Evidence Summary
A Survey of Electronic Serials Managers Reveals Diversity in Practice
A Review of:
Branscome, B. A. (2013). Management of electronic serials in academic
libraries: The results of an online survey. Serials Review, 39(4),
216-226. http://dx.doi.org/10.1016/j.serrev.2013.10.004
Reviewed by:
Laura Costello
Head of Library Materials and Acquisitions
Teachers College
Columbia University
New York, New York, United States of America
Email: lac2184@columbia.edu
Received: 11 Jun. 2014 Accepted: 13 Aug. 2014
2014 Costello.
This is an Open Access article distributed under the terms of the Creative
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Abstract
Objective – To examine industry
standards for the management of electronic serials and measure the adoption of
electronic serials over print.
Design – Survey questionnaire.
Setting – Email lists aimed at academic librarians working in
serials management.
Subjects – 195 self-selected subscribers to serials email
lists.
Methods – The author created a 20 question survey that
consisted primarily of closed-ended questions pertaining to the collection
demographics, staff, budget, and tools of serials management groups in academic
libraries. The survey was conducted via Survey Monkey and examined using the
analytical features of the tool. Participants remained anonymous and the survey
questions did not ask them to reveal identifiable information about their
libraries.
Main Results – Collection
demographics questions revealed that 78% of surveyed librarians estimated that
print-only collections represented 40% or fewer of their serials holdings. The
author observed diversity in the factors that influence print to digital
transitions in academic libraries. However 71.5% of participants indicated that
publisher technology support like IP authentication was required before
adopting digital subscriptions.
A lack of standardization also marked serials
workflows, department responsibilities, and department titles. The author did
not find a correlation between serials budget and the enrollment size of the
institution. Participants reported that they used tools from popular serials
management vendors like Serials Solutions, Innovative Interfaces, EBSCO, and Ex
Libris, but most indicated that they used more than one tool for serials
management. Participants specified 52 unique serials management products used in
their libraries.
Conclusion – In surveying
academic librarians engaged in serials management, the author sought to
identify trends and standards in the field, but instead found significant
variation in serials budgets and processes amongst the responding libraries.
While it is clear that electronic subscriptions are a significant development
and now a permanent feature of serials management, decisions to move from print
to digital are complex and definitive conclusions about best practices for
serials transitions could not be drawn from this study.
The survey revealed that institutions have invested in
staff and tools for the management of electronic serials, but staffing
configurations and tool combinations are also extremely diverse. The author
concluded that the lack of standardization in these areas and the disconnect
between institution and serials budget size indicated a serials landscape that
was highly individualized and customized to each institution’s unique needs.
Commentary
This survey was ambitious and covered several
important factors in modern serials management, but it may have raised more
questions than it answered about the way libraries choose, conceptualize,
moderate, and maintain their serials departments and collections in an increasingly
digital landscape. The conclusion that serials management processes are very
individualized and institution-specific seems accurate, but it is important to
consider the unprecedented choice that libraries have enjoyed in vendors,
access types, and package configurations since electronic serials first became
accessible. Perhaps, rather than the assertion the author makes that electronic
serials management processes are on a trajectory from disordered to
standardized, library collections are moving from standardization enforced
through lack of options towards the customized collections they have always
tried to cultivate.
The case for disordered-by-design electronic resources
management is shown through earlier surveys. Both Srivastava and Taglienti
(2005), and Collins (2008) showed similar diversity in practice and
departmental organization. The trajectory from earlier surveys to the present
work does not seem to indicate significant desire or action towards greater
standardization in serials management processes.
The diversity between libraries can also be seen in
the institutional factors and term definition differences observed in the
study. The author reported that he received feedback from participants that
some of the terms suggested in the multiple choice questions were confusing or
specific to the point of unnecessary exclusion. This is particularly apparent
in the section devoted to titles and team organization. The survey seemed to
operate under the assumption that staff members and departments were uniquely
dedicated to serials management, but this was not always the case. In some
institutions, serials management and electronic services maintenance was a task
shared across multiple teams or the entire staff. The fact that several specific tools, like
Serials Solutions 360 Core, were common, but particular combinations of serials
management tools were unique to each institution may reflect the relatively
recent appearance of electronic serials in libraries. Tool configurations may
have been developed to suit existing staff workflows, rather than libraries
recruiting new teams and team members to operate specific management systems.
The lack of correlation between budget and
institutional enrollment seems provocative, though this data could vary for
many reasons such as a lack of well-defined terms for reporting. If it does
stand it may only suggest an individualized balance at each institution between
serials spending and spending on other formats.
To clarify the landscape of electronic serials
management, more specific research is needed including more intensive data
collection strategies like interviews with serials professionals and a more
vigorous examination of tool use and staff organization. The author
acknowledges that because the survey was voluntary and institutions did not
provide identifying information, further study is needed before general
conclusions can be drawn about serials management across academic libraries.
This research is important and should be studied broadly. Serials departments
have had time to determine efficient workflows for the management of electronic
serials and the study of this diverse landscape has potential implications for
other types of collections, like monographs, that are only now embracing digital
access on a large scale.
References
Collins, M. (2008). Staffing trends and issues in e-resource management.
In M. Collins, & P. L. Carr (Eds.), Managing
the transition from print to electronic journals and resources: A guide for
library and information professionals. (pp. 109–128). New York: Routledge.
Srivastava, S., & Taglienti, P. (2005). E-journal management: An
online survey evaluation. Serials Review,
31(1), 28-38.
doi:10.1016/j.serrev.2004.12.002