id sid tid token lemma pos crl-16346 1 1 book book NOUN crl-16346 1 2 reviews review VERB crl-16346 1 3 627 627 NUM crl-16346 1 4 kenning kenning NOUN crl-16346 1 5 arlitsch arlitsch NOUN crl-16346 1 6 and and CCONJ crl-16346 1 7 patrick patrick PROPN crl-16346 1 8 s. s. PROPN crl-16346 1 9 obrien obrien PROPN crl-16346 1 10 . . PUNCT crl-16346 2 1 improving improve VERB crl-16346 2 2 the the DET crl-16346 2 3 visibility visibility NOUN crl-16346 2 4 and and CCONJ crl-16346 2 5 use use NOUN crl-16346 2 6 of of ADP crl-16346 2 7 digital digital ADJ crl-16346 2 8 repositories repository NOUN crl-16346 2 9 through through ADP crl-16346 2 10 seo seo NOUN crl-16346 2 11 . . PUNCT crl-16346 3 1 chicago chicago PROPN crl-16346 3 2 : : PUNCT crl-16346 3 3 ala ala PROPN crl-16346 3 4 techsource techsource PROPN crl-16346 3 5 , , PUNCT crl-16346 3 6 2013 2013 NUM crl-16346 3 7 . . PUNCT crl-16346 4 1 128p 128p NOUN crl-16346 4 2 . . PUNCT crl-16346 5 1 ( ( PUNCT crl-16346 5 2 isbn isbn NOUN crl-16346 5 3 9781555709068 9781555709068 NUM crl-16346 5 4 ) ) PUNCT crl-16346 5 5 . . PUNCT crl-16346 6 1 lccn lccn VERB crl-16346 6 2 2012 2012 NUM crl-16346 6 3 - - SYM crl-16346 6 4 049197 049197 NUM crl-16346 6 5 . . PUNCT crl-16346 7 1 with with ADP crl-16346 7 2 the the DET crl-16346 7 3 increasing increase VERB crl-16346 7 4 creation creation NOUN crl-16346 7 5 and and CCONJ crl-16346 7 6 use use NOUN crl-16346 7 7 of of ADP crl-16346 7 8 institutional institutional ADJ crl-16346 7 9 repositories repository NOUN crl-16346 7 10 ( ( PUNCT crl-16346 7 11 irs irs PROPN crl-16346 7 12 ) ) PUNCT crl-16346 7 13 , , PUNCT crl-16346 7 14 search search NOUN crl-16346 7 15 engine engine NOUN crl-16346 7 16 optimization optimization NOUN crl-16346 7 17 ( ( PUNCT crl-16346 7 18 seo seo NOUN crl-16346 7 19 ) ) PUNCT crl-16346 7 20 is be AUX crl-16346 7 21 necessary necessary ADJ crl-16346 7 22 to to PART crl-16346 7 23 draw draw VERB crl-16346 7 24 users user NOUN crl-16346 7 25 to to ADP crl-16346 7 26 digital digital ADJ crl-16346 7 27 collections collection NOUN crl-16346 7 28 . . PUNCT crl-16346 8 1 arlitsch arlitsch NOUN crl-16346 8 2 and and CCONJ crl-16346 8 3 obrien obrien PROPN crl-16346 8 4 provide provide VERB crl-16346 8 5 useful useful ADJ crl-16346 8 6 information information NOUN crl-16346 8 7 in in ADP crl-16346 8 8 their their PRON crl-16346 8 9 book book NOUN crl-16346 8 10 , , PUNCT crl-16346 8 11 improving improve VERB crl-16346 8 12 the the DET crl-16346 8 13 visibility visibility NOUN crl-16346 8 14 and and CCONJ crl-16346 8 15 use use NOUN crl-16346 8 16 of of ADP crl-16346 8 17 digital digital ADJ crl-16346 8 18 repositories repository NOUN crl-16346 8 19 through through ADP crl-16346 8 20 seo seo NOUN crl-16346 8 21 , , PUNCT crl-16346 8 22 part part NOUN crl-16346 8 23 of of ADP crl-16346 8 24 the the DET crl-16346 8 25 lita lita PROPN crl-16346 8 26 guide guide PROPN crl-16346 8 27 series series PROPN crl-16346 8 28 . . PUNCT crl-16346 9 1 in in ADP crl-16346 9 2 the the DET crl-16346 9 3 first first ADJ crl-16346 9 4 chapter chapter NOUN crl-16346 9 5 , , PUNCT crl-16346 9 6 the the DET crl-16346 9 7 authors author NOUN crl-16346 9 8 clearly clearly ADV crl-16346 9 9 define define VERB crl-16346 9 10 seo seo NOUN crl-16346 9 11 and and CCONJ crl-16346 9 12 why why SCONJ crl-16346 9 13 it it PRON crl-16346 9 14 is be AUX crl-16346 9 15 important important ADJ crl-16346 9 16 for for ADP crl-16346 9 17 libraries library NOUN crl-16346 9 18 . . PUNCT crl-16346 10 1 as as SCONJ crl-16346 10 2 students student NOUN crl-16346 10 3 , , PUNCT crl-16346 10 4 faculty faculty NOUN crl-16346 10 5 , , PUNCT crl-16346 10 6 and and CCONJ crl-16346 10 7 even even ADV crl-16346 10 8 donors donor NOUN crl-16346 10 9 are be AUX crl-16346 10 10 using use VERB crl-16346 10 11 services service NOUN crl-16346 10 12 such such ADJ crl-16346 10 13 as as ADP crl-16346 10 14 google google PROPN crl-16346 10 15 and and CCONJ crl-16346 10 16 google google PROPN crl-16346 10 17 scholar scholar NOUN crl-16346 10 18 as as ADP crl-16346 10 19 research research NOUN crl-16346 10 20 tools tool NOUN crl-16346 10 21 , , PUNCT crl-16346 10 22 ir ir PROPN crl-16346 10 23 content content NOUN crl-16346 10 24 needs need VERB crl-16346 10 25 to to PART crl-16346 10 26 be be AUX crl-16346 10 27 indexed index VERB crl-16346 10 28 . . PUNCT crl-16346 11 1 the the DET crl-16346 11 2 authors author NOUN crl-16346 11 3 conducted conduct VERB crl-16346 11 4 informal informal ADJ crl-16346 11 5 research research NOUN crl-16346 11 6 on on ADP crl-16346 11 7 findability findability NOUN crl-16346 11 8 in in ADP crl-16346 11 9 regard regard NOUN crl-16346 11 10 to to ADP crl-16346 11 11 irs irs PROPN crl-16346 11 12 and and CCONJ crl-16346 11 13 the the DET crl-16346 11 14 results result NOUN crl-16346 11 15 were be AUX crl-16346 11 16 eye eye NOUN crl-16346 11 17 - - PUNCT crl-16346 11 18 opening opening NOUN crl-16346 11 19 , , PUNCT crl-16346 11 20 as as SCONJ crl-16346 11 21 they they PRON crl-16346 11 22 found find VERB crl-16346 11 23 very very ADV crl-16346 11 24 low low ADJ crl-16346 11 25 information information NOUN crl-16346 11 26 retrieval retrieval NOUN crl-16346 11 27 percentages percentage NOUN crl-16346 11 28 in in ADP crl-16346 11 29 harvesting harvesting NOUN crl-16346 11 30 irs irs PROPN crl-16346 11 31 . . PUNCT crl-16346 12 1 an an DET crl-16346 12 2 important important ADJ crl-16346 12 3 point point NOUN crl-16346 12 4 mentioned mention VERB crl-16346 12 5 in in ADP crl-16346 12 6 at at ADV crl-16346 12 7 least least ADV crl-16346 12 8 two two NUM crl-16346 12 9 chapters chapter NOUN crl-16346 12 10 is be AUX crl-16346 12 11 that that SCONJ crl-16346 12 12 everyone everyone PRON crl-16346 12 13 in in ADP crl-16346 12 14 the the DET crl-16346 12 15 library library NOUN crl-16346 12 16 has have VERB crl-16346 12 17 a a DET crl-16346 12 18 responsibility responsibility NOUN crl-16346 12 19 to to ADP crl-16346 12 20 users user NOUN crl-16346 12 21 to to PART crl-16346 12 22 make make VERB crl-16346 12 23 content content NOUN crl-16346 12 24 openly openly ADV crl-16346 12 25 available available ADJ crl-16346 12 26 . . PUNCT crl-16346 13 1 for for ADP crl-16346 13 2 example example NOUN crl-16346 13 3 , , PUNCT crl-16346 13 4 the the DET crl-16346 13 5 second second ADJ crl-16346 13 6 chapter chapter NOUN crl-16346 13 7 is be AUX crl-16346 13 8 written write VERB crl-16346 13 9 from from ADP crl-16346 13 10 a a DET crl-16346 13 11 management management NOUN crl-16346 13 12 perspective perspective NOUN crl-16346 13 13 and and CCONJ crl-16346 13 14 focuses focus VERB crl-16346 13 15 on on ADP crl-16346 13 16 the the DET crl-16346 13 17 responsibility responsibility NOUN crl-16346 13 18 of of ADP crl-16346 13 19 seo seo NOUN crl-16346 13 20 as as ADP crl-16346 13 21 belonging belong VERB crl-16346 13 22 to to ADP crl-16346 13 23 multiple multiple ADJ crl-16346 13 24 parties party NOUN crl-16346 13 25 . . PUNCT crl-16346 14 1 there there PRON crl-16346 14 2 is be VERB crl-16346 14 3 a a DET crl-16346 14 4 focus focus NOUN crl-16346 14 5 on on ADP crl-16346 14 6 leadership leadership NOUN crl-16346 14 7 using use VERB crl-16346 14 8 quantitative quantitative ADJ crl-16346 14 9 data datum NOUN crl-16346 14 10 from from ADP crl-16346 14 11 seo seo ADJ crl-16346 14 12 analysis analysis NOUN crl-16346 14 13 tools tool NOUN crl-16346 14 14 to to PART crl-16346 14 15 communicate communicate VERB crl-16346 14 16 the the DET crl-16346 14 17 value value NOUN crl-16346 14 18 of of ADP crl-16346 14 19 ir ir PROPN crl-16346 14 20 services service NOUN crl-16346 14 21 . . PUNCT crl-16346 15 1 a a DET crl-16346 15 2 very very ADV crl-16346 15 3 good good ADJ crl-16346 15 4 point point NOUN crl-16346 15 5 made make VERB crl-16346 15 6 in in ADP crl-16346 15 7 chapter chapter NOUN crl-16346 15 8 3 3 NUM crl-16346 15 9 is be AUX crl-16346 15 10 that that PRON crl-16346 15 11 , , PUNCT crl-16346 15 12 while while SCONJ crl-16346 15 13 a a DET crl-16346 15 14 user user NOUN crl-16346 15 15 may may AUX crl-16346 15 16 find find VERB crl-16346 15 17 the the DET crl-16346 15 18 ir ir ADJ crl-16346 15 19 using use VERB crl-16346 15 20 a a DET crl-16346 15 21 search search NOUN crl-16346 15 22 engine engine NOUN crl-16346 15 23 , , PUNCT crl-16346 15 24 that that DET crl-16346 15 25 user user NOUN crl-16346 15 26 is be AUX crl-16346 15 27 not not PART crl-16346 15 28 a a DET crl-16346 15 29 “ " PUNCT crl-16346 15 30 customer customer NOUN crl-16346 15 31 ” " PUNCT crl-16346 15 32 of of ADP crl-16346 15 33 said say VERB crl-16346 15 34 ir ir INTJ crl-16346 15 35 until until SCONJ crl-16346 15 36 he he PRON crl-16346 15 37 or or CCONJ crl-16346 15 38 she she PRON crl-16346 15 39 actually actually ADV crl-16346 15 40 accesses access VERB crl-16346 15 41 the the DET crl-16346 15 42 ir ir ADJ crl-16346 15 43 site site NOUN crl-16346 15 44 . . PUNCT crl-16346 16 1 arlitsch arlitsch PROPN crl-16346 16 2 and and CCONJ crl-16346 16 3 obrien obrien PROPN crl-16346 16 4 explore explore VERB crl-16346 16 5 the the DET crl-16346 16 6 ir ir ADJ crl-16346 16 7 as as ADP crl-16346 16 8 a a DET crl-16346 16 9 marketable marketable ADJ crl-16346 16 10 product product NOUN crl-16346 16 11 that that PRON crl-16346 16 12 provides provide VERB crl-16346 16 13 information information NOUN crl-16346 16 14 access access NOUN crl-16346 16 15 to to ADP crl-16346 16 16 users user NOUN crl-16346 16 17 . . PUNCT crl-16346 17 1 additionally additionally ADV crl-16346 17 2 , , PUNCT crl-16346 17 3 it it PRON crl-16346 17 4 is be AUX crl-16346 17 5 an an DET crl-16346 17 6 open open ADJ crl-16346 17 7 access access NOUN crl-16346 17 8 service service NOUN crl-16346 17 9 and and CCONJ crl-16346 17 10 has have VERB crl-16346 17 11 the the DET crl-16346 17 12 potential potential NOUN crl-16346 17 13 to to PART crl-16346 17 14 reach reach VERB crl-16346 17 15 a a DET crl-16346 17 16 worldwide worldwide ADJ crl-16346 17 17 audience audience NOUN crl-16346 17 18 . . PUNCT crl-16346 18 1 how how SCONJ crl-16346 18 2 search search NOUN crl-16346 18 3 engines engine NOUN crl-16346 18 4 index index NOUN crl-16346 18 5 content content NOUN crl-16346 18 6 by by ADP crl-16346 18 7 means mean NOUN crl-16346 18 8 of of ADP crl-16346 18 9 crawling crawl VERB crl-16346 18 10 and and CCONJ crl-16346 18 11 indexing indexing NOUN crl-16346 18 12 , , PUNCT crl-16346 18 13 difference difference NOUN crl-16346 18 14 between between ADP crl-16346 18 15 irs irs PROPN crl-16346 18 16 and and CCONJ crl-16346 18 17 websites website NOUN crl-16346 18 18 , , PUNCT crl-16346 18 19 the the DET crl-16346 18 20 usefulness usefulness NOUN crl-16346 18 21 of of ADP crl-16346 18 22 sitemaps sitemap NOUN crl-16346 18 23 , , PUNCT crl-16346 18 24 and and CCONJ crl-16346 18 25 common common ADJ crl-16346 18 26 problems problem NOUN crl-16346 18 27 that that PRON crl-16346 18 28 may may AUX crl-16346 18 29 impede impede VERB crl-16346 18 30 crawlers crawler NOUN crl-16346 18 31 ’ ’ PART crl-16346 18 32 performance performance NOUN crl-16346 18 33 are be AUX crl-16346 18 34 also also ADV crl-16346 18 35 important important ADJ crl-16346 18 36 topics topic NOUN crl-16346 18 37 covered cover VERB crl-16346 18 38 . . PUNCT crl-16346 19 1 chapter chapter NOUN crl-16346 19 2 4 4 NUM crl-16346 19 3 contains contain VERB crl-16346 19 4 technical technical ADJ crl-16346 19 5 information information NOUN crl-16346 19 6 , , PUNCT crl-16346 19 7 but but CCONJ crl-16346 19 8 the the DET crl-16346 19 9 authors author NOUN crl-16346 19 10 contend contend VERB crl-16346 19 11 that that SCONJ crl-16346 19 12 there there PRON crl-16346 19 13 are be VERB crl-16346 19 14 times time NOUN crl-16346 19 15 when when SCONJ crl-16346 19 16 administrators administrator NOUN crl-16346 19 17 need need VERB crl-16346 19 18 to to PART crl-16346 19 19 be be AUX crl-16346 19 20 aware aware ADJ crl-16346 19 21 of of ADP crl-16346 19 22 seo seo ADJ crl-16346 19 23 concepts concept NOUN crl-16346 19 24 and and CCONJ crl-16346 19 25 tools tool NOUN crl-16346 19 26 . . PUNCT crl-16346 20 1 google google PROPN crl-16346 20 2 analytics analytics PROPN crl-16346 20 3 and and CCONJ crl-16346 20 4 webmaster webmaster ADJ crl-16346 20 5 tools tool NOUN crl-16346 20 6 are be AUX crl-16346 20 7 just just ADV crl-16346 20 8 a a DET crl-16346 20 9 few few ADJ crl-16346 20 10 of of ADP crl-16346 20 11 the the DET crl-16346 20 12 services service NOUN crl-16346 20 13 available available ADJ crl-16346 20 14 . . PUNCT crl-16346 21 1 it it PRON crl-16346 21 2 is be AUX crl-16346 21 3 also also ADV crl-16346 21 4 important important ADJ crl-16346 21 5 for for SCONJ crl-16346 21 6 them they PRON crl-16346 21 7 to to PART crl-16346 21 8 be be AUX crl-16346 21 9 aware aware ADJ crl-16346 21 10 that that SCONJ crl-16346 21 11 every every DET crl-16346 21 12 decision decision NOUN crl-16346 21 13 made make VERB crl-16346 21 14 in in ADP crl-16346 21 15 implementing implement VERB crl-16346 21 16 the the DET crl-16346 21 17 tools tool NOUN crl-16346 21 18 will will AUX crl-16346 21 19 affect affect VERB crl-16346 21 20 the the DET crl-16346 21 21 organization organization NOUN crl-16346 21 22 ’s ’s PART crl-16346 21 23 ability ability NOUN crl-16346 21 24 to to PART crl-16346 21 25 identify identify VERB crl-16346 21 26 problems problem NOUN crl-16346 21 27 and and CCONJ crl-16346 21 28 may may AUX crl-16346 21 29 also also ADV crl-16346 21 30 have have VERB crl-16346 21 31 an an DET crl-16346 21 32 impact impact NOUN crl-16346 21 33 on on ADP crl-16346 21 34 reporting report VERB crl-16346 21 35 factors factor NOUN crl-16346 21 36 to to ADP crl-16346 21 37 stakeholders stakeholder NOUN crl-16346 21 38 . . PUNCT crl-16346 22 1 arlitsch arlitsch PROPN crl-16346 22 2 and and CCONJ crl-16346 22 3 obrien obrien PROPN crl-16346 22 4 discuss discuss PROPN crl-16346 22 5 search search NOUN crl-16346 22 6 engines engine NOUN crl-16346 22 7 ’ ' PUNCT crl-16346 22 8 free free ADJ crl-16346 22 9 webmaster webmaster NOUN crl-16346 22 10 tools tool NOUN crl-16346 22 11 , , PUNCT crl-16346 22 12 which which DET crl-16346 22 13 aid aid NOUN crl-16346 22 14 in in ADP crl-16346 22 15 analyzing analyze VERB crl-16346 22 16 ir ir ADJ crl-16346 22 17 indexing indexing NOUN crl-16346 22 18 , , PUNCT crl-16346 22 19 and and CCONJ crl-16346 22 20 identify identify VERB crl-16346 22 21 where where SCONJ crl-16346 22 22 crawlers crawler NOUN crl-16346 22 23 run run VERB crl-16346 22 24 into into ADP crl-16346 22 25 problems problem NOUN crl-16346 22 26 . . PUNCT crl-16346 23 1 there there PRON crl-16346 23 2 are be VERB crl-16346 23 3 additional additional ADJ crl-16346 23 4 tools tool NOUN crl-16346 23 5 that that PRON crl-16346 23 6 assist assist VERB crl-16346 23 7 in in ADP crl-16346 23 8 gathering gather VERB crl-16346 23 9 other other ADJ crl-16346 23 10 site site NOUN crl-16346 23 11 statistics statistic NOUN crl-16346 23 12 including include VERB crl-16346 23 13 visitor visitor NOUN crl-16346 23 14 counts count NOUN crl-16346 23 15 , , PUNCT crl-16346 23 16 country country NOUN crl-16346 23 17 of of ADP crl-16346 23 18 origin origin NOUN crl-16346 23 19 , , PUNCT crl-16346 23 20 frequency frequency NOUN crl-16346 23 21 of of ADP crl-16346 23 22 visits visit NOUN crl-16346 23 23 , , PUNCT crl-16346 23 24 and and CCONJ crl-16346 23 25 more more ADJ crl-16346 23 26 . . PUNCT crl-16346 24 1 information information NOUN crl-16346 24 2 on on ADP crl-16346 24 3 the the DET crl-16346 24 4 proper proper ADJ crl-16346 24 5 setup setup NOUN crl-16346 24 6 of of ADP crl-16346 24 7 tools tool NOUN crl-16346 24 8 so so SCONJ crl-16346 24 9 that that SCONJ crl-16346 24 10 ir ir PROPN crl-16346 24 11 managers manager NOUN crl-16346 24 12 may may AUX crl-16346 24 13 pinpoint pinpoint VERB crl-16346 24 14 and and CCONJ crl-16346 24 15 fix fix VERB crl-16346 24 16 problems problem NOUN crl-16346 24 17 was be AUX crl-16346 24 18 wisely wisely ADV crl-16346 24 19 included include VERB crl-16346 24 20 by by ADP crl-16346 24 21 the the DET crl-16346 24 22 authors author NOUN crl-16346 24 23 . . PUNCT crl-16346 25 1 master master NOUN crl-16346 25 2 accounts account VERB crl-16346 25 3 versus versus ADP crl-16346 25 4 product product NOUN crl-16346 25 5 accounts account NOUN crl-16346 25 6 , , PUNCT crl-16346 25 7 defining define VERB crl-16346 25 8 domains domain NOUN crl-16346 25 9 , , PUNCT crl-16346 25 10 google google PROPN crl-16346 25 11 analytics analytics PROPN crl-16346 25 12 , , PUNCT crl-16346 25 13 and and CCONJ crl-16346 25 14 configuring configure VERB crl-16346 25 15 baseline baseline ADJ crl-16346 25 16 seo seo NOUN crl-16346 25 17 products product NOUN crl-16346 25 18 are be AUX crl-16346 25 19 explored explore VERB crl-16346 25 20 . . PUNCT crl-16346 26 1 admittedly admittedly ADV crl-16346 26 2 , , PUNCT crl-16346 26 3 i i PRON crl-16346 26 4 had have VERB crl-16346 26 5 to to PART crl-16346 26 6 read read VERB crl-16346 26 7 this this DET crl-16346 26 8 chapter chapter NOUN crl-16346 26 9 a a DET crl-16346 26 10 few few ADJ crl-16346 26 11 times time NOUN crl-16346 26 12 before before SCONJ crl-16346 26 13 i i PRON crl-16346 26 14 fully fully ADV crl-16346 26 15 understood understand VERB crl-16346 26 16 the the DET crl-16346 26 17 processes process NOUN crl-16346 26 18 . . PUNCT crl-16346 27 1 the the DET crl-16346 27 2 authors author NOUN crl-16346 27 3 warn warn VERB crl-16346 27 4 that that SCONJ crl-16346 27 5 the the DET crl-16346 27 6 information information NOUN crl-16346 27 7 in in ADP crl-16346 27 8 this this DET crl-16346 27 9 chapter chapter NOUN crl-16346 27 10 is be AUX crl-16346 27 11 highly highly ADV crl-16346 27 12 technical technical ADJ crl-16346 27 13 . . PUNCT crl-16346 28 1 chapter chapter NOUN crl-16346 28 2 5 5 NUM crl-16346 28 3 focuses focus VERB crl-16346 28 4 on on ADP crl-16346 28 5 improving improve VERB crl-16346 28 6 search search NOUN crl-16346 28 7 engine engine NOUN crl-16346 28 8 index index NOUN crl-16346 28 9 ratios ratio NOUN crl-16346 28 10 and and CCONJ crl-16346 28 11 exploring explore VERB crl-16346 28 12 what what PRON crl-16346 28 13 problems problem NOUN crl-16346 28 14 crawlers crawler NOUN crl-16346 28 15 may may AUX crl-16346 28 16 run run VERB crl-16346 28 17 into into ADP crl-16346 28 18 while while SCONJ crl-16346 28 19 they they PRON crl-16346 28 20 attempt attempt VERB crl-16346 28 21 to to PART crl-16346 28 22 scrape scrape VERB crl-16346 28 23 content content NOUN crl-16346 28 24 from from ADP crl-16346 28 25 irs irs PROPN crl-16346 28 26 . . PUNCT crl-16346 29 1 this this PRON crl-16346 29 2 can can AUX crl-16346 29 3 be be AUX crl-16346 29 4 a a DET crl-16346 29 5 huge huge ADJ crl-16346 29 6 benefit benefit NOUN crl-16346 29 7 to to ADP crl-16346 29 8 repository repository VERB crl-16346 29 9 managers manager NOUN crl-16346 29 10 . . PUNCT crl-16346 30 1 arlitsch arlitsch PROPN crl-16346 30 2 and and CCONJ crl-16346 30 3 obrien obrien PROPN crl-16346 30 4 provide provide VERB crl-16346 30 5 valuable valuable ADJ crl-16346 30 6 information information NOUN crl-16346 30 7 on on ADP crl-16346 30 8 solutions solution NOUN crl-16346 30 9 , , PUNCT crl-16346 30 10 such such ADJ crl-16346 30 11 as as ADP crl-16346 30 12 customizing customize VERB crl-16346 30 13 error error NOUN crl-16346 30 14 pages page NOUN crl-16346 30 15 and and CCONJ crl-16346 30 16 how how SCONJ crl-16346 30 17 this this PRON crl-16346 30 18 can can AUX crl-16346 30 19 benefit benefit VERB crl-16346 30 20 users user NOUN crl-16346 30 21 ( ( PUNCT crl-16346 30 22 or or CCONJ crl-16346 30 23 not not PART crl-16346 30 24 ) ) PUNCT crl-16346 30 25 depending depend VERB crl-16346 30 26 on on ADP crl-16346 30 27 local local ADJ crl-16346 30 28 configurations configuration NOUN crl-16346 30 29 . . PUNCT crl-16346 31 1 in in ADP crl-16346 31 2 chapter chapter NOUN crl-16346 31 3 6 6 NUM crl-16346 31 4 , , PUNCT crl-16346 31 5 the the DET crl-16346 31 6 authors author NOUN crl-16346 31 7 discuss discuss VERB crl-16346 31 8 using use VERB crl-16346 31 9 keywords keyword NOUN crl-16346 31 10 and and CCONJ crl-16346 31 11 phrases phrase NOUN crl-16346 31 12 , , PUNCT crl-16346 31 13 lowversus lowversus NOUN crl-16346 31 14 highcompetition highcompetition NOUN crl-16346 31 15 keywords keyword NOUN crl-16346 31 16 , , PUNCT crl-16346 31 17 seo seo ADJ crl-16346 31 18 - - PUNCT crl-16346 31 19 friendly friendly ADJ crl-16346 31 20 web web NOUN crl-16346 31 21 pages page NOUN crl-16346 31 22 and and CCONJ crl-16346 31 23 how how SCONJ crl-16346 31 24 they they PRON crl-16346 31 25 can can AUX crl-16346 31 26 be be AUX crl-16346 31 27 examples example NOUN crl-16346 31 28 to to ADP crl-16346 31 29 libraries library NOUN crl-16346 31 30 , , PUNCT crl-16346 31 31 using use VERB crl-16346 31 32 social social ADJ crl-16346 31 33 media medium NOUN crl-16346 31 34 to to PART crl-16346 31 35 attract attract VERB crl-16346 31 36 users user NOUN crl-16346 31 37 , , PUNCT crl-16346 31 38 and and CCONJ crl-16346 31 39 ways way NOUN crl-16346 31 40 to to PART crl-16346 31 41 improve improve VERB crl-16346 31 42 rankings ranking NOUN crl-16346 31 43 using use VERB crl-16346 31 44 wikipedia wikipedia NOUN crl-16346 31 45 , , PUNCT crl-16346 31 46 bing bing VERB crl-16346 31 47 business business NOUN crl-16346 31 48 patrol patrol NOUN crl-16346 31 49 , , PUNCT crl-16346 31 50 and and CCONJ crl-16346 31 51 other other ADJ crl-16346 31 52 sites site NOUN crl-16346 31 53 . . PUNCT crl-16346 32 1 metadata metadata PROPN crl-16346 32 2 schemas schemas PROPN crl-16346 32 3 and and CCONJ crl-16346 32 4 search search NOUN crl-16346 32 5 engine engine NOUN crl-16346 32 6 compatibility compatibility NOUN crl-16346 32 7 are be AUX crl-16346 32 8 also also ADV crl-16346 32 9 discussed discuss VERB crl-16346 32 10 . . PUNCT crl-16346 33 1 not not PART crl-16346 33 2 surprisingly surprisingly ADV crl-16346 33 3 , , PUNCT crl-16346 33 4 many many ADJ crl-16346 33 5 websites website NOUN crl-16346 33 6 do do AUX crl-16346 33 7 n’t not PART crl-16346 33 8 use use VERB crl-16346 33 9 metadata metadata PROPN crl-16346 33 10 schema schema PROPN crl-16346 33 11 , , PUNCT crl-16346 33 12 especially especially ADV crl-16346 33 13 the the DET crl-16346 33 14 schemas schema NOUN crl-16346 33 15 that that PRON crl-16346 33 16 libraries librarie VERB crl-16346 33 17 use use NOUN crl-16346 33 18 , , PUNCT crl-16346 33 19 so so ADV crl-16346 33 20 consistency consistency NOUN crl-16346 33 21 is be AUX crl-16346 33 22 an an DET crl-16346 33 23 issue issue NOUN crl-16346 33 24 . . PUNCT crl-16346 34 1 628 628 NUM crl-16346 34 2 college college PROPN crl-16346 34 3 & & CCONJ crl-16346 34 4 research research PROPN crl-16346 34 5 libraries library NOUN crl-16346 34 6 november november PROPN crl-16346 34 7 2013 2013 NUM crl-16346 34 8 the the DET crl-16346 34 9 seventh seventh ADJ crl-16346 34 10 chapter chapter NOUN crl-16346 34 11 , , PUNCT crl-16346 34 12 focusing focus VERB crl-16346 34 13 on on ADP crl-16346 34 14 google google PROPN crl-16346 34 15 scholar scholar NOUN crl-16346 34 16 and and CCONJ crl-16346 34 17 irs irs PROPN crl-16346 34 18 , , PUNCT crl-16346 34 19 could could AUX crl-16346 34 20 be be AUX crl-16346 34 21 most most ADV crl-16346 34 22 useful useful ADJ crl-16346 34 23 to to PART crl-16346 34 24 ir ir VERB crl-16346 34 25 managers manager NOUN crl-16346 34 26 . . PUNCT crl-16346 35 1 an an DET crl-16346 35 2 important important ADJ crl-16346 35 3 reminder reminder NOUN crl-16346 35 4 to to ADP crl-16346 35 5 the the DET crl-16346 35 6 reader reader NOUN crl-16346 35 7 is be AUX crl-16346 35 8 that that SCONJ crl-16346 35 9 google google PROPN crl-16346 35 10 and and CCONJ crl-16346 35 11 google google PROPN crl-16346 35 12 scholar scholar NOUN crl-16346 35 13 are be AUX crl-16346 35 14 two two NUM crl-16346 35 15 separate separate ADJ crl-16346 35 16 indexes index NOUN crl-16346 35 17 . . PUNCT crl-16346 36 1 while while SCONJ crl-16346 36 2 an an DET crl-16346 36 3 ir ir PROPN crl-16346 36 4 may may AUX crl-16346 36 5 have have VERB crl-16346 36 6 a a DET crl-16346 36 7 high high ADJ crl-16346 36 8 indexing indexing NOUN crl-16346 36 9 ratio ratio NOUN crl-16346 36 10 in in ADP crl-16346 36 11 google google PROPN crl-16346 36 12 , , PUNCT crl-16346 36 13 it it PRON crl-16346 36 14 may may AUX crl-16346 36 15 not not PART crl-16346 36 16 be be AUX crl-16346 36 17 true true ADJ crl-16346 36 18 of of ADP crl-16346 36 19 google google PROPN crl-16346 36 20 scholar scholar NOUN crl-16346 36 21 . . PUNCT crl-16346 37 1 a a DET crl-16346 37 2 major major ADJ crl-16346 37 3 takeaway takeaway NOUN crl-16346 37 4 from from ADP crl-16346 37 5 this this DET crl-16346 37 6 chapter chapter NOUN crl-16346 37 7 is be AUX crl-16346 37 8 that that SCONJ crl-16346 37 9 irs irs PROPN crl-16346 37 10 have have VERB crl-16346 37 11 the the DET crl-16346 37 12 “ " PUNCT crl-16346 37 13 potential potential NOUN crl-16346 37 14 ” " PUNCT crl-16346 37 15 to to PART crl-16346 37 16 be be AUX crl-16346 37 17 able able ADJ crl-16346 37 18 to to PART crl-16346 37 19 increase increase VERB crl-16346 37 20 citation citation NOUN crl-16346 37 21 rates rate NOUN crl-16346 37 22 , , PUNCT crl-16346 37 23 which which PRON crl-16346 37 24 positively positively ADV crl-16346 37 25 affects affect VERB crl-16346 37 26 the the DET crl-16346 37 27 rates rate NOUN crl-16346 37 28 for for ADP crl-16346 37 29 the the DET crl-16346 37 30 university university NOUN crl-16346 37 31 , , PUNCT crl-16346 37 32 but but CCONJ crl-16346 37 33 this this PRON crl-16346 37 34 can can AUX crl-16346 37 35 not not PART crl-16346 37 36 be be AUX crl-16346 37 37 done do VERB crl-16346 37 38 if if SCONJ crl-16346 37 39 sites site NOUN crl-16346 37 40 like like ADP crl-16346 37 41 google google PROPN crl-16346 37 42 scholar scholar NOUN crl-16346 37 43 can can AUX crl-16346 37 44 not not PART crl-16346 37 45 reach reach VERB crl-16346 37 46 the the DET crl-16346 37 47 content content NOUN crl-16346 37 48 of of ADP crl-16346 37 49 the the DET crl-16346 37 50 ir ir ADJ crl-16346 37 51 because because SCONJ crl-16346 37 52 of of ADP crl-16346 37 53 metadata metadata PROPN crl-16346 37 54 incompatibility incompatibility NOUN crl-16346 37 55 and and CCONJ crl-16346 37 56 low low ADJ crl-16346 37 57 indexing indexing NOUN crl-16346 37 58 . . PUNCT crl-16346 38 1 in in ADP crl-16346 38 2 the the DET crl-16346 38 3 final final ADJ crl-16346 38 4 chapter chapter NOUN crl-16346 38 5 , , PUNCT crl-16346 38 6 the the DET crl-16346 38 7 authors author NOUN crl-16346 38 8 provide provide VERB crl-16346 38 9 valuable valuable ADJ crl-16346 38 10 information information NOUN crl-16346 38 11 on on ADP crl-16346 38 12 creating create VERB crl-16346 38 13 good good ADJ crl-16346 38 14 , , PUNCT crl-16346 38 15 useful useful ADJ crl-16346 38 16 reports report NOUN crl-16346 38 17 for for ADP crl-16346 38 18 the the DET crl-16346 38 19 various various ADJ crl-16346 38 20 stakeholders stakeholder NOUN crl-16346 38 21 , , PUNCT crl-16346 38 22 as as ADV crl-16346 38 23 well well ADV crl-16346 38 24 as as ADP crl-16346 38 25 helpful helpful ADJ crl-16346 38 26 definitions definition NOUN crl-16346 38 27 for for ADP crl-16346 38 28 measuring measure VERB crl-16346 38 29 success success NOUN crl-16346 38 30 , , PUNCT crl-16346 38 31 which which PRON crl-16346 38 32 may may AUX crl-16346 38 33 seem seem VERB crl-16346 38 34 easy easy ADJ crl-16346 38 35 on on ADP crl-16346 38 36 the the DET crl-16346 38 37 surface surface NOUN crl-16346 38 38 but but CCONJ crl-16346 38 39 is be AUX crl-16346 38 40 fairly fairly ADV crl-16346 38 41 tricky tricky ADJ crl-16346 38 42 if if SCONJ crl-16346 38 43 certain certain ADJ crl-16346 38 44 factors factor NOUN crl-16346 38 45 or or CCONJ crl-16346 38 46 parties party NOUN crl-16346 38 47 are be AUX crl-16346 38 48 ignored ignore VERB crl-16346 38 49 . . PUNCT crl-16346 39 1 stakeholders stakeholder NOUN crl-16346 39 2 are be AUX crl-16346 39 3 divided divide VERB crl-16346 39 4 into into ADP crl-16346 39 5 three three NUM crl-16346 39 6 categories category NOUN crl-16346 39 7 : : PUNCT crl-16346 39 8 funders funder NOUN crl-16346 39 9 , , PUNCT crl-16346 39 10 content content NOUN crl-16346 39 11 providers provider NOUN crl-16346 39 12 , , PUNCT crl-16346 39 13 and and CCONJ crl-16346 39 14 organizational organizational ADJ crl-16346 39 15 / / SYM crl-16346 39 16 operational operational ADJ crl-16346 39 17 support support NOUN crl-16346 39 18 , , PUNCT crl-16346 39 19 and and CCONJ crl-16346 39 20 further further ADJ crl-16346 39 21 detail detail NOUN crl-16346 39 22 on on ADP crl-16346 39 23 these these DET crl-16346 39 24 stakeholders stakeholder NOUN crl-16346 39 25 and and CCONJ crl-16346 39 26 their their PRON crl-16346 39 27 needs need NOUN crl-16346 39 28 is be AUX crl-16346 39 29 provided provide VERB crl-16346 39 30 . . PUNCT crl-16346 40 1 keeping keep VERB crl-16346 40 2 up up ADP crl-16346 40 3 with with ADP crl-16346 40 4 trends trend NOUN crl-16346 40 5 and and CCONJ crl-16346 40 6 issues issue NOUN crl-16346 40 7 of of ADP crl-16346 40 8 irs irs PROPN crl-16346 40 9 would would AUX crl-16346 40 10 help help VERB crl-16346 40 11 in in ADP crl-16346 40 12 managing manage VERB crl-16346 40 13 and and CCONJ crl-16346 40 14 maintaining maintain VERB crl-16346 40 15 irs irs PROPN crl-16346 40 16 . . PUNCT crl-16346 41 1 arlitsch arlitsch PROPN crl-16346 41 2 and and CCONJ crl-16346 41 3 obrien obrien PROPN crl-16346 41 4 also also ADV crl-16346 41 5 discuss discuss VERB crl-16346 41 6 the the DET crl-16346 41 7 increased increase VERB crl-16346 41 8 demand demand NOUN crl-16346 41 9 for for ADP crl-16346 41 10 accountability accountability NOUN crl-16346 41 11 , , PUNCT crl-16346 41 12 proving prove VERB crl-16346 41 13 the the DET crl-16346 41 14 worth worth NOUN crl-16346 41 15 of of ADP crl-16346 41 16 irs irs PROPN crl-16346 41 17 , , PUNCT crl-16346 41 18 budget budget NOUN crl-16346 41 19 constraints constraint NOUN crl-16346 41 20 , , PUNCT crl-16346 41 21 and and CCONJ crl-16346 41 22 the the DET crl-16346 41 23 unknown unknown ADJ crl-16346 41 24 demand demand NOUN crl-16346 41 25 for for ADP crl-16346 41 26 digitized digitized ADJ crl-16346 41 27 collections collection NOUN crl-16346 41 28 . . PUNCT crl-16346 42 1 aligning align VERB crl-16346 42 2 goals goal NOUN crl-16346 42 3 of of ADP crl-16346 42 4 the the DET crl-16346 42 5 ir ir ADJ crl-16346 42 6 with with ADP crl-16346 42 7 the the DET crl-16346 42 8 strategic strategic ADJ crl-16346 42 9 plan plan NOUN crl-16346 42 10 of of ADP crl-16346 42 11 the the DET crl-16346 42 12 institution institution NOUN crl-16346 42 13 is be AUX crl-16346 42 14 also also ADV crl-16346 42 15 a a DET crl-16346 42 16 key key ADJ crl-16346 42 17 issue issue NOUN crl-16346 42 18 . . PUNCT crl-16346 43 1 the the DET crl-16346 43 2 authors author NOUN crl-16346 43 3 provide provide VERB crl-16346 43 4 a a DET crl-16346 43 5 short short ADJ crl-16346 43 6 list list NOUN crl-16346 43 7 of of ADP crl-16346 43 8 library library NOUN crl-16346 43 9 web web NOUN crl-16346 43 10 metrics metric NOUN crl-16346 43 11 that that PRON crl-16346 43 12 would would AUX crl-16346 43 13 prove prove VERB crl-16346 43 14 useful useful ADJ crl-16346 43 15 to to ADP crl-16346 43 16 adding add VERB crl-16346 43 17 value value NOUN crl-16346 43 18 of of ADP crl-16346 43 19 the the DET crl-16346 43 20 repository repository NOUN crl-16346 43 21 to to ADP crl-16346 43 22 a a DET crl-16346 43 23 report report NOUN crl-16346 43 24 , , PUNCT crl-16346 43 25 as as ADV crl-16346 43 26 well well ADV crl-16346 43 27 as as ADP crl-16346 43 28 key key ADJ crl-16346 43 29 performance performance NOUN crl-16346 43 30 indicators indicator NOUN crl-16346 43 31 . . PUNCT crl-16346 44 1 arlitsch arlitsch PROPN crl-16346 44 2 and and CCONJ crl-16346 44 3 obrien obrien PROPN crl-16346 44 4 include include VERB crl-16346 44 5 a a DET crl-16346 44 6 references reference NOUN crl-16346 44 7 section section NOUN crl-16346 44 8 , , PUNCT crl-16346 44 9 as as ADV crl-16346 44 10 well well ADV crl-16346 44 11 as as ADP crl-16346 44 12 an an DET crl-16346 44 13 index index NOUN crl-16346 44 14 . . PUNCT crl-16346 45 1 in in ADP crl-16346 45 2 each each DET crl-16346 45 3 chapter chapter NOUN crl-16346 45 4 , , PUNCT crl-16346 45 5 they they PRON crl-16346 45 6 provide provide VERB crl-16346 45 7 snippets snippet NOUN crl-16346 45 8 of of ADP crl-16346 45 9 interesting interesting ADJ crl-16346 45 10 and and CCONJ crl-16346 45 11 pertinent pertinent ADJ crl-16346 45 12 information information NOUN crl-16346 45 13 separated separate VERB crl-16346 45 14 from from ADP crl-16346 45 15 the the DET crl-16346 45 16 main main ADJ crl-16346 45 17 text text NOUN crl-16346 45 18 in in ADP crl-16346 45 19 grey grey ADJ crl-16346 45 20 boxes box NOUN crl-16346 45 21 . . PUNCT crl-16346 46 1 it it PRON crl-16346 46 2 is be AUX crl-16346 46 3 not not PART crl-16346 46 4 just just ADV crl-16346 46 5 one one NUM crl-16346 46 6 department department NOUN crl-16346 46 7 , , PUNCT crl-16346 46 8 say say VERB crl-16346 46 9 the the DET crl-16346 46 10 authors author NOUN crl-16346 46 11 , , PUNCT crl-16346 46 12 that that PRON crl-16346 46 13 should should AUX crl-16346 46 14 ensure ensure VERB crl-16346 46 15 the the DET crl-16346 46 16 operation operation NOUN crl-16346 46 17 of of ADP crl-16346 46 18 the the DET crl-16346 46 19 ir ir ADJ crl-16346 46 20 — — PUNCT crl-16346 46 21 it it PRON crl-16346 46 22 takes take VERB crl-16346 46 23 a a DET crl-16346 46 24 library library NOUN crl-16346 46 25 . . PUNCT crl-16346 47 1 the the DET crl-16346 47 2 book book NOUN crl-16346 47 3 has have VERB crl-16346 47 4 valuable valuable ADJ crl-16346 47 5 information information NOUN crl-16346 47 6 for for ADP crl-16346 47 7 ir ir ADJ crl-16346 47 8 staff staff NOUN crl-16346 47 9 , , PUNCT crl-16346 47 10 managers manager NOUN crl-16346 47 11 , , PUNCT crl-16346 47 12 administrators administrator NOUN crl-16346 47 13 , , PUNCT crl-16346 47 14 and and CCONJ crl-16346 47 15 others other NOUN crl-16346 47 16 who who PRON crl-16346 47 17 want want VERB crl-16346 47 18 to to PART crl-16346 47 19 know know VERB crl-16346 47 20 more more ADJ crl-16346 47 21 about about ADP crl-16346 47 22 this this DET crl-16346 47 23 topic topic NOUN crl-16346 47 24 . . PUNCT crl-16346 48 1 the the DET crl-16346 48 2 overall overall ADJ crl-16346 48 3 tone tone NOUN crl-16346 48 4 of of ADP crl-16346 48 5 the the DET crl-16346 48 6 book book NOUN crl-16346 48 7 is be AUX crl-16346 48 8 informal informal ADJ crl-16346 48 9 , , PUNCT crl-16346 48 10 which which PRON crl-16346 48 11 makes make VERB crl-16346 48 12 the the DET crl-16346 48 13 presentation presentation NOUN crl-16346 48 14 of of ADP crl-16346 48 15 the the DET crl-16346 48 16 topic topic NOUN crl-16346 48 17 less less ADV crl-16346 48 18 intimidating intimidating ADJ crl-16346 48 19 and and CCONJ crl-16346 48 20 helps help VERB crl-16346 48 21 communicate communicate VERB crl-16346 48 22 technical technical ADJ crl-16346 48 23 issues issue NOUN crl-16346 48 24 more more ADJ crl-16346 48 25 clearly.—lizzie clearly.—lizzie PROPN crl-16346 48 26 walker walker NOUN crl-16346 48 27 , , PUNCT crl-16346 48 28 wichita wichita PROPN crl-16346 48 29 state state PROPN crl-16346 48 30 university university PROPN crl-16346 48 31 . . PUNCT crl-16346 49 1 call call VERB crl-16346 49 2 for for SCONJ crl-16346 49 3 award award NOUN crl-16346 49 4 nominations nomination NOUN crl-16346 49 5 excellence excellence VERB crl-16346 49 6 in in ADP crl-16346 49 7 academic academic ADJ crl-16346 49 8 libraries library NOUN crl-16346 49 9 award award NOUN crl-16346 49 10 $ $ SYM crl-16346 49 11 3,000 3,000 NUM crl-16346 49 12 and and CCONJ crl-16346 49 13 a a DET crl-16346 49 14 plaque plaque NOUN crl-16346 49 15 sponsored sponsor VERB crl-16346 49 16 by by ADP crl-16346 49 17 ybp ybp ADJ crl-16346 49 18 library library PROPN crl-16346 49 19 services service NOUN crl-16346 49 20 academic academic ADJ crl-16346 49 21 / / SYM crl-16346 49 22 research research NOUN crl-16346 49 23 librarian librarian NOUN crl-16346 49 24 of of ADP crl-16346 49 25 the the DET crl-16346 49 26 year year NOUN crl-16346 49 27 $ $ SYM crl-16346 49 28 5,000 5,000 NUM crl-16346 49 29 and and CCONJ crl-16346 49 30 a a DET crl-16346 49 31 plaque plaque NOUN crl-16346 49 32 sponsored sponsor VERB crl-16346 49 33 by by ADP crl-16346 49 34 ybp ybp ADJ crl-16346 49 35 library library NOUN crl-16346 49 36 services service NOUN crl-16346 49 37 information information NOUN crl-16346 49 38 for for ADP crl-16346 49 39 many many ADJ crl-16346 49 40 other other ADJ crl-16346 49 41 award award NOUN crl-16346 49 42 opportunities opportunity NOUN crl-16346 49 43 may may AUX crl-16346 49 44 be be AUX crl-16346 49 45 obtained obtain VERB crl-16346 49 46 on on ADP crl-16346 49 47 the the DET crl-16346 49 48 acrl acrl ADJ crl-16346 49 49 website website NOUN crl-16346 49 50 : : PUNCT crl-16346 49 51 http://www.ala.org/acrl/awards http://www.ala.org/acrl/award NOUN crl-16346 49 52 or or CCONJ crl-16346 49 53 by by ADP crl-16346 49 54 contacting contact VERB crl-16346 49 55 chase chase NOUN crl-16346 49 56 ollis ollis PROPN crl-16346 49 57 at at ADP crl-16346 49 58 ( ( PUNCT crl-16346 49 59 312 312 NUM crl-16346 49 60 ) ) PUNCT crl-16346 49 61 280 280 NUM crl-16346 49 62 - - SYM crl-16346 49 63 2521 2521 NUM crl-16346 49 64 or or CCONJ crl-16346 49 65 collis@ala.org collis@ala.org ADJ crl-16346 49 66 deadline deadline NOUN crl-16346 49 67 : : PUNCT crl-16346 49 68 december december PROPN crl-16346 49 69 6 6 NUM crl-16346 49 70 , , PUNCT crl-16346 49 71 2013 2013 NUM