-zwb758cg	110	17	the	the	DT
cord-318509-zwb758cg	110	18	minimum	minimum	JJ
cord-318509-zwb758cg	110	19	viable	viable	JJ
cord-318509-zwb758cg	110	20	system	system	NN
cord-318509-zwb758cg	110	21	,	,	,
cord-318509-zwb758cg	110	22	and	and	CC
cord-318509-zwb758cg	110	23	actively	actively	RB
cord-318509-zwb758cg	110	24	participate	participate	VB
cord-318509-zwb758cg	110	25	in	in	IN
cord-318509-zwb758cg	110	26	the	the	DT
cord-318509-zwb758cg	110	27	on	on	RB
cord-318509-zwb758cg	110	28	-	-	HYPH
cord-318509-zwb758cg	110	29	going	go	VBG
cord-318509-zwb758cg	110	30	learning	learning	NN
cord-318509-zwb758cg	110	31	process	process	NN
cord-318509-zwb758cg	110	32	.	.	.
cord-318509-zwb758cg	111	1	In	in	IN
cord-318509-zwb758cg	111	2	addition	addition	NN
cord-318509-zwb758cg	111	3	to	to	IN
cord-318509-zwb758cg	111	4	creating	create	VBG
cord-318509-zwb758cg	111	5	a	a	DT
cord-318509-zwb758cg	111	6	market	market	NN
cord-318509-zwb758cg	111	7	-	-	HYPH
cord-318509-zwb758cg	111	8	shaping	shape	VBG
cord-318509-zwb758cg	111	9	vision	vision	NN
cord-318509-zwb758cg	111	10	and	and	CC
cord-318509-zwb758cg	111	11	involving	involve	VBG
cord-318509-zwb758cg	111	12	the	the	DT
cord-318509-zwb758cg	111	13	actors	actor	NNS
cord-318509-zwb758cg	111	14	in	in	IN
cord-318509-zwb758cg	111	15	the	the	DT
cord-318509-zwb758cg	111	16	minimum	minimum	JJ
cord-318509-zwb758cg	111	17	viable	viable	JJ
cord-318509-zwb758cg	111	18	system	system	NN
cord-318509-zwb758cg	111	19	,	,	,
cord-318509-zwb758cg	111	20	for	for	IN
cord-318509-zwb758cg	111	21	market	market	NN
cord-318509-zwb758cg	111	22	-	-	HYPH
cord-318509-zwb758cg	111	23	shaping	shape	VBG
cord-318509-zwb758cg	111	24	to	to	TO
cord-318509-zwb758cg	111	25	happen	happen	VB
cord-318509-zwb758cg	111	26	,	,	,
cord-318509-zwb758cg	111	27	the	the	DT
cord-318509-zwb758cg	111	28	market	market	NN
cord-318509-zwb758cg	111	29	has	have	VBZ
cord-318509-zwb758cg	111	30	to	to	TO
cord-318509-zwb758cg	111	31	be	be	VB
cord-318509-zwb758cg	111	32	shaped	shape	VBN
cord-318509-zwb758cg	111	33	:	:	:
cord-318509-zwb758cg	111	34	changes	change	NNS
cord-318509-zwb758cg	111	35	must	must	MD
cord-318509-zwb758cg	111	36	occur	occur	VB
cord-318509-zwb758cg	111	37	in	in	IN
cord-318509-zwb758cg	111	38	market	market	NN
cord-318509-zwb758cg	111	39	-	-	HYPH
cord-318509-zwb758cg	111	40	level	level	NN
cord-318509-zwb758cg	111	41	properties	property	NNS
cord-318509-zwb758cg	111	42	such	such	JJ
cord-318509-zwb758cg	111	43	as	as	IN
cord-318509-zwb758cg	111	44	market	market	NN
cord-318509-zwb758cg	111	45	structures	structure	NNS
cord-318509-zwb758cg	111	46	,	,	,
cord-318509-zwb758cg	111	47	market	market	NN
cord-318509-zwb758cg	111	48	practices	practice	NNS
cord-318509-zwb758cg	111	49	,	,	,
cord-318509-zwb758cg	111	50	and	and	CC
cord-318509-zwb758cg	111	51	market	market	NN
cord-318509-zwb758cg	111	52	agendas	agenda	NNS
cord-318509-zwb758cg	111	53	(	(	-LRB-
cord-318509-zwb758cg	111	54	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	111	55	&	&	CC
cord-318509-zwb758cg	111	56	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	111	57	,	,	,
cord-318509-zwb758cg	111	58	2015	2015	CD
cord-318509-zwb758cg	111	59	)	)	-RRB-
cord-318509-zwb758cg	111	60	.	.	.
cord-318509-zwb758cg	112	1	The	the	DT
cord-318509-zwb758cg	112	2	,	,	,
cord-318509-zwb758cg	112	3	again	again	RB
cord-318509-zwb758cg	112	4	,	,	,
cord-318509-zwb758cg	112	5	will	will	MD
cord-318509-zwb758cg	112	6	require	require	VB
cord-318509-zwb758cg	112	7	participation	participation	NN
cord-318509-zwb758cg	112	8	of	of	IN
cord-318509-zwb758cg	112	9	both	both	CC
cord-318509-zwb758cg	112	10	the	the	DT
cord-318509-zwb758cg	112	11	shaper	shaper	NN
cord-318509-zwb758cg	112	12	and	and	CC
cord-318509-zwb758cg	112	13	the	the	DT
cord-318509-zwb758cg	112	14	supporter(s	supporter(s	NNP
cord-318509-zwb758cg	112	15	)	)	-RRB-
cord-318509-zwb758cg	112	16	.	.	.
cord-318509-zwb758cg	113	1	In	in	IN
cord-318509-zwb758cg	113	2	practice	practice	NN
cord-318509-zwb758cg	113	3	,	,	,
cord-318509-zwb758cg	113	4	this	this	DT
cord-318509-zwb758cg	113	5	is	be	VBZ
cord-318509-zwb758cg	113	6	usually	usually	RB
cord-318509-zwb758cg	113	7	best	well	RBS
cord-318509-zwb758cg	113	8	done	do	VBN
cord-318509-zwb758cg	113	9	in	in	IN
cord-318509-zwb758cg	113	10	two	two	CD
cord-318509-zwb758cg	113	11	phases	phase	NNS
cord-318509-zwb758cg	113	12	:	:	:
cord-318509-zwb758cg	113	13	first	first	RB
cord-318509-zwb758cg	113	14	outlining	outline	VBG
cord-318509-zwb758cg	113	15	the	the	DT
cord-318509-zwb758cg	113	16	required	require	VBN
cord-318509-zwb758cg	113	17	changes	change	NNS
cord-318509-zwb758cg	113	18	to	to	IN
cord-318509-zwb758cg	113	19	the	the	DT
cord-318509-zwb758cg	113	20	minimum	minimum	JJ
cord-318509-zwb758cg	113	21	viable	viable	JJ
cord-318509-zwb758cg	113	22	system	system	NN
cord-318509-zwb758cg	113	23	and	and	CC
cord-318509-zwb758cg	113	24	after	after	IN
cord-318509-zwb758cg	113	25	that	that	DT
cord-318509-zwb758cg	113	26	the	the	DT
cord-318509-zwb758cg	113	27	required	require	VBN
cord-318509-zwb758cg	113	28	changes	change	NNS
cord-318509-zwb758cg	113	29	to	to	IN
cord-318509-zwb758cg	113	30	the	the	DT
cord-318509-zwb758cg	113	31	broader	broad	JJR
cord-318509-zwb758cg	113	32	market	market	NN
cord-318509-zwb758cg	113	33	.	.	.
cord-318509-zwb758cg	114	1	For	for	IN
cord-318509-zwb758cg	114	2	a	a	DT
cord-318509-zwb758cg	114	3	shaper	shaper	NN
cord-318509-zwb758cg	114	4	firm	firm	NN
cord-318509-zwb758cg	114	5	this	this	DT
cord-318509-zwb758cg	114	6	implies	imply	VBZ
cord-318509-zwb758cg	114	7	a	a	DT
cord-318509-zwb758cg	114	8	need	need	NN
cord-318509-zwb758cg	114	9	to	to	TO
cord-318509-zwb758cg	114	10	start	start	VB
cord-318509-zwb758cg	114	11	by	by	IN
cord-318509-zwb758cg	114	12	hypothesizing	hypothesize	VBG
cord-318509-zwb758cg	114	13	potential	potential	JJ
cord-318509-zwb758cg	114	14	changes	change	NNS
cord-318509-zwb758cg	114	15	needed	need	VBN
cord-318509-zwb758cg	114	16	in	in	IN
cord-318509-zwb758cg	114	17	the	the	DT
cord-318509-zwb758cg	114	18	minimum	minimum	JJ
cord-318509-zwb758cg	114	19	viable	viable	JJ
cord-318509-zwb758cg	114	20	system	system	NN
cord-318509-zwb758cg	114	21	for	for	IN
cord-318509-zwb758cg	114	22	the	the	DT
cord-318509-zwb758cg	114	23	vision	vision	NN
cord-318509-zwb758cg	114	24	to	to	TO
cord-318509-zwb758cg	114	25	become	become	VB
cord-318509-zwb758cg	114	26	real	real	JJ
cord-318509-zwb758cg	114	27	.	.	.
cord-318509-zwb758cg	115	1	A	a	DT
cord-318509-zwb758cg	115	2	long	long	JJ
cord-318509-zwb758cg	115	3	list	list	NN
cord-318509-zwb758cg	115	4	of	of	IN
cord-318509-zwb758cg	115	5	possible	possible	JJ
cord-318509-zwb758cg	115	6	changes	change	NNS
cord-318509-zwb758cg	115	7	can	can	MD
cord-318509-zwb758cg	115	8	be	be	VB
cord-318509-zwb758cg	115	9	categorized	categorize	VBN
cord-318509-zwb758cg	115	10	under	under	IN
cord-318509-zwb758cg	115	11	three	three	CD
cord-318509-zwb758cg	115	12	themes	theme	NNS
cord-318509-zwb758cg	115	13	:	:	:
cord-318509-zwb758cg	115	14	changes	change	NNS
cord-318509-zwb758cg	115	15	linked	link	VBN
cord-318509-zwb758cg	115	16	to	to	IN
cord-318509-zwb758cg	115	17	(	(	-LRB-
cord-318509-zwb758cg	115	18	a	a	DT
cord-318509-zwb758cg	115	19	)	)	-RRB-
cord-318509-zwb758cg	115	20	exchange	exchange	NN
cord-318509-zwb758cg	115	21	,	,	,
cord-318509-zwb758cg	115	22	typically	typically	RB
cord-318509-zwb758cg	115	23	related	relate	VBN
cord-318509-zwb758cg	115	24	to	to	IN
cord-318509-zwb758cg	115	25	modifying	modify	VBG
cord-318509-zwb758cg	115	26	business	business	NN
cord-318509-zwb758cg	115	27	models	model	NNS
cord-318509-zwb758cg	115	28	:	:	:
cord-318509-zwb758cg	115	29	developing	develop	VBG
cord-318509-zwb758cg	115	30	the	the	DT
cord-318509-zwb758cg	115	31	offering	offering	NN
cord-318509-zwb758cg	115	32	,	,	,
cord-318509-zwb758cg	115	33	adjusting	adjust	VBG
cord-318509-zwb758cg	115	34	price	price	NN
cord-318509-zwb758cg	115	35	or	or	CC
cord-318509-zwb758cg	115	36	pricing	pricing	NN
cord-318509-zwb758cg	115	37	,	,	,
cord-318509-zwb758cg	115	38	and	and	CC
cord-318509-zwb758cg	115	39	modifying	modify	VBG
cord-318509-zwb758cg	115	40	matching	match	VBG
cord-318509-zwb758cg	115	41	methods	method	NNS
cord-318509-zwb758cg	115	42	for	for	IN
cord-318509-zwb758cg	115	43	supply	supply	NN
cord-318509-zwb758cg	115	44	and	and	CC
cord-318509-zwb758cg	115	45	demand	demand	NN
cord-318509-zwb758cg	115	46	,	,	,
cord-318509-zwb758cg	115	47	(	(	-LRB-
cord-318509-zwb758cg	115	48	b	b	LS
cord-318509-zwb758cg	115	49	)	)	-RRB-
cord-318509-zwb758cg	115	50	the	the	DT
cord-318509-zwb758cg	115	51	actor	actor	NN
cord-318509-zwb758cg	115	52	network	network	NN
cord-318509-zwb758cg	115	53	,	,	,
cord-318509-zwb758cg	115	54	associated	associate	VBN
cord-318509-zwb758cg	115	55	to	to	IN
cord-318509-zwb758cg	115	56	modifying	modify	VBG
cord-318509-zwb758cg	115	57	the	the	DT
cord-318509-zwb758cg	115	58	focal	focal	JJ
cord-318509-zwb758cg	115	59	firm	firm	NN
cord-318509-zwb758cg	115	60	's	's	POS
cord-318509-zwb758cg	115	61	own	own	JJ
cord-318509-zwb758cg	115	62	supply	supply	NN
cord-318509-zwb758cg	115	63	network	network	NN
cord-318509-zwb758cg	115	64	,	,	,
cord-318509-zwb758cg	115	65	modifying	modify	VBG
cord-318509-zwb758cg	115	66	various	various	JJ
cord-318509-zwb758cg	115	67	customer	customer	NN
cord-318509-zwb758cg	115	68	-	-	HYPH
cord-318509-zwb758cg	115	69	side	side	NN
cord-318509-zwb758cg	115	70	features	feature	NNS
cord-318509-zwb758cg	115	71	,	,	,
cord-318509-zwb758cg	115	72	and	and	CC
cord-318509-zwb758cg	115	73	modifying	modify	VBG
cord-318509-zwb758cg	115	74	provision	provision	NN
cord-318509-zwb758cg	115	75	,	,	,
cord-318509-zwb758cg	115	76	i.e.	i.e.	FW
cord-318509-zwb758cg	115	77	,	,	,
cord-318509-zwb758cg	115	78	the	the	DT
cord-318509-zwb758cg	115	79	availability	availability	NN
cord-318509-zwb758cg	115	80	of	of	IN
cord-318509-zwb758cg	115	81	competing	compete	VBG
cord-318509-zwb758cg	115	82	offerings	offering	NNS
cord-318509-zwb758cg	115	83	,	,	,
cord-318509-zwb758cg	115	84	and	and	CC
cord-318509-zwb758cg	115	85	(	(	-LRB-
cord-318509-zwb758cg	115	86	c	c	NN
cord-318509-zwb758cg	115	87	)	)	-RRB-
cord-318509-zwb758cg	115	88	the	the	DT
cord-318509-zwb758cg	115	89	institutional	institutional	JJ
cord-318509-zwb758cg	115	90	transmitters	transmitter	NNS
cord-318509-zwb758cg	115	91	related	relate	VBN
cord-318509-zwb758cg	115	92	to	to	IN
cord-318509-zwb758cg	115	93	the	the	DT
cord-318509-zwb758cg	115	94	market	market	NN
cord-318509-zwb758cg	115	95	(	(	-LRB-
cord-318509-zwb758cg	115	96	e.g.	e.g.	RB
cord-318509-zwb758cg	115	97	,	,	,
cord-318509-zwb758cg	115	98	representations	representation	NNS
cord-318509-zwb758cg	115	99	that	that	WDT
cord-318509-zwb758cg	115	100	symbolize	symbolize	VBP
cord-318509-zwb758cg	115	101	the	the	DT
cord-318509-zwb758cg	115	102	market	market	NN
cord-318509-zwb758cg	115	103	as	as	RB
cord-318509-zwb758cg	115	104	well	well	RB
cord-318509-zwb758cg	115	105	as	as	IN
cord-318509-zwb758cg	115	106	the	the	DT
cord-318509-zwb758cg	115	107	formal	formal	JJ
cord-318509-zwb758cg	115	108	and	and	CC
cord-318509-zwb758cg	115	109	informal	informal	JJ
cord-318509-zwb758cg	115	110	norms	norm	NNS
cord-318509-zwb758cg	115	111	guiding	guide	VBG
cord-318509-zwb758cg	115	112	actor	actor	NN
cord-318509-zwb758cg	115	113	behaviors	behavior	NNS
cord-318509-zwb758cg	115	114	)	)	-RRB-
cord-318509-zwb758cg	116	1	(	(	-LRB-
cord-318509-zwb758cg	116	2	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	116	3	,	,	,
cord-318509-zwb758cg	116	4	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	116	5	,	,	,
cord-318509-zwb758cg	116	6	&	&	CC
cord-318509-zwb758cg	116	7	Frethey	Frethey	NNP
cord-318509-zwb758cg	116	8	-	-	HYPH
cord-318509-zwb758cg	116	9	Bentham	Bentham	NNP
cord-318509-zwb758cg	116	10	,	,	,
cord-318509-zwb758cg	116	11	2019	2019	CD
cord-318509-zwb758cg	116	12	;	;	:
cord-318509-zwb758cg	116	13	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	116	14	,	,	,
cord-318509-zwb758cg	116	15	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	116	16	,	,	,
cord-318509-zwb758cg	116	17	&	&	CC
cord-318509-zwb758cg	116	18	Windahl	Windahl	NNP
cord-318509-zwb758cg	116	19	,	,	,
cord-318509-zwb758cg	116	20	2019	2019	CD
cord-318509-zwb758cg	116	21	)	)	-RRB-
cord-318509-zwb758cg	116	22	.	.	.
cord-318509-zwb758cg	117	1	A	a	DT
cord-318509-zwb758cg	117	2	summary	summary	NN
cord-318509-zwb758cg	117	3	of	of	IN
cord-318509-zwb758cg	117	4	the	the	DT
cord-318509-zwb758cg	117	5	possible	possible	JJ
cord-318509-zwb758cg	117	6	changes	change	NNS
cord-318509-zwb758cg	117	7	,	,	,
cord-318509-zwb758cg	117	8	and	and	CC
cord-318509-zwb758cg	117	9	illustrative	illustrative	JJ
cord-318509-zwb758cg	117	10	examples	example	NNS
cord-318509-zwb758cg	117	11	related	relate	VBN
cord-318509-zwb758cg	117	12	to	to	IN
cord-318509-zwb758cg	117	13	the	the	DT
cord-318509-zwb758cg	117	14	COVID-19	COVID-19	NNP
cord-318509-zwb758cg	117	15	crisis	crisis	NN
cord-318509-zwb758cg	117	16	,	,	,
cord-318509-zwb758cg	117	17	can	can	MD
cord-318509-zwb758cg	117	18	be	be	VB
cord-318509-zwb758cg	117	19	found	find	VBN
cord-318509-zwb758cg	117	20	in	in	IN
cord-318509-zwb758cg	117	21	Table	Table	NNP
cord-318509-zwb758cg	117	22	1	1	CD
cord-318509-zwb758cg	117	23	.	.	.
cord-318509-zwb758cg	118	1	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	118	2	,	,	,
cord-318509-zwb758cg	118	3	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	118	4	,	,	,
cord-318509-zwb758cg	118	5	and	and	CC
cord-318509-zwb758cg	118	6	Windahl	Windahl	NNPS
cord-318509-zwb758cg	118	7	(	(	-LRB-
cord-318509-zwb758cg	118	8	2019	2019	CD
cord-318509-zwb758cg	118	9	)	)	-RRB-
cord-318509-zwb758cg	118	10	found	find	VBD
cord-318509-zwb758cg	118	11	that	that	IN
cord-318509-zwb758cg	118	12	successful	successful	JJ
cord-318509-zwb758cg	118	13	market	market	NN
cord-318509-zwb758cg	118	14	-	-	HYPH
cord-318509-zwb758cg	118	15	shapers	shaper	NNS
cord-318509-zwb758cg	118	16	had	have	VBD
cord-318509-zwb758cg	118	17	applied	apply	VBN
cord-318509-zwb758cg	118	18	idiosyncratic	idiosyncratic	JJ
cord-318509-zwb758cg	118	19	patterns	pattern	NNS
cord-318509-zwb758cg	118	20	of	of	IN
cord-318509-zwb758cg	118	21	shaping	shape	VBG
cord-318509-zwb758cg	118	22	efforts	effort	NNS
cord-318509-zwb758cg	118	23	,	,	,
cord-318509-zwb758cg	118	24	as	as	IN
cord-318509-zwb758cg	118	25	the	the	DT
cord-318509-zwb758cg	118	26	"	"	``
cord-318509-zwb758cg	118	27	elements	element	NNS
cord-318509-zwb758cg	118	28	are	be	VBP
cord-318509-zwb758cg	118	29	interconnected	interconnect	VBN
cord-318509-zwb758cg	118	30	and	and	CC
cord-318509-zwb758cg	118	31	contingent	contingent	JJ
cord-318509-zwb758cg	118	32	on	on	IN
cord-318509-zwb758cg	118	33	each	each	DT
cord-318509-zwb758cg	118	34	other	other	JJ
cord-318509-zwb758cg	118	35	"	"	''
cord-318509-zwb758cg	118	36	(	(	-LRB-
cord-318509-zwb758cg	118	37	p.	p.	NN
cord-318509-zwb758cg	118	38	626	626	CD
cord-318509-zwb758cg	118	39	)	)	-RRB-
cord-318509-zwb758cg	118	40	.	.	.
cord-318509-zwb758cg	119	1	Hence	hence	RB
cord-318509-zwb758cg	119	2	,	,	,
cord-318509-zwb758cg	119	3	it	-PRON-	PRP
cord-318509-zwb758cg	119	4	appears	appear	VBZ
cord-318509-zwb758cg	119	5	that	that	IN
cord-318509-zwb758cg	119	6	it	-PRON-	PRP
cord-318509-zwb758cg	119	7	is	be	VBZ
cord-318509-zwb758cg	119	8	not	not	RB
cord-318509-zwb758cg	119	9	possible	possible	JJ
cord-318509-zwb758cg	119	10	to	to	TO
cord-318509-zwb758cg	119	11	induce	induce	VB
cord-318509-zwb758cg	119	12	a	a	DT
cord-318509-zwb758cg	119	13	market	market	NN
cord-318509-zwb758cg	119	14	-	-	HYPH
cord-318509-zwb758cg	119	15	level	level	NN
cord-318509-zwb758cg	119	16	change	change	NN
cord-318509-zwb758cg	119	17	by	by	IN
cord-318509-zwb758cg	119	18	influencing	influence	VBG
cord-318509-zwb758cg	119	19	only	only	RB
cord-318509-zwb758cg	119	20	one	one	CD
cord-318509-zwb758cg	119	21	of	of	IN
cord-318509-zwb758cg	119	22	the	the	DT
cord-318509-zwb758cg	119	23	aspects	aspect	NNS
cord-318509-zwb758cg	119	24	outlined	outline	VBN
cord-318509-zwb758cg	119	25	in	in	IN
cord-318509-zwb758cg	119	26	Table	Table	NNP
cord-318509-zwb758cg	119	27	1	1	CD
cord-318509-zwb758cg	119	28	.	.	.
cord-318509-zwb758cg	120	1	Instead	instead	RB
cord-318509-zwb758cg	120	2	,	,	,
cord-318509-zwb758cg	120	3	market	market	NN
cord-318509-zwb758cg	120	4	-	-	HYPH
cord-318509-zwb758cg	120	5	shaping	shape	VBG
cord-318509-zwb758cg	120	6	actors	actor	NNS
cord-318509-zwb758cg	120	7	drive	drive	VBP
cord-318509-zwb758cg	120	8	changes	change	NNS
cord-318509-zwb758cg	120	9	in	in	IN
cord-318509-zwb758cg	120	10	several	several	JJ
cord-318509-zwb758cg	120	11	(	(	-LRB-
cord-318509-zwb758cg	120	12	but	but	CC
cord-318509-zwb758cg	120	13	not	not	RB
cord-318509-zwb758cg	120	14	all	all	DT
cord-318509-zwb758cg	120	15	)	)	-RRB-
cord-318509-zwb758cg	120	16	market	market	NN
cord-318509-zwb758cg	120	17	elements	element	NNS
cord-318509-zwb758cg	120	18	,	,	,
cord-318509-zwb758cg	120	19	either	either	CC
cord-318509-zwb758cg	120	20	simultaneously	simultaneously	RB
cord-318509-zwb758cg	120	21	or	or	CC
cord-318509-zwb758cg	120	22	sequentially	sequentially	RB
cord-318509-zwb758cg	120	23	.	.	.
cord-318509-zwb758cg	121	1	Finally	finally	RB
cord-318509-zwb758cg	121	2	,	,	,
cord-318509-zwb758cg	121	3	the	the	DT
cord-318509-zwb758cg	121	4	term	term	NN
cord-318509-zwb758cg	121	5	'	'	``
cord-318509-zwb758cg	121	6	hypothesize	hypothesize	VB
cord-318509-zwb758cg	121	7	'	'	''
cord-318509-zwb758cg	121	8	also	also	RB
cord-318509-zwb758cg	121	9	carries	carry	VBZ
cord-318509-zwb758cg	121	10	a	a	DT
cord-318509-zwb758cg	121	11	special	special	JJ
cord-318509-zwb758cg	121	12	meaning	meaning	NN
cord-318509-zwb758cg	121	13	in	in	IN
cord-318509-zwb758cg	121	14	this	this	DT
cord-318509-zwb758cg	121	15	step	step	NN
cord-318509-zwb758cg	121	16	.	.	.
cord-318509-zwb758cg	122	1	As	as	IN
cord-318509-zwb758cg	122	2	market	market	NN
cord-318509-zwb758cg	122	3	-	-	HYPH
cord-318509-zwb758cg	122	4	shaping	shaping	NN
cord-318509-zwb758cg	122	5	is	be	VBZ
cord-318509-zwb758cg	122	6	a	a	DT
cord-318509-zwb758cg	122	7	highly	highly	RB
cord-318509-zwb758cg	122	8	complex	complex	JJ
cord-318509-zwb758cg	122	9	task	task	NN
cord-318509-zwb758cg	122	10	,	,	,
cord-318509-zwb758cg	122	11	entailing	entail	VBG
cord-318509-zwb758cg	122	12	reconfiguring	reconfigure	VBG
cord-318509-zwb758cg	122	13	both	both	DT
cord-318509-zwb758cg	122	14	firm	firm	NN
cord-318509-zwb758cg	122	15	's	's	POS
cord-318509-zwb758cg	122	16	business	business	NN
cord-318509-zwb758cg	122	17	model	model	NN
cord-318509-zwb758cg	122	18	as	as	RB
cord-318509-zwb758cg	122	19	well	well	RB
cord-318509-zwb758cg	122	20	as	as	IN
cord-318509-zwb758cg	122	21	the	the	DT
cord-318509-zwb758cg	122	22	market	market	NN
cord-318509-zwb758cg	122	23	system	system	NN
cord-318509-zwb758cg	122	24	,	,	,
cord-318509-zwb758cg	122	25	these	these	DT
cord-318509-zwb758cg	122	26	strategies	strategy	NNS
cord-318509-zwb758cg	122	27	are	be	VBP
cord-318509-zwb758cg	122	28	often	often	RB
cord-318509-zwb758cg	122	29	implemented	implement	VBN
cord-318509-zwb758cg	122	30	through	through	IN
cord-318509-zwb758cg	122	31	on	on	RB
cord-318509-zwb758cg	122	32	-	-	HYPH
cord-318509-zwb758cg	122	33	going	go	VBG
cord-318509-zwb758cg	122	34	iteration	iteration	NN
cord-318509-zwb758cg	122	35	and	and	CC
cord-318509-zwb758cg	122	36	experimentation	experimentation	NN
cord-318509-zwb758cg	122	37	(	(	-LRB-
cord-318509-zwb758cg	122	38	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	122	39	,	,	,
cord-318509-zwb758cg	122	40	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	122	41	,	,	,
cord-318509-zwb758cg	122	42	&	&	CC
cord-318509-zwb758cg	122	43	Windahl	Windahl	NNP
cord-318509-zwb758cg	122	44	,	,	,
cord-318509-zwb758cg	122	45	2019	2019	CD
cord-318509-zwb758cg	122	46	)	)	-RRB-
cord-318509-zwb758cg	122	47	.	.	.
cord-318509-zwb758cg	123	1	This	this	DT
cord-318509-zwb758cg	123	2	iterative	iterative	JJ
cord-318509-zwb758cg	123	3	nature	nature	NN
cord-318509-zwb758cg	123	4	of	of	IN
cord-318509-zwb758cg	123	5	implementing	implement	VBG
cord-318509-zwb758cg	123	6	market	market	NN
cord-318509-zwb758cg	123	7	-	-	HYPH
cord-318509-zwb758cg	123	8	shaping	shape	VBG
cord-318509-zwb758cg	123	9	strategies	strategy	NNS
cord-318509-zwb758cg	123	10	elevates	elevate	VBZ
cord-318509-zwb758cg	123	11	the	the	DT
cord-318509-zwb758cg	123	12	role	role	NN
cord-318509-zwb758cg	123	13	of	of	IN
cord-318509-zwb758cg	123	14	supporter	supporter	NN
cord-318509-zwb758cg	123	15	firms	firm	NNS
cord-318509-zwb758cg	123	16	:	:	:
cord-318509-zwb758cg	123	17	they	-PRON-	PRP
cord-318509-zwb758cg	123	18	will	will	MD
cord-318509-zwb758cg	123	19	have	have	VB
cord-318509-zwb758cg	123	20	their	-PRON-	PRP$
cord-318509-zwb758cg	123	21	own	own	JJ
cord-318509-zwb758cg	123	22	responsibilities	responsibility	NNS
cord-318509-zwb758cg	123	23	to	to	TO
cord-318509-zwb758cg	123	24	drive	drive	VB
cord-318509-zwb758cg	123	25	changes	change	NNS
cord-318509-zwb758cg	123	26	in	in	IN
cord-318509-zwb758cg	123	27	certain	certain	JJ
cord-318509-zwb758cg	123	28	market	market	NN
cord-318509-zwb758cg	123	29	elements	element	NNS
cord-318509-zwb758cg	123	30	,	,	,
cord-318509-zwb758cg	123	31	and	and	CC
cord-318509-zwb758cg	123	32	to	to	TO
cord-318509-zwb758cg	123	33	contribute	contribute	VB
cord-318509-zwb758cg	123	34	to	to	IN
cord-318509-zwb758cg	123	35	the	the	DT
cord-318509-zwb758cg	123	36	collective	collective	JJ
cord-318509-zwb758cg	123	37	learning	learning	NN
cord-318509-zwb758cg	123	38	process	process	NN
cord-318509-zwb758cg	123	39	.	.	.
cord-318509-zwb758cg	124	1	Success	success	NN
cord-318509-zwb758cg	124	2	in	in	IN
cord-318509-zwb758cg	124	3	shaping	shape	VBG
cord-318509-zwb758cg	124	4	markets	market	NNS
cord-318509-zwb758cg	124	5	requires	require	VBZ
cord-318509-zwb758cg	124	6	that	that	IN
cord-318509-zwb758cg	124	7	other	other	JJ
cord-318509-zwb758cg	124	8	actors	actor	NNS
cord-318509-zwb758cg	124	9	than	than	IN
cord-318509-zwb758cg	124	10	the	the	DT
cord-318509-zwb758cg	124	11	shaper	shaper	NN
cord-318509-zwb758cg	124	12	also	also	RB
cord-318509-zwb758cg	124	13	change	change	VBP
cord-318509-zwb758cg	124	14	the	the	DT
cord-318509-zwb758cg	124	15	way	way	NN
cord-318509-zwb758cg	124	16	they	-PRON-	PRP
cord-318509-zwb758cg	124	17	operate	operate	VBP
cord-318509-zwb758cg	124	18	.	.	.
cord-318509-zwb758cg	125	1	Hence	hence	RB
cord-318509-zwb758cg	125	2	,	,	,
cord-318509-zwb758cg	125	3	it	-PRON-	PRP
cord-318509-zwb758cg	125	4	is	be	VBZ
cord-318509-zwb758cg	125	5	not	not	RB
cord-318509-zwb758cg	125	6	surprising	surprising	JJ
cord-318509-zwb758cg	125	7	that	that	IN
cord-318509-zwb758cg	125	8	even	even	RB
cord-318509-zwb758cg	125	9	the	the	DT
cord-318509-zwb758cg	125	10	earliest	early	JJS
cord-318509-zwb758cg	125	11	works	work	NNS
cord-318509-zwb758cg	125	12	on	on	IN
cord-318509-zwb758cg	125	13	market	market	NN
cord-318509-zwb758cg	125	14	-	-	HYPH
cord-318509-zwb758cg	125	15	shaping	shape	VBG
cord-318509-zwb758cg	125	16	recognized	recognize	VBN
cord-318509-zwb758cg	125	17	value	value	NN
cord-318509-zwb758cg	125	18	propositions	proposition	NNS
cord-318509-zwb758cg	125	19	as	as	IN
cord-318509-zwb758cg	125	20	key	key	JJ
cord-318509-zwb758cg	125	21	components	component	NNS
cord-318509-zwb758cg	125	22	of	of	IN
cord-318509-zwb758cg	125	23	these	these	DT
cord-318509-zwb758cg	125	24	strategies	strategy	NNS
cord-318509-zwb758cg	125	25	(	(	-LRB-
cord-318509-zwb758cg	125	26	cf	cf	NNP
cord-318509-zwb758cg	125	27	.	.	NNP
cord-318509-zwb758cg	125	28	,	,	,
cord-318509-zwb758cg	125	29	Kindström	Kindström	NNP
cord-318509-zwb758cg	125	30	et	et	NNP
cord-318509-zwb758cg	125	31	al	al	NNP
cord-318509-zwb758cg	125	32	.	.	NNP
cord-318509-zwb758cg	125	33	,	,	,
cord-318509-zwb758cg	125	34	2018	2018	CD
cord-318509-zwb758cg	125	35	;	;	:
cord-318509-zwb758cg	125	36	Kumar	Kumar	NNP
cord-318509-zwb758cg	125	37	,	,	,
cord-318509-zwb758cg	125	38	Scheer	Scheer	NNP
cord-318509-zwb758cg	125	39	,	,	,
cord-318509-zwb758cg	125	40	&	&	CC
cord-318509-zwb758cg	125	41	Kotler	Kotler	NNP
cord-318509-zwb758cg	125	42	,	,	,
cord-318509-zwb758cg	125	43	2000	2000	CD
cord-318509-zwb758cg	125	44	;	;	:
cord-318509-zwb758cg	125	45	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	125	46	&	&	CC
cord-318509-zwb758cg	125	47	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	125	48	,	,	,
cord-318509-zwb758cg	125	49	2011	2011	CD
cord-318509-zwb758cg	125	50	)	)	-RRB-
cord-318509-zwb758cg	125	51	.	.	.
cord-318509-zwb758cg	126	1	These	these	DT
cord-318509-zwb758cg	126	2	value	value	NN
cord-318509-zwb758cg	126	3	propositions	proposition	NNS
cord-318509-zwb758cg	126	4	,	,	,
cord-318509-zwb758cg	126	5	summarizing	summarize	VBG
cord-318509-zwb758cg	126	6	the	the	DT
cord-318509-zwb758cg	126	7	benefits	benefit	NNS
cord-318509-zwb758cg	126	8	of	of	IN
cord-318509-zwb758cg	126	9	the	the	DT
cord-318509-zwb758cg	126	10	future	future	JJ
cord-318509-zwb758cg	126	11	market	market	NN
cord-318509-zwb758cg	126	12	to	to	IN
cord-318509-zwb758cg	126	13	the	the	DT
cord-318509-zwb758cg	126	14	particular	particular	JJ
cord-318509-zwb758cg	126	15	actor	actor	NN
cord-318509-zwb758cg	126	16	,	,	,
cord-318509-zwb758cg	126	17	should	should	MD
cord-318509-zwb758cg	126	18	be	be	VB
cord-318509-zwb758cg	126	19	developed	develop	VBN
cord-318509-zwb758cg	126	20	to	to	IN
cord-318509-zwb758cg	126	21	every	every	DT
cord-318509-zwb758cg	126	22	actor	actor	NN
cord-318509-zwb758cg	126	23	included	include	VBN
cord-318509-zwb758cg	126	24	in	in	IN
cord-318509-zwb758cg	126	25	the	the	DT
cord-318509-zwb758cg	126	26	minimum	minimum	JJ
cord-318509-zwb758cg	126	27	viable	viable	JJ
cord-318509-zwb758cg	126	28	system	system	NN
cord-318509-zwb758cg	126	29	.	.	.
cord-318509-zwb758cg	127	1	Furthermore	furthermore	RB
cord-318509-zwb758cg	127	2	,	,	,
cord-318509-zwb758cg	127	3	these	these	DT
cord-318509-zwb758cg	127	4	value	value	NN
cord-318509-zwb758cg	127	5	propositions	proposition	NNS
cord-318509-zwb758cg	127	6	should	should	MD
cord-318509-zwb758cg	127	7	be	be	VB
cord-318509-zwb758cg	127	8	"	"	``
cord-318509-zwb758cg	127	9	win	win	VB
cord-318509-zwb758cg	127	10	-	-	HYPH
cord-318509-zwb758cg	127	11	win	win	NN
cord-318509-zwb758cg	127	12	-	-	HYPH
cord-318509-zwb758cg	127	13	win	win	NN
cord-318509-zwb758cg	127	14	"	"	''
cord-318509-zwb758cg	127	15	:	:	:
cord-318509-zwb758cg	127	16	the	the	DT
cord-318509-zwb758cg	127	17	future	future	JJ
cord-318509-zwb758cg	127	18	market	market	NN
cord-318509-zwb758cg	127	19	system	system	NN
cord-318509-zwb758cg	127	20	should	should	MD
cord-318509-zwb758cg	127	21	leave	leave	VB
cord-318509-zwb758cg	127	22	everyone	everyone	NN
cord-318509-zwb758cg	127	23	involved	involve	VBN
cord-318509-zwb758cg	127	24	in	in	IN
cord-318509-zwb758cg	127	25	the	the	DT
cord-318509-zwb758cg	127	26	minimum	minimum	JJ
cord-318509-zwb758cg	127	27	viable	viable	JJ
cord-318509-zwb758cg	127	28	system	system	NN
cord-318509-zwb758cg	127	29	better	well	RBR
cord-318509-zwb758cg	127	30	off	off	RP
cord-318509-zwb758cg	127	31	than	than	IN
cord-318509-zwb758cg	127	32	-or	-or	DT
cord-318509-zwb758cg	127	33	at	at	RB
cord-318509-zwb758cg	127	34	least	least	JJS
cord-318509-zwb758cg	127	35	as	as	RB
cord-318509-zwb758cg	127	36	well	well	RB
cord-318509-zwb758cg	127	37	off	off	RB
cord-318509-zwb758cg	127	38	as	as	IN
cord-318509-zwb758cg	127	39	-the	-the	DT
cord-318509-zwb758cg	127	40	current	current	JJ
cord-318509-zwb758cg	127	41	market	market	NN
cord-318509-zwb758cg	127	42	(	(	-LRB-
cord-318509-zwb758cg	127	43	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	127	44	&	&	CC
cord-318509-zwb758cg	127	45	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	127	46	,	,	,
cord-318509-zwb758cg	127	47	2018	2018	CD
cord-318509-zwb758cg	127	48	;	;	:
cord-318509-zwb758cg	127	49	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	127	50	,	,	,
cord-318509-zwb758cg	127	51	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	127	52	,	,	,
cord-318509-zwb758cg	127	53	Sklyar	Sklyar	NNP
cord-318509-zwb758cg	127	54	,	,	,
cord-318509-zwb758cg	127	55	Frow	Frow	NNP
cord-318509-zwb758cg	127	56	,	,	,
cord-318509-zwb758cg	127	57	&	&	CC
cord-318509-zwb758cg	127	58	Payne	Payne	NNP
cord-318509-zwb758cg	127	59	,	,	,
cord-318509-zwb758cg	127	60	2020	2020	CD
cord-318509-zwb758cg	127	61	)	)	-RRB-
cord-318509-zwb758cg	127	62	.	.	.
cord-318509-zwb758cg	128	1	A	a	DT
cord-318509-zwb758cg	128	2	detailed	detailed	JJ
cord-318509-zwb758cg	128	3	analysis	analysis	NN
cord-318509-zwb758cg	128	4	of	of	IN
cord-318509-zwb758cg	128	5	market	market	NN
cord-318509-zwb758cg	128	6	-	-	HYPH
cord-318509-zwb758cg	128	7	shaping	shape	VBG
cord-318509-zwb758cg	128	8	value	value	NN
cord-318509-zwb758cg	128	9	propositions	proposition	NNS
cord-318509-zwb758cg	128	10	reveals	reveal	VBZ
cord-318509-zwb758cg	128	11	further	further	RB
cord-318509-zwb758cg	128	12	two	two	CD
cord-318509-zwb758cg	128	13	additional	additional	JJ
cord-318509-zwb758cg	128	14	desirable	desirable	JJ
cord-318509-zwb758cg	128	15	features	feature	NNS
cord-318509-zwb758cg	128	16	.	.	.
cord-318509-zwb758cg	129	1	First	first	RB
cord-318509-zwb758cg	129	2	,	,	,
cord-318509-zwb758cg	129	3	value	value	NN
cord-318509-zwb758cg	129	4	propositions	proposition	NNS
cord-318509-zwb758cg	129	5	that	that	WDT
cord-318509-zwb758cg	129	6	include	include	VBP
cord-318509-zwb758cg	129	7	quantification	quantification	NN
cord-318509-zwb758cg	129	8	of	of	IN
cord-318509-zwb758cg	129	9	the	the	DT
cord-318509-zwb758cg	129	10	promised	promise	VBN
cord-318509-zwb758cg	129	11	value	value	NN
cord-318509-zwb758cg	129	12	and/or	and/or	CC
cord-318509-zwb758cg	129	13	are	be	VBP
cord-318509-zwb758cg	129	14	verified	verify	VBN
cord-318509-zwb758cg	129	15	by	by	IN
cord-318509-zwb758cg	129	16	objective	objective	JJ
cord-318509-zwb758cg	129	17	thirds	third	NNS
cord-318509-zwb758cg	129	18	parties	party	NNS
cord-318509-zwb758cg	129	19	tend	tend	VBP
cord-318509-zwb758cg	129	20	to	to	TO
cord-318509-zwb758cg	129	21	be	be	VB
cord-318509-zwb758cg	129	22	more	more	RBR
cord-318509-zwb758cg	129	23	believable	believable	JJ
cord-318509-zwb758cg	129	24	.	.	.
cord-318509-zwb758cg	130	1	Second	second	RB
cord-318509-zwb758cg	130	2	,	,	,
cord-318509-zwb758cg	130	3	involving	involve	VBG
cord-318509-zwb758cg	130	4	other	other	JJ
cord-318509-zwb758cg	130	5	actors	actor	NNS
cord-318509-zwb758cg	130	6	in	in	IN
cord-318509-zwb758cg	130	7	a	a	DT
cord-318509-zwb758cg	130	8	collaborative	collaborative	JJ
cord-318509-zwb758cg	130	9	process	process	NN
cord-318509-zwb758cg	130	10	of	of	IN
cord-318509-zwb758cg	130	11	developing	develop	VBG
cord-318509-zwb758cg	130	12	and	and	CC
cord-318509-zwb758cg	130	13	communicating	communicate	VBG
cord-318509-zwb758cg	130	14	the	the	DT
cord-318509-zwb758cg	130	15	value	value	NN
cord-318509-zwb758cg	130	16	proposition	proposition	NN
cord-318509-zwb758cg	130	17	supports	support	VBZ
cord-318509-zwb758cg	130	18	the	the	DT
cord-318509-zwb758cg	130	19	acceptance	acceptance	NN
cord-318509-zwb758cg	130	20	of	of	IN
cord-318509-zwb758cg	130	21	this	this	DT
cord-318509-zwb758cg	130	22	value	value	NN
cord-318509-zwb758cg	130	23	proposition	proposition	NN
cord-318509-zwb758cg	130	24	.	.	.
cord-318509-zwb758cg	131	1	Hence	hence	RB
cord-318509-zwb758cg	131	2	,	,	,
cord-318509-zwb758cg	131	3	firm	firm	JJ
cord-318509-zwb758cg	131	4	choosing	choose	VBG
cord-318509-zwb758cg	131	5	supporter	supporter	NN
cord-318509-zwb758cg	131	6	roles	role	NNS
cord-318509-zwb758cg	131	7	play	play	VBP
cord-318509-zwb758cg	131	8	a	a	DT
cord-318509-zwb758cg	131	9	critical	critical	JJ
cord-318509-zwb758cg	131	10	role	role	NN
cord-318509-zwb758cg	131	11	in	in	IN
cord-318509-zwb758cg	131	12	securing	secure	VBG
cord-318509-zwb758cg	131	13	an	an	DT
cord-318509-zwb758cg	131	14	appropriate	appropriate	JJ
cord-318509-zwb758cg	131	15	approach	approach	NN
cord-318509-zwb758cg	131	16	to	to	IN
cord-318509-zwb758cg	131	17	value	value	NN
cord-318509-zwb758cg	131	18	creation	creation	NN
cord-318509-zwb758cg	131	19	and	and	CC
cord-318509-zwb758cg	131	20	value	value	NN
cord-318509-zwb758cg	131	21	appropriation	appropriation	NN
cord-318509-zwb758cg	131	22	in	in	IN
cord-318509-zwb758cg	131	23	the	the	DT
cord-318509-zwb758cg	131	24	minimum	minimum	JJ
cord-318509-zwb758cg	131	25	viable	viable	JJ
cord-318509-zwb758cg	131	26	system	system	NN
cord-318509-zwb758cg	131	27	.	.	.
cord-318509-zwb758cg	132	1	All	all	DT
cord-318509-zwb758cg	132	2	strategies	strategy	NNS
cord-318509-zwb758cg	132	3	make	make	VBP
cord-318509-zwb758cg	132	4	or	or	CC
cord-318509-zwb758cg	132	5	break	break	VB
cord-318509-zwb758cg	132	6	at	at	IN
cord-318509-zwb758cg	132	7	the	the	DT
cord-318509-zwb758cg	132	8	point	point	NN
cord-318509-zwb758cg	132	9	of	of	IN
cord-318509-zwb758cg	132	10	implementation	implementation	NN
cord-318509-zwb758cg	132	11	,	,	,
cord-318509-zwb758cg	132	12	and	and	CC
cord-318509-zwb758cg	132	13	market	market	NN
cord-318509-zwb758cg	132	14	-	-	HYPH
cord-318509-zwb758cg	132	15	shaping	shape	VBG
cord-318509-zwb758cg	132	16	strategies	strategy	NNS
cord-318509-zwb758cg	132	17	are	be	VBP
cord-318509-zwb758cg	132	18	no	no	DT
cord-318509-zwb758cg	132	19	exception	exception	NN
cord-318509-zwb758cg	132	20	to	to	IN
cord-318509-zwb758cg	132	21	this	this	DT
cord-318509-zwb758cg	132	22	rule	rule	NN
cord-318509-zwb758cg	132	23	.	.	.
cord-318509-zwb758cg	133	1	However	however	RB
cord-318509-zwb758cg	133	2	,	,	,
cord-318509-zwb758cg	133	3	implementing	implement	VBG
cord-318509-zwb758cg	133	4	market	market	NN
cord-318509-zwb758cg	133	5	-	-	HYPH
cord-318509-zwb758cg	133	6	shaping	shape	VBG
cord-318509-zwb758cg	133	7	strategies	strategy	NNS
cord-318509-zwb758cg	133	8	requires	require	VBZ
cord-318509-zwb758cg	133	9	managers	manager	NNS
cord-318509-zwb758cg	133	10	to	to	TO
cord-318509-zwb758cg	133	11	embrace	embrace	VB
cord-318509-zwb758cg	133	12	a	a	DT
cord-318509-zwb758cg	133	13	much	much	RB
cord-318509-zwb758cg	133	14	more	more	RBR
cord-318509-zwb758cg	133	15	collaborative	collaborative	JJ
cord-318509-zwb758cg	133	16	approach	approach	NN
cord-318509-zwb758cg	133	17	than	than	IN
cord-318509-zwb758cg	133	18	competitive	competitive	JJ
cord-318509-zwb758cg	133	19	strategies	strategy	NNS
cord-318509-zwb758cg	133	20	(	(	-LRB-
cord-318509-zwb758cg	133	21	Clarke	Clarke	NNP
cord-318509-zwb758cg	133	22	&	&	CC
cord-318509-zwb758cg	133	23	Fuller	Fuller	NNP
cord-318509-zwb758cg	133	24	,	,	,
cord-318509-zwb758cg	133	25	2010	2010	CD
cord-318509-zwb758cg	133	26	;	;	:
cord-318509-zwb758cg	133	27	Ketchen	Ketchen	NNP
cord-318509-zwb758cg	133	28	Jr	Jr	NNP
cord-318509-zwb758cg	133	29	,	,	,
cord-318509-zwb758cg	133	30	Ireland	Ireland	NNP
cord-318509-zwb758cg	133	31	,	,	,
cord-318509-zwb758cg	133	32	&	&	CC
cord-318509-zwb758cg	133	33	Snow	Snow	NNP
cord-318509-zwb758cg	133	34	,	,	,
cord-318509-zwb758cg	133	35	2007	2007	CD
cord-318509-zwb758cg	133	36	)	)	-RRB-
cord-318509-zwb758cg	133	37	.	.	.
cord-318509-zwb758cg	134	1	Internally	internally	RB
cord-318509-zwb758cg	134	2	,	,	,
cord-318509-zwb758cg	134	3	this	this	DT
cord-318509-zwb758cg	134	4	implies	imply	VBZ
cord-318509-zwb758cg	134	5	cross	cross	JJ
cord-318509-zwb758cg	134	6	-	-	JJ
cord-318509-zwb758cg	134	7	functional	functional	JJ
cord-318509-zwb758cg	134	8	coordination	coordination	NN
cord-318509-zwb758cg	134	9	and	and	CC
cord-318509-zwb758cg	134	10	alignment	alignment	NN
cord-318509-zwb758cg	134	11	,	,	,
cord-318509-zwb758cg	134	12	as	as	IN
cord-318509-zwb758cg	134	13	no	no	DT
cord-318509-zwb758cg	134	14	functional	functional	JJ
cord-318509-zwb758cg	134	15	area	area	NN
cord-318509-zwb758cg	134	16	is	be	VBZ
cord-318509-zwb758cg	134	17	likely	likely	JJ
cord-318509-zwb758cg	134	18	to	to	TO
cord-318509-zwb758cg	134	19	command	command	VB
cord-318509-zwb758cg	134	20	all	all	DT
cord-318509-zwb758cg	134	21	resources	resource	NNS
cord-318509-zwb758cg	134	22	or	or	CC
cord-318509-zwb758cg	134	23	expertise	expertise	NN
cord-318509-zwb758cg	134	24	related	relate	VBN
cord-318509-zwb758cg	134	25	to	to	IN
cord-318509-zwb758cg	134	26	marketshaping	marketshape	VBG
cord-318509-zwb758cg	134	27	(	(	-LRB-
cord-318509-zwb758cg	134	28	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	134	29	,	,	,
cord-318509-zwb758cg	134	30	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	134	31	,	,	,
cord-318509-zwb758cg	134	32	&	&	CC
cord-318509-zwb758cg	134	33	Windahl	Windahl	NNP
cord-318509-zwb758cg	134	34	,	,	,
cord-318509-zwb758cg	134	35	2019	2019	CD
cord-318509-zwb758cg	134	36	)	)	-RRB-
cord-318509-zwb758cg	134	37	.	.	.
cord-318509-zwb758cg	135	1	Externally	externally	RB
cord-318509-zwb758cg	135	2	,	,	,
cord-318509-zwb758cg	135	3	collaborative	collaborative	JJ
cord-318509-zwb758cg	135	4	approach	approach	NN
cord-318509-zwb758cg	135	5	to	to	IN
cord-318509-zwb758cg	135	6	implementing	implement	VBG
cord-318509-zwb758cg	135	7	market	market	NN
cord-318509-zwb758cg	135	8	-	-	HYPH
cord-318509-zwb758cg	135	9	shaping	shape	VBG
cord-318509-zwb758cg	135	10	strategies	strategy	NNS
cord-318509-zwb758cg	135	11	requires	require	VBZ
cord-318509-zwb758cg	135	12	engaging	engage	VBG
cord-318509-zwb758cg	135	13	other	other	JJ
cord-318509-zwb758cg	135	14	actors	actor	NNS
cord-318509-zwb758cg	135	15	to	to	TO
cord-318509-zwb758cg	135	16	join	join	VB
cord-318509-zwb758cg	135	17	the	the	DT
cord-318509-zwb758cg	135	18	common	common	JJ
cord-318509-zwb758cg	135	19	change	change	NN
cord-318509-zwb758cg	135	20	process	process	NN
cord-318509-zwb758cg	135	21	.	.	.
cord-318509-zwb758cg	136	1	This	this	DT
cord-318509-zwb758cg	136	2	interorganizational	interorganizational	JJ
cord-318509-zwb758cg	136	3	collaboration	collaboration	NN
cord-318509-zwb758cg	136	4	is	be	VBZ
cord-318509-zwb758cg	136	5	likely	likely	JJ
cord-318509-zwb758cg	136	6	to	to	TO
cord-318509-zwb758cg	136	7	focus	focus	VB
cord-318509-zwb758cg	136	8	on	on	IN
cord-318509-zwb758cg	136	9	actors	actor	NNS
cord-318509-zwb758cg	136	10	supporting	support	VBG
cord-318509-zwb758cg	136	11	the	the	DT
cord-318509-zwb758cg	136	12	minimum	minimum	JJ
cord-318509-zwb758cg	136	13	viable	viable	JJ
cord-318509-zwb758cg	136	14	system	system	NN
cord-318509-zwb758cg	136	15	,	,	,
cord-318509-zwb758cg	136	16	and	and	CC
cord-318509-zwb758cg	136	17	it	-PRON-	PRP
cord-318509-zwb758cg	136	18	is	be	VBZ
cord-318509-zwb758cg	136	19	can	can	MD
cord-318509-zwb758cg	136	20	be	be	VB
cord-318509-zwb758cg	136	21	supported	support	VBN
cord-318509-zwb758cg	136	22	by	by	IN
cord-318509-zwb758cg	136	23	helping	help	VBG
cord-318509-zwb758cg	136	24	other	other	JJ
cord-318509-zwb758cg	136	25	actors	actor	NNS
cord-318509-zwb758cg	136	26	to	to	TO
cord-318509-zwb758cg	136	27	operate	operate	VB
cord-318509-zwb758cg	136	28	in	in	IN
cord-318509-zwb758cg	136	29	the	the	DT
cord-318509-zwb758cg	136	30	new	new	JJ
cord-318509-zwb758cg	136	31	market	market	NN
cord-318509-zwb758cg	136	32	and	and	CC
cord-318509-zwb758cg	136	33	to	to	IN
cord-318509-zwb758cg	136	34	de	de	JJ
cord-318509-zwb758cg	136	35	-	-	JJ
cord-318509-zwb758cg	136	36	risk	risk	NN
cord-318509-zwb758cg	136	37	or	or	CC
cord-318509-zwb758cg	136	38	incentivize	incentivize	VB
cord-318509-zwb758cg	136	39	them	-PRON-	PRP
cord-318509-zwb758cg	136	40	to	to	TO
cord-318509-zwb758cg	136	41	change	change	VB
cord-318509-zwb758cg	136	42	their	-PRON-	PRP$
cord-318509-zwb758cg	136	43	ways	way	NNS
cord-318509-zwb758cg	136	44	(	(	-LRB-
cord-318509-zwb758cg	136	45	Baker	Baker	NNP
cord-318509-zwb758cg	136	46	&	&	CC
cord-318509-zwb758cg	136	47	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	136	48	,	,	,
cord-318509-zwb758cg	136	49	2020	2020	CD
cord-318509-zwb758cg	136	50	;	;	:
cord-318509-zwb758cg	136	51	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	136	52	,	,	,
cord-318509-zwb758cg	136	53	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	136	54	,	,	,
cord-318509-zwb758cg	136	55	&	&	CC
cord-318509-zwb758cg	136	56	Windahl	Windahl	NNP
cord-318509-zwb758cg	136	57	,	,	,
cord-318509-zwb758cg	136	58	2019	2019	CD
cord-318509-zwb758cg	136	59	)	)	-RRB-
cord-318509-zwb758cg	136	60	.	.	.
cord-318509-zwb758cg	137	1	Engaging	engage	VBG
cord-318509-zwb758cg	137	2	actors	actor	NNS
cord-318509-zwb758cg	137	3	in	in	IN
cord-318509-zwb758cg	137	4	the	the	DT
cord-318509-zwb758cg	137	5	minimum	minimum	JJ
cord-318509-zwb758cg	137	6	viable	viable	JJ
cord-318509-zwb758cg	137	7	system	system	NN
cord-318509-zwb758cg	137	8	can	can	MD
cord-318509-zwb758cg	137	9	be	be	VB
cord-318509-zwb758cg	137	10	difficult	difficult	JJ
cord-318509-zwb758cg	137	11	as	as	IN
cord-318509-zwb758cg	137	12	the	the	DT
cord-318509-zwb758cg	137	13	shaping	shape	VBG
cord-318509-zwb758cg	137	14	firm	firm	NN
cord-318509-zwb758cg	137	15	does	do	VBZ
cord-318509-zwb758cg	137	16	not	not	RB
cord-318509-zwb758cg	137	17	have	have	VB
cord-318509-zwb758cg	137	18	any	any	DT
cord-318509-zwb758cg	137	19	formal	formal	JJ
cord-318509-zwb758cg	137	20	authority	authority	NN
cord-318509-zwb758cg	137	21	over	over	IN
cord-318509-zwb758cg	137	22	other	other	JJ
cord-318509-zwb758cg	137	23	organizations	organization	NNS
cord-318509-zwb758cg	137	24	in	in	IN
cord-318509-zwb758cg	137	25	the	the	DT
cord-318509-zwb758cg	137	26	system	system	NN
cord-318509-zwb758cg	137	27	.	.	.
cord-318509-zwb758cg	138	1	To	to	TO
cord-318509-zwb758cg	138	2	achieve	achieve	VB
cord-318509-zwb758cg	138	3	"	"	``
cord-318509-zwb758cg	138	4	impact	impact	NN
cord-318509-zwb758cg	138	5	without	without	IN
cord-318509-zwb758cg	138	6	authority	authority	NN
cord-318509-zwb758cg	138	7	,	,	,
cord-318509-zwb758cg	138	8	"	"	``
cord-318509-zwb758cg	138	9	market	market	NN
cord-318509-zwb758cg	138	10	shapers	shaper	NNS
cord-318509-zwb758cg	138	11	need	need	VBP
cord-318509-zwb758cg	138	12	to	to	TO
cord-318509-zwb758cg	138	13	orchestrate	orchestrate	VB
cord-318509-zwb758cg	138	14	(	(	-LRB-
cord-318509-zwb758cg	138	15	Sull	Sull	NNP
cord-318509-zwb758cg	138	16	&	&	CC
cord-318509-zwb758cg	138	17	Ruelas	Ruelas	NNP
cord-318509-zwb758cg	138	18	-	-	HYPH
cord-318509-zwb758cg	138	19	Gossi	Gossi	NNP
cord-318509-zwb758cg	138	20	,	,	,
cord-318509-zwb758cg	138	21	2010	2010	CD
cord-318509-zwb758cg	138	22	)	)	-RRB-
cord-318509-zwb758cg	138	23	collaborative	collaborative	JJ
cord-318509-zwb758cg	138	24	efforts	effort	NNS
cord-318509-zwb758cg	138	25	by	by	IN
cord-318509-zwb758cg	138	26	providing	provide	VBG
cord-318509-zwb758cg	138	27	platforms	platform	NNS
cord-318509-zwb758cg	138	28	or	or	CC
cord-318509-zwb758cg	138	29	events	event	NNS
cord-318509-zwb758cg	138	30	that	that	WDT
cord-318509-zwb758cg	138	31	allow	allow	VBP
cord-318509-zwb758cg	138	32	for	for	IN
cord-318509-zwb758cg	138	33	emergence	emergence	NN
cord-318509-zwb758cg	138	34	,	,	,
cord-318509-zwb758cg	138	35	by	by	IN
cord-318509-zwb758cg	138	36	creating	create	VBG
cord-318509-zwb758cg	138	37	room	room	NN
cord-318509-zwb758cg	138	38	for	for	IN
cord-318509-zwb758cg	138	39	interactions	interaction	NNS
cord-318509-zwb758cg	138	40	,	,	,
cord-318509-zwb758cg	138	41	and	and	CC
cord-318509-zwb758cg	138	42	building	build	VBG
cord-318509-zwb758cg	138	43	interdependence	interdependence	NN
cord-318509-zwb758cg	138	44	among	among	IN
cord-318509-zwb758cg	138	45	actors	actor	NNS
cord-318509-zwb758cg	138	46	in	in	IN
cord-318509-zwb758cg	138	47	the	the	DT
cord-318509-zwb758cg	138	48	minimum	minimum	JJ
cord-318509-zwb758cg	138	49	viable	viable	JJ
cord-318509-zwb758cg	138	50	system	system	NN
cord-318509-zwb758cg	138	51	.	.	.
cord-318509-zwb758cg	139	1	Orchestration	orchestration	NN
cord-318509-zwb758cg	139	2	of	of	IN
cord-318509-zwb758cg	139	3	resources	resource	NNS
cord-318509-zwb758cg	139	4	and	and	CC
cord-318509-zwb758cg	139	5	activities	activity	NNS
cord-318509-zwb758cg	139	6	in	in	IN
cord-318509-zwb758cg	139	7	the	the	DT
cord-318509-zwb758cg	139	8	minimum	minimum	JJ
cord-318509-zwb758cg	139	9	viable	viable	JJ
cord-318509-zwb758cg	139	10	system	system	NN
cord-318509-zwb758cg	139	11	requires	require	VBZ
cord-318509-zwb758cg	139	12	a	a	DT
cord-318509-zwb758cg	139	13	switch	switch	NN
cord-318509-zwb758cg	139	14	from	from	IN
cord-318509-zwb758cg	139	15	a	a	DT
cord-318509-zwb758cg	139	16	selfcentric	selfcentric	NN
cord-318509-zwb758cg	139	17	,	,	,
cord-318509-zwb758cg	139	18	firm	firm	NN
cord-318509-zwb758cg	139	19	-	-	HYPH
cord-318509-zwb758cg	139	20	based	base	VBN
cord-318509-zwb758cg	139	21	view	view	NN
cord-318509-zwb758cg	139	22	to	to	IN
cord-318509-zwb758cg	139	23	an	an	DT
cord-318509-zwb758cg	139	24	allocentric	allocentric	NN
cord-318509-zwb758cg	139	25	(	(	-LRB-
cord-318509-zwb758cg	139	26	"	"	``
cord-318509-zwb758cg	139	27	othercentered	othercentered	JJ
cord-318509-zwb758cg	139	28	"	"	''
cord-318509-zwb758cg	139	29	)	)	-RRB-
cord-318509-zwb758cg	139	30	view	view	NN
cord-318509-zwb758cg	139	31	in	in	IN
cord-318509-zwb758cg	139	32	which	which	WDT
cord-318509-zwb758cg	139	33	value	value	NN
cord-318509-zwb758cg	139	34	is	be	VBZ
cord-318509-zwb758cg	139	35	created	create	VBN
cord-318509-zwb758cg	139	36	and	and	CC
cord-318509-zwb758cg	139	37	shared	share	VBN
cord-318509-zwb758cg	139	38	in	in	IN
cord-318509-zwb758cg	139	39	the	the	DT
cord-318509-zwb758cg	139	40	minimum	minimum	JJ
cord-318509-zwb758cg	139	41	viable	viable	JJ
cord-318509-zwb758cg	139	42	system	system	NN
cord-318509-zwb758cg	139	43	.	.	.
cord-318509-zwb758cg	140	1	The	the	DT
cord-318509-zwb758cg	140	2	allocentric	allocentric	JJ
cord-318509-zwb758cg	140	3	view	view	NN
cord-318509-zwb758cg	140	4	allows	allow	VBZ
cord-318509-zwb758cg	140	5	firms	firm	NNS
cord-318509-zwb758cg	140	6	to	to	TO
cord-318509-zwb758cg	140	7	recognize	recognize	VB
cord-318509-zwb758cg	140	8	and	and	CC
cord-318509-zwb758cg	140	9	seize	seize	VB
cord-318509-zwb758cg	140	10	opportunities	opportunity	NNS
cord-318509-zwb758cg	140	11	that	that	WDT
cord-318509-zwb758cg	140	12	can	can	MD
cord-318509-zwb758cg	140	13	only	only	RB
cord-318509-zwb758cg	140	14	be	be	VB
cord-318509-zwb758cg	140	15	created	create	VBN
cord-318509-zwb758cg	140	16	by	by	IN
cord-318509-zwb758cg	140	17	collaboration	collaboration	NN
cord-318509-zwb758cg	140	18	between	between	IN
cord-318509-zwb758cg	140	19	organizations	organization	NNS
cord-318509-zwb758cg	140	20	rather	rather	RB
cord-318509-zwb758cg	140	21	than	than	IN
cord-318509-zwb758cg	140	22	by	by	IN
cord-318509-zwb758cg	140	23	an	an	DT
cord-318509-zwb758cg	140	24	individual	individual	JJ
cord-318509-zwb758cg	140	25	firm	firm	NN
cord-318509-zwb758cg	140	26	,	,	,
cord-318509-zwb758cg	140	27	no	no	RB
cord-318509-zwb758cg	140	28	matter	matter	RB
cord-318509-zwb758cg	140	29	how	how	WRB
cord-318509-zwb758cg	140	30	powerful	powerful	JJ
cord-318509-zwb758cg	140	31	(	(	-LRB-
cord-318509-zwb758cg	140	32	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	140	33	&	&	CC
cord-318509-zwb758cg	140	34	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	140	35	,	,	,
cord-318509-zwb758cg	140	36	2018	2018	CD
cord-318509-zwb758cg	140	37	)	)	-RRB-
cord-318509-zwb758cg	140	38	.	.	.
cord-318509-zwb758cg	141	1	Many	many	JJ
cord-318509-zwb758cg	141	2	organizational	organizational	JJ
cord-318509-zwb758cg	141	3	processes	process	NNS
cord-318509-zwb758cg	141	4	can	can	MD
cord-318509-zwb758cg	141	5	be	be	VB
cord-318509-zwb758cg	141	6	designed	design	VBN
cord-318509-zwb758cg	141	7	in	in	IN
cord-318509-zwb758cg	141	8	order	order	NN
cord-318509-zwb758cg	141	9	to	to	TO
cord-318509-zwb758cg	141	10	invite	invite	VB
cord-318509-zwb758cg	141	11	extensive	extensive	JJ
cord-318509-zwb758cg	141	12	collaboration	collaboration	NN
cord-318509-zwb758cg	141	13	.	.	.
cord-318509-zwb758cg	142	1	One	one	CD
cord-318509-zwb758cg	142	2	example	example	NN
cord-318509-zwb758cg	142	3	of	of	IN
cord-318509-zwb758cg	142	4	this	this	DT
cord-318509-zwb758cg	142	5	is	be	VBZ
cord-318509-zwb758cg	142	6	open	open	JJ
cord-318509-zwb758cg	142	7	innovation	innovation	NN
cord-318509-zwb758cg	142	8	processes	process	NNS
cord-318509-zwb758cg	142	9	(	(	-LRB-
cord-318509-zwb758cg	142	10	Chesbrough	Chesbrough	NNP
cord-318509-zwb758cg	142	11	&	&	CC
cord-318509-zwb758cg	142	12	Appleyard	Appleyard	NNP
cord-318509-zwb758cg	142	13	,	,	,
cord-318509-zwb758cg	142	14	2007	2007	CD
cord-318509-zwb758cg	142	15	)	)	-RRB-
cord-318509-zwb758cg	142	16	involving	involve	VBG
cord-318509-zwb758cg	142	17	a	a	DT
cord-318509-zwb758cg	142	18	multitude	multitude	NN
cord-318509-zwb758cg	142	19	of	of	IN
cord-318509-zwb758cg	142	20	actors	actor	NNS
cord-318509-zwb758cg	142	21	across	across	IN
cord-318509-zwb758cg	142	22	functional	functional	JJ
cord-318509-zwb758cg	142	23	and	and	CC
cord-318509-zwb758cg	142	24	corporate	corporate	JJ
cord-318509-zwb758cg	142	25	boundaries	boundary	NNS
cord-318509-zwb758cg	142	26	.	.	.
cord-318509-zwb758cg	143	1	A	a	DT
cord-318509-zwb758cg	143	2	market	market	NN
cord-318509-zwb758cg	143	3	-	-	HYPH
cord-318509-zwb758cg	143	4	shaping	shape	VBG
cord-318509-zwb758cg	143	5	firm	firm	NN
cord-318509-zwb758cg	143	6	can	can	MD
cord-318509-zwb758cg	143	7	often	often	RB
cord-318509-zwb758cg	143	8	focus	focus	VB
cord-318509-zwb758cg	143	9	primarily	primarily	RB
cord-318509-zwb758cg	143	10	on	on	IN
cord-318509-zwb758cg	143	11	the	the	DT
cord-318509-zwb758cg	143	12	platform	platform	NN
cord-318509-zwb758cg	143	13	that	that	WDT
cord-318509-zwb758cg	143	14	enables	enable	VBZ
cord-318509-zwb758cg	143	15	collaboration	collaboration	NN
cord-318509-zwb758cg	143	16	,	,	,
cord-318509-zwb758cg	143	17	because	because	IN
cord-318509-zwb758cg	143	18	in	in	IN
cord-318509-zwb758cg	143	19	our	-PRON-	PRP$
cord-318509-zwb758cg	143	20	information	information	NN
cord-318509-zwb758cg	143	21	-	-	HYPH
cord-318509-zwb758cg	143	22	saturated	saturate	VBN
cord-318509-zwb758cg	143	23	age	age	NN
cord-318509-zwb758cg	143	24	,	,	,
cord-318509-zwb758cg	143	25	various	various	JJ
cord-318509-zwb758cg	143	26	supporting	support	VBG
cord-318509-zwb758cg	143	27	organizations	organization	NNS
cord-318509-zwb758cg	143	28	already	already	RB
cord-318509-zwb758cg	143	29	have	have	VBP
cord-318509-zwb758cg	143	30	all	all	PDT
cord-318509-zwb758cg	143	31	the	the	DT
cord-318509-zwb758cg	143	32	data	datum	NNS
cord-318509-zwb758cg	143	33	needed	need	VBN
cord-318509-zwb758cg	143	34	for	for	IN
cord-318509-zwb758cg	143	35	combinatorial	combinatorial	JJ
cord-318509-zwb758cg	143	36	innovation	innovation	NN
cord-318509-zwb758cg	143	37	(	(	-LRB-
cord-318509-zwb758cg	143	38	Yoo	Yoo	NNP
cord-318509-zwb758cg	143	39	,	,	,
cord-318509-zwb758cg	143	40	Boland	Boland	NNP
cord-318509-zwb758cg	143	41	Jr	Jr	NNP
cord-318509-zwb758cg	143	42	,	,	,
cord-318509-zwb758cg	143	43	Lyytinen	Lyytinen	NNP
cord-318509-zwb758cg	143	44	,	,	,
cord-318509-zwb758cg	143	45	&	&	CC
cord-318509-zwb758cg	143	46	Majchrzak	Majchrzak	NNP
cord-318509-zwb758cg	143	47	,	,	,
cord-318509-zwb758cg	143	48	2012	2012	CD
cord-318509-zwb758cg	143	49	)	)	-RRB-
cord-318509-zwb758cg	143	50	.	.	.
cord-318509-zwb758cg	144	1	Finally	finally	RB
cord-318509-zwb758cg	144	2	,	,	,
cord-318509-zwb758cg	144	3	the	the	DT
cord-318509-zwb758cg	144	4	inherent	inherent	JJ
cord-318509-zwb758cg	144	5	complexity	complexity	NN
cord-318509-zwb758cg	144	6	and	and	CC
cord-318509-zwb758cg	144	7	unpredictability	unpredictability	NN
cord-318509-zwb758cg	144	8	of	of	IN
cord-318509-zwb758cg	144	9	marketshaping	marketshaping	NN
cord-318509-zwb758cg	144	10	strategies	strategy	NNS
cord-318509-zwb758cg	144	11	require	require	VBP
cord-318509-zwb758cg	144	12	that	that	IN
cord-318509-zwb758cg	144	13	managers	manager	NNS
cord-318509-zwb758cg	144	14	empower	empower	VBP
cord-318509-zwb758cg	144	15	others	other	NNS
cord-318509-zwb758cg	145	1	-both	-both	:
cord-318509-zwb758cg	145	2	inside	inside	IN
cord-318509-zwb758cg	145	3	their	-PRON-	PRP$
cord-318509-zwb758cg	145	4	own	own	JJ
cord-318509-zwb758cg	145	5	organization	organization	NN
cord-318509-zwb758cg	145	6	as	as	RB
cord-318509-zwb758cg	145	7	well	well	RB
cord-318509-zwb758cg	145	8	as	as	IN
cord-318509-zwb758cg	145	9	external	external	JJ
cord-318509-zwb758cg	145	10	supporting	support	VBG
cord-318509-zwb758cg	145	11	firms	firm	NNS
cord-318509-zwb758cg	145	12	-to	-to	:
cord-318509-zwb758cg	145	13	make	make	VBP
cord-318509-zwb758cg	145	14	decisions	decision	NNS
cord-318509-zwb758cg	145	15	and	and	CC
cord-318509-zwb758cg	145	16	adjust	adjust	VB
cord-318509-zwb758cg	145	17	their	-PRON-	PRP$
cord-318509-zwb758cg	145	18	activities	activity	NNS
cord-318509-zwb758cg	145	19	as	as	IN
cord-318509-zwb758cg	145	20	they	-PRON-	PRP
cord-318509-zwb758cg	145	21	learn	learn	VBP
cord-318509-zwb758cg	145	22	(	(	-LRB-
cord-318509-zwb758cg	145	23	Storbacka	Storbacka	NNP
cord-318509-zwb758cg	145	24	&	&	CC
cord-318509-zwb758cg	145	25	Nenonen	Nenonen	NNP
cord-318509-zwb758cg	145	26	,	,	,
cord-318509-zwb758cg	145	27	2015	2015	CD
cord-318509-zwb758cg	145	28	)	)	-RRB-
cord-318509-zwb758cg	145	29	.	.	.
cord-318509-zwb758cg	146	1	One	one	CD
cord-318509-zwb758cg	146	2	powerful	powerful	JJ
cord-318509-zwb758cg	146	3	way	way	NN
cord-318509-zwb758cg	146	4	of	of	IN
cord-318509-zwb758cg	146	5	fostering	foster	VBG
cord-318509-zwb758cg	146	6	such	such	JJ
cord-318509-zwb758cg	146	7	autonomous	autonomous	JJ
cord-318509-zwb758cg	146	8	,	,	,
cord-318509-zwb758cg	146	9	but	but	CC
cord-318509-zwb758cg	146	10	still	still	RB
cord-318509-zwb758cg	146	11	coherent	coherent	JJ
cord-318509-zwb758cg	146	12	,	,	,
cord-318509-zwb758cg	146	13	decision	decision	NN
cord-318509-zwb758cg	146	14	-	-	HYPH
cord-318509-zwb758cg	146	15	making	making	NN
cord-318509-zwb758cg	146	16	under	under	IN
cord-318509-zwb758cg	146	17	complexity	complexity	NN
cord-318509-zwb758cg	146	18	are	be	VBP
cord-318509-zwb758cg	146	19	simple	simple	JJ
cord-318509-zwb758cg	146	20	rules	rule	NNS
cord-318509-zwb758cg	146	21	:	:	:
cord-318509-zwb758cg	146	22	a	a	DT
cord-318509-zwb758cg	146	23	limited	limited	JJ
cord-318509-zwb758cg	146	24	number	number	NN
cord-318509-zwb758cg	146	25	of	of	IN
cord-318509-zwb758cg	146	26	guidelines	guideline	NNS
cord-318509-zwb758cg	146	27	or	or	CC
cord-318509-zwb758cg	146	28	heuristics	heuristic	NNS
cord-318509-zwb758cg	146	29	designed	design	VBN
cord-318509-zwb758cg	146	30	to	to	TO
cord-318509-zwb758cg	146	31	guide	guide	VB
cord-318509-zwb758cg	146	32	everyday	everyday	JJ
cord-318509-zwb758cg	146	33	decision	decision	NN
cord-318509-zwb758cg	146	34	-	-	HYPH
cord-318509-zwb758cg	146	35	making	making	NN
cord-318509-zwb758cg	146	36	in	in	IN
cord-318509-zwb758cg	146	37	a	a	DT
cord-318509-zwb758cg	146	38	way	way	NN
cord-318509-zwb758cg	146	39	that	that	WDT
cord-318509-zwb758cg	146	40	balances	balance	VBZ
cord-318509-zwb758cg	146	41	concrete	concrete	JJ
cord-318509-zwb758cg	146	42	guidance	guidance	NN
cord-318509-zwb758cg	146	43	with	with	IN
cord-318509-zwb758cg	146	44	the	the	DT
cord-318509-zwb758cg	146	45	freedom	freedom	NN
cord-318509-zwb758cg	146	46	to	to	TO
cord-318509-zwb758cg	146	47	exercise	exercise	VB
cord-318509-zwb758cg	146	48	discretion	discretion	NN
cord-318509-zwb758cg	146	49	and	and	CC
cord-318509-zwb758cg	146	50	creativity	creativity	NN
cord-318509-zwb758cg	146	51	(	(	-LRB-
cord-318509-zwb758cg	146	52	Bingham	Bingham	NNP
cord-318509-zwb758cg	146	53	&	&	CC
cord-318509-zwb758cg	146	54	Eisenhardt	Eisenhardt	NNP
cord-318509-zwb758cg	146	55	,	,	,
cord-318509-zwb758cg	146	56	2011	2011	CD
cord-318509-zwb758cg	146	57	;	;	:
cord-318509-zwb758cg	146	58	Eisenhardt	Eisenhardt	NNP
cord-318509-zwb758cg	146	59	&	&	CC
cord-318509-zwb758cg	146	60	Sull	Sull	NNP
cord-318509-zwb758cg	146	61	,	,	,
cord-318509-zwb758cg	146	62	2001	2001	CD
cord-318509-zwb758cg	146	63	)	)	-RRB-
cord-318509-zwb758cg	146	64	.	.	.
cord-318509-zwb758cg	147	1	Even	even	RB
cord-318509-zwb758cg	147	2	though	though	IN
cord-318509-zwb758cg	147	3	market	market	NN
cord-318509-zwb758cg	147	4	-	-	HYPH
cord-318509-zwb758cg	147	5	shaping	shape	VBG
cord-318509-zwb758cg	147	6	value	value	NN
cord-318509-zwb758cg	147	7	propositions	proposition	NNS
cord-318509-zwb758cg	147	8	should	should	MD
cord-318509-zwb758cg	147	9	benefit	benefit	VB
cord-318509-zwb758cg	147	10	everyone	everyone	NN
cord-318509-zwb758cg	147	11	in	in	IN
cord-318509-zwb758cg	147	12	the	the	DT
cord-318509-zwb758cg	147	13	minimum	minimum	JJ
cord-318509-zwb758cg	147	14	viable	viable	JJ
cord-318509-zwb758cg	147	15	system	system	NN
cord-318509-zwb758cg	147	16	,	,	,
cord-318509-zwb758cg	147	17	market	market	NN
cord-318509-zwb758cg	147	18	-	-	HYPH
cord-318509-zwb758cg	147	19	shaping	shape	VBG
cord-318509-zwb758cg	147	20	strategies	strategy	NNS
cord-318509-zwb758cg	147	21	are	be	VBP
cord-318509-zwb758cg	147	22	not	not	RB
cord-318509-zwb758cg	147	23	free	free	JJ
cord-318509-zwb758cg	147	24	from	from	IN
cord-318509-zwb758cg	147	25	competition	competition	NN
cord-318509-zwb758cg	147	26	,	,	,
cord-318509-zwb758cg	147	27	quests	quest	NNS
cord-318509-zwb758cg	147	28	for	for	IN
cord-318509-zwb758cg	147	29	dominance	dominance	NN
cord-318509-zwb758cg	147	30	and	and	CC
cord-318509-zwb758cg	147	31	even	even	RB
cord-318509-zwb758cg	147	32	outright	outright	JJ
cord-318509-zwb758cg	147	33	retaliation	retaliation	NN
cord-318509-zwb758cg	147	34	.	.	.
cord-318509-zwb758cg	148	1	Systems	system	NNS
cord-318509-zwb758cg	148	2	theory	theory	NN
cord-318509-zwb758cg	148	3	suggests	suggest	VBZ
cord-318509-zwb758cg	148	4	that	that	IN
cord-318509-zwb758cg	148	5	harmonious	harmonious	JJ
cord-318509-zwb758cg	148	6	interactions	interaction	NNS
cord-318509-zwb758cg	148	7	(	(	-LRB-
cord-318509-zwb758cg	148	8	i.e.	i.e.	FW
cord-318509-zwb758cg	148	9	,	,	,
cord-318509-zwb758cg	148	10	'	'	''
cord-318509-zwb758cg	148	11	resonance	resonance	NN
cord-318509-zwb758cg	148	12	'	'	''
cord-318509-zwb758cg	148	13	)	)	-RRB-
cord-318509-zwb758cg	148	14	between	between	IN
cord-318509-zwb758cg	148	15	system	system	NN
cord-318509-zwb758cg	148	16	elements	element	NNS
cord-318509-zwb758cg	148	17	and	and	CC
cord-318509-zwb758cg	148	18	different	different	JJ
cord-318509-zwb758cg	148	19	systems	system	NNS
cord-318509-zwb758cg	148	20	is	be	VBZ
cord-318509-zwb758cg	148	21	needed	need	VBN
cord-318509-zwb758cg	148	22	for	for	IN
cord-318509-zwb758cg	148	23	long	long	JJ
cord-318509-zwb758cg	148	24	-	-	HYPH
cord-318509-zwb758cg	148	25	term	term	NN
cord-318509-zwb758cg	148	26	viability	viability	NN
cord-318509-zwb758cg	148	27	(	(	-LRB-
cord-318509-zwb758cg	148	28	Barile	Barile	NNP
cord-318509-zwb758cg	148	29	&	&	CC
cord-318509-zwb758cg	148	30	Polese	Polese	NNP
cord-318509-zwb758cg	148	31	,	,	,
cord-318509-zwb758cg	148	32	2010	2010	CD
cord-318509-zwb758cg	148	33	;	;	:
cord-318509-zwb758cg	148	34	Wieland	Wieland	NNP
cord-318509-zwb758cg	148	35	,	,	,
cord-318509-zwb758cg	148	36	Polese	Polese	NNP
cord-318509-zwb758cg	148	37	,	,	,
cord-318509-zwb758cg	148	38	Vargo	Vargo	NNP
cord-318509-zwb758cg	148	39	,	,	,
cord-318509-zwb758cg	148	40	&	&	CC
cord-318509-zwb758cg	148	41	Lusch	Lusch	NNP
cord-318509-zwb758cg	148	42	,	,	,
cord-318509-zwb758cg	148	43	2012	2012	CD
cord-318509-zwb758cg	148	44	)	)	-RRB-
cord-318509-zwb758cg	148	45	.	.	.
cord-318509-zwb758cg	149	1	As	as	RB
cord-318509-zwb758cg	149	2	well	well	RB
cord-318509-zwb758cg	149	3	-	-	HYPH
cord-318509-zwb758cg	149	4	designed	design	VBN
cord-318509-zwb758cg	149	5	market	market	NN
cord-318509-zwb758cg	149	6	-	-	HYPH
cord-318509-zwb758cg	149	7	shaping	shape	VBG
cord-318509-zwb758cg	149	8	strategies	strategy	NNS
cord-318509-zwb758cg	149	9	ensure	ensure	VBP
cord-318509-zwb758cg	149	10	win	win	NN
cord-318509-zwb758cg	149	11	-	-	HYPH
cord-318509-zwb758cg	149	12	win	win	NN
cord-318509-zwb758cg	149	13	-	-	HYPH
cord-318509-zwb758cg	149	14	win	win	NN
cord-318509-zwb758cg	149	15	outcomes	outcome	NNS
cord-318509-zwb758cg	149	16	for	for	IN
cord-318509-zwb758cg	149	17	the	the	DT
cord-318509-zwb758cg	149	18	actors	actor	NNS
cord-318509-zwb758cg	149	19	within	within	IN
cord-318509-zwb758cg	149	20	the	the	DT
cord-318509-zwb758cg	149	21	particular	particular	JJ
cord-318509-zwb758cg	149	22	minimum	minimum	JJ
cord-318509-zwb758cg	149	23	viable	viable	JJ
cord-318509-zwb758cg	149	24	system	system	NN
cord-318509-zwb758cg	149	25	,	,	,
cord-318509-zwb758cg	149	26	the	the	DT
cord-318509-zwb758cg	149	27	competitive	competitive	JJ
cord-318509-zwb758cg	149	28	pressures	pressure	NNS
cord-318509-zwb758cg	149	29	are	be	VBP
cord-318509-zwb758cg	149	30	more	more	RBR
cord-318509-zwb758cg	149	31	likely	likely	JJ
cord-318509-zwb758cg	149	32	to	to	TO
cord-318509-zwb758cg	149	33	come	come	VB
cord-318509-zwb758cg	149	34	from	from	IN
cord-318509-zwb758cg	149	35	"	"	``
cord-318509-zwb758cg	149	36	external	external	JJ
cord-318509-zwb758cg	149	37	"	"	''
cord-318509-zwb758cg	149	38	market	market	NN
cord-318509-zwb758cg	149	39	systems	system	NNS
cord-318509-zwb758cg	149	40	-especially	-especially	RB
cord-318509-zwb758cg	149	41	if	if	IN
cord-318509-zwb758cg	149	42	these	these	DT
cord-318509-zwb758cg	149	43	associated	associate	VBN
cord-318509-zwb758cg	149	44	market	market	NN
cord-318509-zwb758cg	149	45	systems	system	NNS
cord-318509-zwb758cg	149	46	face	face	VBP
cord-318509-zwb758cg	149	47	reduced	reduce	VBN
cord-318509-zwb758cg	149	48	growth	growth	NN
cord-318509-zwb758cg	149	49	,	,	,
cord-318509-zwb758cg	149	50	profit	profit	NN
cord-318509-zwb758cg	149	51	or	or	CC
cord-318509-zwb758cg	149	52	power	power	NN
cord-318509-zwb758cg	149	53	as	as	IN
cord-318509-zwb758cg	149	54	a	a	DT
cord-318509-zwb758cg	149	55	result	result	NN
cord-318509-zwb758cg	149	56	of	of	IN
cord-318509-zwb758cg	149	57	the	the	DT
cord-318509-zwb758cg	149	58	market	market	NN
cord-318509-zwb758cg	149	59	-	-	HYPH
cord-318509-zwb758cg	149	60	shaping	shape	VBG
cord-318509-zwb758cg	149	61	strategy	strategy	NN
cord-318509-zwb758cg	149	62	.	.	.
cord-318509-zwb758cg	150	1	Hence	hence	RB
cord-318509-zwb758cg	150	2	,	,	,
cord-318509-zwb758cg	150	3	market	market	NN
cord-318509-zwb758cg	150	4	-	-	HYPH
cord-318509-zwb758cg	150	5	shapers	shaper	NNS
cord-318509-zwb758cg	150	6	should	should	MD
cord-318509-zwb758cg	150	7	avoid	avoid	VB
cord-318509-zwb758cg	150	8	-or	-or	DT
cord-318509-zwb758cg	150	9	actively	actively	RB
cord-318509-zwb758cg	150	10	managepossible	managepossible	JJ
cord-318509-zwb758cg	150	11	retaliation	retaliation	NN
cord-318509-zwb758cg	150	12	by	by	IN
cord-318509-zwb758cg	150	13	actors	actor	NNS
cord-318509-zwb758cg	150	14	occupying	occupy	VBG
cord-318509-zwb758cg	150	15	negatively	negatively	RB
cord-318509-zwb758cg	150	16	affected	affect	VBN
cord-318509-zwb758cg	150	17	market	market	NN
cord-318509-zwb758cg	150	18	systems	system	NNS
cord-318509-zwb758cg	150	19	(	(	-LRB-
cord-318509-zwb758cg	150	20	Lawlor	Lawlor	NNP
cord-318509-zwb758cg	150	21	&	&	CC
cord-318509-zwb758cg	150	22	Kavanagh	Kavanagh	NNP
cord-318509-zwb758cg	150	23	,	,	,
cord-318509-zwb758cg	150	24	2015	2015	CD
cord-318509-zwb758cg	150	25	;	;	:
cord-318509-zwb758cg	150	26	Peters	Peters	NNP
cord-318509-zwb758cg	150	27	et	et	NNP
cord-318509-zwb758cg	150	28	al	al	NNP
cord-318509-zwb758cg	150	29	.	.	NNP
cord-318509-zwb758cg	150	30	,	,	,
cord-318509-zwb758cg	150	31	2020	2020	CD
cord-318509-zwb758cg	150	32	)	)	-RRB-
cord-318509-zwb758cg	150	33	.	.	.
cord-318509-zwb758cg	151	1	This	this	DT
cord-318509-zwb758cg	151	2	will	will	MD
cord-318509-zwb758cg	151	3	require	require	VB
cord-318509-zwb758cg	151	4	the	the	DT
cord-318509-zwb758cg	151	5	allocation	allocation	NN
cord-318509-zwb758cg	151	6	of	of	IN
cord-318509-zwb758cg	151	7	resources	resource	NNS
cord-318509-zwb758cg	151	8	and	and	CC
cord-318509-zwb758cg	151	9	securing	secure	VBG
cord-318509-zwb758cg	151	10	the	the	DT
cord-318509-zwb758cg	151	11	support	support	NN
cord-318509-zwb758cg	151	12	of	of	IN
cord-318509-zwb758cg	151	13	various	various	JJ
cord-318509-zwb758cg	151	14	institutions	institution	NNS
cord-318509-zwb758cg	151	15	in	in	IN
cord-318509-zwb758cg	151	16	the	the	DT
cord-318509-zwb758cg	151	17	market	market	NN
cord-318509-zwb758cg	151	18	(	(	-LRB-
cord-318509-zwb758cg	151	19	such	such	JJ
cord-318509-zwb758cg	151	20	as	as	IN
cord-318509-zwb758cg	151	21	industry	industry	NN
cord-318509-zwb758cg	151	22	associations	association	NNS
cord-318509-zwb758cg	151	23	)	)	-RRB-
cord-318509-zwb758cg	151	24	.	.	.
cord-318509-zwb758cg	152	1	In	in	IN
cord-318509-zwb758cg	152	2	this	this	DT
cord-318509-zwb758cg	152	3	process	process	NN
cord-318509-zwb758cg	152	4	both	both	DT
cord-318509-zwb758cg	152	5	shapers	shaper	NNS
cord-318509-zwb758cg	152	6	and	and	CC
cord-318509-zwb758cg	152	7	supporters	supporter	NNS
cord-318509-zwb758cg	152	8	play	play	VBP
cord-318509-zwb758cg	152	9	an	an	DT
cord-318509-zwb758cg	152	10	important	important	JJ
cord-318509-zwb758cg	152	11	role	role	NN
cord-318509-zwb758cg	152	12	.	.	.
cord-318509-zwb758cg	153	1	We	-PRON-	PRP
cord-318509-zwb758cg	153	2	appreciate	appreciate	VBP
cord-318509-zwb758cg	153	3	that	that	IN
cord-318509-zwb758cg	153	4	making	make	VBG
cord-318509-zwb758cg	153	5	a	a	DT
cord-318509-zwb758cg	153	6	dramatic	dramatic	JJ
cord-318509-zwb758cg	153	7	strategic	strategic	JJ
cord-318509-zwb758cg	153	8	change	change	NN
cord-318509-zwb758cg	153	9	during	during	IN
cord-318509-zwb758cg	153	10	a	a	DT
cord-318509-zwb758cg	153	11	time	time	NN
cord-318509-zwb758cg	153	12	of	of	IN
cord-318509-zwb758cg	153	13	crisis	crisis	NN
cord-318509-zwb758cg	153	14	is	be	VBZ
cord-318509-zwb758cg	153	15	a	a	DT
cord-318509-zwb758cg	153	16	daunting	daunting	JJ
cord-318509-zwb758cg	153	17	prospect	prospect	NN
cord-318509-zwb758cg	153	18	-and	-and	CC
cord-318509-zwb758cg	153	19	developing	develop	VBG
cord-318509-zwb758cg	153	20	the	the	DT
cord-318509-zwb758cg	153	21	required	require	VBN
cord-318509-zwb758cg	153	22	capabilities	capability	NNS
cord-318509-zwb758cg	153	23	when	when	WRB
cord-318509-zwb758cg	153	24	nations	nation	NNS
cord-318509-zwb758cg	153	25	are	be	VBP
cord-318509-zwb758cg	153	26	in	in	IN
cord-318509-zwb758cg	153	27	lockdown	lockdown	NN
cord-318509-zwb758cg	153	28	is	be	VBZ
cord-318509-zwb758cg	153	29	even	even	RB
cord-318509-zwb758cg	153	30	more	more	RBR
cord-318509-zwb758cg	153	31	so	so	RB
cord-318509-zwb758cg	153	32	.	.	.
cord-318509-zwb758cg	154	1	However	however	RB
cord-318509-zwb758cg	154	2	,	,	,
cord-318509-zwb758cg	154	3	it	-PRON-	PRP
cord-318509-zwb758cg	154	4	can	can	MD
cord-318509-zwb758cg	154	5	be	be	VB
cord-318509-zwb758cg	154	6	done	do	VBN
cord-318509-zwb758cg	154	7	.	.	.
cord-318509-zwb758cg	155	1	We	-PRON-	PRP
cord-318509-zwb758cg	155	2	are	be	VBP
cord-318509-zwb758cg	155	3	currently	currently	RB
cord-318509-zwb758cg	155	4	collaborating	collaborate	VBG
cord-318509-zwb758cg	155	5	with	with	IN
cord-318509-zwb758cg	155	6	a	a	DT
cord-318509-zwb758cg	155	7	global	global	JJ
cord-318509-zwb758cg	155	8	company	company	NN
cord-318509-zwb758cg	155	9	to	to	TO
cord-318509-zwb758cg	155	10	support	support	VB
cord-318509-zwb758cg	155	11	them	-PRON-	PRP
cord-318509-zwb758cg	155	12	to	to	TO
cord-318509-zwb758cg	155	13	develop	develop	VB
cord-318509-zwb758cg	155	14	and	and	CC
cord-318509-zwb758cg	155	15	implement	implement	VB
cord-318509-zwb758cg	155	16	their	-PRON-	PRP$
cord-318509-zwb758cg	155	17	market	market	NN
cord-318509-zwb758cg	155	18	-	-	HYPH
cord-318509-zwb758cg	155	19	shaping	shape	VBG
cord-318509-zwb758cg	155	20	strategy	strategy	NN
cord-318509-zwb758cg	155	21	,	,	,
cord-318509-zwb758cg	155	22	spanning	span	VBG
cord-318509-zwb758cg	155	23	multiple	multiple	JJ
cord-318509-zwb758cg	155	24	regions	region	NNS
cord-318509-zwb758cg	155	25	and	and	CC
cord-318509-zwb758cg	155	26	product	product	NN
cord-318509-zwb758cg	155	27	lines	line	NNS
cord-318509-zwb758cg	155	28	.	.	.
cord-318509-zwb758cg	156	1	All	all	DT
cord-318509-zwb758cg	156	2	of	of	IN
cord-318509-zwb758cg	156	3	the	the	DT
cord-318509-zwb758cg	156	4	work	work	NN
cord-318509-zwb758cg	156	5	-analyzing	-analyze	VBG
cord-318509-zwb758cg	156	6	the	the	DT
cord-318509-zwb758cg	156	7	current	current	JJ
cord-318509-zwb758cg	156	8	state	state	NN
cord-318509-zwb758cg	156	9	of	of	IN
cord-318509-zwb758cg	156	10	organizational	organizational	JJ
cord-318509-zwb758cg	156	11	capabilities	capability	NNS
cord-318509-zwb758cg	156	12	,	,	,
cord-318509-zwb758cg	156	13	developing	develop	VBG
cord-318509-zwb758cg	156	14	tools	tool	NNS
cord-318509-zwb758cg	156	15	and	and	CC
cord-318509-zwb758cg	156	16	learning	learn	VBG
cord-318509-zwb758cg	156	17	modules	module	NNS
cord-318509-zwb758cg	156	18	,	,	,
cord-318509-zwb758cg	156	19	as	as	RB
cord-318509-zwb758cg	156	20	well	well	RB
cord-318509-zwb758cg	156	21	as	as	IN
cord-318509-zwb758cg	156	22	providing	provide	VBG
cord-318509-zwb758cg	156	23	support	support	NN
cord-318509-zwb758cg	156	24	to	to	IN
cord-318509-zwb758cg	156	25	teams	team	NNS
cord-318509-zwb758cg	156	26	when	when	WRB
cord-318509-zwb758cg	156	27	they	-PRON-	PRP
cord-318509-zwb758cg	156	28	are	be	VBP
cord-318509-zwb758cg	156	29	going	go	VBG
cord-318509-zwb758cg	156	30	through	through	IN
cord-318509-zwb758cg	156	31	the	the	DT
cord-318509-zwb758cg	156	32	process	process	NN
cord-318509-zwb758cg	156	33	outlined	outline	VBN
cord-318509-zwb758cg	156	34	above	above	RB
cord-318509-zwb758cg	156	35	-has	-has	HYPH
cord-318509-zwb758cg	156	36	happened	happen	VBN
cord-318509-zwb758cg	156	37	online	online	RB
cord-318509-zwb758cg	156	38	.	.	.
cord-318509-zwb758cg	157	1	Only	only	JJ
cord-318509-zwb758cg	157	2	time	time	NN
cord-318509-zwb758cg	157	3	will	will	MD
cord-318509-zwb758cg	157	4	tell	tell	VB
cord-318509-zwb758cg	157	5	whether	whether	IN
cord-318509-zwb758cg	157	6	this	this	DT
cord-318509-zwb758cg	157	7	organization	organization	NN
cord-318509-zwb758cg	157	8	will	will	MD
cord-318509-zwb758cg	157	9	be	be	VB
cord-318509-zwb758cg	157	10	successful	successful	JJ
cord-318509-zwb758cg	157	11	in	in	IN
cord-318509-zwb758cg	157	12	shaping	shape	VBG
cord-318509-zwb758cg	157	13	their	-PRON-	PRP$
cord-318509-zwb758cg	157	14	market	market	NN
cord-318509-zwb758cg	157	15	,	,	,
cord-318509-zwb758cg	157	16	but	but	CC
cord-318509-zwb758cg	157	17	their	-PRON-	PRP$
cord-318509-zwb758cg	157	18	experiences	experience	NNS
cord-318509-zwb758cg	157	19	hopefully	hopefully	RB
cord-318509-zwb758cg	157	20	show	show	VBP
cord-318509-zwb758cg	157	21	that	that	IN
cord-318509-zwb758cg	157	22	it	-PRON-	PRP
cord-318509-zwb758cg	157	23	is	be	VBZ
cord-318509-zwb758cg	157	24	possible	possible	JJ
cord-318509-zwb758cg	157	25	to	to	TO
cord-318509-zwb758cg	157	26	go	go	VB
cord-318509-zwb758cg	157	27	after	after	IN
cord-318509-zwb758cg	157	28	shaping	shape	VBG
cord-318509-zwb758cg	157	29	strategies	strategy	NNS
cord-318509-zwb758cg	157	30	under	under	IN
cord-318509-zwb758cg	157	31	these	these	DT
cord-318509-zwb758cg	157	32	unusual	unusual	JJ
cord-318509-zwb758cg	157	33	circumstances	circumstance	NNS
cord-318509-zwb758cg	157	34	.	.	.
cord-318509-zwb758cg	158	1	In	in	IN
cord-318509-zwb758cg	158	2	addition	addition	NN
cord-318509-zwb758cg	158	3	to	to	IN
cord-318509-zwb758cg	158	4	market	market	NN
cord-318509-zwb758cg	158	5	-	-	HYPH
cord-318509-zwb758cg	158	6	shaping	shape	VBG
cord-318509-zwb758cg	158	7	being	be	VBG
cord-318509-zwb758cg	158	8	possible	possible	JJ
cord-318509-zwb758cg	158	9	during	during	IN
cord-318509-zwb758cg	158	10	this	this	DT
cord-318509-zwb758cg	158	11	COVID-19	COVID-19	NNP
cord-318509-zwb758cg	158	12	crisis	crisis	NN
cord-318509-zwb758cg	158	13	,	,	,
cord-318509-zwb758cg	158	14	it	-PRON-	PRP
cord-318509-zwb758cg	158	15	may	may	MD
cord-318509-zwb758cg	158	16	also	also	RB
cord-318509-zwb758cg	158	17	be	be	VB
cord-318509-zwb758cg	158	18	essential	essential	JJ
cord-318509-zwb758cg	158	19	.	.	.
cord-318509-zwb758cg	159	1	The	the	DT
cord-318509-zwb758cg	159	2	array	array	NN
cord-318509-zwb758cg	159	3	of	of	IN
cord-318509-zwb758cg	159	4	challenges	challenge	NNS
cord-318509-zwb758cg	159	5	facing	face	VBG
cord-318509-zwb758cg	159	6	the	the	DT
cord-318509-zwb758cg	159	7	globesuch	globesuch	NN
cord-318509-zwb758cg	159	8	as	as	IN
cord-318509-zwb758cg	159	9	poverty	poverty	NN
cord-318509-zwb758cg	159	10	,	,	,
cord-318509-zwb758cg	159	11	inequality	inequality	NN
cord-318509-zwb758cg	159	12	,	,	,
cord-318509-zwb758cg	159	13	natural	natural	JJ
cord-318509-zwb758cg	159	14	resource	resource	NN
cord-318509-zwb758cg	159	15	depletion	depletion	NN
cord-318509-zwb758cg	159	16	,	,	,
cord-318509-zwb758cg	159	17	and	and	CC
cord-318509-zwb758cg	159	18	climate	climate	NN
cord-318509-zwb758cg	159	19	change	change	NN
cord-318509-zwb758cg	159	20	-are	-are	:
cord-318509-zwb758cg	159	21	going	go	VBG
cord-318509-zwb758cg	159	22	to	to	TO
cord-318509-zwb758cg	159	23	require	require	VB
cord-318509-zwb758cg	159	24	the	the	DT
cord-318509-zwb758cg	159	25	collective	collective	JJ
cord-318509-zwb758cg	159	26	action	action	NN
cord-318509-zwb758cg	159	27	of	of	IN
cord-318509-zwb758cg	159	28	governments	government	NNS
cord-318509-zwb758cg	159	29	,	,	,
cord-318509-zwb758cg	159	30	civil	civil	JJ
cord-318509-zwb758cg	159	31	society	society	NN
cord-318509-zwb758cg	159	32	and	and	CC
cord-318509-zwb758cg	159	33	businesses	business	NNS
cord-318509-zwb758cg	159	34	.	.	.
cord-318509-zwb758cg	160	1	Scholars	scholar	NNS
cord-318509-zwb758cg	160	2	are	be	VBP
cord-318509-zwb758cg	160	3	increasingly	increasingly	RB
cord-318509-zwb758cg	160	4	in	in	IN
cord-318509-zwb758cg	160	5	agreement	agreement	NN
cord-318509-zwb758cg	160	6	that	that	WDT
cord-318509-zwb758cg	160	7	corporate	corporate	JJ
cord-318509-zwb758cg	160	8	responsibility	responsibility	NN
cord-318509-zwb758cg	160	9	and	and	CC
cord-318509-zwb758cg	160	10	philanthropic	philanthropic	JJ
cord-318509-zwb758cg	160	11	approaches	approach	NNS
cord-318509-zwb758cg	160	12	these	these	DT
cord-318509-zwb758cg	160	13	sustainability	sustainability	NN
cord-318509-zwb758cg	160	14	challenges	challenge	NNS
cord-318509-zwb758cg	160	15	are	be	VBP
cord-318509-zwb758cg	160	16	inadequate	inadequate	JJ
cord-318509-zwb758cg	160	17	(	(	-LRB-
cord-318509-zwb758cg	160	18	cf	cf	NNP
cord-318509-zwb758cg	160	19	.	.	NNP
cord-318509-zwb758cg	160	20	,	,	,
cord-318509-zwb758cg	160	21	Haigh	Haigh	NNP
cord-318509-zwb758cg	160	22	&	&	CC
cord-318509-zwb758cg	160	23	Hoffman	Hoffman	NNP
cord-318509-zwb758cg	160	24	,	,	,
cord-318509-zwb758cg	160	25	2014	2014	CD
cord-318509-zwb758cg	160	26	;	;	:
cord-318509-zwb758cg	160	27	Ritala	Ritala	NNP
cord-318509-zwb758cg	160	28	,	,	,
cord-318509-zwb758cg	160	29	Huotari	Huotari	NNP
cord-318509-zwb758cg	160	30	,	,	,
cord-318509-zwb758cg	160	31	Bocken	Bocken	NNP
cord-318509-zwb758cg	160	32	,	,	,
cord-318509-zwb758cg	160	33	Albareda	Albareda	NNP
cord-318509-zwb758cg	160	34	,	,	,
cord-318509-zwb758cg	160	35	&	&	CC
cord-318509-zwb758cg	160	36	Puumalainen	Puumalainen	NNP
cord-318509-zwb758cg	160	37	,	,	,
cord-318509-zwb758cg	160	38	2018	2018	CD
cord-318509-zwb758cg	160	39	)	)	-RRB-
cord-318509-zwb758cg	160	40	.	.	.
cord-318509-zwb758cg	161	1	Instead	instead	RB
cord-318509-zwb758cg	161	2	,	,	,
cord-318509-zwb758cg	161	3	what	what	WP
cord-318509-zwb758cg	161	4	is	be	VBZ
cord-318509-zwb758cg	161	5	needed	need	VBN
cord-318509-zwb758cg	161	6	are	be	VBP
cord-318509-zwb758cg	161	7	changes	change	NNS
cord-318509-zwb758cg	161	8	at	at	IN
cord-318509-zwb758cg	161	9	the	the	DT
cord-318509-zwb758cg	161	10	core	core	NN
cord-318509-zwb758cg	161	11	of	of	IN
cord-318509-zwb758cg	161	12	the	the	DT
cord-318509-zwb758cg	161	13	commercial	commercial	JJ
cord-318509-zwb758cg	161	14	business	business	NN
cord-318509-zwb758cg	161	15	models	model	NNS
cord-318509-zwb758cg	161	16	(	(	-LRB-
cord-318509-zwb758cg	161	17	Bocken	Bocken	NNP
cord-318509-zwb758cg	161	18	,	,	,
cord-318509-zwb758cg	161	19	Short	Short	NNP
cord-318509-zwb758cg	161	20	,	,	,
cord-318509-zwb758cg	161	21	Rana	Rana	NNP
cord-318509-zwb758cg	161	22	,	,	,
cord-318509-zwb758cg	161	23	&	&	CC
cord-318509-zwb758cg	161	24	Evans	Evans	NNP
cord-318509-zwb758cg	161	25	,	,	,
cord-318509-zwb758cg	161	26	2014	2014	CD
cord-318509-zwb758cg	161	27	)	)	-RRB-
cord-318509-zwb758cg	161	28	and	and	CC
cord-318509-zwb758cg	161	29	a	a	DT
cord-318509-zwb758cg	161	30	large	large	JJ
cord-318509-zwb758cg	161	31	-	-	HYPH
cord-318509-zwb758cg	161	32	scale	scale	NN
cord-318509-zwb758cg	161	33	transition	transition	NN
cord-318509-zwb758cg	161	34	to	to	IN
cord-318509-zwb758cg	161	35	the	the	DT
cord-318509-zwb758cg	161	36	circular	circular	JJ
cord-318509-zwb758cg	161	37	economy	economy	NN
cord-318509-zwb758cg	161	38	(	(	-LRB-
cord-318509-zwb758cg	161	39	Geissdoerfer	Geissdoerfer	NNP
cord-318509-zwb758cg	161	40	,	,	,
cord-318509-zwb758cg	161	41	Savaget	Savaget	NNP
cord-318509-zwb758cg	161	42	,	,	,
cord-318509-zwb758cg	161	43	Bocken	Bocken	NNP
cord-318509-zwb758cg	161	44	,	,	,
cord-318509-zwb758cg	161	45	&	&	CC
cord-318509-zwb758cg	161	46	Hultink	Hultink	NNP
cord-318509-zwb758cg	161	47	,	,	,
cord-318509-zwb758cg	161	48	2017	2017	CD
cord-318509-zwb758cg	161	49	)	)	-RRB-
cord-318509-zwb758cg	161	50	.	.	.
cord-318509-zwb758cg	162	1	What	what	WP
cord-318509-zwb758cg	162	2	would	would	MD
cord-318509-zwb758cg	162	3	be	be	VB
cord-318509-zwb758cg	162	4	a	a	DT
cord-318509-zwb758cg	162	5	better	well	JJR
cord-318509-zwb758cg	162	6	time	time	NN
cord-318509-zwb758cg	162	7	to	to	TO
cord-318509-zwb758cg	162	8	ramp	ramp	VB
cord-318509-zwb758cg	162	9	up	up	RP
cord-318509-zwb758cg	162	10	these	these	DT
cord-318509-zwb758cg	162	11	efforts	effort	NNS
cord-318509-zwb758cg	162	12	than	than	IN
cord-318509-zwb758cg	162	13	a	a	DT
cord-318509-zwb758cg	162	14	global	global	JJ
cord-318509-zwb758cg	162	15	crisis	crisis	NN
cord-318509-zwb758cg	162	16	,	,	,
cord-318509-zwb758cg	162	17	commanding	command	VBG
cord-318509-zwb758cg	162	18	the	the	DT
cord-318509-zwb758cg	162	19	attention	attention	NN
cord-318509-zwb758cg	162	20	of	of	IN
cord-318509-zwb758cg	162	21	every	every	DT
cord-318509-zwb758cg	162	22	business	business	NN
cord-318509-zwb758cg	162	23	?	?	.
cord-318509-zwb758cg	163	1	Our	-PRON-	PRP$
cord-318509-zwb758cg	163	2	hope	hope	NN
cord-318509-zwb758cg	163	3	it	-PRON-	PRP
cord-318509-zwb758cg	163	4	is	be	VBZ
cord-318509-zwb758cg	163	5	that	that	IN
cord-318509-zwb758cg	163	6	the	the	DT
cord-318509-zwb758cg	163	7	market	market	NN
cord-318509-zwb758cg	163	8	-	-	HYPH
cord-318509-zwb758cg	163	9	shaping	shape	VBG
cord-318509-zwb758cg	163	10	process	process	NN
cord-318509-zwb758cg	163	11	outlined	outline	VBN
cord-318509-zwb758cg	163	12	in	in	IN
cord-318509-zwb758cg	163	13	this	this	DT
cord-318509-zwb758cg	163	14	paper	paper	NN
cord-318509-zwb758cg	163	15	helps	help	VBZ
cord-318509-zwb758cg	163	16	businesses	business	NNS
cord-318509-zwb758cg	163	17	to	to	TO
cord-318509-zwb758cg	163	18	rise	rise	VB
cord-318509-zwb758cg	163	19	to	to	IN
cord-318509-zwb758cg	163	20	this	this	DT
cord-318509-zwb758cg	163	21	challenge	challenge	NN
cord-318509-zwb758cg	163	22	,	,	,
cord-318509-zwb758cg	163	23	whether	whether	IN
cord-318509-zwb758cg	163	24	they	-PRON-	PRP
cord-318509-zwb758cg	163	25	assume	assume	VBP
cord-318509-zwb758cg	163	26	a	a	DT
cord-318509-zwb758cg	163	27	shaper	shaper	NN
cord-318509-zwb758cg	163	28	or	or	CC
cord-318509-zwb758cg	163	29	a	a	DT
cord-318509-zwb758cg	163	30	supporter	supporter	JJ
cord-318509-zwb758cg	163	31	role	role	NN
cord-318509-zwb758cg	163	32	.	.	.
cord-318509-zwb758cg	164	1	This	this	DT
cord-318509-zwb758cg	164	2	period	period	NN
cord-318509-zwb758cg	164	3	of	of	IN
cord-318509-zwb758cg	164	4	disruption	disruption	NN
cord-318509-zwb758cg	164	5	is	be	VBZ
cord-318509-zwb758cg	164	6	also	also	RB
cord-318509-zwb758cg	164	7	a	a	DT
cord-318509-zwb758cg	164	8	major	major	JJ
cord-318509-zwb758cg	164	9	call	call	NN
cord-318509-zwb758cg	164	10	-	-	HYPH
cord-318509-zwb758cg	164	11	to	to	IN
cord-318509-zwb758cg	164	12	-	-	HYPH
cord-318509-zwb758cg	164	13	action	action	NN
cord-318509-zwb758cg	164	14	for	for	IN
cord-318509-zwb758cg	164	15	the	the	DT
cord-318509-zwb758cg	164	16	researcher	researcher	NN
cord-318509-zwb758cg	164	17	community	community	NN
cord-318509-zwb758cg	164	18	.	.	.
cord-318509-zwb758cg	165	1	There	there	EX
cord-318509-zwb758cg	165	2	are	be	VBP
cord-318509-zwb758cg	165	3	still	still	RB
cord-318509-zwb758cg	165	4	a	a	DT
cord-318509-zwb758cg	165	5	lot	lot	NN
cord-318509-zwb758cg	165	6	of	of	IN
cord-318509-zwb758cg	165	7	unknowns	unknown	NNS
cord-318509-zwb758cg	165	8	when	when	WRB
cord-318509-zwb758cg	165	9	it	-PRON-	PRP
cord-318509-zwb758cg	165	10	comes	come	VBZ
cord-318509-zwb758cg	165	11	to	to	IN
cord-318509-zwb758cg	165	12	market	market	NN
cord-318509-zwb758cg	165	13	dynamics	dynamic	NNS
cord-318509-zwb758cg	165	14	and	and	CC
cord-318509-zwb758cg	165	15	market	market	NN
cord-318509-zwb758cg	165	16	-	-	HYPH
cord-318509-zwb758cg	165	17	shaping	shape	VBG
cord-318509-zwb758cg	165	18	strategies	strategy	NNS
cord-318509-zwb758cg	165	19	.	.	.
cord-318509-zwb758cg	166	1	For	for	IN
cord-318509-zwb758cg	166	2	example	example	NN
cord-318509-zwb758cg	166	3	,	,	,
cord-318509-zwb758cg	166	4	what	what	WP
cord-318509-zwb758cg	166	5	kind	kind	NN
cord-318509-zwb758cg	166	6	of	of	IN
cord-318509-zwb758cg	166	7	indicators	indicator	NNS
cord-318509-zwb758cg	166	8	should	should	MD
cord-318509-zwb758cg	166	9	managers	manager	NNS
cord-318509-zwb758cg	166	10	use	use	VB
cord-318509-zwb758cg	166	11	to	to	TO
cord-318509-zwb758cg	166	12	assess	assess	VB
cord-318509-zwb758cg	166	13	the	the	DT
cord-318509-zwb758cg	166	14	malleability	malleability	NN
cord-318509-zwb758cg	166	15	of	of	IN
cord-318509-zwb758cg	166	16	their	-PRON-	PRP$
cord-318509-zwb758cg	166	17	markets	market	NNS
cord-318509-zwb758cg	166	18	-and	-and	:
cord-318509-zwb758cg	166	19	hence	hence	RB
cord-318509-zwb758cg	166	20	to	to	TO
cord-318509-zwb758cg	166	21	time	time	VB
cord-318509-zwb758cg	166	22	their	-PRON-	PRP$
cord-318509-zwb758cg	166	23	market	market	NN
cord-318509-zwb758cg	166	24	-	-	HYPH
cord-318509-zwb758cg	166	25	shaping	shape	VBG
cord-318509-zwb758cg	166	26	actions	action	NNS
cord-318509-zwb758cg	166	27	?	?	.
cord-318509-zwb758cg	167	1	How	how	WRB
cord-318509-zwb758cg	167	2	fast	fast	RB
cord-318509-zwb758cg	167	3	do	do	VBP
cord-318509-zwb758cg	167	4	market	market	NN
cord-318509-zwb758cg	167	5	systems	system	NNS
cord-318509-zwb758cg	167	6	"	"	``
cord-318509-zwb758cg	167	7	cool	cool	VBP
cord-318509-zwb758cg	167	8	off	off	RP
cord-318509-zwb758cg	167	9	"	"	''
cord-318509-zwb758cg	167	10	,	,	,
cord-318509-zwb758cg	167	11	closing	close	VBG
cord-318509-zwb758cg	167	12	the	the	DT
cord-318509-zwb758cg	167	13	window	window	NN
cord-318509-zwb758cg	167	14	of	of	IN
cord-318509-zwb758cg	167	15	opportunity	opportunity	NN
cord-318509-zwb758cg	167	16	for	for	IN
cord-318509-zwb758cg	167	17	proactive	proactive	JJ
cord-318509-zwb758cg	167	18	market	market	NN
cord-318509-zwb758cg	167	19	-	-	HYPH
cord-318509-zwb758cg	167	20	shaping	shape	VBG
cord-318509-zwb758cg	167	21	?	?	.
cord-318509-zwb758cg	168	1	Is	be	VBZ
cord-318509-zwb758cg	168	2	it	-PRON-	PRP
cord-318509-zwb758cg	168	3	possible	possible	JJ
cord-318509-zwb758cg	168	4	to	to	TO
cord-318509-zwb758cg	168	5	design	design	VB
cord-318509-zwb758cg	168	6	markets	market	NNS
cord-318509-zwb758cg	168	7	to	to	TO
cord-318509-zwb758cg	168	8	become	become	VB
cord-318509-zwb758cg	168	9	'	'	``
cord-318509-zwb758cg	168	10	antifragile	antifragile	JJ
cord-318509-zwb758cg	168	11	'	'	''
cord-318509-zwb758cg	169	1	(	(	-LRB-
cord-318509-zwb758cg	169	2	Taleb	Taleb	NNP
cord-318509-zwb758cg	169	3	,	,	,
cord-318509-zwb758cg	169	4	2012	2012	CD
cord-318509-zwb758cg	169	5	)	)	-RRB-
cord-318509-zwb758cg	169	6	,	,	,
cord-318509-zwb758cg	169	7	so	so	IN
cord-318509-zwb758cg	169	8	that	that	IN
cord-318509-zwb758cg	169	9	they	-PRON-	PRP
cord-318509-zwb758cg	169	10	would	would	MD
cord-318509-zwb758cg	169	11	not	not	RB
cord-318509-zwb758cg	169	12	only	only	RB
cord-318509-zwb758cg	169	13	withstand	withstand	VB
cord-318509-zwb758cg	169	14	but	but	CC
cord-318509-zwb758cg	169	15	benefit	benefit	VBP
cord-318509-zwb758cg	169	16	from	from	IN
cord-318509-zwb758cg	169	17	external	external	JJ
cord-318509-zwb758cg	169	18	shocks	shock	NNS
cord-318509-zwb758cg	169	19	and	and	CC
cord-318509-zwb758cg	169	20	turbulence	turbulence	NN
cord-318509-zwb758cg	169	21	?	?	.
cord-318509-zwb758cg	170	1	Do	do	VBP
cord-318509-zwb758cg	170	2	different	different	JJ
cord-318509-zwb758cg	170	3	external	external	JJ
cord-318509-zwb758cg	170	4	shock	shock	NN
cord-318509-zwb758cg	170	5	vary	vary	VBP
cord-318509-zwb758cg	170	6	in	in	IN
cord-318509-zwb758cg	170	7	terms	term	NNS
cord-318509-zwb758cg	170	8	of	of	IN
cord-318509-zwb758cg	170	9	their	-PRON-	PRP$
cord-318509-zwb758cg	170	10	market	market	NN
cord-318509-zwb758cg	170	11	-	-	HYPH
cord-318509-zwb758cg	170	12	level	level	NN
cord-318509-zwb758cg	170	13	effects	effect	NNS
cord-318509-zwb758cg	170	14	-and	-and	:
cord-318509-zwb758cg	170	15	hence	hence	RB
cord-318509-zwb758cg	170	16	are	be	VBP
cord-318509-zwb758cg	170	17	the	the	DT
cord-318509-zwb758cg	170	18	opportunities	opportunity	NNS
cord-318509-zwb758cg	170	19	for	for	IN
cord-318509-zwb758cg	170	20	market	market	NN
cord-318509-zwb758cg	170	21	-	-	HYPH
cord-318509-zwb758cg	170	22	shaping	shape	VBG
cord-318509-zwb758cg	170	23	different	different	JJ
cord-318509-zwb758cg	170	24	when	when	WRB
cord-318509-zwb758cg	170	25	faced	face	VBN
cord-318509-zwb758cg	170	26	with	with	IN
cord-318509-zwb758cg	170	27	environmental	environmental	JJ
cord-318509-zwb758cg	170	28	(	(	-LRB-
cord-318509-zwb758cg	170	29	e.g.	e.g.	RB
cord-318509-zwb758cg	170	30	,	,	,
cord-318509-zwb758cg	170	31	earthquake	earthquake	NN
cord-318509-zwb758cg	170	32	,	,	,
cord-318509-zwb758cg	170	33	flood	flood	NN
cord-318509-zwb758cg	170	34	)	)	-RRB-
cord-318509-zwb758cg	170	35	,	,	,
cord-318509-zwb758cg	170	36	economical	economical	JJ
cord-318509-zwb758cg	170	37	(	(	-LRB-
cord-318509-zwb758cg	170	38	e.g.	e.g.	RB
cord-318509-zwb758cg	170	39	,	,	,
cord-318509-zwb758cg	170	40	deep	deep	JJ
cord-318509-zwb758cg	170	41	recession	recession	NN
cord-318509-zwb758cg	170	42	)	)	-RRB-
cord-318509-zwb758cg	170	43	,	,	,
cord-318509-zwb758cg	170	44	political	political	JJ
cord-318509-zwb758cg	170	45	(	(	-LRB-
cord-318509-zwb758cg	170	46	e.g.	e.g.	RB
cord-318509-zwb758cg	170	47	,	,	,
cord-318509-zwb758cg	170	48	fall	fall	NN
cord-318509-zwb758cg	170	49	of	of	IN
cord-318509-zwb758cg	170	50	communist	communist	JJ
cord-318509-zwb758cg	170	51	states	state	NNS
cord-318509-zwb758cg	170	52	in	in	IN
cord-318509-zwb758cg	170	53	the	the	DT
cord-318509-zwb758cg	170	54	late	late	JJ
cord-318509-zwb758cg	170	55	20th	20th	JJ
cord-318509-zwb758cg	170	56	century	century	NN
cord-318509-zwb758cg	170	57	)	)	-RRB-
cord-318509-zwb758cg	170	58	,	,	,
cord-318509-zwb758cg	170	59	or	or	CC
cord-318509-zwb758cg	170	60	biological	biological	JJ
cord-318509-zwb758cg	170	61	(	(	-LRB-
cord-318509-zwb758cg	170	62	e.g.	e.g.	RB
cord-318509-zwb758cg	170	63	,	,	,
cord-318509-zwb758cg	170	64	pandemic	pandemic	NN
cord-318509-zwb758cg	170	65	)	)	-RRB-
cord-318509-zwb758cg	170	66	shocks	shock	NNS
cord-318509-zwb758cg	170	67	?	?	.
cord-318509-zwb758cg	171	1	If	if	IN
cord-318509-zwb758cg	171	2	we	-PRON-	PRP
cord-318509-zwb758cg	171	3	are	be	VBP
cord-318509-zwb758cg	171	4	asking	ask	VBG
cord-318509-zwb758cg	171	5	the	the	DT
cord-318509-zwb758cg	171	6	managers	manager	NNS
cord-318509-zwb758cg	171	7	to	to	TO
cord-318509-zwb758cg	171	8	rise	rise	VB
cord-318509-zwb758cg	171	9	to	to	IN
cord-318509-zwb758cg	171	10	the	the	DT
cord-318509-zwb758cg	171	11	occasion	occasion	NN
cord-318509-zwb758cg	171	12	,	,	,
cord-318509-zwb758cg	171	13	be	be	VB
cord-318509-zwb758cg	171	14	agile	agile	JJ
cord-318509-zwb758cg	171	15	and	and	CC
cord-318509-zwb758cg	171	16	turn	turn	VB
cord-318509-zwb758cg	171	17	the	the	DT
cord-318509-zwb758cg	171	18	current	current	JJ
cord-318509-zwb758cg	171	19	crisis	crisis	NN
cord-318509-zwb758cg	171	20	into	into	IN
cord-318509-zwb758cg	171	21	a	a	DT
cord-318509-zwb758cg	171	22	major	major	JJ
cord-318509-zwb758cg	171	23	opportunity	opportunity	NN
cord-318509-zwb758cg	171	24	,	,	,
cord-318509-zwb758cg	171	25	we	-PRON-	PRP
cord-318509-zwb758cg	171	26	researchers	researcher	NNS
cord-318509-zwb758cg	171	27	should	should	MD
cord-318509-zwb758cg	171	28	do	do	VB
cord-318509-zwb758cg	171	29	the	the	DT
cord-318509-zwb758cg	171	30	same	same	JJ
cord-318509-zwb758cg	171	31	too	too	RB
cord-318509-zwb758cg	171	32	.	.	.
cord-318509-zwb758cg	172	1	The	the	DT
cord-318509-zwb758cg	172	2	wide	wide	JJ
cord-318509-zwb758cg	172	3	Lens	lens	NN
cord-318509-zwb758cg	172	4	:	:	:
cord-318509-zwb758cg	172	5	A	a	DT
cord-318509-zwb758cg	172	6	new	new	JJ
cord-318509-zwb758cg	172	7	strategy	strategy	NN
cord-318509-zwb758cg	172	8	for	for	IN
cord-318509-zwb758cg	172	9	innovation	innovation	NN
cord-318509-zwb758cg	172	10	Ecosystem	Ecosystem	NNP
cord-318509-zwb758cg	172	11	as	as	IN
cord-318509-zwb758cg	172	12	structure	structure	NN
cord-318509-zwb758cg	172	13	:	:	:
cord-318509-zwb758cg	172	14	An	an	DT
cord-318509-zwb758cg	172	15	actionable	actionable	JJ
cord-318509-zwb758cg	172	16	construct	construct	NN
cord-318509-zwb758cg	172	17	for	for	IN
cord-318509-zwb758cg	172	18	strategy	strategy	NN
cord-318509-zwb758cg	172	19	Value	Value	NNP
cord-318509-zwb758cg	172	20	creation	creation	NN
cord-318509-zwb758cg	172	21	in	in	IN
cord-318509-zwb758cg	172	22	innovation	innovation	NN
cord-318509-zwb758cg	172	23	ecosystems	ecosystem	NNS
cord-318509-zwb758cg	172	24	:	:	:
cord-318509-zwb758cg	172	25	How	how	WRB
cord-318509-zwb758cg	172	26	the	the	DT
cord-318509-zwb758cg	172	27	structure	structure	NN
cord-318509-zwb758cg	172	28	of	of	IN
cord-318509-zwb758cg	172	29	technological	technological	JJ
cord-318509-zwb758cg	172	30	interdependence	interdependence	NN
cord-318509-zwb758cg	172	31	affects	affect	VBZ
cord-318509-zwb758cg	172	32	firm	firm	JJ
cord-318509-zwb758cg	172	33	performance	performance	NN
cord-318509-zwb758cg	172	34	in	in	IN
cord-318509-zwb758cg	172	35	new	new	JJ
cord-318509-zwb758cg	172	36	technology	technology	NN
cord-318509-zwb758cg	172	37	generations	generation	NNS
cord-318509-zwb758cg	172	38	Organizational	organizational	JJ
cord-318509-zwb758cg	172	39	learning	learning	NN
cord-318509-zwb758cg	172	40	:	:	:
cord-318509-zwb758cg	173	1	A	a	DT
cord-318509-zwb758cg	173	2	theory	theory	NN
cord-318509-zwb758cg	173	3	of	of	IN
cord-318509-zwb758cg	173	4	action	action	NN
cord-318509-zwb758cg	173	5	perspective	perspective	NN
cord-318509-zwb758cg	173	6	Collaborating	collaborate	VBG
cord-318509-zwb758cg	173	7	to	to	TO
cord-318509-zwb758cg	173	8	shape	shape	VB
cord-318509-zwb758cg	173	9	markets	market	NNS
cord-318509-zwb758cg	173	10	:	:	:
cord-318509-zwb758cg	173	11	Emergent	emergent	JJ
cord-318509-zwb758cg	173	12	collective	collective	JJ
cord-318509-zwb758cg	173	13	market	market	NN
cord-318509-zwb758cg	173	14	work	work	NN
cord-318509-zwb758cg	173	15	Markets	market	NNS
cord-318509-zwb758cg	173	16	changing	change	VBG
cord-318509-zwb758cg	173	17	,	,	,
cord-318509-zwb758cg	173	18	changing	change	VBG
cord-318509-zwb758cg	173	19	markets	market	NNS
cord-318509-zwb758cg	173	20	:	:	:
cord-318509-zwb758cg	173	21	Institutional	institutional	JJ
cord-318509-zwb758cg	173	22	work	work	NN
cord-318509-zwb758cg	173	23	as	as	IN
cord-318509-zwb758cg	173	24	market	market	NN
cord-318509-zwb758cg	173	25	shaping	shape	VBG
cord-318509-zwb758cg	173	26	New	new	JJ
cord-318509-zwb758cg	173	27	product	product	NN
cord-318509-zwb758cg	173	28	strategy	strategy	NN
cord-318509-zwb758cg	173	29	,	,	,
cord-318509-zwb758cg	173	30	structure	structure	NN
cord-318509-zwb758cg	173	31	,	,	,
cord-318509-zwb758cg	173	32	process	process	NN
cord-318509-zwb758cg	173	33	,	,	,
cord-318509-zwb758cg	173	34	and	and	CC
cord-318509-zwb758cg	173	35	performance	performance	NN
cord-318509-zwb758cg	173	36	in	in	IN
cord-318509-zwb758cg	173	37	the	the	DT
cord-318509-zwb758cg	173	38	telecommunications	telecommunication	NNS
cord-318509-zwb758cg	173	39	industry	industry	NN
cord-318509-zwb758cg	173	40	Smart	smart	JJ
cord-318509-zwb758cg	173	41	service	service	NN
cord-318509-zwb758cg	173	42	systems	system	NNS
cord-318509-zwb758cg	173	43	and	and	CC
cord-318509-zwb758cg	173	44	viable	viable	JJ
cord-318509-zwb758cg	173	45	service	service	NN
cord-318509-zwb758cg	173	46	systems	system	NNS
cord-318509-zwb758cg	173	47	Rational	rational	JJ
cord-318509-zwb758cg	173	48	heuristics	heuristic	NNS
cord-318509-zwb758cg	173	49	:	:	:
cord-318509-zwb758cg	173	50	The	the	DT
cord-318509-zwb758cg	173	51	"	"	``
cord-318509-zwb758cg	173	52	simple	simple	JJ
cord-318509-zwb758cg	173	53	rules	rule	NNS
cord-318509-zwb758cg	173	54	"	"	''
cord-318509-zwb758cg	173	55	that	that	IN
cord-318509-zwb758cg	173	56	strategists	strategist	NNS
cord-318509-zwb758cg	173	57	learn	learn	VBP
cord-318509-zwb758cg	173	58	from	from	IN
cord-318509-zwb758cg	173	59	process	process	NN
cord-318509-zwb758cg	173	60	experience	experience	NN
cord-318509-zwb758cg	174	1	A	a	DT
cord-318509-zwb758cg	174	2	literature	literature	NN
cord-318509-zwb758cg	174	3	and	and	CC
cord-318509-zwb758cg	174	4	practice	practice	NN
cord-318509-zwb758cg	174	5	review	review	NN
cord-318509-zwb758cg	174	6	to	to	TO
cord-318509-zwb758cg	174	7	develop	develop	VB
cord-318509-zwb758cg	174	8	sustainable	sustainable	JJ
cord-318509-zwb758cg	174	9	business	business	NN
cord-318509-zwb758cg	174	10	model	model	NN
cord-318509-zwb758cg	174	11	archetypes	archetype	NNS
cord-318509-zwb758cg	174	12	Exploring	explore	VBG
cord-318509-zwb758cg	174	13	proactive	proactive	JJ
cord-318509-zwb758cg	174	14	market	market	NN
cord-318509-zwb758cg	174	15	strategies	strategy	NNS
cord-318509-zwb758cg	174	16	.	.	.
cord-318509-zwb758cg	175	1	Industrial	Industrial	NNP
cord-318509-zwb758cg	175	2	Marketing	Marketing	NNP
cord-318509-zwb758cg	175	3	Management	Management	NNP
cord-318509-zwb758cg	175	4	Density	Density	NNP
cord-318509-zwb758cg	175	5	-	-	HYPH
cord-318509-zwb758cg	175	6	independent	independent	JJ
cord-318509-zwb758cg	175	7	selection	selection	NN
cord-318509-zwb758cg	175	8	and	and	CC
cord-318509-zwb758cg	175	9	community	community	NN
cord-318509-zwb758cg	175	10	evolution	evolution	NN
cord-318509-zwb758cg	175	11	Introduction	introduction	NN
cord-318509-zwb758cg	175	12	:	:	:
cord-318509-zwb758cg	176	1	The	the	DT
cord-318509-zwb758cg	176	2	embeddedness	embeddedness	NN
cord-318509-zwb758cg	176	3	of	of	IN
cord-318509-zwb758cg	176	4	economic	economic	JJ
cord-318509-zwb758cg	176	5	markets	market	NNS
cord-318509-zwb758cg	176	6	in	in	IN
cord-318509-zwb758cg	176	7	economics	economic	NNS
cord-318509-zwb758cg	176	8	Open	open	VB
cord-318509-zwb758cg	176	9	innovation	innovation	NN
cord-318509-zwb758cg	176	10	and	and	CC
cord-318509-zwb758cg	176	11	strategy	strategy	NN
cord-318509-zwb758cg	176	12	An	an	DT
cord-318509-zwb758cg	176	13	evaluation	evaluation	NN
cord-318509-zwb758cg	176	14	model	model	NN
cord-318509-zwb758cg	176	15	of	of	IN
cord-318509-zwb758cg	176	16	new	new	JJ
cord-318509-zwb758cg	176	17	product	product	NN
cord-318509-zwb758cg	176	18	launch	launch	NN
cord-318509-zwb758cg	176	19	strategy	strategy	NN
cord-318509-zwb758cg	176	20	Collaborative	Collaborative	NNP
cord-318509-zwb758cg	176	21	strategic	strategic	JJ
cord-318509-zwb758cg	176	22	management	management	NN
cord-318509-zwb758cg	176	23	:	:	:
cord-318509-zwb758cg	176	24	Strategy	strategy	NN
cord-318509-zwb758cg	176	25	formulation	formulation	NN
cord-318509-zwb758cg	176	26	and	and	CC
cord-318509-zwb758cg	176	27	implementation	implementation	NN
cord-318509-zwb758cg	176	28	by	by	IN
cord-318509-zwb758cg	176	29	multi	multi	JJ
cord-318509-zwb758cg	176	30	-	-	JJ
cord-318509-zwb758cg	176	31	organizational	organizational	JJ
cord-318509-zwb758cg	176	32	cross	cross	JJ
cord-318509-zwb758cg	176	33	-	-	JJ
cord-318509-zwb758cg	176	34	sector	sector	JJ
cord-318509-zwb758cg	176	35	social	social	JJ
cord-318509-zwb758cg	176	36	partnerships	partnership	NNS
cord-318509-zwb758cg	176	37	Entrepreneurial	entrepreneurial	JJ
cord-318509-zwb758cg	176	38	learning	learn	VBG
cord-318509-zwb758cg	176	39	and	and	CC
cord-318509-zwb758cg	176	40	critical	critical	JJ
cord-318509-zwb758cg	176	41	reflection	reflection	NN
cord-318509-zwb758cg	176	42	:	:	:
cord-318509-zwb758cg	176	43	Discontinuous	discontinuous	JJ
cord-318509-zwb758cg	176	44	events	event	NNS
cord-318509-zwb758cg	176	45	as	as	IN
cord-318509-zwb758cg	176	46	triggers	trigger	NNS
cord-318509-zwb758cg	176	47	for	for	IN
cord-318509-zwb758cg	176	48	"	"	``
cord-318509-zwb758cg	176	49	higher	high	JJR
cord-318509-zwb758cg	176	50	-	-	HYPH
cord-318509-zwb758cg	176	51	level	level	NN
cord-318509-zwb758cg	176	52	"	"	''
cord-318509-zwb758cg	176	53	learning	learn	VBG
cord-318509-zwb758cg	176	54	Exaptation	Exaptation	NNP
cord-318509-zwb758cg	176	55	and	and	CC
cord-318509-zwb758cg	176	56	niche	niche	NN
cord-318509-zwb758cg	176	57	construction	construction	NN
cord-318509-zwb758cg	176	58	:	:	:
cord-318509-zwb758cg	176	59	Behavioral	behavioral	JJ
cord-318509-zwb758cg	176	60	insights	insight	NNS
cord-318509-zwb758cg	176	61	for	for	IN
cord-318509-zwb758cg	176	62	an	an	DT
cord-318509-zwb758cg	176	63	evolutionary	evolutionary	JJ
cord-318509-zwb758cg	176	64	theory	theory	NN
cord-318509-zwb758cg	176	65	Strategy	Strategy	NNP
cord-318509-zwb758cg	176	66	as	as	IN
cord-318509-zwb758cg	176	67	simple	simple	JJ
cord-318509-zwb758cg	176	68	rules	rule	NNS
cord-318509-zwb758cg	176	69	Expansive	expansive	JJ
cord-318509-zwb758cg	176	70	learning	learning	NN
cord-318509-zwb758cg	176	71	at	at	IN
cord-318509-zwb758cg	176	72	work	work	NN
cord-318509-zwb758cg	176	73	:	:	:
cord-318509-zwb758cg	177	1	Toward	toward	IN
cord-318509-zwb758cg	177	2	an	an	DT
cord-318509-zwb758cg	177	3	activity	activity	NN
cord-318509-zwb758cg	177	4	theoretical	theoretical	JJ
cord-318509-zwb758cg	177	5	reconceptualization	reconceptualization	NN
cord-318509-zwb758cg	177	6	Searching	searching	NN
cord-318509-zwb758cg	177	7	,	,	,
cord-318509-zwb758cg	177	8	shaping	shape	VBG
cord-318509-zwb758cg	177	9	,	,	,
cord-318509-zwb758cg	177	10	and	and	CC
cord-318509-zwb758cg	177	11	the	the	DT
cord-318509-zwb758cg	177	12	quest	quest	NN
cord-318509-zwb758cg	177	13	for	for	IN
cord-318509-zwb758cg	177	14	superior	superior	JJ
cord-318509-zwb758cg	177	15	performance	performance	NN
cord-318509-zwb758cg	178	1	The	the	DT
cord-318509-zwb758cg	178	2	circular	circular	JJ
cord-318509-zwb758cg	178	3	economy	economy	NN
cord-318509-zwb758cg	178	4	-	-	:
cord-318509-zwb758cg	178	5	a	a	DT
cord-318509-zwb758cg	178	6	new	new	JJ
cord-318509-zwb758cg	178	7	sustainability	sustainability	NN
cord-318509-zwb758cg	178	8	paradigm	paradigm	NN
cord-318509-zwb758cg	178	9	Economic	economic	JJ
cord-318509-zwb758cg	178	10	institutions	institution	NNS
cord-318509-zwb758cg	178	11	as	as	IN
cord-318509-zwb758cg	178	12	social	social	JJ
cord-318509-zwb758cg	178	13	constructions	construction	NNS
cord-318509-zwb758cg	179	1	The	the	DT
cord-318509-zwb758cg	179	2	new	new	JJ
cord-318509-zwb758cg	179	3	heretics	heretic	NNS
cord-318509-zwb758cg	179	4	:	:	:
cord-318509-zwb758cg	179	5	Hybrid	hybrid	NN
cord-318509-zwb758cg	179	6	organizations	organization	NNS
cord-318509-zwb758cg	179	7	and	and	CC
cord-318509-zwb758cg	179	8	the	the	DT
cord-318509-zwb758cg	179	9	challenges	challenge	NNS
cord-318509-zwb758cg	179	10	they	-PRON-	PRP
cord-318509-zwb758cg	179	11	present	present	VBP
cord-318509-zwb758cg	179	12	to	to	IN
cord-318509-zwb758cg	179	13	corporate	corporate	JJ
cord-318509-zwb758cg	179	14	sustainability	sustainability	NN
cord-318509-zwb758cg	179	15	Organizational	organizational	JJ
cord-318509-zwb758cg	179	16	ecology	ecology	NN
cord-318509-zwb758cg	179	17	Strategy	Strategy	NNP
cord-318509-zwb758cg	179	18	as	as	IN
cord-318509-zwb758cg	179	19	ecology	ecology	NN
cord-318509-zwb758cg	179	20	Successful	successful	JJ
cord-318509-zwb758cg	179	21	market	market	NN
cord-318509-zwb758cg	179	22	innovation	innovation	NN
cord-318509-zwb758cg	179	23	Effects	effect	NNS
cord-318509-zwb758cg	179	24	of	of	IN
cord-318509-zwb758cg	179	25	search	search	NN
cord-318509-zwb758cg	179	26	timing	timing	NN
cord-318509-zwb758cg	179	27	on	on	IN
cord-318509-zwb758cg	179	28	innovation	innovation	NN
cord-318509-zwb758cg	179	29	:	:	:
cord-318509-zwb758cg	180	1	The	the	DT
cord-318509-zwb758cg	180	2	value	value	NN
cord-318509-zwb758cg	180	3	of	of	IN
cord-318509-zwb758cg	180	4	not	not	RB
cord-318509-zwb758cg	180	5	being	be	VBG
cord-318509-zwb758cg	180	6	in	in	IN
cord-318509-zwb758cg	180	7	sync	sync	NN
cord-318509-zwb758cg	180	8	with	with	IN
cord-318509-zwb758cg	180	9	rivals	rival	NNS
cord-318509-zwb758cg	180	10	Strategic	strategic	JJ
cord-318509-zwb758cg	180	11	entrepreneurship	entrepreneurship	NN
cord-318509-zwb758cg	180	12	,	,	,
cord-318509-zwb758cg	180	13	collaborative	collaborative	JJ
cord-318509-zwb758cg	180	14	innovation	innovation	NN
cord-318509-zwb758cg	180	15	,	,	,
cord-318509-zwb758cg	180	16	and	and	CC
cord-318509-zwb758cg	180	17	wealth	wealth	NN
cord-318509-zwb758cg	180	18	creation	creation	NN
cord-318509-zwb758cg	180	19	Unraveling	unravel	VBG
cord-318509-zwb758cg	180	20	firm	firm	JJ
cord-318509-zwb758cg	180	21	-	-	HYPH
cord-318509-zwb758cg	180	22	level	level	NN
cord-318509-zwb758cg	180	23	activities	activity	NNS
cord-318509-zwb758cg	180	24	for	for	IN
cord-318509-zwb758cg	180	25	shaping	shape	VBG
cord-318509-zwb758cg	180	26	markets	market	NNS
cord-318509-zwb758cg	180	27	Market	market	NN
cord-318509-zwb758cg	180	28	innovation	innovation	NN
cord-318509-zwb758cg	180	29	processes	process	NNS
cord-318509-zwb758cg	180	30	:	:	:
cord-318509-zwb758cg	180	31	Balancing	balance	VBG
cord-318509-zwb758cg	180	32	stability	stability	NN
cord-318509-zwb758cg	180	33	and	and	CC
cord-318509-zwb758cg	180	34	change	change	NN
cord-318509-zwb758cg	180	35	Market	market	NN
cord-318509-zwb758cg	180	36	futures	future	NNS
cord-318509-zwb758cg	180	37	/	/	SYM
cord-318509-zwb758cg	180	38	future	future	JJ
cord-318509-zwb758cg	180	39	markets	market	NNS
cord-318509-zwb758cg	180	40	:	:	:
cord-318509-zwb758cg	180	41	Commentary	commentary	NN
cord-318509-zwb758cg	180	42	on	on	IN
cord-318509-zwb758cg	180	43	future	future	JJ
cord-318509-zwb758cg	180	44	research	research	NN
cord-318509-zwb758cg	180	45	directions	direction	NNS
cord-318509-zwb758cg	180	46	in	in	IN
cord-318509-zwb758cg	180	47	the	the	DT
cord-318509-zwb758cg	180	48	study	study	NN
cord-318509-zwb758cg	180	49	of	of	IN
cord-318509-zwb758cg	180	50	markets	market	NNS
cord-318509-zwb758cg	180	51	Network	Network	NNP
cord-318509-zwb758cg	180	52	learning	learning	NN
cord-318509-zwb758cg	180	53	:	:	:
cord-318509-zwb758cg	180	54	An	an	DT
cord-318509-zwb758cg	180	55	empirically	empirically	RB
cord-318509-zwb758cg	180	56	derived	derive	VBN
cord-318509-zwb758cg	180	57	model	model	NN
cord-318509-zwb758cg	180	58	of	of	IN
cord-318509-zwb758cg	180	59	learning	learn	VBG
cord-318509-zwb758cg	180	60	by	by	IN
cord-318509-zwb758cg	180	61	groups	group	NNS
cord-318509-zwb758cg	180	62	of	of	IN
cord-318509-zwb758cg	180	63	organizations	organization	NNS
cord-318509-zwb758cg	180	64	Circular	circular	JJ
cord-318509-zwb758cg	180	65	ecosystem	ecosystem	NN
cord-318509-zwb758cg	180	66	innovation	innovation	NN
cord-318509-zwb758cg	180	67	:	:	:
cord-318509-zwb758cg	180	68	An	an	DT
cord-318509-zwb758cg	180	69	initial	initial	JJ
cord-318509-zwb758cg	180	70	set	set	NN
cord-318509-zwb758cg	180	71	of	of	IN
cord-318509-zwb758cg	180	72	principles	principle	NNS
cord-318509-zwb758cg	180	73	From	from	IN
cord-318509-zwb758cg	180	74	market	market	NN
cord-318509-zwb758cg	180	75	driven	drive	VBN
cord-318509-zwb758cg	180	76	to	to	IN
cord-318509-zwb758cg	180	77	market	market	NN
cord-318509-zwb758cg	180	78	driving	drive	VBG
cord-318509-zwb758cg	180	79	An	an	DT
cord-318509-zwb758cg	180	80	introduction	introduction	NN
cord-318509-zwb758cg	180	81	to	to	IN
cord-318509-zwb758cg	180	82	niche	niche	NN
cord-318509-zwb758cg	180	83	construction	construction	NN
cord-318509-zwb758cg	180	84	theory	theory	NN
cord-318509-zwb758cg	180	85	Niche	niche	NN
cord-318509-zwb758cg	180	86	construction	construction	NN
cord-318509-zwb758cg	180	87	,	,	,
cord-318509-zwb758cg	180	88	biological	biological	JJ
cord-318509-zwb758cg	180	89	evolution	evolution	NN
cord-318509-zwb758cg	180	90	and	and	CC
cord-318509-zwb758cg	180	91	cultural	cultural	JJ
cord-318509-zwb758cg	180	92	change	change	NN
cord-318509-zwb758cg	180	93	Infighting	infighting	NN
cord-318509-zwb758cg	180	94	and	and	CC
cord-318509-zwb758cg	180	95	fitting	fitting	NN
cord-318509-zwb758cg	180	96	in	in	IN
cord-318509-zwb758cg	180	97	:	:	:
cord-318509-zwb758cg	180	98	Following	follow	VBG
cord-318509-zwb758cg	180	99	innovation	innovation	NN
cord-318509-zwb758cg	180	100	in	in	IN
cord-318509-zwb758cg	180	101	the	the	DT
cord-318509-zwb758cg	180	102	stent	stent	NN
cord-318509-zwb758cg	180	103	actor	actor	NN
cord-318509-zwb758cg	180	104	-	-	HYPH
cord-318509-zwb758cg	180	105	network	network	NN
cord-318509-zwb758cg	180	106	.	.	.
cord-318509-zwb758cg	181	1	Industrial	Industrial	NNP
cord-318509-zwb758cg	181	2	Marketing	Marketing	NNP
cord-318509-zwb758cg	181	3	Management	Management	NNP
cord-318509-zwb758cg	181	4	Collective	Collective	NNP
cord-318509-zwb758cg	181	5	action	action	NN
cord-318509-zwb758cg	181	6	and	and	CC
cord-318509-zwb758cg	181	7	market	market	NN
cord-318509-zwb758cg	181	8	formation	formation	NN
cord-318509-zwb758cg	181	9	:	:	:
cord-318509-zwb758cg	182	1	An	an	DT
cord-318509-zwb758cg	182	2	integrative	integrative	JJ
cord-318509-zwb758cg	182	3	framework	framework	NN
cord-318509-zwb758cg	182	4	Niche	niche	NN
cord-318509-zwb758cg	182	5	construction	construction	NN
cord-318509-zwb758cg	182	6	:	:	:
cord-318509-zwb758cg	182	7	The	the	DT
cord-318509-zwb758cg	182	8	process	process	NN
cord-318509-zwb758cg	182	9	of	of	IN
cord-318509-zwb758cg	182	10	opportunity	opportunity	NN
cord-318509-zwb758cg	182	11	creation	creation	NN
cord-318509-zwb758cg	182	12	in	in	IN
cord-318509-zwb758cg	182	13	the	the	DT
cord-318509-zwb758cg	182	14	environment	environment	NN
cord-318509-zwb758cg	182	15	Collaborative	collaborative	NN
cord-318509-zwb758cg	182	16	market	market	NN
cord-318509-zwb758cg	182	17	driving	driving	NN
cord-318509-zwb758cg	182	18	:	:	:
cord-318509-zwb758cg	182	19	How	how	WRB
cord-318509-zwb758cg	182	20	peer	peer	NN
cord-318509-zwb758cg	182	21	firms	firm	NNS
cord-318509-zwb758cg	182	22	can	can	MD
cord-318509-zwb758cg	182	23	develop	develop	VB
cord-318509-zwb758cg	182	24	markets	market	NNS
cord-318509-zwb758cg	182	25	through	through	IN
cord-318509-zwb758cg	182	26	collective	collective	JJ
cord-318509-zwb758cg	182	27	action	action	NN
cord-318509-zwb758cg	182	28	Understanding	understand	VBG
cord-318509-zwb758cg	182	29	Michael	Michael	NNP
cord-318509-zwb758cg	182	30	porter	porter	NN
cord-318509-zwb758cg	182	31	:	:	:
cord-318509-zwb758cg	183	1	The	the	DT
cord-318509-zwb758cg	183	2	essential	essential	JJ
cord-318509-zwb758cg	183	3	guide	guide	NN
cord-318509-zwb758cg	183	4	to	to	IN
cord-318509-zwb758cg	183	5	competition	competition	NN
cord-318509-zwb758cg	183	6	and	and	CC
cord-318509-zwb758cg	183	7	strategy	strategy	NN
cord-318509-zwb758cg	184	1	Fast	fast	JJ
cord-318509-zwb758cg	184	2	second	second	RB
cord-318509-zwb758cg	184	3	:	:	:
cord-318509-zwb758cg	184	4	How	how	WRB
cord-318509-zwb758cg	184	5	smart	smart	JJ
cord-318509-zwb758cg	184	6	companies	company	NNS
cord-318509-zwb758cg	184	7	bypass	bypass	VBP
cord-318509-zwb758cg	184	8	radical	radical	JJ
cord-318509-zwb758cg	184	9	innovation	innovation	NN
cord-318509-zwb758cg	184	10	to	to	TO
cord-318509-zwb758cg	184	11	enter	enter	VB
cord-318509-zwb758cg	184	12	and	and	CC
cord-318509-zwb758cg	184	13	dominate	dominate	VB
cord-318509-zwb758cg	184	14	new	new	JJ
cord-318509-zwb758cg	184	15	markets	market	NNS
cord-318509-zwb758cg	184	16	Seeing	see	VBG
cord-318509-zwb758cg	184	17	around	around	IN
cord-318509-zwb758cg	184	18	corners	corner	NNS
cord-318509-zwb758cg	184	19	:	:	:
cord-318509-zwb758cg	184	20	How	how	WRB
cord-318509-zwb758cg	184	21	to	to	TO
cord-318509-zwb758cg	184	22	spot	spot	VB
cord-318509-zwb758cg	184	23	inflection	inflection	NN
cord-318509-zwb758cg	184	24	points	point	NNS
cord-318509-zwb758cg	184	25	in	in	IN
cord-318509-zwb758cg	184	26	business	business	NN
cord-318509-zwb758cg	184	27	before	before	IN
cord-318509-zwb758cg	184	28	they	-PRON-	PRP
cord-318509-zwb758cg	184	29	happen	happen	VBP
cord-318509-zwb758cg	184	30	Networks	network	NNS
cord-318509-zwb758cg	184	31	,	,	,
cord-318509-zwb758cg	184	32	platforms	platform	NNS
cord-318509-zwb758cg	184	33	,	,	,
cord-318509-zwb758cg	184	34	and	and	CC
cord-318509-zwb758cg	184	35	strategy	strategy	NN
cord-318509-zwb758cg	184	36	:	:	:
cord-318509-zwb758cg	184	37	Emerging	emerge	VBG
cord-318509-zwb758cg	184	38	views	view	NNS
cord-318509-zwb758cg	184	39	and	and	CC
cord-318509-zwb758cg	184	40	next	next	JJ
cord-318509-zwb758cg	184	41	steps	step	NNS
cord-318509-zwb758cg	185	1	Transformative	transformative	JJ
cord-318509-zwb758cg	185	2	dimensions	dimension	NNS
cord-318509-zwb758cg	185	3	of	of	IN
cord-318509-zwb758cg	185	4	adult	adult	NN
cord-318509-zwb758cg	185	5	learning	learn	VBG
cord-318509-zwb758cg	185	6	Reinvigorating	reinvigorate	VBG
cord-318509-zwb758cg	185	7	business	business	NN
cord-318509-zwb758cg	185	8	marketing	marketing	NN
cord-318509-zwb758cg	185	9	:	:	:
cord-318509-zwb758cg	185	10	Navigating	navigate	VBG
cord-318509-zwb758cg	185	11	the	the	DT
cord-318509-zwb758cg	185	12	nested	nested	JJ
cord-318509-zwb758cg	185	13	,	,	,
cord-318509-zwb758cg	185	14	multimodal	multimodal	NN
cord-318509-zwb758cg	185	15	and	and	CC
cord-318509-zwb758cg	185	16	transitionary	transitionary	JJ
cord-318509-zwb758cg	185	17	business	business	NN
cord-318509-zwb758cg	185	18	environment	environment	NN
cord-318509-zwb758cg	185	19	Market	market	NN
cord-318509-zwb758cg	185	20	orientation	orientation	NN
cord-318509-zwb758cg	185	21	,	,	,
cord-318509-zwb758cg	185	22	generative	generative	JJ
cord-318509-zwb758cg	185	23	learning	learning	NN
cord-318509-zwb758cg	185	24	,	,	,
cord-318509-zwb758cg	185	25	innovation	innovation	NN
cord-318509-zwb758cg	185	26	strategy	strategy	NN
cord-318509-zwb758cg	185	27	and	and	CC
cord-318509-zwb758cg	185	28	business	business	NN
cord-318509-zwb758cg	185	29	performance	performance	NN
cord-318509-zwb758cg	185	30	inter	inter	JJ
cord-318509-zwb758cg	185	31	-	-	NNS
cord-318509-zwb758cg	185	32	relationships	relationship	NNS
cord-318509-zwb758cg	185	33	in	in	IN
cord-318509-zwb758cg	185	34	bioscience	bioscience	NN
cord-318509-zwb758cg	185	35	firms	firm	NNS
cord-318509-zwb758cg	186	1	A	a	DT
cord-318509-zwb758cg	186	2	new	new	JJ
cord-318509-zwb758cg	186	3	perspective	perspective	NN
cord-318509-zwb758cg	186	4	on	on	IN
cord-318509-zwb758cg	186	5	market	market	NN
cord-318509-zwb758cg	186	6	dynamics	dynamic	NNS
cord-318509-zwb758cg	186	7	:	:	:
cord-318509-zwb758cg	186	8	Market	market	NN
cord-318509-zwb758cg	186	9	plasticity	plasticity	NN
cord-318509-zwb758cg	186	10	and	and	CC
cord-318509-zwb758cg	186	11	the	the	DT
cord-318509-zwb758cg	186	12	stability	stability	NN
cord-318509-zwb758cg	186	13	-	-	HYPH
cord-318509-zwb758cg	186	14	fluidity	fluidity	NN
cord-318509-zwb758cg	186	15	dialectics	dialectic	NNS
cord-318509-zwb758cg	186	16	.	.	.
cord-318509-zwb758cg	187	1	Marketing	marketing	NN
cord-318509-zwb758cg	187	2	Theory	Theory	NNP
cord-318509-zwb758cg	187	3	SMASH	smash	NN
cord-318509-zwb758cg	187	4	:	:	:
cord-318509-zwb758cg	188	1	Using	use	VBG
cord-318509-zwb758cg	188	2	market	market	NN
cord-318509-zwb758cg	188	3	shaping	shape	VBG
cord-318509-zwb758cg	188	4	to	to	TO
cord-318509-zwb758cg	188	5	design	design	VB
cord-318509-zwb758cg	188	6	new	new	JJ
cord-318509-zwb758cg	188	7	strategies	strategy	NNS
cord-318509-zwb758cg	188	8	for	for	IN
cord-318509-zwb758cg	188	9	innovation	innovation	NN
cord-318509-zwb758cg	188	10	,	,	,
cord-318509-zwb758cg	188	11	value	value	NN
cord-318509-zwb758cg	188	12	creation	creation	NN
cord-318509-zwb758cg	188	13	,	,	,
cord-318509-zwb758cg	188	14	and	and	CC
cord-318509-zwb758cg	188	15	growth	growth	NN
cord-318509-zwb758cg	188	16	Is	be	VBZ
cord-318509-zwb758cg	188	17	your	-PRON-	PRP$
cord-318509-zwb758cg	188	18	industrial	industrial	JJ
cord-318509-zwb758cg	188	19	marketing	marketing	NN
cord-318509-zwb758cg	188	20	work	work	NN
cord-318509-zwb758cg	188	21	working	work	VBG
cord-318509-zwb758cg	188	22	?	?	.
cord-318509-zwb758cg	189	1	Developing	develop	VBG
cord-318509-zwb758cg	189	2	a	a	DT
cord-318509-zwb758cg	189	3	composite	composite	JJ
cord-318509-zwb758cg	189	4	index	index	NN
cord-318509-zwb758cg	189	5	of	of	IN
cord-318509-zwb758cg	189	6	market	market	NN
cord-318509-zwb758cg	189	7	change	change	NN
cord-318509-zwb758cg	189	8	Value	value	NN
cord-318509-zwb758cg	189	9	propositions	proposition	NNS
cord-318509-zwb758cg	189	10	as	as	IN
cord-318509-zwb758cg	189	11	market	market	NN
cord-318509-zwb758cg	189	12	-	-	HYPH
cord-318509-zwb758cg	189	13	shaping	shape	VBG
cord-318509-zwb758cg	189	14	devices	device	NNS
cord-318509-zwb758cg	189	15	:	:	:
cord-318509-zwb758cg	189	16	A	a	DT
cord-318509-zwb758cg	189	17	qualitative	qualitative	JJ
cord-318509-zwb758cg	189	18	comparative	comparative	JJ
cord-318509-zwb758cg	189	19	analysis	analysis	NN
cord-318509-zwb758cg	189	20	.	.	.
cord-318509-zwb758cg	190	1	Industrial	Industrial	NNP
cord-318509-zwb758cg	190	2	Marketing	Marketing	NNP
cord-318509-zwb758cg	190	3	Management	Management	NNP
cord-318509-zwb758cg	190	4	Capabilities	Capabilities	NNPS
cord-318509-zwb758cg	190	5	for	for	IN
cord-318509-zwb758cg	190	6	market	market	NN
cord-318509-zwb758cg	190	7	-	-	HYPH
cord-318509-zwb758cg	190	8	shaping	shaping	NN
cord-318509-zwb758cg	190	9	:	:	:
cord-318509-zwb758cg	191	1	Triggering	trigger	VBG
cord-318509-zwb758cg	191	2	and	and	CC
cord-318509-zwb758cg	191	3	facilitating	facilitate	VBG
cord-318509-zwb758cg	191	4	increased	increase	VBN
cord-318509-zwb758cg	191	5	value	value	NN
cord-318509-zwb758cg	191	6	creation	creation	NN
cord-318509-zwb758cg	191	7	Shaping	shape	VBG
cord-318509-zwb758cg	191	8	the	the	DT
cord-318509-zwb758cg	191	9	future	future	NN
cord-318509-zwb758cg	191	10	:	:	:
cord-318509-zwb758cg	191	11	Strategy	strategy	NN
cord-318509-zwb758cg	191	12	making	make	VBG
cord-318509-zwb758cg	191	13	as	as	IN
cord-318509-zwb758cg	191	14	artificial	artificial	JJ
cord-318509-zwb758cg	191	15	evolution	evolution	NN
cord-318509-zwb758cg	191	16	Viability	viability	NN
cord-318509-zwb758cg	191	17	mechanisms	mechanism	NNS
cord-318509-zwb758cg	191	18	in	in	IN
cord-318509-zwb758cg	191	19	market	market	NN
cord-318509-zwb758cg	191	20	emergence	emergence	NN
cord-318509-zwb758cg	191	21	:	:	:
cord-318509-zwb758cg	191	22	Prerequisites	prerequisite	NNS
cord-318509-zwb758cg	191	23	for	for	IN
cord-318509-zwb758cg	191	24	market	market	NN
cord-318509-zwb758cg	191	25	-	-	HYPH
cord-318509-zwb758cg	191	26	shaping	shape	VBG
cord-318509-zwb758cg	191	27	The	the	DT
cord-318509-zwb758cg	191	28	power	power	NN
cord-318509-zwb758cg	191	29	of	of	IN
cord-318509-zwb758cg	191	30	imperfect	imperfect	JJ
cord-318509-zwb758cg	191	31	imitation	imitation	NN
cord-318509-zwb758cg	192	1	The	the	DT
cord-318509-zwb758cg	192	2	blinders	blinder	NNS
cord-318509-zwb758cg	192	3	of	of	IN
cord-318509-zwb758cg	192	4	dominant	dominant	JJ
cord-318509-zwb758cg	192	5	logic	logic	NN
cord-318509-zwb758cg	192	6	Toward	toward	IN
cord-318509-zwb758cg	192	7	reimagining	reimagine	VBG
cord-318509-zwb758cg	192	8	strategy	strategy	NN
cord-318509-zwb758cg	192	9	research	research	NN
cord-318509-zwb758cg	192	10	:	:	:
cord-318509-zwb758cg	192	11	Retrospection	Retrospection	NNP
cord-318509-zwb758cg	192	12	and	and	CC
cord-318509-zwb758cg	192	13	prospection	prospection	NN
cord-318509-zwb758cg	192	14	on	on	IN
cord-318509-zwb758cg	192	15	the	the	DT
cord-318509-zwb758cg	192	16	2011	2011	CD
cord-318509-zwb758cg	192	17	AMR	AMR	NNP
cord-318509-zwb758cg	192	18	decade	decade	NN
cord-318509-zwb758cg	192	19	award	award	NN
cord-318509-zwb758cg	192	20	article	article	NN
cord-318509-zwb758cg	192	21	Sustainable	sustainable	JJ
cord-318509-zwb758cg	192	22	business	business	NN
cord-318509-zwb758cg	192	23	model	model	NN
cord-318509-zwb758cg	192	24	adoption	adoption	NN
cord-318509-zwb758cg	192	25	among	among	IN
cord-318509-zwb758cg	192	26	S&P	S&P	NNP
cord-318509-zwb758cg	192	27	500	500	CD
cord-318509-zwb758cg	192	28	firms	firm	NNS
cord-318509-zwb758cg	192	29	:	:	:
cord-318509-zwb758cg	192	30	A	a	DT
cord-318509-zwb758cg	192	31	longitudinal	longitudinal	JJ
cord-318509-zwb758cg	192	32	content	content	NN
cord-318509-zwb758cg	192	33	analysis	analysis	NN
cord-318509-zwb758cg	192	34	study	study	NN
cord-318509-zwb758cg	192	35	Sociocognitive	Sociocognitive	NNP
cord-318509-zwb758cg	192	36	dynamics	dynamic	NNS
cord-318509-zwb758cg	192	37	in	in	IN
cord-318509-zwb758cg	192	38	a	a	DT
cord-318509-zwb758cg	192	39	product	product	NN
cord-318509-zwb758cg	192	40	market	market	NN
cord-318509-zwb758cg	192	41	Good	Good	NNP
cord-318509-zwb758cg	192	42	Strategy	Strategy	NNP
cord-318509-zwb758cg	192	43	/	/	,
cord-318509-zwb758cg	192	44	Bad	Bad	NNP
cord-318509-zwb758cg	192	45	Strategy	Strategy	NNP
cord-318509-zwb758cg	192	46	:	:	:
cord-318509-zwb758cg	193	1	The	the	DT
cord-318509-zwb758cg	193	2	difference	difference	NN
cord-318509-zwb758cg	193	3	and	and	CC
cord-318509-zwb758cg	193	4	why	why	WRB
cord-318509-zwb758cg	193	5	it	-PRON-	PRP
cord-318509-zwb758cg	193	6	matters	matter	VBZ
cord-318509-zwb758cg	193	7	An	an	DT
cord-318509-zwb758cg	193	8	inquiry	inquiry	NN
cord-318509-zwb758cg	193	9	into	into	IN
cord-318509-zwb758cg	193	10	the	the	DT
cord-318509-zwb758cg	193	11	nature	nature	NN
cord-318509-zwb758cg	193	12	and	and	CC
cord-318509-zwb758cg	193	13	sources	source	NNS
cord-318509-zwb758cg	193	14	of	of	IN
cord-318509-zwb758cg	193	15	managerial	managerial	JJ
cord-318509-zwb758cg	193	16	judgment	judgment	NN
cord-318509-zwb758cg	193	17	Actor	Actor	NNP
cord-318509-zwb758cg	193	18	engagement	engagement	NN
cord-318509-zwb758cg	193	19	,	,	,
cord-318509-zwb758cg	193	20	value	value	NN
cord-318509-zwb758cg	193	21	creation	creation	NN
cord-318509-zwb758cg	193	22	and	and	CC
cord-318509-zwb758cg	193	23	market	market	NN
cord-318509-zwb758cg	193	24	innovation	innovation	NN
cord-318509-zwb758cg	194	1	Scripting	scripting	NN
cord-318509-zwb758cg	194	2	markets	market	NNS
cord-318509-zwb758cg	194	3	:	:	:
cord-318509-zwb758cg	195	1	From	from	IN
cord-318509-zwb758cg	195	2	value	value	NN
cord-318509-zwb758cg	195	3	propositions	proposition	NNS
cord-318509-zwb758cg	195	4	to	to	IN
cord-318509-zwb758cg	195	5	market	market	NN
cord-318509-zwb758cg	195	6	propositions	proposition	NNS
cord-318509-zwb758cg	195	7	Learning	learn	VBG
cord-318509-zwb758cg	195	8	with	with	IN
cord-318509-zwb758cg	195	9	the	the	DT
cord-318509-zwb758cg	195	10	market	market	NN
cord-318509-zwb758cg	195	11	:	:	:
cord-318509-zwb758cg	195	12	Facilitating	facilitate	VBG
cord-318509-zwb758cg	195	13	market	market	NN
cord-318509-zwb758cg	195	14	innovation	innovation	NN
cord-318509-zwb758cg	195	15	Collective	collective	JJ
cord-318509-zwb758cg	195	16	action	action	NN
cord-318509-zwb758cg	195	17	problems	problem	NNS
cord-318509-zwb758cg	195	18	during	during	IN
cord-318509-zwb758cg	195	19	market	market	NN
cord-318509-zwb758cg	195	20	formation	formation	NN
cord-318509-zwb758cg	195	21	:	:	:
cord-318509-zwb758cg	196	1	The	the	DT
cord-318509-zwb758cg	196	2	role	role	NN
cord-318509-zwb758cg	196	3	of	of	IN
cord-318509-zwb758cg	196	4	resource	resource	NN
cord-318509-zwb758cg	196	5	allocation	allocation	NN
cord-318509-zwb758cg	196	6	Strategic	strategic	JJ
cord-318509-zwb758cg	196	7	orchestration	orchestration	NN
cord-318509-zwb758cg	197	1	The	the	DT
cord-318509-zwb758cg	197	2	dynamics	dynamic	NNS
cord-318509-zwb758cg	197	3	of	of	IN
cord-318509-zwb758cg	197	4	standing	standing	NN
cord-318509-zwb758cg	197	5	still	still	RB
cord-318509-zwb758cg	197	6	:	:	:
cord-318509-zwb758cg	197	7	Firestone	Firestone	NNP
cord-318509-zwb758cg	197	8	Tire	Tire	NNP
cord-318509-zwb758cg	197	9	&	&	CC
cord-318509-zwb758cg	197	10	Rubber	Rubber	NNP
cord-318509-zwb758cg	197	11	and	and	CC
cord-318509-zwb758cg	197	12	the	the	DT
cord-318509-zwb758cg	197	13	radial	radial	JJ
cord-318509-zwb758cg	197	14	revolution	revolution	NN
cord-318509-zwb758cg	197	15	Antifragile	Antifragile	NNP
cord-318509-zwb758cg	197	16	:	:	:
cord-318509-zwb758cg	198	1	Things	thing	NNS
cord-318509-zwb758cg	198	2	that	that	WDT
cord-318509-zwb758cg	198	3	gain	gain	VBP
cord-318509-zwb758cg	198	4	from	from	IN
cord-318509-zwb758cg	198	5	disorder	disorder	NN
cord-318509-zwb758cg	198	6	Managing	manage	VBG
cord-318509-zwb758cg	198	7	risk	risk	NN
cord-318509-zwb758cg	198	8	and	and	CC
cord-318509-zwb758cg	198	9	resilience	resilience	NN
cord-318509-zwb758cg	198	10	Sensemaking	Sensemaking	NNP
cord-318509-zwb758cg	198	11	in	in	IN
cord-318509-zwb758cg	198	12	organizations	organization	NNS
cord-318509-zwb758cg	198	13	Toward	toward	IN
cord-318509-zwb758cg	198	14	a	a	DT
cord-318509-zwb758cg	198	15	service	service	NN
cord-318509-zwb758cg	198	16	(	(	-LRB-
cord-318509-zwb758cg	198	17	eco)systems	eco)system	NNS
cord-318509-zwb758cg	198	18	perspective	perspective	NN
cord-318509-zwb758cg	198	19	on	on	IN
cord-318509-zwb758cg	198	20	value	value	NN
cord-318509-zwb758cg	198	21	co	co	JJ
cord-318509-zwb758cg	198	22	-	-	JJ
cord-318509-zwb758cg	198	23	creation	creation	JJ
cord-318509-zwb758cg	198	24	Strategic	strategic	JJ
cord-318509-zwb758cg	198	25	design	design	NN
cord-318509-zwb758cg	198	26	:	:	:
cord-318509-zwb758cg	198	27	Orchestrating	orchestrate	VBG
cord-318509-zwb758cg	198	28	and	and	CC
cord-318509-zwb758cg	198	29	leveraging	leverage	VBG
cord-318509-zwb758cg	198	30	market	market	NN
cord-318509-zwb758cg	198	31	-	-	HYPH
cord-318509-zwb758cg	198	32	shaping	shape	VBG
cord-318509-zwb758cg	198	33	capabilities	capability	NNS
cord-318509-zwb758cg	198	34	Organizing	organize	VBG
cord-318509-zwb758cg	198	35	for	for	IN
cord-318509-zwb758cg	198	36	innovation	innovation	NN
cord-318509-zwb758cg	198	37	in	in	IN
cord-318509-zwb758cg	198	38	the	the	DT
cord-318509-zwb758cg	198	39	digitized	digitized	JJ
cord-318509-zwb758cg	198	40	world	world	NN
cord-318509-zwb758cg	199	1	This	this	DT
cord-318509-zwb758cg	199	2	research	research	NN
cord-318509-zwb758cg	199	3	is	be	VBZ
cord-318509-zwb758cg	199	4	funded	fund	VBN
cord-318509-zwb758cg	199	5	by	by	IN
cord-318509-zwb758cg	199	6	a	a	DT
cord-318509-zwb758cg	199	7	Marsden	Marsden	NNP
cord-318509-zwb758cg	199	8	grant	grant	NN
cord-318509-zwb758cg	199	9	(	(	-LRB-
cord-318509-zwb758cg	199	10	UOA1333	UOA1333	NNP
cord-318509-zwb758cg	199	11	)	)	-RRB-
cord-318509-zwb758cg	199	12	from	from	IN
cord-318509-zwb758cg	199	13	the	the	DT
cord-318509-zwb758cg	199	14	Royal	Royal	NNP
cord-318509-zwb758cg	199	15	Society	Society	NNP
cord-318509-zwb758cg	199	16	of	of	IN
cord-318509-zwb758cg	199	17	New	New	NNP
cord-318509-zwb758cg	199	18	Zealand	Zealand	NNP
cord-318509-zwb758cg	199	19	.	.	.