ACRL News Issue (B) of College & Research Libraries 38 / C&RL N ew s ■ Ja n u a ry 1999 th e late 19th a n d early 20th cen tu ries, w h ic h b e c a m e k n o w n a s t h e S t r α t e m e y e r S y n d ic a te . T h is c o rp s o f w rite rs p r o d u c e d s u c h m e m o r a b le s e r ie s as th e R o v e r B oys, T o m Sw ift, B o b b s e y T w in s, H a rd y B oys, a n d N a n c y D rew . T w o h u n d re d C hinese la n g u a g e books w e re d o n a te d to th e U niversity o f S o u th C arolina fro m th e E m bassy o f th e P e o p le ’s R ep u b lic o f C hina. T h e m aterials w ill s u p p o r t th e u n iv e rsity ’s p ro g ra m s fo r stu d e n ts in b u sin e ss, scien ces, lib eral arts, la n g u a g e s, a n d literatu re. T his is th e s e c o n d g ro u p o f m aterials th e C h in ese E m bassy h a s p re s e n te d to th e u n iv e rsity in r e c e n t y ears. Several books w r itt e n in th e 1600s w e re d o n a te d to T ex as A&M. T h e v o lu m e s d o n a te d in c lu d e d a first folio p rin tin g in th re e v o lu m es o f The H istory o f th e R ebellion a n d C ivil W ars in E ngland, B e g u n in th e Y ear 1641 b y E dw ard H yde, earl o f C larendon, a n d a first e d itio n o f The Life o f th e E a rl o f C la ren d o n . H y d e w a s a n ey ew itn e ss to th e ev e n ts h e re c o rd e d . His b o o k s are c o n s id e re d th e “m o st v a lu a b le o f all th e c o n te m p o ra ry a c c o u n ts” o f th e E nglish civil w ar. ■ T h e U n iv e rs ity o f Illin o is a t U rb a n a - C h am p aig n (UIUC) C o m m u n icatio n s Li b ra ry o w n s tw o ad v ertisin g co llectio n s are a rich re so u rc e o f in fo rm atio n o n p ro d ucts advertised b y nu m ero u s advertising ag en cies. T h e D ’Arcy C ollection is a co llectio n o f alm o st o n e m illion original ad v ertise m en ts pub lish ed b e tw e e n 1890 a n d 1980. T h e W ood w a rd C ollection o f A dvertising is a co llectio n o f fo u r m illion original ad v e rtise m e n ts p u b - A n ad fro m th e D 'A rcy A d v e rtis in g Collection, a collection a t th e University o f I llin o is a t U rb a n a -C h a m p a ig n Communications Library. th lish ed b e tw e e n 1880-1984. T h e m ajority o f these advertisem ents a p p e a re d in n ew spapers, at m agazines, a n d tra d e journals. T he collections are u n iq u e in that they co n sist o f ad v e rtise m e n ts fro m a v ariety o f p ro d u c t an d service categories including m edicine, autom obiles, electronics, agriculture, clothing, fo o d a n d bev erag es, h o u s e h o ld a n d p e rso n a l p ro d u c ts, a n d tech n o lo g y . T h e collections re p re se n t prim ary research m aterials v a lu a b le to stu d e n ts, re se a rc h e rs, a n d e d u c a to rs in advertising, history, cultural stu d ie s, w o m e n ’s stu d ies, a n d m e d ia s tu d ies. T h e ir v a lu e e x te n d s far b e y o n d a re c o rd o f th e h isto ry o f ad v ertisin g . T h e co llectio n s are a visu al arch iv e o f th e p ro g re s s io n a n d d e v e lo p m e n t o f te c h n o lo g y , a n d th e v a l u e s , li f e s t y le s , a n d m a t e r i a l c u l t u r e o f A m erican s. In te re st in th e c o lle c tio n h a s o rig in a te d fro m UIUC s tu d e n ts a n d faculty, re s e a rc h e rs fro m o th e r in stitu tio n s, p riv a te c o rp o ra tio n s a n d b u sin e sse s , as w ell as in d iv id u als in te r e s te d in th e c o lle c tio n fo r p e rs o n a l u se . Re q u e s ts fo r in fo rm a tio n c a n v ary fro m s p e cific a d v e rtise m e n ts o r b ra n d s to m o re g e n e ra l re q u e s ts fo r item s o r s u b je c t m aterial. T h e C o m m u n icatio n s Library a n d th e Col leg e o f C o m m u n icatio n s Library h a v e h ig h lig h te d se le c te d a d s from th e s e co llectio n s in a n e x h ib it available o n th e W eb at: h tt p :/ / w w w . l i b r a r y . u i u c . e d u / a d e x h i b i t . — L is a Rom ero, a c tin g c o m m u n ic a tio n s lib ra ria n , U niversity o f Illinois a t U rb ana-C ham paign, l-ro m ero @ u iu c.e d u . ■ FOCUS ON COLLECTIONS http://www.library.uiuc.edu/adexhibit.%e2%80%94Lisa mailto:l-romero@uiuc.edu C&RL N ew s ■ J a n u a ry 1999 / 39